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# Greg Hutchins

**Headline:** Founder @ Phoenix Logic \| Vertical AI for Real Estate & Property Management \| Automating Insurance Recovery & Maximizing Asset ROI
**Profession:** Founder
**Location:** Alpine, Utah, United States

## About

Greg Hutchins is the founder of Phoenix Logic, an AI\-driven risk orchestration platform for real estate and property management that automates insurance\-claim recovery to improve net operating income and asset value\. He is also Managing Director of External Affairs at BYU Cougar Capital, Brigham Young University’s student\-run venture fund, where he manages external relationships and participates in diligence and investment decisions across seed through late\-stage opportunities\. Greg’s strengths span founder\-led execution, sales systems, pricing and pipeline strategy, product growth, customer education, investment analysis, and social innovation\. He has helped education businesses reach $10 million or more in annual revenue, coached startups from zero to seven\-figure revenue in six months, built sales processes and structured CRMs for more than a dozen companies, and finished among Hawx Pest Control’s top 15 sales representatives multiple years\. His work also includes refugee entrepreneurship training and micro\-lending, supply\-chain research, brand\-management planning, and strategic consulting\. Greg is completing an MBA at BYU and holds a bachelor’s degree in economics from BYU\. He prefers solving customer problems and spending time with people over pure cold\-calling activity\.

## Services

- Public Speaking
- Typing
- Social Listening
- Research
- Microsoft Word
- Microsoft Office
- Leadership
- Sales
- Documentaries
- Social Innovation
- Singing
- Photography
- Film
- Project Management
- Project Planning
- Project Delivery
- Project Coordination
- Project Implementation
- Biblical Studies
- Religious Studies
- Religious Freedom
- Team Leadership
- Teamwork
- Team Management
- Team Coordination
- Team Organisation
- Data Analysis
- Foreign Languages
- Spanish
- Culinary Skills

## Highlights

- Founded Phoenix Logic, an AI\-driven risk orchestration platform for real estate that uses Visual AI and RAG\-based policy analysis to identify and capture overlooked property\-damage claims\.
- Built Phoenix Logic to automate the claims lifecycle from tenant\-statement collection to final payout and verify tenant fault in real time to reduce subrogation delays\.
- Addressed administrative gaps that Greg states can cost property firms more than $20,000 per missed claim\.
- Serves as Managing Director of External Affairs at BYU Cougar Capital, one of four directors at BYU’s student\-run venture fund investing from seed through late stage\.
- Manages Cougar Capital’s relationships with founders, venture\-capital and private\-equity partners, and its advisory board, while participating in diligence and investment decisions\.
- Helped startups at RevRoad grow from zero to seven\-figure revenue within six months\.
- Helped increase startup valuations from zero to eight figures in under six months at RevRoad\.
- Built sales processes and structured CRMs for more than a dozen companies in technology, manufacturing, consumer products, and other industries\.
- Finished as a top\-15 sales representative at Hawx Pest Control multiple years while averaging $40,000 in monthly revenue\.
- Trained 12 sales representatives at Hawx Pest Control while the office led the company in sales per representative\.
- Led product strategy and growth at The Landlord Academy, an online real\-estate education company that reached $10 million in its first year\.
- Hired and guided expert coaches serving more than 2,000 students at The Landlord Academy\.
- Doubled customer reviews at The Landlord Academy and raised its rating to 4\.8 out of 5 stars\.
- Helped author and teach the Zebra Method and the PAD method at The Landlord Academy\.
- Helped grow Six\-Figure Landlord from startup to more than $10 million in annual revenue, doubling year after year\.
- Built a Six\-Figure Landlord onboarding system that enabled hundreds of new students to join each month\.
- Hosted weekly live real\-estate investing and finance coaching calls for 50 to 100 students at Six\-Figure Landlord\.
- Co\-authored refugee\-entrepreneur micro\-business training at Kukua Education and led the first training and micro\-loan distribution for a pilot group of 10\.
- Negotiated a merger at Kukua Education that supported an ongoing rollout of more than 100 micro\-loans\.
- Co\-authored a Fair Employment Agency curriculum designed to educate more than 350,000 Filipina domestic workers\.
- Compiled a Fair Employment Agency employer resource center with hundreds of frequently asked questions to reduce forced labor in Hong Kong it was reported as receiving 2,000 monthly views\.
- Coordinated a Goldman Sachs Community Team Works training for 30 Goldman Sachs employees\.
- Wrote Fair Employment Agency’s successful Ashoka Fellowship application, accepted in fall 2018\.
- Created a five\-year expansion plan for Fair Employment Agency during year two of implementation, the organization had doubled its number of countries with offices\.
- Delivered a complete go\-to\-market roadmap for a new chocolate innovation during a Hershey brand\-management internship\.
- Recommended against investing in three companies at University Impact less than a year later, two were out of business due to regulation and patent oversight\.
- Provided Walmart recommendations aimed at improving the dignity of women in its supply chain\.
- Taught social innovation and Design Your Life courses to more than 120 students and redesigned BYU’s Social Innovation course, taught to 200 students annually\.

