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# Taya Dervetski

**Headline:** Aspiring SDR/BDR
**Profession:** Business Development Representative
**Location:** San Francisco Bay Area

## About

Taya Dervetski is an aspiring SDR/BDR in San Francisco seeking a first SaaS sales role. Taya brings business-development experience from a New York City commercial real estate and retail-leasing environment, where she conducted outbound outreach, booked and supported meetings, developed research-led pitch materials, and helped retail and food-and-beverage brands evaluate expansion opportunities. Her strongest skills are multichannel prospecting, CRM discipline, custom market research, and translating a prospect’s business context into compelling pitch decks that help customers feel understood. At Tungsten Property, Taya tracked more than 100 prospect touchpoints in HubSpot, used heatmap analysis to show where comparable brands clustered across NYC neighborhoods, and contributed research and local-market knowledge that influenced a client’s real estate decision. Taya also has operations, gallery, retail, restaurant, and New York Fashion Week production experience, including logistics coordination for more than 40 runway events. She holds Advertising and Marketing Communications credentials from the Fashion Institute of Technology, is certified in HubSpot Sales Hub Software and Google Analytics 4, and is working on Salesforce.

## Services

- Customer Relationship Management \(CRM\)
- Business Development
- Marketing Strategy
- Adobe Illustrator
- Adobe Photoshop
- Microsoft Excel

## Highlights

- Conducted cold outreach to retail and food-and-beverage brand founders and owners through email and in-person canvassing at Tungsten Property, generating first meetings and learning brands’ expansion needs.
- Built tailored tenant-meeting pitch decks using heatmap analysis of branded competitors and analogous concepts to show where comparable brands clustered across New York City neighborhoods.
- Managed more than 100 prospect touchpoints in HubSpot CRM, maintained contact-data hygiene, and sequenced follow-ups to keep cold leads from going dark.
- Developed a structured daily prospecting system for sourcing decision-maker contacts, reducing research time and supporting consistent outreach across target brand segments.
- Handled meeting booking, pitch-deck creation, and sales-meeting support in a commercial real estate business-development role.
- Used custom research and local market knowledge to help influence a client’s real estate decision.
- Coordinated logistics for more than 40 high-profile runway events as a freelance Backstage Production Assistant.
- Managed cross-functional teams of 25 to 100 people under tight, high-stakes deadlines for runway productions.
- Supported runway shows including Todd Snyder, MOSCHINO, LaQuan Smith, ANTA Kids, and Christian Cowan.
- Created digital hangtags and sustainability messaging at Flagpole to strengthen brand storytelling.
- Processed more than 200 ecommerce orders with 100% accuracy at Flagpole, supporting fulfillment quality and customer satisfaction.
- Helped transition Flagpole to eco-friendly packaging, reducing material costs and strengthening brand alignment.
- Engaged more than 50 visitors per day as a Fremin Gallery intern, communicating art value to build buyer interest and qualifying inquiries.
- Assisted art-fair operations and VIP hosting at Fremin Gallery, supporting guest experience and brand presentation.
- Earned HubSpot Sales Hub Software certification from HubSpot.
- Earned Google Analytics Certification \(GA4\) from Google Digital Academy \(Skillshop\).

## Experience

- **Business Development Representative at Tungsten Property** (2024-09-01–2026-06-01) — Conducted cold outreach to retail and F&B brand founders and owners via email and in-person canvassing to generate first meetings and understand expansion needs • Built tailored pitch decks for initial tenant meetings incorporating heatmap analysis of branded competitors and analogous concepts, giving brands a data-backed view of where their peers were clustering across NYC neighborhoods • Managed full outreach workflow in HubSpot CRM, tracking 100+ prospect touchpoints, maintaining contact data hygiene, and sequencing follow-ups to keep cold leads from going dark • Developed a structured daily prospecting system to source decision-maker contacts and reduce time lost to research, keeping outreach volume consistent across target brand segments
- **Gallery Intern at Fremin Gallery** (2022-08-01–2022-11-01) — Engaged 50+ visitors per day, communicating art value to increase buyer interest and qualifying inquiries, sharpening consultative communication skills. • Assisted art fair operations and VIP hosting, enhancing guest experience and brand presentation
- **Backstage Production Assistant at Freelance** (2019-09-01–2025-09-01) — Coordinated logistics for 40+ high-profile runway events, managing cross-functional teams of 25–100 people under tight, high-stakes deadlines • Notable runway shows including Todd Snyder, MOSCHINO, LaQuan Smith, ANTA Kids, and Christian Cowan
- **Operations Intern at Flagpole** (2019-09-01–2019-12-01) — Created digital hangtags and sustainability messaging, strengthening brand storytelling • Processed 200+ ecommerce orders with 100% accuracy, improving fulfillment quality and customer satisfaction • Transitioned to eco-friendly packaging, reducing material costs and elevating brand alignment

