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# Sarah Luongo, Msba

**Headline:** Strategy Analyst
**Profession:** Strategy Analyst
**Location:** Philadelphia, PA, USA

## About

Sarah Luongo, MSBA, is a Strategy Analyst at Funnel Leasing who leads end\-to\-end analytics and automation work, translating ambiguous business requirements into production\-ready reporting, data models, and operational tools\. She is strongest in analytics engineering, Snowflake SQL, dbt, Python, Looker, anomaly detection, and stakeholder communication that balances technical rigor with usability\. At Funnel Leasing, Sarah built fraud monitoring from deduplicated Snowflake SQL views spanning more than eight sources, including Stripe, identity verification, and TransUnion developed executive reporting on AI\-versus\-human leasing performance, conversion velocity, and lead attribution and established usage\-based billing logic for Stripe, Finicity, and TransUnion\. She also built tools that streamline lease\-document review and employee access to internal knowledge\. Her experience includes healthcare analytics involving utilization and reimbursement, data\-quality monitoring, partner\-utilization reporting, and tunable data models and alerts designed to reduce noise\. Previously, Sarah drove $27 million in value by mid\-year at NOVA Chemicals against a $24 million goal, supported strategic marketing analysis at linqd\., and held analytical, marketing, operations, and university roles\. She holds an MS in Business Analytics from Carnegie Mellon University’s Tepper School of Business and a BS in Business Administration in Marketing from Carnegie Mellon University\.

## Highlights

- Built a Looker fraud dashboard using deduplicated Snowflake SQL views from more than eight sources, including Stripe, identity verification, and TransUnion, to improve detection of high\-risk applicants and internal fraud monitoring\.
- Developed a lease comparison tool that flags discrepancies across documents of more than 100 pages, including move\-in dates, pricing, and pet clauses, reducing manual review during OL implementation\.
- Created a Slack bot connected to Notion and GitHub that enables LLM\-like queries of internal documentation and routes unanswered questions to subject\-matter experts\.
- Led SQL and Looker development of executive dashboards for AI\-versus\-human leasing performance, conversion velocity, and lead attribution, improving client reporting and informing go\-to\-market strategy\.
- Investigated payout issues with Snowflake SQL and dashboarding tools to help resolve client billing discrepancies and support accurate monthly reimbursements\.
- Defined and maintained usage\-based billing logic for Stripe, Finicity, and TransUnion, supporting transparent invoicing and clean audit trails across clients\.
- Built data\-quality monitoring and partner\-utilization reporting systems\.
- Built anomaly\-detection systems using Snowflake SQL and dbt, including parameterized models with adjustable thresholds and tunable alerts designed to reduce noise\.
- Applied healthcare analytics experience in utilization and reimbursement\.
- Owned analytics projects end to end, from vague requirements through production delivery\.
- At NOVA Chemicals, created an Excel tracking methodology for seven initiatives in a five\-year plan\.
- Managed tracking and evaluation of seven NOVA Chemicals initiatives that drove $27 million in value by mid\-year, surpassing a $24 million goal\.
- Investigated issues with NOVA Chemicals' core profitability and analysis tool to support effective customer pricing negotiations\.
- Attended monthly NOVA Chemicals endorsement meetings with initiative owners and senior leadership to align data with business objectives\.
- At NuRelm, researched more than 100 leads for a preventive alcohol technology product\.
- Interviewed and nurtured interest among up to 30 NuRelm leads during peak business demand\.
- Conducted customer discovery at NuRelm to determine the path forward for a preventive technology product\.
- At Carnegie Mellon University, assisted with interviews and toured four candidates for a Student Affairs position\.
- Created more accessible Google Forms, Excel, and PDF tools for CES customers at Carnegie Mellon University\.
- At Katch \- Data Analytics, coded a minimum of four movies per week to provide analyses for partner companies\.
- At Learning Without Tears, managed daily social\-media engagement for more than 25,000 followers\.
- Helped create daily evergreen\-product content across five Learning Without Tears social\-media accounts\.
- Grew Learning Without Tears' Instagram account by 6%\.
- At Canandaigua National Bank & Trust, processed more than 100 loan payments and loan payoffs per day\.
- Reviewed and booked multiple loans during COVID\-19 while operating at six times typical capacity\.

