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# Malena Tedesco

**Headline:** Marketing Strategist building brands through content, campaigns and community
**Location:** Miami, FL, USA

## About

I’m a marketing professional who loves turning ideas into experiences through brand strategy, storytelling, content, and real‑world activations\. My entrepreneurial background taught me how to build brands with intention and emotion, and today I bring that same mindset to every project\.Based in Miami, I work across creative direction, digital strategy, and production support, helping brands communicate with personality and connect with people in meaningful ways\.Bilingual, adaptable, and hands‑on, I thrive where creativity and execution meet\.

## Services

- Project Management
- Public Relations
- Field Marketing
- Content Editing
- Marketing Partnerships
- Building Business Partnerships
- Influencer Outreach
- Brand Awareness
- Growth Marketing
- Production Management
- Creative Content Creation
- Brand Activation
- Creative Production Assistant
- Experiential Marketing
- Music Marketing
- Event Production
- SEO Copywriting
- CapCut
- Content Management
- Key Metrics
- KPI Reporting
- Paid Social Media Advertising
- Search Engine Optimization \(SEO\)
- Retail
- Brand Development
- Brand Management
- Branding & Identity
- Digital Marketing
- Social Media Marketing
- Marketing Campaign Management

## Highlights

- Drove 400 users and 200 organic followers from one event activation
- Manages major partnerships with FIU and Miami Dade College
- Currently doing brand partnerships at SayUp tech company with social media support
- Freelance social media manager for multiple brands in Miami
- Founded and ran beauty brand in Argentina for 6 years with 22\-person team
- Skilled at turning events into user acquisition and organic growth
- Handles full partnership lifecycle from pitch to execution
- Strong in both content/community building and bringing in/managing partners
- Wants to move to bigger company for more growth opportunities and larger partnerships
- Entrepreneurial Operator Built Beauty Brand From Scratch
- Managing Major University Partnerships and Wellness Events
- Creative Approach to Making Partnerships Stand Out
- Owns Partnership Strategy Through Event Execution
- Activation Generated 400 Users and 200 Followers
- Ambitious Growth Mindset Seeks Bigger Partnership Opportunities

## Experience

- **Community, Brand Activations and Partnerships Manager at The Zèya App** (2026–present) — Manage partnerships, outreach, community growth, and activations\. Lead collaborations with creators and local organizations, support content and design needs, and represent the brand in meetings and events\. My work focuses on driving user acquisition, launching new features, and building a strong, engaged community
- **Experiental marketing at The Zèya App** (2026–present) — Lead experiential marketing initiatives by planning and executing community\-driven events, brand activations, and strategic partnerships\. Manage end\-to\-end event production, cross\-functional coordination, and on\-site execution while driving customer acquisition, engagement, and brand awareness\.
- **Activations & Music Marketing Support at 9f** (2025–present) — Support experiential activations and music campaigns through on‑site production, logistics, pre‑production coordination, and content capture
- **Brand Specialist at 9F Music Marketing** (2025–present) — Support brand activations and live events, coordinating logistics, production workflows, and on\-site execution\. Collaborate with artists, partners, and production teams to ensure smooth, brand\-aligned experiences\.
- **Social Media Manager at Freelance** (2025–present) — Freelance Social Media and Digital Marketing Manager working with brands in Miami and Argentina\. Responsible for content strategy, digital presence and performance analysis, aligning social media efforts with broader marketing objectives\. Managed end to end execution including content creation, campaign support, community engagement and event coverage, contributing to brand visibility and audience growth\.
- **Magnolia Beauty Studio at Self\-employed** (2020–2026) — Founded and scaled a beauty brand from the ground up, leading business strategy, brand positioning, pricing, customer experience and digital communication\. Used digital marketing and social media as primary growth channels, developing content strategies, campaigns and brand narratives to attract and retain clients in a competitive market\. Currently managing the brand remotely from the United States, coordinating operations, digital presence and strategic direction\. Additionally, developed mentorship programs and digital services focused on creativity, differentiation and business growth\.
- **Social Media Manager at NEPTUNE CIGARS INC** (2025–2026) — I managed the full digital and brand communication ecosystem of the business, working cross functionally with internal teams to support launches, promotions and brand activations\. Beyond social media \(Instagram, Facebook, YouTube, TikTok and X\), I developed video and visual content for customer service, promotions and in\-store communication, while overseeing daily messaging and community engagement\. I collaborated closely with retail, events, operations and management teams to ensure consistent brand communication across all digital channels, contributing to visibility, foot traffic and customer loyalty\. Because paid advertising is restricted in this industry, the role required building organic growth strategies through content, storytelling and community development\.
- **Founder at Magnolia Beauty Studio** (2020–2026) — Built and scaled a beauty studio offering 50\+ services, growing the business through social media\. Led marketing, content creation, customer acquisition, operations, hiring, training, and management of a team of 22 people\.
- **Lawyer at Estudio Jurídico Dres\. Tedesco** (2017–2020) — Worked in legal practice handling labor, civil and commercial cases, including legal claims, court filings, hearings and mediation processes\. Developed strong skills in negotiation, case strategy, client management and conflict resolution, working directly with clients, attorneys and judicial institutions to manage complex matters from start to resolution\. This experience strengthened my ability to communicate clearly, manage high pressure situations and build strong arguments, skills that I now apply to strategic marketing, brand positioning and business negotiations
- **Attorney at Argentina** (2017–2020) — Represented clients, negotiated contracts, drafted legal documents, and managed case strategy and client communication\.
- **Paralegal at Dres Tedesco** (2015–2017) — Administrative tasks, management of Microsoft Office suite, Token and Lex 100\. Schedule and calendar coordination, in person and telephone customer service, monitoring of judicial and extrajudicial case files, drafting and processing of legal documents, notices, letters, and court orders\. Preparation of lawsuits\.
- **Assistant – Academic Support at Sandrita´s Place** (2013–2014) — English institute assistance, academic support, proofreading, processing of national and international exam requirements, Microsoft Office proficiency, and video editing\. Group Leader for a study abroad trip to England