## Experience

- **Founder at Phoenix Logic** (2026\-02\-01–present) — Phoenix Logic is an AI\-driven risk orchestration platform designed to recover "lost" capital for the real estate industry\. We act as an Automated Public Adjuster, using Visual AI and RAG\-based policy analysis to identify and capture property damage claims that typically slip through the cracks\. The Problem: Manual friction and administrative gaps—like missed emails or incomplete documentation—cost property firms upwards of $20k per missed claim\. The Solution: We automate the entire lifecycle, from tenant statement collection to final payout\. By verifying tenant fault in real\-time, we reduce subrogation delays and maximize recovery, turning overlooked damage into immediate NOI and asset value\.
- **Brand Management Intern at The Hershey Company** (2025\-05\-01–2025\-08\-01) — I spent the summer in Hershey’s brand management group, helping bring a new chocolate innovation from idea to launch plan\. I dug into consumer insights and competitive trends, partnered with R&D, finance, and supply chain teams, and worked with creative agencies to shape the product story\. By the end of the internship, I delivered a full go\-to\-market roadmap—forecasts, promotional strategy, and trade activation included\.
- **Strategy Consultant at Kaizen Consulting Group, BYU MBA** (2025\-04\-01–2026\-04\-01) — Worked on strategic consulting projects for the BYU MBA program focused on improving recruiting, admissions, and new student onboarding\. Conducted stakeholder interviews, analyzed enrollment and engagement data, and delivered actionable recommendations to enhance the applicant experience and streamline onboarding processes\. Partnered with program leadership to design scalable systems and communication strategies that strengthened the MBA program’s ability to attract and support top candidates\.
- **Managing Director of External Affairs at BYU Cougar Capital** (2025\-04\-01–2026\-04\-01) — I help lead Cougar Capital, BYU’s student\-run venture fund that invests in seed through late\-stage deals\. As one of four directors, I manage our external relationships—working with founders, venture and private\-equity partners, and our advisory board\. I also take part in due diligence and investment decisions, from market analysis to financial modeling, as we evaluate early and growth\-stage companies across multiple industries\.
- **VP of Product & CCO at The Landlord Academy** (2022\-04\-01–2025\-09\-01) — I lead product strategy and growth for an online real\-estate education company that reached $10M in its first year\. I hired and guide a team of expert coaches who work with more than 2,000 students and doubled our customer reviews, raising our rating to 4\.8/5 stars\. I’ve also rolled out new community\-building tools that dramatically increased student engagement and retention\. We authored and taught the Zebra Method,and the PAD method while focusing on maximizing time freedom and the financial return of our students' investments\.
- **Co\-Founder, CCO at Six\-Figure Landlord** (2022\-03\-01–2024\-05\-01) — I helped grow this real estate investing education company from start\-up to $10M\+ in annual revenue, doubling year after year\. I built an onboarding system that allows hundreds of new students to join every month and I host weekly live coaching calls for 50–100 students on real\-estate investing and finance\.
- **Venture Service Consultant at RevRoad** (2021\-09\-01–2022\-09\-01) — I coached founders and executive teams on sales systems, pricing strategy, and pipeline growth, helping several start\-ups scale from zero to seven\-figure revenue within six months\. I also designed trainings on customer retention, hiring, and marketing to strengthen their go\-to\-market plans\. Some of my specific accomplishments include: Increasing revenue at two different start\-ups from $0 to 7\-figures in 6\-months Increasing valuations at start\-ups from $0 to 8\-figures in under 6\-months Building out sales processes and structured CRMs for over a dozen companies in tech, manufacturing, consumer products, and other industries
- **Co\-Founder, CEO, Program Director at Kukua Education** (2018\-12\-01–2019\-08\-01) — I co\-authored a micro\-business training curriculum for refugee entrepreneurs and led the first training and micro\-loan distribution for a pilot group of 10\. I also built partnerships and ultimately negotiated a merger that set up the ongoing rollout of 100\+ micro\-loans\.
- **CSR & Global Supply Chain Intern at Walmart** (2018\-09\-01–2018\-12\-01) — Performed research, scaling, and impact evaluation on Walmart’s supply chain Provided recommendations to Walmart to improve the dignity of women in their supply chain
- **Intern at Fair Employment Agency** (2017\-05\-01–2017\-08\-01) — Co\-authored a training curriculum designed to educate over 350,000 Filipina domestic workers Compiled a resource center for hundreds of frequently asked questions for employers to reduce forced labor in Hong Kong\-currently viewed by 2,000 people a month the page is available at: http://www\.fairagency\.org/?s= Coordinated, planned, and directed a Goldman Sachs Community Team Works training for 30 Goldman Sachs employees Wrote the CEO’s application to become an Ashoka Fellowship, accepted Fall of 2018 Advised management on major strategic decisions and created a 5\-year expansion plan the company is currently in year 2 of implementation and has double the number of countries with offices
- **Business Analyst Intern at University Impact** (2017\-01\-01–2018\-04\-01) — Performed market research and analysis for various companies to provide informed investment recommendations Made recommendations not to invest in three different companies, less than a year later two of three were out of business due to regulation and patent oversight\. \*I was both a student and an Intern for UI
- **Assistant To The Director at Ballard Center for Economic Self Reliance** (2016\-09\-01–2017\-12\-01) — Taught social innovation and design your life courses to over 120 students Redesigned BYU’s Social Innovation course which is taught to 200 students annually
- **Route Manager at Hawx Pest Control** (2016\-04\-01–2021\-08\-01) — Finished as a top 15 sales rep multiple years while generating an average of $40,000 in monthly revenue Taught various sales trainings to 12 sales reps while our office led the company in sales per rep\.

