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# Princess T.

**Headline:** Social Media Marketing Manager
**Profession:** Social Media Marketing Manager
**Location:** New York, New York, United States

## About

Princess T. is a New York City-based digital content creator, luxury-fashion professional, and social media marketer. A California native, Princess currently serves as Social Media Marketing Manager at B’Krowned Beauty Bar and as a Designer Handbag Specialist and Digital Creator at Nordstrom. With five years in luxury fashion, Princess combines designer-handbag expertise, fashion styling, videography, editing, and campaign strategy to create fashion, beauty, lifestyle, and entertainment content. Princess is strongest in hands-on social campaigns, brand activations, UGC, event marketing, and content designed to generate measurable traffic and sales. At B’Krowned, Princess led a salon activation that brought in more than 350 new followers and strong sales ROI. A viral Skims campaign video generated enough traffic and sales to extend a pop-up contract by three weeks. Princess also led Nordstrom’s 2025 global anniversary campaign as talent, stylist, and presenter. Princess has worked across freelance projects for Nike, Skims, Adidas, Live Nation, and other major brands. Princess values collaborative, motivating teams, creative freedom, organization, and active involvement in both in-person events and digital content creation. As Princess puts it, "My diligence is sponsored by creativity and inspiration from my community."

## Services

- Online Graphics
- Virtual Design
- Digital Media Design
- Marketing Campaigns
- E-Commerce
- Digital Marketing
- Scheduling
- Fashion Jewelry
- Fashion Accessories Sourcing
- Meeting Planning
- Brand Partnerships
- Trend Following \(Trading\)
- Spanish
- Business Management
- Traffic Reporting
- Floor Management
- Arts Administration
- Operational Excellence
- Vice Presidents
- Acquisitions
- Coordinating Meetings
- Art Marketing
- E-business Consulting
- In-Store Marketing
- Handbags
- Business Law
- Engagements
- Retail Sales
- Digital Production
- Branding

## Highlights

- Led a B’Krowned salon brand activation that generated more than 350 new followers and strong sales ROI.
- Created a viral Skims campaign video that drove enough traffic and sales to extend a pop-up contract by three weeks.
- Led Nordstrom’s 2025 global anniversary campaign as talent, stylist, and presenter.
- Built freelance experience with Nike, Skims, Adidas, Live Nation, and other major brands.
- Manages social media accounts for B’Krowned, B’Krowned Bridal, and Krowned Natural Styles.
- Creates, directs, and edits in-house content for B’Krowned’s social platforms.
- Manages influencer relationships and scouts talent aligned with the B’Krowned brand.
- Organizes B’Krowned bridal bookings from the beginning phase through the day of the event.
- Partners with aligned beauty brands and events for B’Krowned exposure, including prior work with Amika.
- Provides luxury handbag expertise, styling, and exclusive-piece sourcing for Nordstrom clients.
- Curates fashion and accessory selections around clients’ personal style, lifestyle, and budget.
- Creates fashion, luxury-brand, styling, and lifestyle digital content for Nordstrom.
- Develops authentic brand campaigns and attends brand-related events.
- Created retail-buyer pitch kits for STIVALI NEW YORK and pitched the brand to buyers across the United States.
- Managed STIVALI NEW YORK sales and orders across three platforms, including POS.
- Created trend-informed social content and product mood boards for STIVALI NEW YORK e-commerce, social media, and email marketing.
- Supported STIVALI NEW YORK showroom clients and events and trained the team on selling using Nordstrom experience.
- Brings five years of luxury-fashion industry experience.
- Creates viral organic social content using signature editing and trending audio.
- Creates UGC for brand advertising campaigns and evaluates advertising effectiveness and campaign success factors.
- Brings campaign and video-content styling experience and on-camera social-content experience.
- Has led social media campaigns with creative freedom and has full-cycle event-marketing and activation-planning experience.

