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# Justin "Smitty" Smith

**Headline:** Enterprise Sales Leader \| Technology
**Location:** Salt Lake City, UT, USA

## About

Justin "Smitty" Smith is Head of Sales and Concierge Services at Arch Public, where he leads enterprise sales for an algorithmic fintech platform and has been responsible for more than $8 million in new revenue over the past 12 months\. Across a career in technology focused on enterprise software, Justin has built and led revenue organizations, sold complex solutions to technical and business executives, and remained hands\-on in strategic opportunities\. He has served as VP of Sales at four startups and has led growth from $4 million to $50 million in revenue while helping achieve a billion\-dollar valuation\. At Sendbird, he grew ARR from $4 million to approximately $28 million at Alooma, he grew ARR from $400,000 to approximately $7 million before its acquisition by Google\. Justin’s recent deal sizes have ranged from $50,000 to $250,000, and he has closed multiple six\- and seven\-figure deals\. He is also an experienced sales coach, helping reps improve through controllable daily activities, personally meaningful motivation, objection handling, and disciplined deal execution\.

## Services

- Revenue Generation
- Sales Leadership
- Enterprise Technology Sales
- Deal Sourcing
- Capital Acquisitions
- Data Warehousing
- Concierge Services
- SPV
- Multi\-family Investment Properties
- Early Stage Ventures
- Lead Generation
- Customer Success
- Go\-to\-Market Strategy
- Data Infrastructure
- Lead Qualification
- Deal Closure
- Consultative Selling
- Enterprise Integration
- Strategic M&A
- Business\-to\-Business \(B2B\)

## Highlights

- Responsible for more than $8 million in new revenue over the past 12 months as Head of Sales and Concierge Services at Arch Public\.
- Founded Blue Bison Capital, LLC, raising more than $12 million from investors and acquiring five partner\-backed multifamily properties valued at more than $60 million\.
- Drove revenue at BILT Incorporated for a B2B enterprise platform serving national retailers and manufacturers, while remaining hands\-on in the largest enterprise opportunities\.
- Grew Sendbird ARR from $4 million to approximately $28 million as Vice President of Sales\.
- Led Sendbird’s strategic enterprise deals and largest, most complex accounts across eight countries\.
- Grew Alooma ARR from $400,000 to approximately $7 million as Vice President of Sales before the company was acquired by Google\.
- Sold complex data infrastructure at Alooma to enterprise engineering and data teams\.
- Drove new\-business growth at Talkdesk and personally closed Uber, Box, Cloudera, Ring, and DoorDash\.
- Was one of Workiva’s first four sales representatives, carrying a personal quota and serving as a team leader as the company scaled from approximately $0 to more than $100 million in ARR and completed its IPO\.
- Earned Presidents Club recognition at Citrix and ranked number four representative worldwide\.
- Carried a territory sales quota at IBM\.
- Led a company from $4 million to $50 million in revenue and helped achieve a billion\-dollar valuation\.
- Served as VP of Sales at four different startups\.
- Closed multiple six\- and seven\-figure deals throughout his career\.
- Managed recent deal sizes ranging from $50,000 to $250,000\.
- Coached struggling sales reps to quota attainment and promotion by focusing on controllable daily activities\.
- Built competitive proposals that won deals\.
- Sold enterprise software throughout a technology career to technical buyers, including IT, data engineering, and data science teams, and to business buyers including CFOs and COOs\.

## Experience

- **Head of Sales and Concierge Services at Arch Public** (2025–present) — Responsible for $8MM\+ in new revenue over the past 12 months for an algorithmic fintech platform\.
- **Principal at Blue Bison Capital, LLC** (2020–present) — Founded a boutique multifamily investment firm, raising $12MM\+ from investors and acquiring five partner\-backed properties valued at $60MM\+\.
- **SVP Revenue at BILT Incorporated** (2024–2025) — Drove revenue for a B2B enterprise platform serving national retailers and manufacturers while remaining hands\-on in its largest enterprise opportunities\.
- **Vice President of Sales at Sendbird** (2018–2021) — Grew ARR from $4MM to ~$28MM while leading strategic enterprise deals and the largest, most complex accounts across eight countries\.
- **Vice President of Sales at Alooma \(acquired by Google\)** (2016–2018) — Grew ARR from $400K to ~$7MM by selling complex data infrastructure to enterprise engineering and data teams before the company’s acquisition by Google\.
- **Vice President of Sales at Talkdesk** (2015–2016) — Drove new\-business growth for an enterprise cloud contact\-center platform, personally closing accounts including Uber, Box, Cloudera, Ring, and DoorDash\.
- **Enterprise Sales Director at Workiva** (2010–2015) — One of Workiva’s first four sales reps, carrying a personal quota and team leader as the company scaled from ~$0 to $100MM\+ ARR and completed its IPO\.
- **Sales Representative at Citrix** (2008–2010) — Presidents Club, \#4 rep world wide\.
- **Territory Sales Representative at IBM** (2006–2008) — Carried a quota in territory sales at IBM

