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# Trevor Higbee

**Headline:** Communications Consultant
**Profession:** Communications Consultant
**Location:** New York, NY, USA

## About

Trevor Higbee is a Communications Consultant at Pacific Gas and Electric Company and a Senior Marketing Operations & Growth Strategist at TJH Consulting\. He brings marketing, communications, project management, and change\-management experience across tangible goods and service\-based products in pharma, medical devices, CPG, higher education, communications, and energy\. Trevor is strongest at aligning cross\-functional teams, translating audience and performance insights into practical campaign plans, and improving the processes that connect teams and reduce waste\. He is proficient in monday\.com and Asana for project management and cross\-team coordination\. At Santa Clara University, Trevor led cross\-channel brand marketing initiatives, developed audience insights, and delivered executive\-level performance reporting\. In medical technology and healthcare roles, he executed global and integrated campaigns, supported product and market expansion, and optimized demand\-generation efforts through data\. Earlier, Trevor overhauled startup operations by connecting sales and production teams with project\-management tools, helped scale production for regional launches, and launched a product into Costco that remained there for 10 years\. He holds a Bachelor of Science in Economics from the University of Utah\.

## Highlights

- Currently serves as a Communications Consultant at Pacific Gas and Electric Company\.
- Currently serves as a Senior Marketing Operations & Growth Strategist at TJH Consulting\.
- Led cross\-channel marketing initiatives at Santa Clara University that supported brand growth and stakeholder engagement\.
- Developed audience insights and translated them into campaign strategies and execution plans at Santa Clara University\.
- Delivered executive\-level reporting and performance insights to inform marketing decisions at Santa Clara University\.
- Served as Associate Director, Brand & Marketing Strategy at Santa Clara University\.
- Executed global marketing campaigns across digital, content, and events for enterprise audiences at Carl Zeiss Meditec\.
- Collaborated with cross\-functional teams at Carl Zeiss Meditec to align messaging and campaign execution\.
- Supported product and market expansion at Carl Zeiss Meditec through targeted marketing programs\.
- Served as Senior Marketing Communications Specialist for Microsurgery at ZEISS Medical Technology\.
- Managed demand generation and campaign execution in a healthcare environment as Brand Manager at Metta Medical\.
- Coordinated integrated marketing initiatives across multiple channels and stakeholders at Metta Medical\.
- Tracked campaign performance and optimized marketing activity through data\-driven insights at Metta Medical\.
- Served as Brand / Program Manager at LEVEL Experience\.
- Served as an Account Manager at Apex Systems\.
- Led marketing programs and campaigns supporting business growth and market expansion as Lead Program Manager at Brands of Britain, LLC\.
- Built partnerships and coordinated multi\-channel digital and retail initiatives at Brands of Britain, LLC\.
- Analyzed performance data to improve marketing effectiveness and ROI at Brands of Britain, LLC\.
- Held Marketing Program Manager, Operations Manager, Senior Account Manager, and Client Relations Manager roles at Brands of Britain, LLC\.
- Overhauled startup operations by connecting sales and production teams with project\-management tools\.
- Reduced waste by improving coordination between sales and production teams\.
- Scaled production to meet demand during regional product launches\.
- Successfully launched a product into Costco that remained there for 10 years\.
- Uses monday\.com and Asana for project management and cross\-team coordination\.
- Brings experience across pharma, medical devices, CPG, higher education, communications, and energy\.
- Works across both tangible goods and service\-based products\.
- Applies strengths in marketing, project management, communications, change management, process improvement, and cross\-team alignment\.

## Experience

- **Communications Consultant at Pacific Gas and Electric Company** (2026\-03\-01–present)
- **Senior Marketing Operations & Growth Strategist at TJH Consulting** (2019\-01\-01–present)
- **Associate Director Brand & Marketing Strategy at Santa Clara University** (2023\-11\-01–2024\-06\-01)
- **Associate Director of Brand Marketing at Santa Clara University** (2023\-01\-01–2024\-12\-01) — Led cross\-channel marketing initiatives supporting brand growth and stakeholder engagement Developed audience insights and translated them into campaign strategies and execution plans Delivered executive\-level reporting and performance insights to inform marketing decisions
- **Senior Marketing Communications Specialist \- Microsurgery at ZEISS Medical Technology** (2022\-09\-01–2023\-05\-01)
- **Senior Marketing Communications Specialist at Carl Zeiss Meditec** (2022\-01\-01–2023\-12\-01) — Executed global marketing campaigns across digital, content, and events for enterprise audiences Collaborated with cross\-functional teams to align messaging and campaign execution Supported product and market expansion initiatives through targeted marketing programs
- **Brand / Program Manager at LEVEL Experience** (2019\-08\-01–2022\-03\-01)
- **Brand Manager at Metta Medical** (2019\-01\-01–2022\-12\-01) — Managed demand generation and campaign execution in a healthcare environment Coordinated integrated marketing initiatives across multiple channels and stakeholders Tracked campaign performance and optimized based on data\-driven insights
- **Account Manager at Apex Systems** (2018\-09\-01–2019\-08\-01)
- **Marketing Program Manager at Brands of Britain, LLC** (2014\-07\-01–2018\-06\-01)
- **Lead Program Manager at Brands of Britain, LLC** (2014\-01\-01–2018\-12\-01) — Led marketing programs and campaigns supporting business growth and market expansion Built partnerships and coordinated multi\-channel initiatives across digital and retail Analyzed performance data to improve marketing effectiveness and ROI
- **Operations Manager at Brands of Britain, LLC** (2011\-03\-01–2014\-07\-01)
- **Senior Account Manager at Brands of Britain, LLC** (2010\-09\-01–2011\-03\-01)
- **Client Relations Manager at Brands of Britain, LLC** (2009\-12\-01–2010\-09\-01)