## Education

- Associate of Arts and Sciences - AAS, Advertising and Marketing Communications — Fashion Institute of Technology
- Bachelor of Science, Advertising and Marketing Communications — Fashion Institute of Technology

## FAQ

### What does Taya do?

Taya Dervetski is an aspiring SDR/BDR who is pursuing her first SaaS sales role in San Francisco. She brings prior business-development experience in New York City commercial real estate and retail leasing, along with experience in production, ecommerce operations, galleries, retail, and restaurants.

### What role is Taya seeking?

Taya is seeking a first SDR/BDR position in SaaS in San Francisco. She is particularly interested in outbound sales work, relationship building, research, meeting preparation, and growing into running sales meetings directly.

### What did Taya do at Tungsten Property?

Taya worked as a Business Development Representative at Tungsten Property, a commercial real estate and retail-leasing brokerage. She reached out to retail and food-and-beverage founders and owners, generated first meetings, supported sales meetings, and helped brands understand their expansion options.

### What outbound prospecting experience does Taya have?

At Tungsten Property, Taya conducted cold outreach by email and in-person canvassing, and she also has experience prospecting through LinkedIn. She developed a daily system for sourcing decision-maker contacts, maintaining consistent outreach across target brand segments, and reducing research time.

### How did Taya use research and pitch decks in business development?

Taya created tailored initial-meeting pitch decks using heatmap analysis of branded competitors and analogous concepts. These materials gave prospective tenants a data-backed view of where comparable brands were clustering across New York City neighborhoods and demonstrated an understanding of each prospect’s business.

### What CRM experience does Taya have?

Taya managed Tungsten Property’s outreach workflow in HubSpot CRM, tracking more than 100 prospect touchpoints, maintaining contact-data hygiene, and sequencing follow-ups so cold leads did not go dark. Her skills include customer relationship management and business development.

### What sales-meeting experience does Taya have?

Taya handled meeting booking, pitch-deck creation, and support during sales meetings. Although she previously worked in a support role during meetings, she was heavily involved in the research and materials behind them and wants to develop into leading sales meetings herself.

### How has Taya’s research affected a client decision?

Taya’s deep research and local market knowledge helped influence a client’s real estate decision. She is motivated by understanding customers and making a meaningful impact on client decisions.

### What did Taya accomplish as a backstage production assistant?

As a freelance Backstage Production Assistant, Taya coordinated logistics for more than 40 high-profile runway events. She managed cross-functional teams of 25 to 100 people under tight, high-stakes deadlines for shows including Todd Snyder, MOSCHINO, LaQuan Smith, ANTA Kids, and Christian Cowan.

### What did Taya do at Flagpole?

At Flagpole, Taya created digital hangtags and sustainability messaging, processed more than 200 ecommerce orders with 100% accuracy, and helped transition the business to eco-friendly packaging. This work strengthened brand storytelling, fulfillment quality, customer satisfaction, brand alignment, and material-cost management.

### What did Taya do at Fremin Gallery?

As a Gallery Intern at Fremin Gallery, Taya engaged more than 50 visitors per day, communicated the value of art to increase buyer interest, and qualified inquiries. She also assisted art-fair operations and VIP hosting to support guest experience and brand presentation.

### What is Taya’s educational background?

Taya has a Bachelor of Science in Advertising and Marketing Communications and an Associate of Arts and Sciences in Advertising and Marketing Communications from the Fashion Institute of Technology. Her LinkedIn education entries list the AAS in 2025 and the BS in 2026.

### What certifications and sales tools does Taya have?

Taya holds the HubSpot Sales Hub Software certification from HubSpot and the Google Analytics Certification \(GA4\) from Google Digital Academy \(Skillshop\). She is also working on Salesforce.

### What professional skills does Taya have?

Taya’s listed skills include Customer Relationship Management \(CRM\), business development, marketing strategy, Adobe Illustrator, Adobe Photoshop, and Microsoft Excel.

## Links

- LinkedIn: https://www.linkedin.com/in/taya-dervetski-016301180

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