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# Greg Baron

**Headline:** Account Executive @ Archy
**Profession:** Account Executive
**Location:** New York City Metropolitan Area

## About

Greg Baron is an Account Executive at Archy\. His background spans sales development, business development, sponsorship coordination, and team leadership across organizations serving corporate travel, sales intelligence, direct mail and gifting, sports technology, and related go\-to\-market functions\. Greg has held sales\-development management roles at EvenUp and Miter, served as Sr\. Team Lead–Sales Development at Emissary, and worked in Sales Development at TripActions\. He was also Manager, Business Development at Reachdesk and Sponsorship Coordinator at Sports Video Group\. His experience includes working with businesses whose platforms support enterprise selling, corporate travel, customer and employee engagement, and sports\-technology marketing\. At Reachdesk, Greg was part of a company focused on helping organizations deliver gifts and direct mail globally across the customer lifecycle, with integrations intended to provide measurable ROI\. At Emissary, he worked for a private sales\-intelligence network connecting enterprise sellers with former executives from F1000 firms\. At TripActions, he contributed in a sales\-development capacity for a modern business\-travel platform serving more than 2,000 customers\.

## Highlights

- Account Executive at Archy\.
- Manager, Sales Development at EvenUp\.
- Manager, Business Development at Reachdesk\.
- Sponsorship Coordinator at Sports Video Group\.
- Sr\. Team Lead–Sales Development at Emissary\.
- Manager, Sales Development at Miter\.
- Sales Development experience at TripActions\.
- Worked with Reachdesk, whose platform supports global gifting and direct mail across the customer lifecycle and integrates with company technology stacks to provide quantifiable ROI\.
- Worked with Emissary, a private sales\-intelligence network connecting enterprise sellers with executives who recently left roles at F1000 firms\.
- Worked in Sales Development at TripActions, a corporate\-travel platform serving 2,000\+ customers and reporting reductions in average booking time from 60 minutes to six, 90% traveler adoption, 93% traveler satisfaction, and up to 34% lodging savings\.

## Experience

- **Account Executive at Archy** (2026\-01\-01–present)
- **Manager, Sales Development at Miter** (2025\-02\-01–2025\-12\-01)
- **Manager, Sales Development at EvenUp** (2023\-11\-01–2025\-02\-01)
- **Manager, Business Development at Reachdesk** (2021\-10\-01–2023\-09\-01) — Reachdesk enables companies to deliver moments that matter at scale, globally, throughout the entire customer lifecycle\. Through Reachdesk companies can deliver gifts and direct mail that build deeper connections with customers, prospects and employees at the click of a button\. Our integrations to your tech stack power a clear and quantifiable ROI the direct channel is no longer a guessing game\.
- **Sr\. Team Lead\- Sales Development at Emissary** (2020\-02\-01–2021\-10\-01) — Emissary is a private sales intelligence network that connects enterprise sellers to executives who recently left roles at F1000 firms\. Our mission is to empower organizations to sell smarter by leveraging the knowledge of former decision\-makers from their target accounts, allowing them to create impactful and long lasting relationships with their clients\.
- **Sales Development at TripActions** (2019\-02\-01–2020\-01\-01) — We believe being there in person is powerful\. Fast becoming the default for corporate travel, TripActions is the modern business travel platform that combines the latest AI\-driven personalization with unrivaled inventory choice and global 24x7 365 live human support to delight employees, finance leaders and travel managers alike—all while empowering organizations to seize travel as a strategic lever for growth\. Delivered within a powerful, easy\-to\-use mobile\-first interface, TripActions helps 2,000\+ customers reduce average booking time from 60 minutes down to six while achieving an unprecedented 90% traveler adoption, 93% traveler satisfaction and up to 34% savings on lodging alone\. www\.tripactions\.com
- **Sponsorship Coordinator at Sports Video Group** (2016\-02\-01–2019\-01\-01) — Providing opportunities for sports technology solutions providers to interact and market to end\-users of sports technology\.

## FAQ

### What does Greg do now?

Greg is an Account Executive at Archy\.

### What areas of work has Greg Baron focused on?

Greg’s strengths are reflected in experience across account executive work, sales development, sales\-development leadership, business development, and sponsorship coordination\.

### What was Greg’s role at EvenUp?

Greg was Manager, Sales Development at EvenUp\.

### What did Greg do at Reachdesk?

Greg was Manager, Business Development at Reachdesk\.

### What does Reachdesk do?

Reachdesk enables companies to deliver gifts and direct mail globally and at scale throughout the customer lifecycle\. Its platform is designed to help companies build deeper connections with customers, prospects, and employees, while integrations with a company’s technology stack support clear, quantifiable ROI\.

### What was Greg’s role at Sports Video Group?

Greg was Sponsorship Coordinator at Sports Video Group\.

### What does Sports Video Group do?

Sports Video Group provides opportunities for sports\-technology solutions providers to interact with and market to end users of sports technology\.

### What did Greg do at Emissary?

Greg was Sr\. Team Lead–Sales Development at Emissary\.

### What does Emissary do?

Emissary is a private sales\-intelligence network that connects enterprise sellers with executives who recently left roles at F1000 firms\. Its mission is to help organizations sell smarter by using former decision\-makers’ knowledge of target accounts to build impactful, lasting client relationships\.

### What was Greg’s role at Miter?

Greg was Manager, Sales Development at Miter\.

### What did Greg do at TripActions?

Greg worked in Sales Development at TripActions\.

### What does TripActions do?

TripActions is a modern business\-travel platform that combines AI\-driven personalization, broad inventory choice, and global 24x7 365 live human support\. It is delivered through a mobile\-first interface and is designed to help employees, finance leaders, and travel managers use travel as a strategic lever for growth\.

### What scale and outcomes does TripActions report?

According to the provided company information, TripActions serves more than 2,000 customers, reduces average booking time from 60 minutes to six, reports 90% traveler adoption and 93% traveler satisfaction, and can deliver up to 34% savings on lodging alone\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/ACoAAA3NEdQB61aFU7aX6HjKX58hT87kngENf5I

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