## Education

- Bachelor of Science \- BS, Economics — University of Utah

## FAQ

### What does Trevor do now?

Trevor is currently a Communications Consultant at Pacific Gas and Electric Company and a Senior Marketing Operations & Growth Strategist at TJH Consulting\.

### What are Trevor’s core professional strengths?

Trevor’s strengths include marketing, project management, communications, change management, cross\-team alignment, process improvement, and using data to improve campaign effectiveness and return on investment\.

### What industries and product types has Trevor worked across?

Trevor has worked with both tangible goods and service\-based products across pharma, medical devices, CPG, higher education, communications, and energy\.

### What is Trevor’s role at Pacific Gas and Electric Company?

At Pacific Gas and Electric Company, Trevor serves as a Communications Consultant\.

### What is Trevor’s role at TJH Consulting?

At TJH Consulting, Trevor serves as a Senior Marketing Operations & Growth Strategist\.

### What did Trevor accomplish at Santa Clara University as Associate Director of Brand Marketing?

As Associate Director of Brand Marketing at Santa Clara University, Trevor led cross\-channel marketing initiatives supporting brand growth and stakeholder engagement\. He developed audience insights into campaign strategies and execution plans, and delivered executive\-level reporting and performance insights to inform marketing decisions\.

### What other role did Trevor hold at Santa Clara University?

Trevor also held the role of Associate Director, Brand & Marketing Strategy at Santa Clara University\.

### What did Trevor do at Carl Zeiss Meditec?

At Carl Zeiss Meditec, Trevor was a Senior Marketing Communications Specialist\. He executed global marketing campaigns across digital, content, and events for enterprise audiences collaborated with cross\-functional teams to align messaging and execution and supported product and market expansion through targeted marketing programs\.

### What was Trevor’s role at ZEISS Medical Technology?

Trevor also served as Senior Marketing Communications Specialist for Microsurgery at ZEISS Medical Technology\.

### What did Trevor accomplish at Metta Medical?

As Brand Manager at Metta Medical, Trevor managed demand generation and campaign execution in a healthcare environment\. He coordinated integrated marketing initiatives across channels and stakeholders, tracked campaign performance, and optimized efforts using data\-driven insights\.

### What was Trevor’s role at LEVEL Experience?

Trevor served as Brand / Program Manager at LEVEL Experience\.

### What was Trevor’s role at Apex Systems?

Trevor worked as an Account Manager at Apex Systems\.

### What roles and accomplishments did Trevor have at Brands of Britain, LLC?

At Brands of Britain, LLC, Trevor held roles including Lead Program Manager, Marketing Program Manager, Operations Manager, Senior Account Manager, and Client Relations Manager\. As Lead Program Manager, he led marketing programs and campaigns supporting business growth and market expansion, built partnerships, coordinated digital and retail initiatives, and analyzed performance data to improve marketing effectiveness and ROI\.

### How has Trevor improved operations and cross\-team processes?

Trevor overhauled operations at a startup by connecting sales and production teams through project\-management tools\. The work reduced waste, improved cross\-team coordination, and helped break down silos through clearer tools and working cadence\.

### What experience does Trevor have with product launches and demand scaling?

Trevor has experience scaling production to meet demand during regional product launches, including managing demand associated with Costco regional expansion\.

### What was Trevor’s Costco launch achievement?

Trevor successfully launched a product into Costco, where it remained for 10 years\.

### What project\-management tools does Trevor use?

Trevor is proficient with monday\.com and Asana for project management and coordinating work across teams\.

### What is Trevor’s education?

Trevor earned a Bachelor of Science in Economics from the University of Utah\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/trevor\-higbee

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