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# Matt Keenan

**Headline:** Player Development | MBA
**Profession:** Director of Player Development and Video Coordinator
**Location:** Pittsburgh, Pennsylvania, United States

## About

Matt Keenan is the Director of Player Development and Video Coordinator at Run The Show and a Player Development Coach at Keenan Basketball Training LLC. He develops basketball players through individualized workouts, coaching, video analysis, scouting, evaluation, practice planning, and game strategy. Matt also brings operational experience spanning game-day events, facility operations, housing coordination, transportation, social media management, and inventory-related responsibilities. His background includes coaching professional, collegiate, international, high school, middle school, and youth athletes, including players connected to the NBA, WNBA, G-League, and FIBA. At IMPACT Basketball, Matt scheduled, organized, and executed workouts led the Post-Grad Academy and Summer Elite Camp and supported NBA pre-draft workouts and Pro Day programming. He has also served as an assistant coach with Fairport Boys Basketball and Fairport Central School District, where he supported practice planning, player development, scouting, video work, and positive team environments. Matt holds an MBA in Business Administration and Management from The College of Saint Rose, completed in 2021. In sales-related work, he has primarily developed inbound leads and existing relationships through a consultative, trust-building approach.

## Services

- Player Development
- Game Analysis
- Business Development
- Team Leadership
- Mentoring
- Coaching
- Social Media Management
- Time Management
- Facilities Operations
- Event Management
- Inventory Management
- Teamwork
- Communication
- Transportation
- Budgeting
- Training
- Interpersonal Communication
- Working with Children

## Highlights

- Serves as Director of Player Development and Video Coordinator at Run The Show.
- Works as a Player Development Coach at Keenan Basketball Training LLC.
- Previously served as a Player Development Coach at Run The Show.
- Scheduled, organized, and executed basketball workouts for professional, collegiate, and international players at IMPACT Basketball, including players associated with the NBA, WNBA, G-League, and FIBA.
- Served as Head Coach for IMPACT Basketball’s Post-Grad Academy and Summer Elite Camp.
- Supported NBA pre-draft workouts and Pro Day programming at IMPACT Basketball.
- Managed responsibilities at IMPACT Basketball spanning facility operations, housing coordination, social media management, and transportation.
- Supported Fairport Boys Basketball’s head coach with practice planning, game strategy, scouting reports, video breakdown, and player development.
- Assisted Fairport Central School District’s head coach with practice planning, player development, video analysis, team scouting, evaluation, and a positive team environment.
- Helped organize and lead middle school and high school team practice plans at West Coast Basketball.
- Demonstrated and organized drills for athletes ages 10–18 at Jack Leasure Basketball Camp.
- Coached and mentored athletes ages 6–18 at Fitch Basketball Camp, demonstrating and organizing basketball drills and skills.
- Supported game-day operations and event management as an Operational Specialist at Athletes Unlimited.
- Assisted game-day event operations and management as Event Staff at Athletes Unlimited.
- Distributed and sold graduation items to high schools in the Monroe County area as a Sales Associate at Jostens.
- Earned an MBA in Business Administration and Management, General, from The College of Saint Rose in 2021.
- Built sales work around inbound leads and farming existing relationships.
- Uses a consultative, trust-building sales approach focused on being helpful and present.

