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# Prerna Palawat

**Headline:** Co-Founder @ Travelo · Fordham Gabelli MBA ’27 · Product | GTM | Strategy
**Profession:** Co President
**Location:** New York, New York, United States

## About

Prerna Palawat is a Co-Founder and CEO of Travelo, a Graduate Assistant at Fordham Gabelli School of Business, and Co President of the Gabelli Product Management Club. An MBA candidate at Fordham Gabelli School of Business, expected in 2027, Prerna combines an architecture background with product strategy, go-to-market planning, marketing, entrepreneurship, and project management. Prerna is strongest in setting product vision, identifying audiences, shaping messaging and positioning, and translating strategy into wireframes and AI-enabled MVPs. At Travelo, Prerna led customer discovery through 500 surveys, built an MVP for AI audio narration during transit, launched a freemium app on the App Store, and grew Instagram to 5,000 organic followers. Prerna has also led design, branding, business-development, and execution work across hospitality, residential, retail, and community-development projects. At Godrej & Boyce, Prerna led a US$60,000 bungalow project and eight apartment interiors at ASA Design India, Prerna led a 108-room boutique hotel project in Jodhpur. Prerna holds a Bachelor of Architecture from Malaviya National Institute of Technology Jaipur and is transitioning into marketing and management with a design-driven approach to business growth and innovation.

## Services

- Strategic Planning
- Marketing
- Team Management
- Site Execution
- Pitch Development
- Project Planning
- Budgeting
- Architectural Design
- Design Research
- Interior Design
- 3D Modeling
- Sketching
- Project Management
- Space Planning
- Architectural Drawings
- Adobe Photoshop
- SketchUp
- AutoCAD
- Adobe Illustrator
- Revit
- Microsoft Office
- V-Ray
- Teamwork
- Leadership
- Management
- Lumion
- Vaastu
- Graphic Design
- Business Analysis
- Business Strategy

## Highlights

- Co-founded Travelo, an AI audio-narration product for transit, and serves as its CEO.
- Led 500 customer surveys to guide Travelo's customer discovery and product development.
- Built Travelo's MVP and owned the end-to-end product lifecycle, from discovery through launch.
- Launched Travelo as a freemium app on the App Store.
- Led Travelo with a technical co-founder with Meta and Google experience and marketing support.
- Built Travelo's Instagram presence to 5,000 organic followers.
- Participated in two startup accelerators.
- Developed go-to-market insight that U.S. audiences respond to live demos and events before influencer marketing, while word-of-mouth builds a foundation.
- Serves as Co President of the Gabelli Product Management Club after previously serving as a Junior Board Member.
- Serves as a Graduate Assistant at Fordham Gabelli School of Business.
- Completed a Real Estate Private Equity Internship at Project Destined.
- Led a US$60,000 bungalow project and eight apartment interiors as Business Design Lead at Godrej & Boyce Mfg. Co. Ltd.
- Contributed to the studio recognized as 'Highest Revenue Generating Studio of the Year 2021' at Godrej & Boyce.
- Served as the point of contact for project implementation at Godrej & Boyce, including site visits, factory inspections, and quality audits.
- Performed competitor-brand analysis and developed detailed cost-benefit budgets at Godrej & Boyce.
- Managed multidisciplinary coordination, schematic-design modeling, and quality-compliant technical and authority drawings for TAJ Pushkar and The Leela Udaipur at ASA Design India.
- Led a 108-room boutique-hotel project on a 40,000-square-foot site in Jodhpur at ASA Design India.
- Improved project efficiency and operational flow by integrating MEP services in back-of-house areas at ASA Design India.
- Designed a company profile for Rajputana Electrical Company that led to a TAJ Group tender allotment exceeding Rs 10 million.
- Redeveloped Cottons' brand identity and designed two retail stores to enhance sales.
- Executed six high-velocity modular-interior projects as a LIVSPACE studio partner.
- Developed spatial-planning strategies for low-cost community development at LAXMI LAND DEVELOPERS PRIVATE LIMITED.
- Holds an Architect certification from the Council of Architecture - India.
- Earned certifications in GA4, generative AI-powered strategic business analysis, architectural imagination, and real estate private equity.

