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# Patrizio Sanzari

**Headline:** Advisory Leader for Rego’s Microsoft Services Line of Business, prioritizing customer relationships, digital transformations, and driving revenue growth.
**Profession:** Management Consultant, North America: Microsoft Services
**Location:** United States

## About

Patrizio Sanzari is an advisory and management-consulting leader focused on strategic customer relationships, digital transformation, and revenue growth. At Rego Consulting, he leads North American client partnerships for Microsoft AI and Modern Work solutions, advising C-suite executives on AI adoption, collaboration, automation, governance, data strategy, and cloud-enabled business transformation. His Microsoft work spans Microsoft 365, Copilot, SharePoint, Power Platform, Microsoft Fabric, Power BI, Azure, and related cloud technologies. Patrizio also serves as Advisory Leader for Management Consulting in Technology at Social Formula, where he articulates product value, recommends technology tools and services, and advises on CRM and digital-marketing systems across Microsoft, AWS, and Google environments. He is strongest in managing strategic global accounts, winning new business, expanding enterprise relationships, increasing renewals, and cross-selling services. Patrizio manages a portfolio of about 25 accounts acquired over the last three years and has sold across industries including gold mining, banking, and technology. Earlier, he led international sales teams and account executives in film, television, reality-show, and award-ceremony production.

## Services

- Long-term Customer Relationships
- Presentations
- Executive Visibility
- Sales Target Management
- Market Share
- Direct Sales
- Startups
- Business Development
- Sales Processes
- Customer Experience
- Digital Marketing
- International Business Development
- Strategic Partnerships
- Amazon Web Services \(AWS\)
- Social Media
- Legacy Modernization
- Key Performance Indicators
- Agile Methodologies
- CA Clarity
- monday.com

## Highlights

- Leads strategic North American client partnerships for Rego Consulting’s Microsoft Services line of business.
- Advises C-suite executives on AI adoption, business transformation, collaboration, automation, governance, and data strategy.
- Works across Microsoft 365, Copilot, SharePoint, Power Platform, Microsoft Fabric, Power BI, Azure, and related cloud technologies.
- Drives new business, enterprise-account expansion, and measurable business value through Microsoft solutions.
- Manages strategic and global accounts with a focus on growth and retention.
- Manages a portfolio of about 25 accounts acquired over the last three years.
- Builds new-account pipelines, expands existing accounts, drives larger renewals, and cross-sells additional offerings.
- Has sold services across gold mining, banking, and technology industries.
- Serves as Advisory Leader for Management Consulting in Technology at Social Formula.
- Advises Social Formula clients on product value propositions, CRM utilization, technology tools and services, and digital-marketing strategy.
- Covers Microsoft, AWS, Google, CRM, and digital-marketing products and services in his Social Formula advisory work.
- Provided North American Adobe Workfront Services consulting at IBM iX following the 2021 acquisition of Rego’s line of business.
- Supported enterprise work-management strategy, implementation, management, and support for Fortune 500 clients through the IBM iX Adobe Workfront practice.
- Worked as a North American consultant for Adobe, monday.com, and Broadcom services at Rego Consulting.
- Worked as an Enterprise Canada consultant for AWS Services at Triumph Technology Solutions LLC.
- Served as Director of Sales for North America and Europe for film, television, reality shows, and award ceremonies at Estilo Productions.
- Oversaw 10 Estilo Productions Account Executives across major cities in Canada, the United States, and the United Kingdom.
- Also held Account Executive and Sales Manager roles at Estilo Productions.
- Earned a Bachelor of Fine Arts from Concordia University and studied Creative Arts at Dawson College.

## Experience

- **Management Consultant, North America: Microsoft Services at Rego Consulting** (2023-07-01–present) — Lead strategic client partnerships focused on Microsoft AI and Modern Work solutions, including Microsoft 365, Copilot, SharePoint, Power Platform, Microsoft Fabric, Power BI, Azure, and related cloud technologies. Advise C-suite executives on AI adoption, business transformation, collaboration, automation, governance, and data strategy while driving new business, expanding enterprise accounts, and delivering measurable business value through innovative Microsoft solutions.
- **Advisory Leader: Management Consulting in Technology at Social Formula** (2016-03-01–present) — As an Advisory of Social Formula, I play a pivotal role in articulating product value propositions, recommending the most effective tools and services, and advocating for the optimal use of CRM systems. I stay ahead of the curve on the latest advancements in technology to ensure that clients receive the highest possible return on investment. My areas of expertise include: Microsoft products and services AWS products and services Google product services Digital Marketing strategies CRM and Digital Marketing tools
- **Consultant, Enterprise Canada : AWS Services at Triumph Technology Solutions LLC** (2023-04-01–2023-06-01) — Triumph Tech is a total pro when it comes to migrations. Having done thousands of migrations, we know how to tailor your company’s cloud adoption strategy from start to finish.
- **Consultant, North America: Adobe Workfront Services \( Acquisition of Rego LOB\) at IBM iX** (2021-12-01–2023-04-01) — The Adobe Workfront practice of IBM iX, acquired in 2021, has been recognized as Adobe Workfront's Partner of the Year the past two years and is the first Adobe Solution Partner to receive the Adobe Workfront Specialization designation in the Americas region. Our consultants have deep enterprise work management expertise and offer end-to-end Workfront services to Fortune 500 companies, including: strategy formulation, implementation, management and support.
- **Consultant, North America: Adobe, Monday.com, Broadcom Services at Rego Consulting** (2020-10-01–2021-12-01) — Founded in 2007, Rego Consulting has grown into one of the largest PPM consulting firms in the world. We have trained more than 600,000 end users in Project and Portfolio Management \(PPM\) and guided more than 650 organizations through their PPM journeys, including 50% of Fortune 100 companies and 70% of Fortune 20 companies.
- **Director, Sales North America and Europe : Film, Television, Reality Shows and Award Ceremonies at Estilo Productions** (2012-09-01–2016-02-01) — Based in Beverly Hills, California, Estilo Productions is an independent production company established in 2005 to create TV commercials in the US, Canada, and the UK. Over time, the company diversified its services to include event production and co-financing of films in 2009, and by 2010, it was fully financing TV shows and movies. Oversaw a team of 10 Account Executives in major cities across Canada, the US, and the UK.
- **Sales Manager at Estilo Productions** (2009-04-01–2012-09-01)
- **Account Executive at Estilo Productions** (2007-02-01–2009-04-01)