## Experience

- **Strategy Analyst at Funnel Leasing** (2024\-10\-01–2026\-08\-01) — Fraud Analytics & Automation: Built a Looker fraud dashboard using deduplicated Snowflake SQL views from 8\+ sources \(Stripe, ID verification, TransUnion\), enabling more accurate detection of high\-risk applicants and improving internal monitoring processes • Python Development & Implementation Support: Built a lease comparison tool to flag discrepancies across 100\+ page documents such as move\-in dates, pricing, and pet clauses, streamlining OL implementation and reducing manual review time per applicant • AI Knowledge Integration: Developed a Slack bot connected to Notion and GitHub that let employees query documentation like an LLM, accelerating access to answers and routing new questions to subject matter experts for continuous learning • QBR Enablement & Performance Reporting: Led SQL and Looker development of executive dashboards tracking AI vs human leasing performance, conversion velocity, and lead attribution, improving client reporting and shaping go\-to\-market strategy • Payme
- **Business Analyst at linqd\.** (2023\-08\-01–2024\-09\-01) — Conduct thorough data analysis using Python, SQL, and other statistical tools addressing complex stakeholder inquiries to enhance decision making around market segmentation and marketing outreach efforts\. • Collaborate closely with internal teams and external clients providing insights supporting budget analysis, new growth opportunities, campaign performance optimization, and many other strategic analysis initiatives\. • Demonstrate findings and metrics to clients and senior leaders through engaging visualization, reinforcing strategic analysis initiatives including distribution expansion, product launches, and customer acquisitions\.
- **Marketing Analyst at NOVA Chemicals** (2022\-05\-01–2023\-08\-01) — Created a sophisticated tracking methodology in Excel for 7 initiatives within a 5\-year plan, enabling efficient tracking and timely reporting to stakeholders\. • Managed the tracking and evaluation of 7 initiatives, driving $27M in value by mid\-year, surpassing the $24M goal\. • Investigated issues with NOVA’s core profitability and analysis tool, which guaranteed effective pricing negotiations with customers\. • Attended monthly endorsement meetings with initiative owners and senior leadership, ensuring alignment of data with business objectives\.
- **Marketing Intern at NuRelm** (2022\-02\-01–2022\-05\-01) — Researched over 100 new leads for a preventive alcohol technology product • Interviewed and nurtured interest for up to 30 leads during peak business demand • Conducted customer discovery to determine the path forward for our preventative technology product
- **Marketing Research Teaching Assistant at Carnegie Mellon University \- Tepper School of Business** (2021\-11\-01–2021\-12\-01)
- **Media Genome Analyst Intern at Katch \- Data Analytics** (2021\-06\-01–2021\-08\-01) — Checked\-in to weekly meetings with coding group to excel business functions • Coded minimum of four movies per week to provide key analyses for partner companies
- **Digital Marketing Intern at Learning Without Tears** (2021\-06\-01–2021\-08\-01) — Updated the content planning excel sheet daily to keep up with posting deadlines • Managed social media engagement daily for over 25,000 followers for positive user experience • Helped create content for LWT’s 5 social media accounts for daily posts to promote evergreen products • Daily interaction with customers and co\-workers/supervisors for clear communication in remote setting • Grew LWT’s Instagram account by 6%, encouraging company growth and reach • Daily interaction with customers and co\-workers/supervisors for clear communication in remote setting
- **VP of Recruitment Programming at Carnegie Mellon University** (2020\-11\-01–2021\-12\-01)
- **Loan Operations Summer Intern at Canandaigua National Bank & Trust** (2020\-05\-01–2020\-07\-01) — Processed over 100 loan payments and loan payoffs per day • Review and book multiple loans during COVID\-19 while operating at six times typical capacity • Constant communication with co\-workers and customers to ensure effective processes during peak operations
- **Summer Program Assistant & Event Liaison at Carnegie Mellon University** (2019\-05\-01–2022\-05\-01) — Worked directly with recruiters and oversaw event setup/cleanup • Aided in the interview process and toured four candidates for the Student Affairs position • Created more accessible in\-core technologies \(google forms, excel, pdf\) for CES customers

## Education

- Master of Science \- MS, Business Analytics — Carnegie Mellon University \- Tepper School of Business (2023\-01\-01–2024\-01\-01)
- Bachelor of Science \- Business Administration, Marketing — Carnegie Mellon University (2018\-01\-01–2022\-01\-01)
- High School Diploma — Bloomfield High School (2013\-01\-01–2018\-01\-01)

## FAQ

### What does Sarah do at Funnel Leasing?

Sarah is a Strategy Analyst at Funnel Leasing\. She leads analytics, automation, reporting, and operational problem\-solving projects from unclear requirements through production implementation\.

### What are Sarah's strongest professional skills?

Sarah is proficient in Snowflake SQL, dbt, Python, Looker, analytics engineering, automation, business analytics, anomaly detection, and dashboard development\. She also collaborates with stakeholders to make technical work usable for business teams\.

### What did Sarah accomplish in fraud analytics at Funnel Leasing?

Sarah built a Looker fraud dashboard supported by deduplicated Snowflake SQL views across more than eight sources, including Stripe, identity\-verification data, and TransUnion\. The work enabled more accurate identification of high\-risk applicants and improved internal fraud monitoring\.