## Education

- Master of Business Administration \- MBA — Brigham Young University (2024\-09\-01–2026\-04\-01)
- Bachelor's degree, Economics — Brigham Young University (2015\-01\-01–2020\-01\-01)

## FAQ

### What does Greg do at Phoenix Logic?

Greg is the founder of Phoenix Logic, an AI\-driven risk orchestration platform for the real estate industry\. Phoenix Logic acts as an Automated Public Adjuster, using Visual AI and RAG\-based policy analysis to identify and capture property\-damage claims that are often missed\.

### What problem does Greg aim to solve with Phoenix Logic?

Phoenix Logic automates the claims lifecycle from tenant\-statement collection through final payout\. It verifies tenant fault in real time to reduce subrogation delays and seeks to turn overlooked damage into immediate net operating income and asset value\. Greg states that manual friction and administrative gaps, including missed emails and incomplete documentation, can cost property firms more than $20,000 per missed claim\.

### What does Greg do at BYU Cougar Capital?

Greg serves as Managing Director of External Affairs at Cougar Capital, BYU’s student\-run venture fund\. As one of four directors, he manages relationships with founders, venture\-capital and private\-equity partners, and the advisory board he also contributes to market analysis, financial modeling, due diligence, and investment decisions for seed through late\-stage companies across industries\.

### What did Greg accomplish as a Venture Service Consultant at RevRoad?

At RevRoad, Greg coached founders and executive teams on sales systems, pricing strategy, and pipeline growth\. He helped several startups scale from zero to seven\-figure revenue within six months, increased the valuations of startups from zero to eight figures in under six months, built sales processes and structured CRMs for more than a dozen companies across technology, manufacturing, consumer products, and other industries, and designed training on retention, hiring, and marketing\.

### What did Greg accomplish at Hawx Pest Control?

Greg was a Route Manager at Hawx Pest Control, where he finished as a top\-15 sales representative multiple years and generated an average of $40,000 in monthly revenue\. He taught sales training to 12 representatives while his office led the company in sales per representative\.

