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# Eugenia Maggi

**Headline:** Hepachill 3\.0
**Profession:** Co\-Founder
**Location:** Miami, Florida, United States

## About

Eugenia Maggi is a co\-founder and founder building wellness and direct\-to\-consumer ventures, including Hepachill 3\.0, Stop Snoring House, and Berriz\. At Hepachill 3\.0, Eugenia leads development of a supplement brand from early validation through launch, combining Meta advertising tests, positioning work, Shopify website development, brand identity and packaging collaboration, and supplier negotiations on formulation, pricing, and production terms\. As the marketing lead for Stop Snoring House within the Berriz ecosystem, Eugenia directs digital marketing, brand development, website, social media, email marketing, customer communication, and conversion\-focused product listings\. Eugenia is strongest in digital marketing, content creation, social media management, branding, project coordination, and turning creative ideas into structured execution plans\. Her hands\-on toolkit includes Meta Ads and Meta Business Suite, Shopify, Klaviyo, Canva, Trello, Slack, Zoom, Adobe Creative Suite, and Microsoft Office\. She uses engagement, click\-through rate, and ROI metrics to guide creative and campaign decisions\. Eugenia has also supported a multimedia artist with digital marketing and social media, coordinated projects across platforms, and worked in hospitality, nonprofit fundraising, logistics, political research, and event marketing\. She holds BS and BA degrees from American University and recently completed an Executive Master’s in International Business\. Having lived in Venezuela, the United States, and Spain, Eugenia brings an international perspective and adaptability to brand\-growth and digital\-strategy work\.

## Services

- ROI Optimization
- Project Planning
- Adobe Creative Suite
- Administration
- Critical Thinking
- Interpersonal Skills
- Microsoft Word
- Microsoft PowerPoint
- Teamwork
- Management
- Fundraising
- Google Ads Display Certification
- Organization Skills
- Bilingual Communications
- Microsoft Office
- Microsoft Excel
- Social Media
- Marketing
- Social Media Marketing
- Problem Solving

## Highlights

- Co\-founded Hepachill 3\.0 and leads its direct\-to\-consumer supplement brand development from concept and early validation through launch\.
- Conducted Hepachill 3\.0 early\-stage market validation through Meta advertising to assess demand and refine product positioning\.
- Collaborates on Hepachill 3\.0 brand identity, packaging, and Shopify website development while building its digital presence across key channels\.
- Manages Hepachill 3\.0 supplier negotiations covering formulation, pricing, and production terms to align quality with the target cost structure\.
- Co\-founded Stop Snoring House, a wellness\-driven startup within the Berriz ecosystem focused on improving sleep quality through lifestyle products\.
- Leads Stop Snoring House’s digital marketing strategy and brand development as its sole marketing lead\.
- Plans and manages Stop Snoring House Meta advertising campaigns across Instagram and Facebook\.
- Creates content and sales copy and optimizes product listings to support conversions for Stop Snoring House\.
- Tracks engagement, click\-through rates, and ROI to inform creative decisions and growth for Stop Snoring House\.
- Oversees Stop Snoring House’s website, social media, email marketing, customer communication, and day\-to\-day digital operations\.
- Founded Berriz\.
- Ran social media for Island Rides, including reels, Instagram posts, story updates, and daily audience engagement\.
- Prepared and mailed correspondence to 120 orphans at SOS Children’s Villages USA\.
- Supported fundraising at SOS Children’s Villages USA through interaction with donor organizations and individuals and by depositing donor contributions\.
- Managed inventory, orders, and Shopify shipping as an Operations Manager for an undisclosed organization\.
- Implemented inventory\-control systems for stock tracking and warehouse optimization\.
- Coordinated photo shoots to align with brand guidelines and marketing goals\.
- Managed delivery logistics to support on\-time product delivery and minimize errors and delays\.
- Helped build awareness in Washington, DC, of Venezuela’s political situation at the Venezuelan American Leadership Corporation\.
- Recorded matters concerning Venezuela at the OAS and prepared notes and summaries from more than 10 meetings with political exiles for the corporation’s vice president\.
- Designed Canva creative for Instagram, Facebook, and LinkedIn at Open Exo\.
- Developed marketing campaigns at Open Exo to engage leads and potential customers, and created Trello event timelines delivered through Hopin for virtual events\.
- Promoted Open Exo events and content to attract diverse professionals from around the world\.
- Created social media content and photo shoots, edited restaurant pages in digital studios and CMS platforms, and supported event logistics at Moxy Hotels\.
- Supported a multimedia artist with digital marketing and social media\.
- Recently completed an Executive Master’s in International Business\.
- Earned a BS in Business Administration, specializing in Marketing, from American University’s Kogod School of Business, and a BA in Economics from American University\.
- Holds a Google Ads Display Certification\.

