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# Cooper Shafto

**Headline:** Sales Development Representative \| B2B SaaS Sales \| NYC
**Profession:** Sales Development Representative \| B2B SaaS Sales \| NYC
**Location:** New York City Metropolitan Area

## About

Cooper Shafto is an NYC\-based sales development professional focused on B2B SaaS sales, outbound prospecting, lead qualification, and pipeline building in hybrid or in\-person environments\. Cooper brings relationship\-management experience from client\-facing account and property\-management roles, with strengths in building trust quickly, managing high\-volume relationship books, protecting retention, and translating client needs into clear next steps\. Cooper is comfortable with CRM systems, high\-volume outreach, consultative communication, objection handling, and coordinating effective handoffs\. In a high\-volume SDR role, Cooper made more than 300 cold calls daily, booked 10–20 appointments per week, and maintained a 60–80% show\-up rate through pre\-qualification and confirmation follow\-up\. Cooper also sold an automated stock\-trading algorithm to individual investors at a $10,000–$24,000 price point\. Earlier, Cooper managed up to 25 tenant accounts through onboarding and renewal at The M Group and coordinated 8–10 concurrent client accounts at Robbins Nest\. Cooper’s near\-term focus is mastering outbound sales, with a longer\-term interest in consultative sales cycles and products that solve real problems\.

## Services

- Lead Qualification
- Discovery Process
- Outbound Prospecting
- Sales Development
- Account Management
- Customer Retention
- Cold Calling
- Customer Relationship Management \(CRM\)
- Key Account Relationship Building
- Retention Management
- Prospect Qualification
- Sales Pipeline Management
- Client Interfacing Skills
- Appointment Scheduling
- Client Prospecting
- Objection Handling \(Sales\)
- Customer Negotiations
- Client Accounts
- Account Sales Strategies
- Manage client expectations

## Highlights

- Made more than 300 outbound cold calls per day as a Setter \(SDR\) at Vector Equities to generate qualified appointments for closers\.
- Booked 10–20 appointments per week at Vector Equities and maintained a 60–80% show\-up rate through pre\-qualification and confirmation follow\-up\.
- Handled prospect objections in real time and documented prospect interactions, call outcomes, and follow\-ups in Close CRM at Vector Equities\.
- Collaborated with closers at Vector Equities to provide prospect context and support smooth handoffs\.
- Sold an automated stock\-trading algorithm to individual investors at a $10,000–$24,000 price point in an SDR role\.
- Managed the full relationship lifecycle for up to 25 tenant accounts at The M Group, from onboarding through renewal\.
- Qualified and converted prospective tenant accounts at The M Group through showings and consistent follow\-up, managing the pipeline from first contact to signed lease\.
- Coordinated cross\-functional services at The M Group to support account satisfaction and renewals in a deadline\-driven environment\.
- Managed client relationships and vendor coordination across 8–10 concurrent accounts at Robbins Nest\.
- Owned quote, estimate, and purchasing follow\-up end to end at Robbins Nest, supporting faster approvals and reducing stalled decisions\.
- Served as a key client\-meeting contact at Robbins Nest, converting discussions into next steps and timely execution\.
- Proactively identified account needs and resolved issues before they affected project timelines at Robbins Nest\.
- Prepared client\-facing presentations and proposals for more than eight projects as a Design Assistant Intern at Pfeiffer Partners\.
- Researched project options and precedents, maintained project documentation, and supported studio operations at Pfeiffer Partners\.

## Experience

- **Setter \(SDR\) at Vector Equities** (2026\-03\-01–2026\-07\-01) — ● Made 300\+ outbound cold calls daily to generate qualified appointments for closers ● Booked 10\-20 appointments per week, maintaining a 60\-80% show\-up rate through effective pre\-qualification and confirmation follow\-up ● Handled objections in real time to move prospects toward scheduled calls ● Maintained accurate prospect interactions, call outcomes, and follow\-ups in Close CRM ● Collaborated closely with closers to ensure smooth handoff and shared context on each prospect
- **Design Assistant at Robbins Nest** (2025\-03\-01–2025\-12\-01) — ● Managed client relationships and vendor coordination across 8\-10 concurrent accounts, keeping timelines, pricing, and expectations aligned ● Owned quote, estimate, and purchasing follow\-up end to end, driving faster approvals and reducing stalled decisions ● Served as a key point of contact in client meetings, translating discussions into next steps and ensuring timely execution ● Proactively identified account needs and resolved issues before they impacted project timelines
- **Account Manager \(Property Manager\) at The M Group** (2023\-09\-01–2025\-03\-01) — ● Owned the full relationship lifecycle for a portfolio of up to 25 tenant accounts, from onboarding through renewal ● Served as primary point of contact for all account inquiries and concerns, resolving issues with a customer\-first approach to protect retention ● Qualified and converted prospective accounts through showings and consistent follow\-up, managing the full pipeline from first contact to signed lease ● Coordinated cross\-functional services in a deadline\-driven environment to keep account satisfaction and renewals on track
- **Design Assistant Intern at Pfeiffer Partners** (2022\-05\-01–2022\-08\-01) — ● Prepared client\-facing presentations and proposals for 8\+ projects ● Researched project options and precedents to inform design decisions ● Maintained organized project documentation to support execution and communication ● Provided administrative and logistical support in a fast\-paced design studio