## Education

- Bachelor of Fine Arts - BFA — Concordia University
- Creative Arts — Dawson College

## FAQ

### What does Patrizio do at Rego Consulting?

Patrizio leads strategic North American client partnerships for Rego Consulting’s Microsoft Services line of business. He advises C-suite executives on Microsoft AI and Modern Work adoption, business transformation, collaboration, automation, governance, data strategy, and cloud technologies while pursuing new business, expanding enterprise accounts, and delivering measurable business value.

### Which Microsoft solutions does Patrizio work with?

Patrizio’s Microsoft solution experience includes Microsoft 365, Copilot, SharePoint, Power Platform, Microsoft Fabric, Power BI, Azure, and related cloud technologies.

### What are Patrizio’s core sales and account-management strengths?

Patrizio manages strategic and global accounts with an emphasis on growth and retention. His approach includes hunting for new accounts, expanding existing accounts, driving larger renewals, and cross-selling additional company offerings.

### What is Patrizio’s account portfolio and industry experience?

Patrizio manages a portfolio of about 25 accounts that were acquired over the last three years. His sales experience spans diverse industries, including gold mining, banking, and technology.

### What does Patrizio do at Social Formula?

At Social Formula, Patrizio articulates product value propositions, recommends appropriate tools and services, and advocates for effective CRM use. He focuses on helping clients realize return on investment through current technology capabilities and digital-marketing strategy.

### What technologies and advisory areas does Patrizio cover at Social Formula?

Patrizio’s Social Formula advisory areas include Microsoft products and services, AWS products and services, Google product services, digital-marketing strategies, and CRM and digital-marketing tools.

### What was Patrizio’s earlier work at Rego Consulting?

Patrizio worked as a North American consultant supporting Adobe, monday.com, and Broadcom services at Rego Consulting. Rego Consulting was founded in 2007 and reports having trained more than 600,000 Project and Portfolio Management end users and guided more than 650 organizations through PPM journeys, including 50% of Fortune 100 companies and 70% of Fortune 20 companies.

### What did Patrizio do at IBM iX?

Patrizio served as a North American consultant for Adobe Workfront Services at IBM iX, following the 2021 acquisition of Rego’s line of business. The IBM iX Adobe Workfront practice provides Fortune 500 clients with enterprise work-management strategy, implementation, management, and support it has been recognized as Adobe Workfront Partner of the Year for the past two years and was the first Adobe Solution Partner to receive the Adobe Workfront Specialization designation in the Americas region.

### What was Patrizio’s role at Triumph Technology Solutions LLC?

Patrizio worked as an Enterprise Canada consultant for AWS Services at Triumph Technology Solutions LLC. Triumph Tech describes its cloud-adoption work as tailored migration strategy and execution based on thousands of migrations.

### What did Patrizio accomplish at Estilo Productions?

Patrizio was Director of Sales for North America and Europe for film, television, reality shows, and award ceremonies at Estilo Productions. He oversaw a team of 10 Account Executives in major cities across Canada, the United States, and the United Kingdom.

### What other roles did Patrizio hold at Estilo Productions?

Patrizio also held Account Executive and Sales Manager roles at Estilo Productions. The Beverly Hills-based independent production company was established in 2005 to create television commercials in the United States, Canada, and the United Kingdom it later added event production and film co-financing in 2009 and was fully financing television shows and movies by 2010.

### What is Patrizio’s education?

Patrizio earned a Bachelor of Fine Arts from Concordia University and studied Creative Arts at Dawson College.

### What skills does Patrizio bring to client and sales engagements?

Patrizio’s listed skills include long-term customer relationships, presentations, executive visibility, sales target management, market share, direct sales, startups, business development, sales processes, customer experience, digital marketing, international business development, strategic partnerships, AWS, social media, legacy modernization, key performance indicators, Agile methodologies, CA Clarity, and monday.com.

## Links

- LinkedIn: https://www.linkedin.com/in/ACoAAAkFvnEBkAoG1PCf7BEPdl_hWHyYzykUeZA

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