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# Aiden Witkopf

**Headline:** Student at the University of South Carolina College of Information and Communications // Advertising and Data Analytics
**Profession:** Field Operations Specialist
**Location:** Fort Mill, South Carolina, United States

## About

Aiden Witkopf is an Advertising student at the University of South Carolina and a current Field Operations Specialist with Desch for SC House. Aiden combines campaign fieldwork with digital outreach, helping connect messaging, voter contact, community relationships, events, and paid social efforts. Aiden is strongest in audience-focused brand and campaign communication: adapting content for native social formats, using TikTok trends to engage younger audiences, and prioritizing reaching the right people over pursuing viral metrics. In campaign work, Aiden has helped shift outreach beyond traditional door-to-door efforts toward digital marketing, social ads, events, and in-person conversations. Aiden has hands-on experience managing social media accounts, running paid Meta ads, identifying target audiences, and using Meta demographic targeting tools. Aiden is also working toward a data analytics certificate and is still building hands-on analytics experience. Earlier roles in account management, hospitality, seasonal retail, and youth recreation developed Aiden’s customer service, communication, resilience, teamwork, and operational skills. Originally from Charlotte, North Carolina, Aiden built an early foundation in discipline and leadership through high-school football and lacrosse.

## Highlights

- Leads voter outreach for Desch for SC House through texting, phone banking, canvassing, and direct community engagement.
- Recruits, trains, and coordinates campaign volunteers for events and field activities.
- Organizes event check-ins, supporter communication, grassroots operations, campaign logistics, scheduling, and field strategy for Desch for SC House.
- Builds relationships with local residents, organizations, and community leaders to increase campaign visibility and support.
- Helped shift campaign outreach from traditional door-to-door activity toward digital marketing, including social ads and events.
- Has hands-on experience managing social media accounts and running paid social ads on Meta.
- Identifies target audiences and uses Meta demographic targeting tools for ad campaigns.
- Adapts campaign messaging into native, engaging social formats rather than reposting traditional content.
- Uses TikTok trends and shorter-form formats to engage younger audiences.
- Prioritizes targeted reach to the right audience over viral metrics, including in efforts to reach undecided voters.
- Is working toward a data analytics certificate while building hands-on analytics experience.
- Managed high-value accounts and supported business-development initiatives as an Account Manager at Outliers CS.
- Acquired high-quality customers, identified strategic growth opportunities, and delivered customized AT&T wireless, streaming, and broadband solutions at Outliers CS.
- Worked for two years as a seasonal Food Runner at Epic Chophouse Kingsley, delivering food accurately and communicating special requests and dietary restrictions.
- Helped customers select, care for, trim, net, and load Christmas trees at Mountain Top Christmas Trees, including trees up to 50 pounds.
- Supervised groups of 7 to 15 children ages 6 through 13 as an Adventure Guide and Camp Mentor at Leroy Springs & Company.
- Led team-building exercises, nature hikes, and crafts while fostering safe, inclusive recreation experiences at Leroy Springs & Company.
- Provided food and beverage service, managed multiple tables, and supported special events as a Server at Ballantyne Country Club.
- Played football and lacrosse in high school, building experience balancing academics with athletics.
- Transferred from Coastal Carolina University’s Wall School of Business, where Aiden studied Marketing, to the University of South Carolina to pursue academic and professional opportunities.

## Experience

- **Field Operations Specialist at Desch for SC House** (2026-05-01–present) — \* Leading voter outreach efforts through texting, phone banking, canvassing, and direct community engagement \* Recruiting, training, and coordinating volunteers to support campaign events and field activities \* Organizing and managing event check-ins, supporter communication, and grassroots operations \* Building relationships with local residents, organizations, and community leaders to expand campaign visibility and support \* Assisting with campaign logistics, scheduling, and field strategy to maximize voter contact and turnout \* Supporting social engagement efforts by helping amplify campaign messaging and maintaining strong community connections
- **Server at Ballantyne Country Club** (2026-06-01–2026-08-01) — Provided exceptional food and beverage service to members and guests in a private country club setting. Delivered attentive customer service, managed multiple tables in a fast-paced environment, and collaborated with team members to ensure a high-quality dining experience during daily operations and special events.
- **Account Manager at Outliers CS** (2025-05-01–2025-07-01) — As a key member of the client-facing sales team, I managed high-value accounts and drove business development initiatives for clients. I was responsible for customer acquisition of high-quality customers, identifying strategic growth opportunities, growing trust of current customers through personal assistance and delivering customized solutions across AT&T’s suite of products, including wireless, streaming and broadband.
- **Adventure Guide/ Camp mentor at Leroy Springs & Company** (2024-06-01–2024-08-01) — Supervised and engaged groups of children sizes 7-15 and ages 6 through 13 in daily recreational activities, fostering a safe and inclusive environment Led team building exercise's, nature hikes, crafts and encouraged positive social interactions and skill development Developed strong communication skills through regular interactions with campers and Parents along with fellow staff members
- **Christmas Tree Salesman at Mountain Top Christmas Trees** (2022-11-01–2024-01-01) — In this role, I assisted customers in selecting the perfect tree, provided advice on tree types and care, and created a festive shopping experience. Responsibilities include trimming, netting, and loading trees, handling payments, maintaining an organized sales lot, and ensuring safety protocols are followed. In order to be a good employee I was friendly, reliable, and team-oriented, with strong customer service skills and the ability to work outdoors in various weather conditions. The role requires lifting trees up to 50 pounds. The workplace was a competitive environment, as each customer was an opportunity for a tip.
- **Food Runner \(seasonal\) at Epic Chophouse Kingsley** (2022-01-01–2024-08-01) — Efeciantly delivered food orders from the kitchen to tables, ensuring accuracy and presentation standards Maintained a fast-paced environment, assisting kitchen staff and servers to ensure timely service Verified and communicated special requests or dietary restrictions with the kitchen staff Developed good mannerisms and decisive thinking skills throughout the two years of employment