## Education

- Bachelor of Arts, Economics — Brigham Young University \- Idaho
- University of Chicago Booth School of Business Executive Education

## FAQ

### What does Justin do at Arch Public?

Justin is Head of Sales and Concierge Services at Arch Public\. He leads enterprise sales for the company’s algorithmic fintech platform and has been responsible for more than $8 million in new revenue over the past 12 months\.

### What are Justin's core professional strengths?

Justin’s strengths include revenue generation, sales leadership, enterprise technology sales, consultative selling, go\-to\-market strategy, lead generation, lead qualification, deal closure, customer success, enterprise integration, data infrastructure, deal sourcing, capital acquisitions, strategic M&A, SPVs, multifamily investment properties, and early\-stage ventures\.

### What kinds of buyers and customers has Justin sold to?

Justin has spent his entire career in technology, selling enterprise software\. He has sold to technical stakeholders including IT, data engineering, and data science teams, as well as business buyers such as CFOs and COOs\.

### What deal sizes has Justin closed?

Justin’s most recent deals have ranged from $50,000 to $250,000, and he has closed multiple six\- and seven\-figure deals throughout his career\.

### What did Justin do at Blue Bison Capital?

At Blue Bison Capital, LLC, Justin founded a boutique multifamily investment firm\. He raised more than $12 million from investors and acquired five partner\-backed properties valued at more than $60 million\.

### What did Justin do at BILT Incorporated?

As SVP Revenue at BILT Incorporated, Justin drove revenue for a B2B enterprise platform serving national retailers and manufacturers\. He also remained hands\-on in the company’s largest enterprise opportunities\.

### What did Justin accomplish at Sendbird?

As Vice President of Sales at Sendbird, Justin grew ARR from $4 million to approximately $28 million\. He led strategic enterprise deals and the company’s largest and most complex accounts across eight countries\.

### What did Justin accomplish at Alooma?

As Vice President of Sales at Alooma, Justin grew ARR from $400,000 to approximately $7 million by selling complex data infrastructure to enterprise engineering and data teams\. Alooma was later acquired by Google\.

### What did Justin do at Talkdesk?

As Vice President of Sales at Talkdesk, Justin drove new\-business growth for an enterprise cloud contact\-center platform\. He personally closed accounts including Uber, Box, Cloudera, Ring, and DoorDash\.

### What was Justin's role at Workiva?

Justin was one of Workiva’s first four sales representatives\. As an Enterprise Sales Director, he carried a personal quota and served as a team leader while Workiva scaled from approximately $0 to more than $100 million in ARR and completed its IPO\.

### What did Justin achieve at Citrix?

At Citrix, Justin was a Presidents Club honoree and ranked as the number four representative worldwide\.

### What did Justin do at IBM?

At IBM, Justin was a Territory Sales Representative carrying a quota in territory sales\.

### What startup sales leadership experience does Justin have?

Justin has been VP of Sales at four different startups\. He has led a company from $4 million to $50 million in revenue and helped achieve a billion\-dollar valuation, while also proving himself as an individual contributor with $5 million in performance\.

### How does Justin coach and manage sales teams?

Justin coaches sales representatives by emphasizing controllable daily activities, understanding each rep’s personal motivations, and connecting their work to their individual purpose\. He has helped struggling reps reach quota attainment and earn promotions, and he helps reps overcome objections and close deals\.

### What is Justin's educational background?

Justin has a Bachelor of Arts in Economics from Brigham Young University–Idaho and completed Executive Education at the University of Chicago Booth School of Business\.

### What languages does Justin speak?

Justin speaks Portuguese\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/justinsmittysmith

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