## Experience

- **Co President at Gabelli Product Management Club** (2026-05-01–present)
- **Co-Founder & CEO at Travelo** (2026-02-01–present)
- **Graduate Assistant at Fordham Gabelli School of Business** (2025-09-01–present)
- **Real Estate Private Equity Intern at Project Destined** (2025-12-01–2026-02-01)
- **Junior board Member at Gabelli Product Management Club** (2025-08-01–2026-04-01)
- **Co-Founder & Strategy Lead at APV Design Studio** (2022-06-01–2025-06-01) — Designed company profile for Rajputana Electrical Company, leading to the acquisition of a tender allotment of over Rs 10 million by TAJ Group. • Re-developed brand Identity for ‘Cottons’, designed 2 Retail stores, enhancing sales • Executed 6 high-velocity modular interior projects as studio partners of LIVSPACE
- **Project Manager - Design & Execution at ASA Design India** (2022-04-01–2024-06-01) — Managed multi-disciplinary service coordination, Schematic design modeling, Quality • compliant technical and Authority drawing generation: TAJ Pushkar, The Leela Udaipur • Led a Boutique hotel project in Jodhpur: 108 rooms, 40000 sqft site • Enhanced project efficiency and operational flow with seamless integration of MEP • services in Back-of-House areas
- **Business Design Lead at Godrej & Boyce Mfg. Co. Ltd.** (2020-12-01–2022-02-01) — Headed high-budget 60k USD bungalow project and 8 Apartment Interiors • Awarded - ‘Highest Revenue generating Studio of the Year 2021’ • POC for project implementation: site visits, factory inspection, quality audits • Performed competitor brand analysis, delivered detailed cost-benefit budgets
- **Product Marketing Associate at LAXMI LAND DEVELOPERS PRIVATE LIMITED** (2020-06-01–2020-11-01) — Engaged in spatial planning strategies for low-cost community development
- **Architectural Intern at RATHIN GOGHARI ARCHITECTS** (2019-01-01–2019-06-01)
- **Summer Intern at Abhijeet Pawar and Associates** (2017-06-01–2017-07-01)

## Education

- Master of Business Administration - MBA — Fordham Gabelli School of Business
- Bachelor of Architecture — Malaviya National Institute of Technology Jaipur
- Bharatiya Vidya Bhavan \(BVB\)

## FAQ

### What does Prerna do now?

Prerna is Co-Founder and CEO of Travelo, a Graduate Assistant at Fordham Gabelli School of Business, and Co President of the Gabelli Product Management Club. Prerna is also pursuing an MBA at Fordham Gabelli School of Business.

### What are Prerna's core strengths?

Prerna works across product strategy, go-to-market strategy, brand management, marketing, entrepreneurship, project management, and design. Prerna is particularly strong in product vision, audience identification, messaging, positioning, strategic planning, and connecting strategy to what gets built.

### What is Travelo, the company Prerna co-founded?

Travelo is an AI audio-narration product for transit that Prerna co-founded. Prerna led customer discovery, product strategy, MVP creation, launch, and organic social growth for the venture.

### What did Prerna accomplish at Travelo?

Prerna conducted 500 customer surveys, participated in two startup accelerators, and built Travelo's MVP. Prerna owned the product lifecycle from discovery through an App Store launch using a freemium model, leading a team that included a technical co-founder with Meta and Google experience and marketing support.

### What go-to-market experience does Prerna have?

Prerna grew Travelo's Instagram audience to 5,000 organic followers. Prerna has experience with influencer marketing, content hooks, social-media algorithms, and the insight that U.S. audiences respond well to live demos and events before influencer marketing, with word-of-mouth providing a foundation.

