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# Tom Kelly

**Headline:** Driving Innovation with EASLTech’s AI Powered Data Platform.
**Profession:** Director - Data Platform Sales
**Location:** United States

## About

Tom Kelly is Director of Data Platform Sales at EASL, where he drives enterprise adoption and secures strategic accounts for EASLTech’s Data Platform as a Service. He advises technical and business executives on translating complex data-infrastructure requirements into scalable cloud solutions, selling to CIOs, CTOs, Chief Data Officers, and other C-suite stakeholders. Tom is strongest in consultative enterprise sales, new-logo acquisition, strategic account development, go-to-market strategy, and patient relationship building through long sales cycles, delays, and obstacles. His enterprise deals have typically involved six- to eight-month sales cycles and average deal sizes of $175,000 to $500,000. Across security, identity and access management, technology, consulting, outsourcing, digital marketing, and data-platform sales, he has paired adaptive selling with a calm, creative approach to complex buying processes. His record includes ranking first on his Gartner team for total attainment before the COVID-19 shutdown, finishing in the top three at IDMWORKS, ranking first in the region at UniFirst, and earning Vector Marketing’s President’s Club while ranking first in the country on multiple occasions. Tom was also one of five people selected from more than 100 for Sprint’s Regional Leadership Council.

## Services

- Consultative Selling
- Cybersecurity
- Strategic Consulting
- Channel Sales
- Consultative Services
- Account Marketing
- Corporate Events
- Consulting
- Sales Prospecting
- Sales Pipeline Development
- Identity and Access Management \(IAM\)
- Go-to-Market Strategy
- End-to-End Sales
- B2B
- Sales
- Cold Calling
- Sales Process
- Direct Sales
- Sales Presentations
- Account Management
- Business Development
- Sales Management
- Social Networking
- Marketing
- Marketing Strategy
- Strategic Planning
- Social Media Marketing
- Email Marketing
- Search Engine Marketing \(SEM\)
- Digital Marketing

## Highlights

- Directs Data Platform Sales at EASL, driving enterprise adoption and strategic accounts for EASLTech’s Data Platform as a Service.
- Advises technical and business executives on translating complex data-infrastructure needs into scalable, high-impact cloud solutions.
- Sells enterprise technology solutions to CIOs, CTOs, Chief Data Officers, and other C-suite stakeholders.
- Has sold enterprise deals with typical sales cycles of six to eight months and average deal sizes of $175,000 to $500,000.
- Previously sold a data-platform product.
- Ranked number one on the Gartner team for total attainment before the COVID-19 shutdown.
- Identified, qualified, and developed strategic cybersecurity and risk partnerships with C-suite executives at Gartner.
- Quickly promoted from Account Executive to Senior Enterprise Account Executive at IDMWORKS.
- Led all aspects of the IDMWORKS sales cycle for net-new-logo acquisition with CISO and CIO decision-makers.
- Finished in the top three at IDMWORKS through a consultative approach that identified customer needs, opportunities, and solution-related cost savings.
- Led East Coast security and privacy business development at Protiviti across advisory services, SaaS resale, implementation services, and managed services.
- Built sales and go-to-market strategies for CISO and CIO clients at Protiviti across a vertical-industry-agnostic pipeline.
- Grew current Protiviti client relationships and coordinated sales and delivery to support client experience.
- Drove C-level sales, funnel development, and contract negotiations for wireless-technology modernization at Sprint—T-Mobile for Business.
- Selected as one of five Regional Leadership Council members from more than 100 Sprint team members.
- Provided field feedback and reporting to Sprint sales leadership through the Regional Leadership Council.
- Won Vector Marketing’s President’s Club.
- Ranked number one in the country on multiple occasions at Vector Marketing.
- Created sales leads, sold Cutco products, and trained new sales representatives at Vector Marketing.
- Consistently exceeded sales goals at UniFirst.
- Ranked number one in the region at UniFirst.
- Mentored and trained new UniFirst team partners.
- Helped Hearst Digital Marketing Services customers use SEO, SEM, social media, email, and CRM systems to support business growth.
- Mentored and trained programming staff at McLaughlin & Associates and researched potential clients for partnership development.
- Built relationships with executive stakeholders through deal delays and obstacles using patient, strategic engagement.
- Converted an IPO-related deal freeze into a closed deal.
- Brings consultative selling, cybersecurity, IAM, strategic consulting, channel sales, pipeline development, go-to-market strategy, contract negotiation, business development, sales management, digital marketing, SEO, SEM, leadership, and Salesforce.com experience.