## Experience

- **Co\-Founder at Hepachill 3\.0** (2025\-12\-01–present) — Leading the development of a direct\-to\-consumer supplement brand from concept to launch\. Conducted early\-stage market validation through Meta advertising to assess demand and refine positioning\. Currently collaborating with designers on brand identity, packaging, and website development \(Shopify\), while building our digital presence across key channels\. In parallel, managing supplier negotiations, including formulation, pricing, and production terms, to align product quality with target cost structure\.
- **Co\-Founder at Stop Snoring House** (2023\-03\-01–present) — I lead the digital marketing strategy and brand development for Stop Snoring House, a wellness\-driven startup within the Berriz ecosystem focused on improving sleep quality through lifestyle products\. My responsibilities include planning and managing Meta ad campaigns \(Instagram & Facebook\), creating engaging content, writing compelling sales copy, and optimizing product listings to increase conversions\. I focus on building a relatable brand voice while also tracking key metrics like engagement, click\-through rates, and ROI to guide creative decisions and drive growth\. As the sole marketing lead, I oversee day\-to\-day operations across digital platforms—managing the website, social media, email marketing, and customer communication\. My approach combines creativity with data, aiming to create a brand that resonates emotionally while performing effectively in the market\.
- **Founder at Berriz** (2023\-01\-01–present) — I lead the digital marketing strategy and brand development for Stop Snoring House, a wellness\-driven startup within the Berriz ecosystem focused on improving sleep quality through lifestyle products\. My responsibilities include planning and managing Meta ad campaigns \(Instagram & Facebook\), creating engaging content, writing compelling sales copy, and optimizing product listings to increase conversions\. I focus on building a relatable brand voice while also tracking key metrics like engagement, click\-through rates, and ROI to guide creative decisions and drive growth\. As the sole marketing lead, I oversee day\-to\-day operations across digital platforms—managing the website, social media, email marketing, and customer communication\. My approach combines creativity with data, aiming to create a brand that resonates emotionally while performing effectively in the market\.
- **Operations Manager at Undisclosed** (2022\-01\-01–2023\-01\-01) — Managed all aspects of logistics, including inventory, orders, and shipping on Shopify platform Implemented inventory control systems for efficient stock tracking and warehouse optimization Assisted in coordinating photo shoots, ensuring alignment with brand guidelines and marketing goals Managed logistics to ensure on\-time product delivery, minimizing errors and delays
- **Reservations & Event Coordinator at Moxy Hotels** (2021\-01\-01–2022\-01\-01) — Gained hands\-on experience at a fast\-growing global brand under the Marriott umbrella, with locations worldwide\. Brainstormed marketing opportunities for other creative projects like Instagram and FB content Created content, photoshoots, for all social media on property Edited pages of restaurants in digital studios, cms Assisted the account team in the logistics of the events happening on property
- **Social Media Marketing Intern at Open Exo** (2020\-01\-01–2021\-01\-01) — Designed creative material on Canva to post on Instagram, Facebook and LinkedIn Strategized campaigns of various marketing projects that would engage new leads and potential customers Prepared a timeline on Trello for events and delivered it through Hopin online venue for virtual events Promoted events and content to attract diverse professionals from all around the world
- **Social Media Marketing Intern at Island Rides** (2019\-01\-01–2019\-01\-01) — Ran all things social for Island Rides—from reels and Instagram posts to story updates and daily engagement\. Focused on growing awareness, building a fun brand presence, and connecting with our rider community\.
- **Reaserch Intern at Venezuelan American Leadership Corporation** (2017\-08\-01–2017\-12\-01) — Helped build awareness about the Venezuelan political situation to Washington DC and recorded everything that had to do with Venezuela in the OAS in this period of time\. Went to conferences with the political exiles to hear their stories and try to make a change and prepared notes and summaries on 10\+ meetings with political exiles to brief the corporation’s VP\.
- **Intern at SOS Children's Villages USA** (2015\-09\-01–2015\-12\-01) — Prepared and mailed correspondence to 120 orphans residing in children’s houses and had an opportunity to work with an organization who gave abandoned children a place to live, education and healthcare\. Interacted with donor organizations and individuals to solicit and coordinate fundraising efforts and deposited donors’ financial contributions into the organization’s account\. Integrated with everyone who worked there because it was a nice working environment\.

## Education

- Bachelor of Arts \- BA, Economics — American University (2015\-01\-01–2019\-01\-01)
- Bachelor of Science \- BS, Business Administration, Specialization in Marketing — American University \- Kogod School of Business (2015\-01\-01–2019\-01\-01)

## FAQ

### What does Eugenia do?

Eugenia Maggi is building and leading wellness and direct\-to\-consumer ventures\. She is Co\-Founder of Hepachill 3\.0 and Stop Snoring House, and Founder of Berriz\.

### What is Eugenia building at Hepachill 3\.0?

Eugenia is leading Hepachill 3\.0, a direct\-to\-consumer supplement brand, from concept and early validation toward launch\. Her work includes demand testing through Meta advertising, positioning refinement, brand identity, packaging, Shopify website development, digital\-channel development, and supplier negotiations\.