## Education

- High School Diploma — Fusion Academy (2021\-08\-01–2023\-05\-01)
- Beverly Hills High School (2019\-08\-01–2021\-05\-01)
- Associate's Degree, Interior Design — Santa Monica College (2023\-08\-01)
- Remote High Ticket Sales — Learn Sales Training (2026\-01\-01)

## FAQ

### What does Cooper do?

Cooper is an NYC\-based sales development professional focused on B2B SaaS sales\. Cooper applies experience in relationship management, retention, recurring\-revenue relationships, outbound prospecting, lead qualification, and pipeline building to sales development work\.

### What are Cooper’s core sales and account\-management skills?

Cooper’s strengths include lead qualification, discovery, outbound prospecting, sales development, cold calling, objection handling, appointment scheduling, customer relationship management, account management, customer retention, retention management, prospect qualification, sales pipeline management, key\-account relationship building, customer negotiations, account sales strategies, client interfacing, client prospecting, client\-account management, and managing client expectations\.

### What did Cooper accomplish at Vector Equities?

At Vector Equities, Cooper worked as a Setter \(SDR\), making more than 300 outbound cold calls daily to generate qualified appointments for closers\. Cooper booked 10–20 appointments per week and maintained a 60–80% show\-up rate through pre\-qualification and confirmation follow\-up\. Cooper handled objections in real time, recorded prospect interactions, call outcomes, and follow\-ups in Close CRM, and collaborated with closers to provide context for smooth handoffs\.

### What product did Cooper sell as an SDR?

Cooper worked as an SDR selling an automated stock\-trading algorithm to individual investors at a $10,000–$24,000 price point\.

### What did Cooper accomplish at The M Group?

At The M Group, Cooper served as an Account Manager \(Property Manager\) and owned the relationship lifecycle for a portfolio of up to 25 tenant accounts, from onboarding through renewal\. Cooper was the primary contact for account inquiries and concerns, qualified and converted prospective accounts through showings and follow\-up, managed the pipeline from first contact to signed lease, and coordinated cross\-functional services to support satisfaction and renewals\.

### What did Cooper accomplish at Robbins Nest?

At Robbins Nest, Cooper managed client relationships and vendor coordination across 8–10 concurrent accounts\. Cooper owned quote, estimate, and purchasing follow\-up acted as a key contact in client meetings translated discussions into next steps and proactively identified account needs and resolved issues before they affected project timelines\.

### What did Cooper do at Pfeiffer Partners?

As a Design Assistant Intern at Pfeiffer Partners, Cooper prepared client\-facing presentations and proposals for more than eight projects, researched project options and precedents to inform design decisions, maintained organized project documentation, and provided administrative and logistical support in a fast\-paced design studio\.

### How does Cooper approach prospecting and objection handling?

Cooper is strongest in high\-volume cold outreach, relationship building, consultative communication, account retention, qualification, and objection handling\. Cooper prefers earning conversations through cold calling and reframes obstacles as reasons to engage rather than relying on pushy tactics\.

### What are Cooper’s sales\-career goals?

Cooper’s short\-term focus is mastering outbound sales\. Over the longer term, Cooper is interested in consultative sales cycles and in selling products that solve real problems\.

### What is Cooper’s education and sales training?

Cooper completed Remote High Ticket Sales training through Learn Sales Training and earned an Associate’s Degree in Interior Design from Santa Monica College\. Cooper also attended Fusion Academy, receiving a high school diploma in 2023, and attended Beverly Hills High School in 2021\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/coopershafto

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