## Experience

- **Director - Data Platform Sales at EASL** (2025-01-01–present) — Driving enterprise adoption and securing high-value strategic accounts for EaslTech’s next-generation Data Platform as a Service \(PaaS\). Acting as a trusted advisor to technical and business executives, translating complex data infrastructure needs into scalable, high-impact cloud solutions.
- **Vice President of Business Development - Global Software Outsourcing at Accelerance** (2024-02-01–2025-01-01) — Accelerance is The Global Software Outsourcing Authority® delivering top-tier software development resources along with professional consulting services. Over more than two decades, we have curated the world’s largest network of proven software development and systems integration providers by personally vetting and certifying the top 1% of firms across 40 countries. Our trusted advisors help clients develop and implement optimal software outsourcing solutions through better planning, better partner selection, and better engagement management. Nobody knows software development outsourcing better than Accelerance. Trust our proven approach to reduce outsourcing risk and costs, ultimately delivering desired business outcomes in a fraction of the time.
- **Vice President of Business Development - Security & Privacy at Protiviti** (2022-07-01–2023-07-01) — Protiviti is a global consulting firm that delivers deep expertise, objective insights, a tailored approach and unparalleled collaboration to help leaders confidently face the future. As an individual contributor, I led business development efforts from along the East Coast in the security and privacy spaces with a focus on Advisory Services, Best of Breed SaaS Resale, Implementation Services, and Managed Services. I built sales and GTM strategies targeted to CISO and CIO clientele with a vertical industry agnostic pipeline. In addition to bringing in net new business, I was also responsible for the growth of current clients and coordinating the between sales and delivery of our solutions to ensure the best possible client experience.
- **Sr. Enterprise Account Executive at IDMWORKS** (2022-02-01–2022-07-01) — IDMWORKS is an expert-level Identity and Access Management consultancy having successfully driven 2500+ IAM projects since 2004. I started as an Account Executive and was quickly promoted to Senior Enterprise Account Executive leading all aspects of the sales cycle targeted CISO and CIO decision makers with a focus on net new logo acquisition. I finished my tenure in the Top 3 by utilizing a consultative approach that sought to understand customer needs, identified opportunities, and educated clients on cost savings our solutions brought to the table.
- **Enterprise Account Executive at IDMWORKS** (2021-02-01–2022-01-01)
- **Enterprise Account Executive - Security and Risk Portfolio at Gartner** (2019-11-01–2020-05-01) — Gartner delivers actionable, objective insight to executives and their teams. I facilitated the delivery of high-tech products and services to our end-user client base of enterprise executives through a portfolio of worldwide events. I identified, qualified, and developed strategic partnerships with C-suite executives within the cyber security and risk sectors. I ranked #1 on the team for total attainment prior to the COVID-19 shutdown.
- **Senior Acquisition Account Executive II at Sprint** (2017-08-01–2019-11-01) — T-Mobile for business shows why unconventional thinking is better for business – accelerating innovation and challenging the status quo with America’s largest 5G network. I drove sales for products and technology solutions to C-level executives by identifying new business opportunities, building and managing our sales funnel, and negotiating contracts to modernize my client’s wireless technology systems and products. I was 1 of 5 team members selected out of over 100 for our Regional Leadership Council that was part leadership development for us and part feedback and reporting mechanism for sales leadership to hear and understand concerns we were seeing in the field.
- **Digital Media Consultant at Hearst Digital Marketing Services** (2016-09-01–2017-08-01) — Hearst Digital Marketing Services is your one-stop solution for affordable, turn-key online marketing campaigns. With the largest online audiences in some of the nation’s most desirable markets, Hearst Digital Marketing Services delivers engaged and active consumers across the US. I helped prospective customers accelerate their business growth with all of our digital media services including SEO, SEM, Social Media, Email, and CRM systems.
- **Outside Sales Representative at UniFirst Corporation** (2015-05-01–2016-09-01) — UniFirst is a North American leader in the supply and servicing of managed uniform and workwear programs, as well as in the delivery of ancillary facility services. I generated new business with a consultative sales approach partnering with C-suite stakeholders. I consistently exceeded sales goals and ranked #1 in the region which led to being looked to for mentorship and training of new team partners.
- **Director of Programming at McLaughlin & Associates** (2007-03-01–2015-05-01) — McLaughlin & Associates is a national survey research and strategic services company whose personnel have played a key role in assisting successful organizations in the United States, Canada, Europe, Asia and Latin America. I mentored and trained a team of programmers responsible for the creation of client documents and presentations while also researching new potential clients to develop partnerships with.
- **Field Sales Manager at Vector Marketing** (2006-05-01–2007-03-01) — Vector Marketing is a fantastic place to begin a sales career, as I created my own sales leads to sell Cutco products while also training new sales representatives. I won “President’s Club” and ranked #1 in the country on multiple occasions.

## Education

- Business Administration and Management, General — Rockland Community College (2006-01-01–2008-01-01)
- Business Administration and Management, General — Belmont Abbey College (2005-01-01–2006-07-01)

## FAQ

### What does Tom do at EASL?

Tom is the Director of Data Platform Sales at EASL. He drives enterprise adoption and secures high-value strategic accounts for EASLTech’s Data Platform as a Service, serving as a trusted advisor to technical and business executives on scalable, high-impact cloud solutions.