### What lease\-document automation did Sarah build?

Sarah built a lease comparison tool that flags discrepancies in documents exceeding 100 pages, including move\-in dates, pricing, and pet clauses\. The tool streamlined OL implementation and reduced manual review time per applicant\.

### How did Sarah improve internal knowledge access at Funnel Leasing?

Sarah developed a Slack bot connected to Notion and GitHub that enables employees to query internal documentation in an LLM\-like way\. It accelerated access to answers and routed new questions to subject\-matter experts to support continuous learning\.

### What reporting did Sarah create for Funnel Leasing leadership and clients?

Sarah led SQL and Looker development for executive dashboards tracking AI\-versus\-human leasing performance, conversion velocity, and lead attribution\. The reporting improved client reporting and informed go\-to\-market strategy\.

### What has Sarah done in payments reconciliation and billing analytics?

Sarah investigated payout issues with Snowflake SQL and dashboarding tools to help resolve client billing discrepancies and support accurate monthly reimbursements\. She also defined and maintained usage\-based billing logic for Stripe, Finicity, and TransUnion, enabling transparent invoicing and clean audit trails across clients\.

### What healthcare analytics experience does Sarah have?

Sarah has healthcare analytics experience that includes utilization and reimbursement\. She has built data\-quality monitoring and partner\-utilization reporting systems to identify meaningful operating patterns\.

### How does Sarah approach anomaly detection and data modeling?

Sarah has built flexible, parameterized data models with adjustable thresholds and anomaly\-detection systems using Snowflake SQL and dbt\. Her approach supports tunable alerts designed to reduce unnecessary noise while surfacing important issues\.

### What did Sarah do as a Business Analyst at linqd\.?

At linqd\., Sarah conducted data analysis with Python, SQL, and statistical tools to address complex stakeholder questions and improve decisions on market segmentation and marketing outreach\. She partnered with internal teams and external clients on budget analysis, growth opportunities, campaign optimization, distribution expansion, product launches, and customer acquisition, and presented findings through visualizations to clients and senior leaders\.

### What did Sarah accomplish at NOVA Chemicals?

At NOVA Chemicals, Sarah created an Excel tracking methodology for seven initiatives in a five\-year plan, supporting efficient tracking and timely stakeholder reporting\. She managed tracking and evaluation of the seven initiatives, which generated $27 million in value by mid\-year and exceeded a $24 million goal\. She also investigated issues with NOVA's core profitability and analysis tool to support effective customer pricing negotiations and attended monthly endorsement meetings with initiative owners and senior leadership\.

### What did Sarah do as a Marketing Intern at NuRelm?

At NuRelm, Sarah researched more than 100 leads for a preventive alcohol technology product, interviewed and nurtured interest among up to 30 leads during peak demand, and conducted customer discovery to help determine the product's path forward\.

### What did Sarah do at Carnegie Mellon University as a Summer Program Assistant and Event Liaison?

As a Summer Program Assistant and Event Liaison at Carnegie Mellon University, Sarah worked directly with recruiters, oversaw event setup and cleanup, assisted with interviews, and toured four candidates for a Student Affairs position\. She also created more accessible core technologies, including Google Forms, Excel, and PDFs, for CES customers\.

### What university leadership and teaching roles has Sarah held?

Sarah served as a Marketing Research Teaching Assistant at Carnegie Mellon University’s Tepper School of Business\. She also served as VP of Recruitment Programming at Carnegie Mellon University\.

### What did Sarah do at Katch \- Data Analytics?

As a Media Genome Analyst Intern at Katch \- Data Analytics, Sarah attended weekly meetings with a coding group to support business functions and coded at least four movies per week to provide analyses for partner companies\.

### What did Sarah accomplish at Learning Without Tears?

At Learning Without Tears, Sarah updated the content\-planning Excel sheet daily to meet posting deadlines, managed daily social\-media engagement for more than 25,000 followers, and helped create daily evergreen\-product content across five social accounts\. She worked daily with customers, coworkers, and supervisors in a remote setting and grew the company's Instagram account by 6%\.

### What did Sarah do as a Loan Operations Summer Intern?

At Canandaigua National Bank & Trust, Sarah processed more than 100 loan payments and loan payoffs per day\. During COVID\-19, she reviewed and booked multiple loans while operating at six times typical capacity and maintained communication with coworkers and customers during peak operations\.

### What is Sarah's educational background?

Sarah earned a Master of Science in Business Analytics from Carnegie Mellon University’s Tepper School of Business\. She also earned a Bachelor of Science in Business Administration in Marketing from Carnegie Mellon University and a high school diploma from Bloomfield High School\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/sarahlynnluongo

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