### What did Greg accomplish at The Landlord Academy?

As VP of Product and CCO at The Landlord Academy, Greg led product strategy and growth for an online real\-estate education company that reached $10 million in its first year\. He hired and guided expert coaches serving more than 2,000 students, doubled customer reviews to raise the rating to 4\.8 out of 5 stars, and introduced community\-building tools that increased engagement and retention\. Greg also helped author and teach the Zebra Method and the PAD method, with an emphasis on time freedom and investment returns\.

### What did Greg accomplish at Six\-Figure Landlord?

As co\-founder and CCO of Six\-Figure Landlord, Greg helped grow the real\-estate investing education company from startup to more than $10 million in annual revenue, doubling year after year\. He built an onboarding system for hundreds of new students each month and hosted weekly live coaching calls on real\-estate investing and finance for 50 to 100 students\.

### What was Greg’s work with Kukua Education?

Greg co\-founded Kukua Education, where he co\-authored a micro\-business training curriculum for refugee entrepreneurs, led the first training and micro\-loan distribution for a pilot group of 10, built partnerships, and negotiated a merger that supported the ongoing rollout of more than 100 micro\-loans\. He and his wife launched a micro\-lending and business\-training organization in a Malawian refugee camp\.

### What did Greg accomplish at Fair Employment Agency?

At Fair Employment Agency, Greg co\-authored a training curriculum designed to educate more than 350,000 Filipina domestic workers\. He compiled a resource center addressing hundreds of employer questions to reduce forced labor in Hong Kong it was reported as receiving 2,000 views per month\. He also coordinated a Goldman Sachs Community Team Works training for 30 Goldman Sachs employees, wrote the CEO’s successful 2018 Ashoka Fellowship application, advised management on strategic decisions, and created a five\-year expansion plan\. The organization was in year two of implementation and had doubled the number of countries with offices\.

### What did Greg do at The Hershey Company?

As a Brand Management Intern in Hershey’s brand\-management group, Greg supported a new chocolate innovation from idea through launch planning\. He analyzed consumer insights and competitive trends, worked with R&D, finance, supply\-chain teams, and creative agencies, and delivered a go\-to\-market roadmap including forecasts, promotional strategy, and trade activation\.

### What did Greg do at University Impact?

As a Business Analyst Intern at University Impact, where he was also a student, Greg performed market research and analysis to support investment recommendations\. He recommended against investing in three companies less than a year later, two of those three companies were out of business due to regulation and patent oversight\.

### What did Greg do at Walmart?

As a CSR and Global Supply Chain Intern at Walmart, Greg performed research, scaling, and impact evaluation related to Walmart’s supply chain\. He provided recommendations intended to improve the dignity of women in that supply chain\.

### What did Greg do at Kaizen Consulting Group?

At Kaizen Consulting Group in the BYU MBA program, Greg worked on strategy projects to improve recruiting, admissions, and new\-student onboarding\. He conducted stakeholder interviews, analyzed enrollment and engagement data, delivered recommendations to improve the applicant experience and streamline onboarding, and partnered with program leadership on scalable systems and communication strategies\.

### What did Greg accomplish at the Ballard Center for Economic Self Reliance?

As Assistant to the Director at the Ballard Center for Economic Self Reliance, Greg taught social innovation and Design Your Life courses to more than 120 students\. He also redesigned BYU’s Social Innovation course, which is taught to 200 students annually\.

### What is Greg’s educational background?

Greg is finishing a Master of Business Administration at Brigham Young University and holds a bachelor’s degree in economics from Brigham Young University\. He is exploring the future of private equity and venture capital alongside his work at Phoenix Logic and Cougar Capital\.

### What skills does Greg list?

Greg’s listed skills include public speaking, leadership, sales, social listening, research, data analysis, project management, project planning, project delivery, project coordination, project implementation, team leadership, teamwork, team management, team coordination, and team organisation\. His additional listed skills include Microsoft Word, Microsoft Office, typing, social innovation, Spanish and foreign languages, documentaries, singing, photography, film, culinary skills, biblical studies, religious studies, and religious freedom\.

### What are Greg’s professional strengths and working preferences?

Greg has experience in founder work, commercial sales, and venture consulting\. His stated working preference is problem solving and customer\-focused time with people rather than cold calling he is motivated by addressing customer problems and has a practical interest in customer\-success work\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/gregoryglasshutchins

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