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# Brian Santos

**Headline:** Marketing \| Entrepreneur \| Leader \| Financial Coach
**Profession:** Marketing Associate
**Location:** West New York, New Jersey, United States

## About

Brian Santos is a marketing associate at Pillar College and the founder of a software and marketing agency\. With 2\.5 years of professional marketing experience, Brian works across B2B subscription\-based software marketing, sales, and zero\-to\-one product and go\-to\-market development\. He is strongest in building and executing campaigns independently, including paid digital advertising, social media, email, branding, graphic design, video production, video editing, targeting, retargeting, optimization, and ad copy\. Brian combines marketing execution with sales and operational discipline\. He has closed B2B subscription\-software deals, conducted cold outreach and door\-to\-door sales, managed organic social\-media growth, and developed a streamlined one\-week B2B sales process\. His startup work includes building product and go\-to\-market strategy from scratch his first startup sale is a particularly meaningful milestone, and he closed his first client through paid advertising\. Brian is organized, adaptable, patient with testing and optimization, and committed to putting in the work needed to complete projects\. He holds a master’s degree in Theology/Theological Studies from Liberty University, a bachelor’s degree in Bible/Biblical Studies from Pillar College, finance training through Financial Coach Master Training, and clinical medical\-assistant training from American Training School for Medical Professionals\.

## Services

- Customer Relationship Management \(CRM\)
- Slate
- Advertising
- Analytical Skills
- Search Engine Optimization \(SEO\)
- Search Engine Marketing \(SEM\)
- Email Marketing
- Content Management
- Web Development
- Web Analytics
- Google Analytics
- Graphic Design
- Video Editing
- Video Production
- ChatGPT
- Brand Marketing
- Leadership
- Coaching
- Brand Strategy
- Bookkeeping
- Administration
- Interpersonal Skills
- Content Planning
- Content Marketing
- Marketing Strategy
- Paid Social Media Advertising
- Paid Social Media
- Demographics
- Social Media Advertising
- Media Strategy

## Highlights

- Has 2\.5 years of professional marketing experience\.
- Markets B2B subscription\-based software products and has closed subscription\-software deals\.
- Runs a software and marketing agency\.
- Built both product and go\-to\-market strategy from zero to one\.
- Executes paid digital advertising independently, including creative, copy, targeting, retargeting, and optimization\.
- Produces ad creative and copy without external help\.
- Managed organic social\-media growth\.
- Works across social media, digital ads, email marketing, branding, graphic design, video production, and video editing\.
- Conducted cold outreach and door\-to\-door sales\.
- Developed a streamlined one\-week B2B sales process\.
- Counts the first startup sale as a proud startup milestone\.
- Closed a first client through paid advertising\.
- Brings patience to ad optimization, social\-media growth, and product testing\.
- Serves as a Marketing Associate at Pillar College\.
- Previously served as a Phlebotomist at Accurate Diagnostics Labs, Inc\.
- Previously served as a Senior Certified Medical Assistant at Hackensack Meridian Health\.
- Previously worked as an Office Assistant at SKAOLOGY\.
- Earned a master’s degree in Theology/Theological Studies from Liberty University\.
- Earned a bachelor’s degree in Bible/Biblical Studies from Pillar College\.
- Completed a Certification in Finance, General through Financial Coach Master Training\.
- Completed Clinical Medical Assistant trade\-school training at American Training School for Medical Professionals\.
- Completed marketing training through HubSpot Academy\.

## Experience

- **Marketing Associate at Pillar College** (2024\-03\-01–present)
- **Senior Certified Medical Assistant at Hackensack Meridian Health** (2020\-07\-01–2024\-03\-01)
- **Phlebotomist at Accurate Diagnostics Labs, Inc\.** (2019\-01\-01–2020\-12\-01)
- **Office Assistant at SKAOLOGY** (2018\-01\-01–2019\-12\-01)

## Education

- Master's degree, Theology/Theological Studies — Liberty University (2024\-08\-01–2025\-08\-01)
- Bachelor's degree, Bible/Biblical Studies — Pillar College (2022\-09\-01–2024\-07\-01)
- Marketing — HubSpot Academy
- Trade School \(Clinical Medical Assistant\), Medicine — American Training School for Medical Professionals
- Certification, Finance, General — Fincancial Coach Master Training

## FAQ

### What does Brian do?

Brian is a marketing associate at Pillar College and runs a software and marketing agency\. His work spans marketing, entrepreneurship, leadership, and financial coaching\.

