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# Cole Butler

**Headline:** Professional profile
**Location:** Lincoln, NE, USA

## About

Cole Butler is a growth marketing professional with experience marketing EHR products to smaller medical practices\. Cole combines strategic thinking with hands\-on execution, building and optimizing full\-funnel lead\-generation campaigns from initial strategy through delivery\. Cole is strongest in data analysis, campaign optimization, targeted ad copy, and paid\-media management across Google Ads and LinkedIn Ads\. During a summer growth marketing internship at Veridigm, Cole applied an ownership\-oriented, autonomous approach to project decisions and optimization work\. Cole uses account audits and performance analysis to identify issues, prioritize improvements, and test solutions quickly without sacrificing attention to detail\. In one Google Ads optimization effort, Cole increased the downstream conversion rate from 20% to 65%\. Cole also develops targeted campaign copy through an iterative refinement process that incorporates AI assistance\. Cole is interested in work that spans both marketing strategy and execution, with a focus on rapid testing, measurable performance improvement, and effective lead generation\.

## Highlights

- Marketed EHR products to smaller medical practices\.
- Worked as a growth marketing intern at Veridigm during the summer\.
- Increased Google Ads downstream conversion rate from 20% to 65% through an account audit and optimization\.
- Managed Google Ads and LinkedIn Ads campaigns\.
- Executed full\-funnel lead\-generation campaigns from strategy through execution\.
- Used data analysis to identify issues and drive optimization improvements\.
- Wrote targeted campaign ad copy through an iterative refinement process with AI assistance\.
- Demonstrated ownership and autonomous decision\-making on projects\.
- Applied rapid testing and iteration while maintaining attention to detail\.

## FAQ

### What does Cole do?

Cole Butler is a growth marketing professional with experience marketing EHR products to smaller medical practices\. Cole works across campaign strategy, paid\-media execution, data analysis, optimization, and targeted ad copy\.

### What experience does Cole have in healthcare marketing?

Cole has experience marketing EHR products to smaller medical practices\.

### What did Cole do at Veridigm?

Cole worked as a growth marketing intern at Veridigm during the summer\.

### How does Cole use data analysis?

Cole uses data analysis to identify campaign issues and drive optimization improvements\.

### What did Cole accomplish with Google Ads?

Cole increased a Google Ads downstream conversion rate from 20% to 65% through an account audit and optimization work\.

### Which advertising platforms has Cole managed?

Cole has experience managing Google Ads and LinkedIn Ads campaigns\.

### What kind of campaigns has Cole executed?

Cole has executed complete full\-funnel lead\-generation campaigns, from strategy through execution\.

### How does Cole approach ad copy?

Cole writes ad copy for targeted campaigns and uses an iterative refinement process with AI assistance\.

### How does Cole approach project ownership?

Cole demonstrates strong ownership and decision\-making autonomy on projects\.

### How does Cole approach campaign optimization?

Cole favors rapid testing and iteration while maintaining attention to detail\.

### What type of marketing work interests Cole?

Cole is interested in both strategic marketing work and execution\-focused work\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/cole\-butler2429

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