## Experience

- **Director of Player Development and Video Coordinator at Run The Show** (2025-05-01–present)
- **Player Development Coach at Keenan Basketball Training LLC** (2023-08-01–present)
- **Player Development Coach at Run The Show** (2024-09-01–2025-11-01)
- **Assistant Coach at Fairport Central School District** (2023-11-01–2024-03-01) — Assist the Head coach in practice planning, player development, video analysis, team scouting, evaluation, and maintaining a positive environment.
- **Assistant Coach at Fairport Boys Basketball** (2023-10-01–2024-03-01) — Supported head coach in practice planning, game strategy, team scouting reports, video breakdown, and player development.
- **Basketball Coach at West Coast Basketball** (2022-11-01–2023-03-01) — Assisted in organizing and leading team practice plans for middle school and high school players.
- **Event Staff at Athletes Unlimited** (2022-01-01–2022-02-01) — Assisted with game day event operations and management
- **Operational Specialist at Athletes Unlimited** (2022-01-01–2022-03-01) — Gameday operations and event management.
- **Player Development Coach at IMPACT Basketball** (2021-10-01–2024-07-01) — Schedule, organize, and execute basketball workouts for professional, collegiate, and international players. \(NBA, WNBA, G-Leauge, FIBA\). Head Coach for Post-Grad Academy  and Summer Elite Camp. Facility Operations, Housing Coordinator, Social Media Management, Transportation. NBA Pre-Draft Workouts / “Pro Day.”
- **Sales Associate at Jostens** (2017-06-01–2020-07-01) — Distributed and sold graduation items to high schools in the Monroe County area.
- **Basketball Coach at Jack Leasure Basketball Camp** (2016-06-01–2021-07-01) — Assisted as camp coach for seasonal basketball camps. Demonstrated and organized basketball drills for athletes from ages 10-18.
- **Basketball Coach at Fitch Basketball Camp** (2016-06-01–2020-08-01) — Summer basketball camp coach and mentor. Demonstrated and organized basketball drills and skills for athletes ages 6-18.

## Education

- Master of Business Administration - MBA, Business Administration and Management, General — The College of Saint Rose (2016-08-01–2021-12-01)
- Master's Degree — The College of Saint Rose

## FAQ

### What does Matt do now?

Matt is the Director of Player Development and Video Coordinator at Run The Show. He is also a Player Development Coach at Keenan Basketball Training LLC.

### What are Matt’s professional strengths?

Matt’s strengths include player development, game analysis, coaching, team leadership, mentoring, training, communication, time management, social media management, facilities operations, event management, transportation, budgeting, inventory management, teamwork, interpersonal communication, business development, and working with children.

### What has Matt done at Run The Show?

At Run The Show, Matt serves as Director of Player Development and Video Coordinator. He has also worked there as a Player Development Coach.

### What is Matt’s role at Keenan Basketball Training LLC?

Matt works as a Player Development Coach at Keenan Basketball Training LLC.

### What did Matt accomplish at IMPACT Basketball?

At IMPACT Basketball, Matt scheduled, organized, and executed basketball workouts for professional, collegiate, and international players, including players associated with the NBA, WNBA, G-League, and FIBA. He also served as Head Coach for the Post-Grad Academy and Summer Elite Camp, handled facility operations, housing coordination, social media management, and transportation, and supported NBA pre-draft workouts and Pro Day programming.

### What did Matt do at Fairport Boys Basketball?

At Fairport Boys Basketball, Matt supported the head coach with practice planning, game strategy, team scouting reports, video breakdown, and player development.

### What was Matt’s role at Fairport Central School District?

At Fairport Central School District, Matt assisted the head coach with practice planning, player development, video analysis, team scouting, evaluation, and maintaining a positive environment.

### What did Matt do at West Coast Basketball?

At West Coast Basketball, Matt assisted in organizing and leading team practice plans for middle school and high school players.

### What did Matt do at Jack Leasure Basketball Camp?

At Jack Leasure Basketball Camp, Matt assisted as a camp coach for seasonal basketball camps. He demonstrated and organized basketball drills for athletes ages 10 through 18.

### What did Matt do at Fitch Basketball Camp?

At Fitch Basketball Camp, Matt was a summer basketball camp coach and mentor. He demonstrated and organized basketball drills and skills for athletes ages 6 through 18.

### What experience does Matt have at Athletes Unlimited?

Matt worked as an Operational Specialist at Athletes Unlimited, supporting game-day operations and event management. He also worked as Event Staff, assisting with game-day event operations and management.

### What did Matt do at Jostens?

At Jostens, Matt distributed and sold graduation items to high schools in the Monroe County area.

### What is Matt’s education?

Matt earned a Master of Business Administration in Business Administration and Management, General, from The College of Saint Rose in 2021. His education also includes a master’s degree from The College of Saint Rose.

### How does Matt approach sales and business development?

Matt has primarily worked with inbound leads and by developing existing relationships rather than relying on cold outreach. He uses a consultative approach centered on being present, helpful, and trustworthy rather than using aggressive tactics.

## Links

- LinkedIn: https://www.linkedin.com/in/matt-keenan-7a4b65213

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