### Who does Tom sell enterprise data platforms to?

Tom sells to technology C-suite buyers, including CIOs, CTOs, and Chief Data Officers. He has previously sold a data-platform product and focuses on translating complex data-infrastructure needs into business-relevant cloud solutions.

### What are Tom’s typical enterprise deal cycles and deal sizes?

Tom’s typical enterprise sales cycle has been six to eight months, and his average deal size has ranged from $175,000 to $500,000.

### What are Tom’s core sales strengths?

Tom is particularly effective at quickly reading people and understanding their needs, then adapting his sales approach. During deal delays or obstacles, he emphasizes patience, strategic relationship building, a calm demeanor, and creative problem-solving rather than pressure tactics.

### What did Tom do at Sprint—T-Mobile for Business?

At Sprint—T-Mobile for Business, Tom drove sales of products and technology solutions to C-level executives. He identified new business opportunities, built and managed the sales funnel, and negotiated contracts to modernize clients’ wireless technology systems and products. He was one of five team members selected from more than 100 for the Regional Leadership Council, which combined leadership development with field feedback and reporting to sales leadership.

### What did Tom accomplish at Gartner?

At Gartner, Tom facilitated delivery of high-tech products and services to enterprise executives through a portfolio of worldwide events. He identified, qualified, and developed strategic partnerships with C-suite executives in cybersecurity and risk, and ranked number one on his team for total attainment before the COVID-19 shutdown.

### What did Tom do at IDMWORKS?

Tom held Enterprise Account Executive and Senior Enterprise Account Executive roles at IDMWORKS, an Identity and Access Management consultancy. After starting as an Account Executive, he was quickly promoted to Senior Enterprise Account Executive, leading the full sales cycle for net-new-logo acquisition with CISO and CIO decision-makers. He finished his tenure in the top three through a consultative approach focused on customer needs, opportunity identification, and educating clients about solution-driven cost savings.

### What did Tom do at Protiviti?

As Vice President of Business Development—Security & Privacy at Protiviti, Tom led East Coast business-development efforts as an individual contributor. His work covered advisory services, best-of-breed SaaS resale, implementation services, and managed services. He built sales and go-to-market strategies for CISO and CIO clients across industries, brought in new business, grew current accounts, and coordinated sales and delivery to support the client experience.

### What was Tom’s role at Accelerance?

At Accelerance, Tom served as Vice President of Business Development—Global Software Outsourcing. Accelerance provides software-development resources and consulting services through a network of vetted and certified software-development and systems-integration providers across 40 countries.

### What did Tom accomplish at Vector Marketing?

Tom was a Field Sales Manager at Vector Marketing, where he created his own sales leads for Cutco products and trained new sales representatives. He won President’s Club and ranked number one in the country on multiple occasions.

### What did Tom do at UniFirst?

As an Outside Sales Representative at UniFirst Corporation, Tom generated new business through a consultative sales approach with C-suite stakeholders. He consistently exceeded sales goals, ranked number one in his region, and was asked to mentor and train new team partners.

### What did Tom do at Hearst Digital Marketing Services?

At Hearst Digital Marketing Services, Tom helped prospective customers accelerate business growth using digital media services that included SEO, SEM, social media, email, and CRM systems.

### What did Tom do at McLaughlin & Associates?

Tom was Director of Programming at McLaughlin & Associates, a national survey research and strategic services company. He mentored and trained programmers responsible for creating client documents and presentations, while also researching prospective clients to develop partnerships.

### What professional skills does Tom bring to enterprise sales?

Tom’s skills include consultative selling and services, cybersecurity, Identity and Access Management, strategic consulting, channel sales, account marketing, corporate events, sales prospecting, pipeline development, go-to-market strategy, end-to-end sales, B2B sales, direct and outside sales, contract negotiation, account management, business development, sales management, and Salesforce.com.

### What additional business and marketing capabilities does Tom have?

Tom also brings marketing, digital-marketing, and operational capabilities, including marketing strategy, social networking, social media marketing, email marketing, search engine marketing, search engine optimization, strategic planning, Microsoft Office, Word, Excel, PowerPoint, management, employee training, leadership, customer service, public speaking, team building, problem solving, time management, closing, and working to deadlines.

### Where did Tom study?

Tom studied Business Administration and Management, General at Rockland Community College and Belmont Abbey College.

### How does Tom handle delayed or sensitive enterprise deals?

Tom has worked through sensitive deal stalls by building relationships with executive stakeholders, including converting an IPO-related deal freeze into a closed deal. He approaches such situations with persistence, adaptability, and strategic engagement rather than high-pressure tactics.

### What kind of role is Tom seeking?

Tom is seeking a long-term role with a company that has growth potential and where the deals he closes can have meaningful impact.

## Links

- LinkedIn: https://www.linkedin.com/in/tom-kelly-069482aa

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