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# Hodan Yunis

**Headline:** Marketing Management \| SEO & Digital Marketing Campaigns \| Product Listing Optimization \| Project Management
**Profession:** Marketing Project Manager
**Location:** Greater Seattle Area

## About

Hodan Yunis is a marketing strategist and project manager currently working as a strategist for an advertising agency and as a Marketing Project Manager at Voices Of Tomorrow\. Hodan focuses on growth marketing and brand strategy, bringing strengths in marketing strategy, SEO, integrated digital campaigns, consumer research, social strategy, influencer marketing, account management, and cross\-functional project delivery\. At Voices Of Tomorrow, Hodan leads mission\-aligned campaigns, analyzes market and donor data, manages budgets and vendors, and uses campaign performance and donor feedback to improve donor acquisition and retention\. Hodan increased online community engagement by 15%, raised donor contributions by 20%, and developed workflows that reduced bottlenecks by 15–20%\. Hodan also owned strategy and account management for the Eggos brand repositioning, helping shift its positioning from a family breakfast product toward an everyday meal for younger audiences through consumer research, social strategy, and an influencer quiz approach\. Hodan holds a Bachelor of Business Administration from the UW Foster School of Business and is particularly strongest in strategy\-led brand and growth marketing work\.

## Services

- Email Marketing
- Brand Marketing
- Data\-driven Decision Making
- Donor Acquisition
- Product Sourcing
- Digital Marketing
- Search Engine Optimization \(SEO\)
- Supply Chain Management
- Inventory Management
- Brand Development
- Business Analysis Planning & Monitoring
- Inventory Forecasting
- Digital Strategy
- Operations Management
- Marketing Strategy
- Market Research
- Strategic Planning
- Campaign Management
- Team Leadership
- Budget Management
- Analytics and Reporting
- Negotiation and Vendor Management
- Adaptability and Problem\-Solving
- Spreadsheets
- Business English
- Time Management
- Case Management
- Nonprofit Organizations
- Clinical Supervision
- Customer Relationship Management \(CRM\)

## Highlights

- Increased online community engagement by 15% at Voices Of Tomorrow through digital social media, email, and SEO channels\.
- Raised donor contributions by 20% by spearheading strategic marketing campaigns for nonprofit initiatives\.
- Developed workflows that improved project completion rates and minimized bottlenecks by 15–20%\.
- Leads cross\-functional teams to plan and execute integrated campaigns aligned with organizational mission and values\.
- Uses market research, donor\-data analysis, campaign\-performance metrics, and donor feedback to refine communication strategies and improve donor acquisition and retention\.
- Manages marketing budgets and negotiates with vendors to deliver cost\-effective campaigns\.
- Manages day\-to\-day campaign execution, including scheduling, organizing materials, and tracking performance\.
- Owned strategy and account management for the Eggos brand repositioning from family breakfast to an everyday meal for younger audiences\.
- Applied consumer research to build client buy\-in for brand strategy work\.
- Used social strategy and an influencer quiz approach to make the Eggos brand more personal\.
- Established an Amazon FBA e\-commerce business specializing in medical supplies\.
- Reduced Amazon FBA overhead costs by 20% and processing time by 30% through inventory and order\-fulfillment automation\.
- Increased Amazon customer engagement by 25% through SEO and Amazon PPC campaigns\.
- Maintained 15% month\-over\-month revenue growth through strategic keyword targeting and ad placement in digital marketing campaigns\.
- Doubled the Amazon FBA business’s size within its first year by diversifying the product line with more than 10 high\-demand products identified through market research\.
- Conducted product and keyword research to identify demand and optimize Amazon listings for organic ranking\.
- Monitored stock levels and coordinated suppliers and logistics providers to support product availability and shipments to Amazon fulfillment centers\.
- Negotiated vendor and partner agreements while maintaining budget alignment\.
- Used CRM tools at Violett to maintain customer\-interaction records and track sales interactions and progress\.
- Supported data\-driven sales strategies and created sales materials and presentations for client communication at Violett\.

## Experience

- **Marketing Project Manager at Voices Of Tomorrow** (2020\-01\-01–present) — Lead cross\-functional teams to plan and execute integrated campaigns in line with organizational mission and values\. • Perform market research and donor data analysis to • refine communication strategies and uplift donor acquisition and retention\. • Manage marketing budgets and negotiate with vendors to deliver cost\-effective campaigns\. • Analyze campaign performance metrics and donor feedback and utilize data\-driven insights to create marketing strategies and drive ongoing improvements\. • Increased 15% online community engagement by employing digital social media, email, and SEO channels\. • Raised 20% of donor contributions by spearheading strategic marketing campaigns for nonprofit initiatives • Managed the day\-to\-day execution of marketing campaigns, including scheduling, organizing materials, and tracking performance\. • Developed workflows to improve project completion rates and minimize bottlenecks by 15\-20%\.
- **Ecommerce Business Owner at Amazon FBA Seller** (2020\-01\-01–present) — Establish e\-commerce business specializing in medical supplies through Amazon's FBA service\. • Monitor stock levels to ensure adequate product availability and meet • demand without overstocking\. • Collaborate with suppliers and logistics providers to coordinate shipment of products to Amazon fulfillment centers\. • Research and identify • potential products to sell based on market trends and demand\. • Conduct keyword research to optimize listings for organic ranking on Amazon\. • Negotiated partnership agreements with vendors and partners, ensuring budget alignment\. • Slashed 20% overhead costs and 30% processing time by automating inventory and order fulfillment process\. • Elevated 25% customer engagement through execution of comprehensive SEO and Amazon PPC campaigns\. • Maintained 15% month\-over\-month growth in revenue through strategic keyword targeting and ad placement in digital marketing campaigns\. • Doubled business size within first year by diversifying product line with over 10
- **Sales And Marketing Intern at Violett** (2024\-03\-01–2024\-06\-01) — I leveraged advanced CRM tools to maintain precise records of customer interactions and aid in the implementation of data\-driven sales strategies\. I assisted the sales team in creating compelling sales materials and presentations to foster client communication\. I oversaw customer data using CRM software to effectively track sales interactions and progress
- **Sales Intern at Insight Global** (2023\-07\-01–2023\-09\-01)
- **Assistant Project Manager at Voices Of Tomorrow** (2018\-11\-01–2019\-12\-01)
- **Case Manager at DESC \(Downtown Emergency Service Center\)** (2016\-02\-01–2018\-10\-01)
- **Customer Service Representative at Providence** (2015\-02\-01–2016\-12\-01)