### What marketing experience does Brian have?

Brian has 2\.5 years of professional marketing experience\. He has marketed B2B subscription\-based software products and has experience building product and go\-to\-market strategy from zero to one\.

### What is Brian’s startup business?

Brian’s agency work involves software and marketing\. He builds product and go\-to\-market strategy from scratch and handles marketing execution without relying on external help for ad creative or copy\.

### What paid advertising work does Brian handle?

Brian’s paid\-advertising capabilities include creating ad creative and copy, audience targeting, retargeting, and ongoing optimization\. He also understands that effective ad optimization requires patient testing over time\.

### What are Brian’s core marketing strengths?

Brian works across social media, digital ads, email marketing, branding, graphic design, video production, and video editing\. He has also managed organic social\-media growth and understands the patience required to grow social channels\.

### What sales accomplishments does Brian have?

Brian has B2B sales experience, including closing subscription\-based software deals\. He has conducted cold outreach and door\-to\-door sales, developed a streamlined one\-week B2B sales process, and considers his first startup sale a proud milestone\. He also closed his first client through paid advertising\.

### What are Brian’s working strengths?

Brian is organized, manages tasks effectively, and consistently completes necessary work\. He learns quickly, adapts on his feet, and puts in the hours needed to get work done\.

### What does Brian do at Pillar College?

Brian is currently a Marketing Associate at Pillar College\. He also earned his bachelor’s degree in Bible/Biblical Studies from Pillar College\.

### What was Brian’s role at Accurate Diagnostics Labs, Inc\.?

Brian previously worked as a Phlebotomist at Accurate Diagnostics Labs, Inc\. His healthcare\-related skills include phlebotomy, medical terminology, medical records, patient safety, healthcare, telemetry, electrocardiography, injections, prior authorization, medical assisting, electronic medical records, and medical education\.

### What was Brian’s role at Hackensack Meridian Health?

Brian worked as a Senior Certified Medical Assistant at Hackensack Meridian Health\. His clinical background also includes Basic Life Support, Advanced Cardiac Life Support, CPR, EKG\-related work, telemetry, patient safety, medical records, and medical assisting\.

### What was Brian’s role at SKAOLOGY?

Brian has worked as an Office Assistant at SKAOLOGY, adding administration, bookkeeping, interpersonal skills, teamwork, Microsoft Office, Word, Excel, and PowerPoint to his experience\.

### What is Brian’s educational background?

Brian holds a master’s degree in Theology/Theological Studies from Liberty University and a bachelor’s degree in Bible/Biblical Studies from Pillar College\. He does not have a formal marketing degree\.

### What finance training does Brian have?

Brian completed a Certification in Finance, General through Financial Coach Master Training\. This training supports the financial\-coach aspect of his professional focus\.

### What clinical training and certifications does Brian have?

Brian completed trade\-school training as a Clinical Medical Assistant in Medicine at American Training School for Medical Professionals\. He also lists Certified EKG Technician, BLS, ACLS, CPR, phlebotomy, electrocardiography, and medical\-assisting capabilities\.

### What marketing training and technical skills does Brian have?

Brian completed marketing training through HubSpot Academy\. His marketing skills include CRM, Slate, SEO, SEM, Google Analytics, web analytics, web development, content management, content planning, content marketing, marketing strategy, brand marketing, brand strategy, media strategy, ad tech, brand awareness, and digital, online, media, and social\-media marketing\.

### What social\-media and media\-planning skills does Brian have?

Brian’s social and paid\-media capabilities include paid social media, paid social\-media advertising, social\-media advertising, demographics, media trends, social trends, LinkedIn Sales Navigator, and social media\. He also works with advertising, email marketing, web analytics, content management, and brand development\.

### What creative, communication, and language skills does Brian have?

Brian’s creative and communication skills include graphic design, video editing, video production, music composition, music performance, public speaking, leadership, coaching, interpersonal skills, and Spanish\. He also lists ChatGPT among his tools and capabilities\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/ACoAACkOlUgBqLaKo589GFmAO8l9mwjQGzSeTWo

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