## Experience

- **Social Media Marketing Manager at B’Krowned Beauty Bar** (2025-02-01–present) — Controlling and managing all social media accounts including B’Krowned, B’Krowned Bridal, and Krowned Natural Styles on various platforms. Creating and directing in-house content for all social media platforms as well as editing all videos. Managing all influencer relationships and scouting new talent that aligns with our brand. Organize and manage all bridal bookings from beginning phase to day of event. Partnering with beauty brands and events that align with our brand for more exposure \(previously worked with Amika\).
- **Designer Handbags Specialist + Digital Creator at Nordstrom** (2022-05-01–present) — Expertise in luxury handbags, styling, and sourcing exclusive pieces for all clients. Offering expert knowledge on craftsmanship, trends, and investment pieces, helping clients make confident and stylish choices. Providing a tailored shopping experience by curating fashion and accessory selections that fit clients’ personal style, lifestyle, and budget. Developing high-quality digital content that blends fashion expertise with creativity, showcasing luxury brands, styling tips, and lifestyle inspiration. Collaborating with brands to design authentic, impactful campaigns that resonate with target audiences, as well as attending brand related events.
- **Designer Handbag Specialist/ Digital Creator at Nordstrom** (2022-05-01–present)
- **Social Media Marketing Specialist at STIVALI NEW YORK** (2022-03-01–2022-07-01) — Reached out to retail buyers across the US and pitched the brand by creating a pitch kit with retailers that correlated with the brands aesthetic. Stay up today with current retail partnerships by checking stock lists and connecting with buyers, also managed sales and orders from 3 platforms including POS. Filmed, edited and shared content for the brand on all social media platforms, while following trend forecasts. Worked with the marketing manager and created mood-boards with styled products for e-commerce, social media and email marketing. Assisted managing the showroom for clients and events, as well as trained the team on selling with my Nordstrom experience.
- **Emerging Stylist at Nordstrom** (2021-04-01–2022-05-01)
- **Designer Sales Specialist at Nordstrom** (2021-03-01–2021-09-01) — Assist incoming customers with their designer needs. Develop a network of clients and follow up with them on orders, styling tips, and store promotions + activations. Update and create content for my selling page advertising new products, sales and promotions, and trends. Collaborating with management and senior stylists on merchandising new product and assisting with floor moves.
- **Seasonal Rotating Sales and Support at Nordstrom** (2017-06-01–2022-05-01)

## Education

- Bachelor of Arts - BA, Arts Administration - Combined Arts — Wagner College (2017-01-01–2021-01-01)
- Maybeck High School (2013-01-01–2017-01-01)
- Bachelor of Science, Art/Art Studies, General — Wagner College

## FAQ

### What does Princess do?

Princess is a digital content creator, social media marketer, luxury-fashion professional, and designer-handbag specialist. Princess creates designer fashion, beauty, lifestyle, and entertainment content while supporting social campaigns, event activations, brand partnerships, UGC, and client styling.

### What are Princess’s current roles?

Princess currently works as Social Media Marketing Manager at B’Krowned Beauty Bar. Princess also works at Nordstrom as a Designer Handbag Specialist and Digital Creator.

### What does Princess do at B’Krowned Beauty Bar?

At B’Krowned Beauty Bar, Princess manages social accounts for B’Krowned, B’Krowned Bridal, and Krowned Natural Styles across platforms. Princess creates, directs, and edits in-house content manages influencer relationships and scouts aligned talent organizes bridal bookings from the initial phase through the event day and partners with beauty brands and events for exposure, including prior work with Amika.

### What event-marketing results has Princess delivered?

Princess led a successful B’Krowned salon brand activation that generated more than 350 new followers and strong sales ROI. Princess has experience planning and delivering full-cycle event marketing and brand activations, and prefers hands-on involvement in both live events and digital content creation.

### What does Princess do at Nordstrom?

At Nordstrom, Princess provides luxury handbag expertise, styling, and sourcing of exclusive pieces for clients. Princess advises on craftsmanship, trends, and investment pieces curates fashion and accessory selections based on a client’s style, lifestyle, and budget creates luxury fashion and lifestyle content collaborates with brands on authentic campaigns and attends brand-related events.

