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# Kate Blednykh

**Headline:** Senior Event Manager \| 7\+ years \| Experiential Marketing & Large Scale Conferences \(6,000\+ Attendees\) \| MS in Marketing \|  Efficiency Master & Planning Whiz\. Managed projects for Mercedes, BMW, Sephora, Synapse Florida \|
**Profession:** Senior Event Manager
**Location:** Tampa, Florida, United States

## About

Kate Blednykh is a Senior Event Manager at Castle Group, where she leads event marketing and resident communications for a premier 3,000\-home residential community\. With more than seven years of experience, Kate produces experiential campaigns, conferences, VIP activations, product launches, trade shows, community programming, and virtual and hybrid events for automotive, technology, residential, retail, medical, and nonprofit contexts\. She is strongest in end\-to\-end event delivery: event strategy, venue and vendor negotiation, budget allocation, stakeholder coordination, on\-site operations, volunteer leadership, guest experience, and post\-event measurement\. Kate has led more than 235 campaigns for Mercedes\-Benz, BMW, and MINI, managing a 10\-person team across nine market hubs and events ranging from 200\-person VIP programs to multi\-city launches of more than 2,000 attendees\. At Synapse Florida, she directed on\-site operations for a 6,000\-person technology summit with 300 exhibitors and more than 40 sponsors\. Kate also delivered $413,000 in attributed revenue from a $6,000 solo digital campaign and has used ChatGPT and Claude in production workflows for event copy, run\-of\-show scripting, volunteer briefs, and in\-house collateral\.

## Services

- Microsoft Office
- Constant Contact
- HubSpot
- Special Events Coordination
- Brand Awareness
- Content Strategy
- Copywriting
- Content Creation
- Non\-profit Management
- Email Marketing
- Account Management
- Customer Relationship Management \(CRM\)
- Mentoring
- Volunteer Management
- Cross\-team Collaboration
- Cross\-functional Team Leadership
- Team Leadership
- Program Management
- Event Marketing Strategy
- Budget Management
- Guest Experience
- Vendor Management
- Venue Management
- On\-site Execution
- Production Management
- Run of Show
- On\-Site Logistics
- Livestream Production
- Virtual Events
- Hybrid Events

## Highlights

- Led more than 235 experiential campaigns for Mercedes\-Benz, BMW, and MINI, from 200\-person VIP activations to multi\-city product launches with more than 2,000 attendees\.
- Managed a 10\-person event team across nine market hubs and a concurrent portfolio of more than 150 events annually at Unistaff Corporate Communications\.
- Delivered a five\-day, four\-city MINI influencer roadshow for 80 participants and 40 vehicles, planned in two weeks and generating 2 million impressions\.
- Directed on\-site operations for a 6,000\-person Synapse Florida technology summit with 300 exhibitors and more than 40 sponsors\.
- Achieved 87% stakeholder satisfaction across Synapse Florida exhibitor and sponsor categories\.
- Ran exhibitor onboarding for more than 300 companies and coordinated setup and show\-day protocols across more than 340 exhibitor and sponsor contacts\.
- Delivered $413,000 in attributed revenue from a $6,000 solo digital campaign over six months using paid search, email nurture, and retargeting\.
- Pivoted more than 25 active corporate campaigns to virtual and hybrid formats within 10 business days of the March 2020 lockdown\.
- Trained an event team on Zoom and Hopin while retaining all major client accounts during the sector shutdown\.
- Increased project capacity by one\-quarter without added headcount through event playbooks, a pre\-negotiated nine\-city venue database, and vendor contract templates\.
- Reduced venue sourcing timelines from multi\-week cycles to five business days\.
- Managed venues, vendors, artists, and production crews across more than 30 markets, including projects in Western Europe\.
- Managed up to 12 brand activations concurrently through project reviews, client\-tier communication protocols, and ownership across creative, logistics, and vendor management\.
- Produced programs for Sephora, AstraZeneca, Amway, and Total, including retail activations, medical conferences, and incentive programs\.
- Designed a custom board game for a client’s internal\-policy rollout a second department commissioned a client\-facing version\.
- Produced a values\-driven event series for a client culture program, including an original stage musical with script, cast, staging, and production\.
- Mentored four junior coordinators into independent managers through creative reviews and post\-event retrospectives\.
- Consolidated Castle Group resident data from Constant Contact, WellnessLiving, and Cellgate into one cleaned source with automated gym and wellness communications\.
- Reduced inbound resident inquiries by 20% by rebuilding the community website information architecture and self\-service FAQ\.
- Runs ticketing through Tix and the event communications calendar through Constant Contact for concurrent programming across a 3,000\-home community\.
- Built Castle Group’s community marketing kit and standalone realtor page, and delivers the monthly community report to management\.
- Produces Castle Group collateral in\-house, including spa and fitness brochures, signage, new\-homeowner packets, and digital graphics, using Canva, ChatGPT, and Claude\.