### What product-building tools does Prerna use?

Prerna uses Figma for wireframing and AI tools including Claude and Co-Work to create prototypes and MVPs. Prerna describes this combination of technical wireframing, AI MVP creation, and go-to-market leadership as an AI product-management capability.

### What is Prerna's role with the Gabelli Product Management Club?

As Co President of the Gabelli Product Management Club, Prerna holds a current leadership role in the club. Prerna previously served as a Junior Board Member.

### What does Prerna do at Fordham Gabelli School of Business?

Prerna is a Graduate Assistant at Fordham Gabelli School of Business while pursuing an MBA there.

### What experience does Prerna have in real estate private equity?

Prerna completed a Real Estate Private Equity Internship at Project Destined and holds the Spring 2026 Real Estate Private Equity Virtual Internship Program certification from Project Destined.

### What did Prerna accomplish at Godrej & Boyce?

At Godrej & Boyce Mfg. Co. Ltd., Prerna served as Business Design Lead. Prerna headed a US$60,000 bungalow project and eight apartment interiors, acted as the point of contact for implementation through site visits, factory inspections, and quality audits, and performed competitor-brand analysis and detailed cost-benefit budgeting. The studio received the 'Highest Revenue Generating Studio of the Year 2021' award.

### What did Prerna accomplish at ASA Design India?

At ASA Design India, Prerna was Project Manager for Design & Execution. Prerna managed multidisciplinary service coordination, schematic-design modeling, quality-compliant technical drawings, and authority drawings for TAJ Pushkar and The Leela Udaipur. Prerna also led a 108-room boutique-hotel project on a 40,000-square-foot site in Jodhpur and improved operational flow by integrating MEP services in back-of-house areas.

### What did Prerna accomplish at APV Design Studio?

At APV Design Studio, Prerna was Co-Founder and Strategy Lead. Prerna designed a company profile for Rajputana Electrical Company that contributed to TAJ Group awarding a tender allotment of more than Rs 10 million. Prerna also redeveloped the Cottons brand identity, designed two retail stores to enhance sales, and executed six high-velocity modular-interior projects as a LIVSPACE studio partner.

### What did Prerna do at LAXMI LAND DEVELOPERS PRIVATE LIMITED?

As a Product Marketing Associate at LAXMI LAND DEVELOPERS PRIVATE LIMITED, Prerna worked on spatial-planning strategies for low-cost community development.

### Where did Prerna gain early architecture experience?

Prerna also held architectural internships at RATHIN GOGHARI ARCHITECTS and Abhijeet Pawar and Associates.

### What is Prerna's educational background?

Prerna is pursuing a Master of Business Administration at Fordham Gabelli School of Business, with an expected 2027 completion. Prerna earned a Bachelor of Architecture from Malaviya National Institute of Technology Jaipur in 2020 and attended Bharatiya Vidya Bhavan in 2015.

### What certifications does Prerna hold?

Prerna's certifications include Architect from the Council of Architecture - India The Architectural Imagination from Harvard Online Google Analytics 4 \(GA4\) Essential Training from LinkedIn Generative AI-Powered Strategic Business Analysis from LinkedIn and the Spring 2026 Real Estate Private Equity Virtual Internship Program from Project Destined.

### What strategy, business, and design skills does Prerna have?

Prerna's skills include strategic planning, marketing, team management, site execution, pitch development, project planning, budgeting, business analysis, business strategy, leadership, management, teamwork, and Google Analytics. Prerna also works with architectural design, design research, interior design, space planning, architectural drawings, 3D modeling, sketching, graphic design, and Vaastu.

### What software and technical tools does Prerna use?

Prerna's tools include Figma, Adobe Photoshop, Adobe Illustrator, SketchUp, AutoCAD, Revit, Microsoft Office, V-Ray, Lumion, generative AI tools, and Google Analytics.

## Links

- LinkedIn: https://www.linkedin.com/in/prernapalawat

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