### What other experience has Princess had at Nordstrom?

Princess has also held Nordstrom roles as an Emerging Stylist, Seasonal Rotating Sales and Support team member, and Designer Sales Specialist. As a Designer Sales Specialist, Princess assisted customers with designer needs, developed and followed up with a client network on orders and styling, created content for a selling page, supported merchandising and floor moves, and collaborated with management and senior stylists.

### What was Princess’s role in Nordstrom’s 2025 global anniversary campaign?

Princess led Nordstrom’s 2025 global anniversary campaign as talent, stylist, and presenter. The work drew on Princess’s on-camera comfort, campaign-styling experience, and ability to contribute creatively across video and social content.

### What did Princess accomplish at STIVALI NEW YORK?

At STIVALI NEW YORK, Princess contacted retail buyers across the United States and created retailer pitch kits aligned to the brand aesthetic. Princess maintained retail-partnership awareness through stock lists and buyer communication, managed sales and orders across three platforms including POS, created and published trend-informed social content, developed mood boards for e-commerce, social, and email marketing, supported showroom clients and events, and trained the team on selling using Nordstrom experience.

### Which brands has Princess worked with as a freelancer?

Princess has an extensive freelance portfolio that includes Nike, Skims, Adidas, Live Nation, and other major brands. Princess creates UGC for brand advertising campaigns, collaborates on authentic brand campaigns, and has experience styling campaigns and video content.

### What results did Princess achieve with a Skims campaign?

A viral Skims campaign video created by Princess drove sufficient traffic and sales to extend the pop-up contract by three weeks. Princess is experienced in creating viral organic social content using a signature editing approach and trending audio, with an emphasis on measurable campaign effectiveness.

### What content, marketing, and creative skills does Princess bring?

Princess’s capabilities include social media strategy and marketing, marketing campaigns, digital marketing, TikTok marketing, branding, brand partnerships, art marketing, in-store marketing, e-commerce, e-business consulting, user-generated content, digital production, videography, visual storytelling, video editing, editing software, DSLR and camera work, Adobe Lightroom, Adobe Photoshop, graphic design, online graphics, virtual design, digital media design, photo styling, fashion styling, fashion blogging, and social media blogging.

### What fashion, luxury, and retail expertise does Princess have?

Princess’s fashion and retail strengths include luxury, handbags, fashion jewelry, fashion accessories sourcing and selection, craftsmanship, trend analysis and trend following, merchandising, showroom operations, retail sales, client relations, customer service, new-product rollout, floor management, design assistance, cosmetics, and attention to detail.

### What business and operational skills does Princess have?

Princess also lists business and operational skills in scheduling, meeting planning, coordinating meetings, administrative assistance, business management, operational excellence, policies and procedures, third-party vendor management, accounting, business law, acquisitions, M&A analysis, traffic reporting, organizational leadership, mentoring, teamwork, communication, presentations, critical thinking, problem solving, organization, phone etiquette, computer literacy, Microsoft Office, Microsoft Outlook, Microsoft Excel, and Microsoft PowerPoint.

### What is Princess’s educational background?

Princess earned a Bachelor of Arts in Arts Administration—Combined Arts from Wagner College and a Bachelor of Science in Art/Art Studies, General from Wagner College. Princess attended Maybeck High School.

### What languages and additional interests does Princess list?

Princess lists Spanish and French among her skills, along with foreign languages. Princess also lists violin and hip-hop dance.

### What is Princess looking for in a next role and work environment?

Princess values a collaborative, motivating culture with shared goals and alignment, creative freedom in social media and marketing, and teams focused on events and social media. Princess thrives with organization, creative freedom, and some chaos, and is comfortable working under pressure.

## Links

- LinkedIn: https://www.linkedin.com/in/princesstaylor17

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