## Experience

- **Senior Event Manager at Castle Group** (2024\-06\-01–present) — Runs event marketing and resident communications for a premier residential community \- lifestyle, fitness, wellness, and seasonal programming \- working alongside the lifestyle director on the event calendar and owning everything around it: campaigns, collateral, ticketing, and the resident database\. \- Consolidated resident contact data from Constant Contact, WellnessLiving, and Cellgate into one clean source \- corrected records, removed outdated residents, and set up automated gym and wellness communications \- Cut inbound resident inquiries by 20% by rebuilding the website information architecture and self\-service FAQ \- amenities, event schedules, and community services \- so the front office spends its time on event production instead of repeat questions \- Produces all event collateral in\-house \- spa and fitness brochures, signage, new\-homeowner packets, and digital graphics \- using Canva with ChatGPT and Claude for copy and scripting, with no external design agency \- Runs ticketing
- **Event Producer at Synapse Florida** (2022\-05\-01–2024\-05\-01) — Produced the annual summit inside the core organizing team \- exhibitor and sponsor operations, floor planning, volunteer coordination, and pre\-event communications \- and covered the handoffs between owners that nobody had picked up\. \- Ran exhibitor onboarding for 300\+ companies \- communication templates, an outreach calendar, and booth requirements \- and planned the floor and table layout for an arena\-scale venue \- Coordinated sponsor booth setup and logistics with daily protocols across 340\+ exhibitor and sponsor contacts, resolving issues live during setup and show days \- Held 87% stakeholder satisfaction across exhibitor and sponsor categories \- the first time the organization had someone with dedicated event\-management experience on the team \- Drove pre\-event visibility through cross\-channel communications, LinkedIn content, and website updates, and collected video testimonials from exhibitors for future sponsor sales
- **Event Manager at Unistaff Corporate Communications** (2018\-02\-01–2022\-04\-01) — Led event strategy and operational delivery across a 10\-person team and a 9\-city venue network, managing a concurrent portfolio of campaigns for Mercedes\-Benz, BMW, and MINI \- 150\+ events annually, ranging from 200\-person VIP activations to 2,000\+ attendee multi\-city product launches\. \- Ran the Mercedes\-Benz, BMW, and MINI accounts \- dealer events, model launches, test\-drive activations, and VIP client programs \- as the agency's primary contact, pitching concepts in person and defending budgets through renewals and repeat programs \- Produced brand and consumer events for Sephora, AstraZeneca, Amway, and Total \- retail activations, medical conferences, and incentive programs \- each with its own compliance rules, brand guidelines, and approval chains \- Ran up to 12 brand activations at the same time through weekly project reviews, client\-tier communication protocols, and clear ownership across creative, logistics, and vendor management \- Designed a custom board game to roll out a client

## Education

- Master's degree, Project Management — University of the Cumberlands
- Bachelor's degree, Master's degree, International relations and technology — National Research Nuclear University MEPhI \(Moscow Engineering Physics Institute\)
- Restaurant Managment and hospitality — Business school RMA
- Master of Science in Marketing, Brand managment — University of South Florida

## FAQ

### What does Kate do now?

Kate is currently Senior Event Manager at Castle Group\. She works with the lifestyle director on the community event calendar and owns event marketing, resident communications, campaigns, collateral, ticketing, and the resident database for a premier 3,000\-home residential community\.

### What types of events does Kate produce?

Kate specializes in event strategy, large\-scale event operations, experiential marketing, full event lifecycle execution, vendor and venue management, budget management, VIP relations, trade shows, product launches, corporate events, meeting planning, and cross\-functional team leadership\. Her experience includes charity galas, technology summits, retail activations, medical conferences, incentive programs, lifestyle programming, fitness and wellness events, seasonal programming, and community events\.

### What has Kate accomplished at Castle Group?

At Castle Group, Kate consolidated resident records from Constant Contact, WellnessLiving, and Cellgate into one cleaned data source, corrected records, removed outdated residents, and established automated gym and wellness communications\. She reduced inbound resident inquiries by 20% by rebuilding the website information architecture and self\-service FAQ for amenities, event schedules, and community services\. Kate runs Tix ticketing and registration and the Constant Contact communications calendar, supports concurrent social, fitness, and seasonal programming, built a community marketing kit and standalone realtor page, and delivers the monthly community report to management\.

### How does Kate use design and AI tools in her current work?

Kate produces Castle Group’s event collateral in\-house, including spa and fitness brochures, signage, new\-homeowner packets, and digital graphics\. She uses Canva along with ChatGPT and Claude for copy and scripting rather than relying on an external design agency\.