## Education

- Bachelor of Business Administration \- BBA, Business Administration, Management and Operations / Marketing / Sales — UW Foster School of Business (2021\-01\-01–2024\-06\-01)

## FAQ

### What does Hodan do?

Hodan Yunis works in marketing strategy, marketing project management, SEO, digital campaigns, brand strategy, growth marketing, and account management\. Hodan currently works as a strategist for an advertising agency and as a Marketing Project Manager at Voices Of Tomorrow\.

### What does Hodan do at Voices Of Tomorrow?

Hodan leads cross\-functional teams to plan and execute integrated campaigns aligned with the organization’s mission and values\. Hodan conducts market research and donor\-data analysis, refines communication strategies to support donor acquisition and retention, manages campaign budgets, negotiates with vendors, and uses performance metrics and donor feedback to drive improvements\.

### What results has Hodan delivered at Voices Of Tomorrow?

At Voices Of Tomorrow, Hodan increased online community engagement by 15% through digital social media, email, and SEO channels\. Hodan also raised donor contributions by 20% through strategic nonprofit marketing campaigns and developed workflows that improved project completion and reduced bottlenecks by 15–20%\.

### What was Hodan’s work on the Eggos brand repositioning?

Hodan owned strategy and account management for the Eggos brand repositioning from family breakfast to an everyday meal for younger audiences\. The work drew on consumer research, social strategy, influencer marketing, and an influencer quiz strategy designed to make the brand more personal, while Hodan owned strategy and empowered production execution\.

### What are Hodan’s core strengths?

Hodan’s strongest area is strategy, particularly growth marketing and brand strategy\. Hodan also has experience in brand repositioning, consumer research, influencer marketing, social strategy, SEO, digital campaigns, project management, and client and account management\.

### What was Hodan’s Amazon FBA experience?

Hodan previously established an Amazon FBA e\-commerce business specializing in medical supplies\. The work included product research, product sourcing, inventory forecasting, stock monitoring, supplier and logistics coordination, shipment coordination to Amazon fulfillment centers, Amazon listing keyword research, SEO, Amazon PPC, vendor\-partnership negotiations, and order\-fulfillment automation\. Hodan is currently emphasizing agency strategy work in the profile rather than Amazon FBA experience\.

### What results did Hodan achieve as an Amazon FBA seller?

Hodan reduced overhead costs by 20% and processing time by 30% by automating inventory and order fulfillment\. Hodan increased customer engagement by 25% through SEO and Amazon PPC campaigns, maintained 15% month\-over\-month revenue growth through keyword targeting and ad placement, and doubled the business’s size in its first year by adding more than 10 high\-demand products based on market research\.

### What other professional experience does Hodan have?

Hodan’s earlier roles include Case Manager at DESC \(Downtown Emergency Service Center\), Customer Service Representative at Providence, Sales Intern at Insight Global, Assistant Project Manager at Voices Of Tomorrow, and Sales and Marketing Intern at Violett\.

### What did Hodan do at Violett?

At Violett, Hodan used CRM tools to maintain records of customer interactions and track sales interactions and progress\. Hodan also supported data\-driven sales strategies and helped create sales materials and presentations for client communication\.

### What is Hodan’s education?

Hodan earned a Bachelor of Business Administration in Business Administration, Management and Operations, Marketing, and Sales from the UW Foster School of Business\.

### What skills does Hodan bring to marketing and strategy work?

Hodan’s skills include email marketing, brand marketing, digital marketing, digital strategy, marketing strategy, campaign management, market research, SEO, donor acquisition, analytics and reporting, data\-driven decision\-making, project management, strategic planning, team leadership, budget management, negotiation and vendor management, CRM, product sourcing, supply chain management, inventory management, inventory forecasting, operations management, case management, customer service, Microsoft Excel, Microsoft Office, Microsoft Outlook, Microsoft Word, spreadsheets, presentations, communication, and Business English\.

### What is Hodan looking for in a future role?

Hodan values the variety of agency work, strategy development, and client relationships\. Hodan is pursuing opportunities that offer more growth, more engaging day\-to\-day work, and client industries that are a better fit\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/hodanyunis1997

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