## Education

- In Progress, Advertising — University of South Carolina (2025-07-01–2028-05-01)
- Student, Wall School of Business – Marketing — Coastal Carolina University (2024-08-01–2025-05-01)
- Graduate — Nation Ford High School (2020-08-01–2024-05-01)

## FAQ

### What does Aiden do at Desch for SC House?

Aiden is a current Field Operations Specialist for Desch for SC House. Aiden leads voter outreach through texting, phone banking, canvassing, and direct community engagement recruits, trains, and coordinates volunteers supports events and grassroots operations builds relationships with residents, organizations, and community leaders and assists with logistics, scheduling, field strategy, supporter communication, and campaign social engagement.

### How has Aiden modernized campaign outreach?

Aiden has helped move campaign outreach beyond traditional door-to-door activity toward digital marketing that includes social advertising and events, while continuing to combine digital outreach with in-person conversations. Aiden’s work focuses on maximizing voter contact, turnout, campaign visibility, and community support.

### How does Aiden approach social media content?

Aiden creates and adapts social content for native, engaging platform formats rather than simply reposting traditional content. Aiden uses TikTok trends and formats designed for younger audiences and shorter attention spans, particularly when considering how to reach young voters.

### What paid social and audience-targeting experience does Aiden have?

Aiden has hands-on experience managing social media accounts and running paid social advertising on Meta. Aiden has identified target audiences and used Meta’s demographic targeting tools for ad campaigns, with an emphasis on targeted reach rather than viral metrics.

### What is Aiden studying at the University of South Carolina?

Aiden is pursuing Advertising at the University of South Carolina and is also working on a data analytics certificate. Aiden is still in the learning phase of data analytics and has limited hands-on experience in that area.

### Where did Aiden study before the University of South Carolina?

Before transferring to the University of South Carolina, Aiden attended Coastal Carolina University as a student in the Wall School of Business, studying Marketing.

### What is Aiden’s educational and athletic background?

Aiden graduated from Nation Ford High School. Aiden is originally from Charlotte, North Carolina, and played both football and lacrosse in high school, experiences that supported a foundation in teamwork, discipline, leadership, and balancing academics with athletics.

### What did Aiden do at Outliers CS?

At Outliers CS, Aiden served as an Account Manager on a client-facing sales team. Aiden managed high-value accounts, supported business-development initiatives, acquired high-quality customers, identified growth opportunities, built trust through personal assistance, and delivered customized AT&T wireless, streaming, and broadband solutions.

### What did Aiden do at Epic Chophouse Kingsley?

Aiden worked seasonally as a Food Runner at Epic Chophouse Kingsley for two years. Aiden delivered food accurately and with presentation standards in mind, supported kitchen staff and servers in a fast-paced setting, communicated special requests and dietary restrictions, and developed mannerisms and decisive-thinking skills.

### What did Aiden do at Mountain Top Christmas Trees?

At Mountain Top Christmas Trees, Aiden helped customers select trees, advised them on tree types and care, and created a festive shopping experience. Responsibilities included trimming, netting, loading trees, handling payments, maintaining the sales lot, following safety protocols, and working outdoors in varied weather the role required lifting trees up to 50 pounds and operated in a tip-driven competitive environment.

### What did Aiden do at Leroy Springs & Company?

As an Adventure Guide and Camp Mentor at Leroy Springs & Company, Aiden supervised and engaged groups of 7 to 15 children ages 6 through 13 in recreational activities. Aiden led team-building exercises, nature hikes, and crafts promoted a safe and inclusive environment and positive social interaction and communicated regularly with campers, parents, and staff.

### What did Aiden do at Ballantyne Country Club?

As a Server at Ballantyne Country Club, Aiden provided food and beverage service to members and guests in a private country-club setting. Aiden managed multiple tables in a fast-paced environment, worked with team members, and supported daily operations and special events to deliver a high-quality dining experience.

### What are Aiden’s professional strengths?

Aiden feels most natural doing brand work and shaping how brands come across to people. Across sales, hospitality, campaign, and youth-recreation roles, Aiden has developed communication, customer service, resilience, relationship-building, teamwork, and operational skills.

## Links

- LinkedIn: https://www.linkedin.com/in/aiden-witkopf

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