### What has Eugenia accomplished in developing Hepachill 3\.0?

Eugenia conducted early\-stage market validation using Meta advertising to assess demand and refine Hepachill 3\.0’s positioning\. She is also negotiating with suppliers on formulation, pricing, and production terms to align product quality with the target cost structure\.

### What does Eugenia do at Stop Snoring House?

At Stop Snoring House, Eugenia leads digital marketing strategy and brand development for a wellness\-driven startup focused on improving sleep quality through lifestyle products\. Stop Snoring House operates within the Berriz ecosystem\.

### What are Eugenia’s responsibilities as the marketing lead for Stop Snoring House?

As Stop Snoring House’s sole marketing lead, Eugenia plans and manages Instagram and Facebook Meta campaigns, creates content, writes sales copy, optimizes product listings, manages the website and social media, runs email marketing, and handles customer communication\. She tracks engagement, click\-through rates, and ROI to guide creative decisions and growth\.

### What is Eugenia’s role at Berriz?

Eugenia founded Berriz and leads the digital marketing strategy and brand development associated with Stop Snoring House, the wellness startup in the Berriz ecosystem\.

### What are Eugenia’s strongest professional skills?

Eugenia’s core strengths include digital marketing, social media management, content creation, content writing, content planning, branding, marketing campaigns, audience engagement, project coordination, and project planning\. She combines creativity with structured execution and data\-informed decision\-making\.

### What tools and skills does Eugenia use?

Eugenia has used Meta Ads, Meta Business Suite, Shopify, Klaviyo, Canva, Trello, Slack, Zoom, Adobe Creative Suite, Microsoft Word, PowerPoint, Excel, and Microsoft Office\. Her listed skills also include ROI optimization, administration, critical thinking, interpersonal skills, teamwork, management, fundraising, organization, bilingual communications, problem solving, social media, marketing, and social media marketing\.

### What did Eugenia do at Island Rides?

At Island Rides, Eugenia ran social media activities including reels, Instagram posts, story updates, and daily engagement\. Her work focused on growing awareness, building a fun brand presence, and connecting with the rider community\.

### What did Eugenia do at SOS Children’s Villages USA?

At SOS Children’s Villages USA, Eugenia prepared and mailed correspondence to 120 orphans living in children’s houses\. She interacted with donor organizations and individuals to support and coordinate fundraising, and deposited donor financial contributions into the organization’s account\. The organization provided abandoned children with housing, education, and healthcare\.

### What did Eugenia do as an Operations Manager?

As an Operations Manager for an undisclosed organization, Eugenia managed logistics across inventory, orders, and Shopify shipping\. She implemented inventory\-control systems for stock tracking and warehouse optimization, coordinated photo shoots with brand and marketing goals, and managed delivery logistics to minimize errors and delays\.

### What did Eugenia do at the Venezuelan American Leadership Corporation?

At the Venezuelan American Leadership Corporation, Eugenia helped build awareness in Washington, DC, about Venezuela’s political situation and recorded matters related to Venezuela at the OAS during that period\. She attended conferences with political exiles and prepared notes and summaries on more than 10 meetings to brief the corporation’s vice president\.

### What did Eugenia do at Open Exo?

At Open Exo, Eugenia designed Canva creative for Instagram, Facebook, and LinkedIn developed marketing\-project campaigns aimed at engaging leads and potential customers created event timelines in Trello and delivered them through the Hopin online venue for virtual events\. She also promoted events and content to attract professionals worldwide\.

### What did Eugenia do at Moxy Hotels?

At Moxy Hotels, a Marriott umbrella brand, Eugenia gained hands\-on hospitality experience\. She brainstormed marketing opportunities, created social content and photo shoots for the property, edited restaurant pages in digital studios and CMS platforms, and assisted the account team with on\-property event logistics\.

### What experience does Eugenia have supporting creative projects and communications?

Eugenia has supported a multimedia artist with digital marketing and social media\. She has also coordinated projects across multiple platforms and developed experience in content writing, content planning, social media strategy, content marketing, and digital communications\.

### What is Eugenia’s education?

Eugenia earned a Bachelor of Science in Business Administration with a specialization in Marketing from American University’s Kogod School of Business, as well as a Bachelor of Arts in Economics from American University\. She also recently completed an Executive Master’s in International Business\.

### What certification does Eugenia have?

Eugenia holds a Google Ads Display Certification\.

### What international perspective does Eugenia bring?

Eugenia has lived in Venezuela, the United States, and Spain\. These experiences inform her international perspective and adaptability across environments\.

### What opportunities and growth areas interest Eugenia?

Eugenia is interested in opportunities involving brand growth, digital strategy, and building projects from the ground up\. She aims to expand her expertise in social media strategy, content marketing, and digital communications, and is interested in learning and growing in fast\-paced, collaborative team environments\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/ACoAACfRaowBVIZjFo8kMJWPwFB2Tn0b54BrINI

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