### What did Kate do at Unistaff Corporate Communications?

At Unistaff Corporate Communications, Kate led event strategy and operational delivery across a 10\-person team and a nine\-city venue network\. She managed a concurrent portfolio of more than 150 events annually for Mercedes\-Benz, BMW, and MINI, ranging from 200\-person VIP activations to 2,000\-plus\-attendee multi\-city product launches\. Her work included dealer events, model launches, test\-drive activations, VIP client programs, concept pitches, and budget defense through renewals and repeat programs\.

### Which additional brands and projects did Kate support at Unistaff?

Kate also produced retail activations, medical conferences, and incentive programs for Sephora, AstraZeneca, Amway, and Total, working within their individual compliance requirements, brand guidelines, and approval chains\. She managed up to 12 brand activations simultaneously through weekly project reviews, client\-tier communication protocols, and defined ownership across creative, logistics, and vendor management\.

### What notable operational and creative work did Kate lead at Unistaff?

Kate managed venues, vendors, artists, and production crews across more than 30 markets, including international projects in Western Europe\. She designed a custom board game to introduce a client’s internal policies at a company conference another department subsequently commissioned a client\-facing version\. Kate also produced a values\-driven culture\-program event series that included an original stage musical with script, cast, staging, and production\. She mentored four junior coordinators into independent managers through creative reviews and post\-event retrospectives\.

### What did Kate accomplish at Synapse Florida?

As an Event Producer at Synapse Florida, Kate worked within the core organizing team for the annual technology summit\. She handled exhibitor and sponsor operations, floor planning, volunteer coordination, pre\-event communications, and unassigned handoffs between workstream owners\. Kate ran onboarding for more than 300 exhibitor companies, planned arena\-scale floor and table layouts, coordinated daily setup and show\-day protocols across more than 340 exhibitor and sponsor contacts, and collected exhibitor video testimonials for future sponsor sales\.

### How did Kate perform on Synapse Florida’s large\-scale summit?

Kate directed on\-site operations for Synapse Florida’s 6,000\-person summit, which included 300 exhibitors and more than 40 sponsors\. The event achieved 87% stakeholder satisfaction across exhibitor and sponsor categories, during the organization’s first period with dedicated event\-management experience on the team\. She also drove pre\-event visibility through cross\-channel communications, LinkedIn content, and website updates\.

### What major automotive activation did Kate deliver under time pressure?

Kate led more than 235 experiential campaigns for Mercedes\-Benz, BMW, and MINI, including a five\-day, four\-city MINI influencer roadshow\. Planned in two weeks, the roadshow involved 80 participants and 40 vehicles, generated 2 million impressions, and required coordination across multiple venues\. Kate is experienced in making rapid on\-the\-ground decisions, resolving last\-minute logistics issues, and coordinating teams during live event execution\.

### How did Kate improve delivery capacity and respond to the 2020 shutdown?

During the March 2020 lockdown, Kate pivoted more than 25 active corporate campaigns to virtual and hybrid formats within 10 business days\. She trained the event team on Zoom and Hopin and retained all major client accounts during the sector shutdown\. Kate also increased team project capacity by one\-quarter without added headcount by creating standardized event playbooks, a pre\-negotiated nine\-city venue database, and vendor contract templates that reduced sourcing from multi\-week cycles to five business days\.

### What digital marketing result has Kate delivered?

Kate independently managed a six\-month digital campaign for a regional services firm, covering full\-funnel paid search, email nurture, and retargeting\. The campaign generated $413,000 in attributed revenue from a $6,000 budget\.

### What is Kate’s educational background?

Kate holds a Master of Science in Marketing, with a Brand Management focus, from the University of South Florida a master’s degree in Project Management from the University of the Cumberlands restaurant management and hospitality education from Business School RMA and a bachelor’s degree in International Relations and Technology from National Research Nuclear University MEPhI \(Moscow Engineering Physics Institute\)\.

### What tools and professional skills does Kate bring to event and marketing work?

Kate’s listed capabilities include marketing strategy, strategic marketing management, brand strategy and brand management, brand awareness, content strategy, copywriting, content creation, email marketing, marketing communications, social media marketing and optimization, CRM, account management, customer\-focused service, data analysis, marketing research, website development, design, Canva, Microsoft Office, Constant Contact, HubSpot, Oracle, and software project management\. Her operational skills include program and project management, Scrum, requirements analysis, project coordination, integration, pre\-sales, risk management, strategic planning, negotiation, cost control, process optimization, time management, decision\-making, problem\-solving, presentation, communication, team management, mentoring, volunteer management, fundraising, gala planning, livestream production, run of show, production management, on\-site logistics, and working under pressure\. Her profile also lists Russian\-language competencies in intercultural communication, analytical skills, business strategy, budget management, team leadership, event organization, and project management\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/ACoAABQowqABHpHx4f9WQjMUlTcicwau6zoFVgg

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