## Education

- Digital Marketing — Mata Academy \(Mateo Maffia\) (2026–2026)
- Mentorship, Business management — Somos Gerox (2025–2025)
- Advanced Paid Media — Coderhouse (2022–2022)
- Associate's degree, Growth Marketing, Community Management, Paid Media — Coderhouse (2020–2020)
- Lawyer — Universidad de Morón \(Oficial\) (2013–2017)
- Secundario, Bachiller en Ciencias Sociales — Escuela Argentina del Oeste
- Law Degree — Universidad de Morón \(Oficial\)

## FAQ

### What does Malena do?

I’m a marketing professional who loves turning ideas into experiences through brand strategy, storytelling, content, and real‑world activations\. My entrepreneurial background taught me how to build brands with intention and emotion, and today I bring that same mindset to every project\.Based in Miami, I work across creative direction, digital strategy, and production support, helping brands communicate with personality and connect with people in meaningful ways\.Bilingual, adaptable, and hands‑on, I thrive where creativity and execution meet\.

### What is Malena known for?

Malena's areas of expertise include Project Management, Public Relations, Field Marketing, Content Editing, Marketing Partnerships, Building Business Partnerships, Influencer Outreach, Brand Awareness, Growth Marketing, Production Management\.

### Where has Malena worked?

Community, Brand Activations and Partnerships Manager at The Zèya App Experiental marketing at The Zèya App Activations & Music Marketing Support at 9f Brand Specialist at 9F Music Marketing Social Media Manager at Freelance\.

### What are Malena's professional highlights?

Drove 400 users and 200 organic followers from one event activation\. Manages major partnerships with FIU and Miami Dade College\. Currently doing brand partnerships at SayUp tech company with social media support\. Freelance social media manager for multiple brands in Miami\. Founded and ran beauty brand in Argentina for 6 years with 22\-person team\. Skilled at turning events into user acquisition and organic growth\. Handles full partnership lifecycle from pitch to execution\. Strong in both content/community building and bringing in/managing partners\.

### What is Malena's education?

Digital Marketing from Mata Academy \(Mateo Maffia\) Mentorship in Business management from Somos Gerox Advanced Paid Media from Coderhouse Associate's degree in Growth Marketing, Community Management, Paid Media from Coderhouse Lawyer from Universidad de Morón \(Oficial\)\.

### What languages does Malena speak?

Malena speaks English, Spanish\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/malena\-tedesco\-66242713b

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