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# Martin Musisi

**Headline:** Sales Development Representative
**Profession:** Sales Development Representative
**Location:** Kampala, Central Region, Uganda

## About

Martin Musisi is a Sales Development Representative at CIENCE, working remotely from Colorado to create business-growth opportunities through telemarketing, online lead generation, and strategic prospecting. He collaborates closely with his team to deliver customer service, expand the customer base, and support CIENCE’s position in a competitive market. Martin’s strengths span sales development, business development, market analysis, account and portfolio management, digital marketing, and data-driven decision-making. He has also demonstrated the ability to shape go-to-market approaches and positioning, not only execute sales activity. Earlier, Martin served as a Business Development Manager at SPRINT INTERNET \(U\) LTD, where he focused on innovative IT solutions, market-share expansion, and revenue growth. At Unimoni, he led work on a portfolio of more than 150 clients, helping increase annual revenue by 70% and performance by 37%. Martin holds a Bachelor of Microfinance from Kyambogo University and has completed marketing, analytics, international-finance, and digital-marketing education. A reference from EnergySolutions credits his diligence, technical-commercial judgment, and client relationship skills in winning a strategic account with demanding technical requirements.

## Services

- VEERUM DigitalTWIN
- Strategic Planning
- Strategy Execution
- Operations Management
- Supply Chain Management
- Supply Chain Optimization
- Performance Management
- Asset Management
- Account Management
- Telemarketing
- Online Lead Generation
- Inbound Lead Generation
- Strategic Prospecting
- Market Analysis
- Data Analysis
- Marketing
- Customer Service
- Management
- Portfolio Management
- Accounting
- Retail Banking
- Digital Marketing
- Artificial Intelligence \(AI\)
- Financial Globalization
- Capital Markets
- Sales & Marketing
- Foreign Exchange \(FX\) Trading
- Humanitarian Assistance
- Humanitarian
- Operational Risk Management

## Highlights

- Works as a Sales Development Representative at CIENCE, using telemarketing, online lead generation, and strategic prospecting to secure business-growth opportunities.
- Works remotely from Colorado while collaborating with the CIENCE team to deliver customer service and extend the customer base.
- Served as Business Development Manager at SPRINT INTERNET \(U\) LTD \(AS328939\), focused on innovative IT solutions, market-share expansion, and revenue growth.
- Led a Unimoni team managing a client portfolio of more than 150 clients.
- Launched new products and campaigns annually at Unimoni while partnering with stakeholders to minimize risk and streamline client communication.
- Increased annual revenue by 70% and performance by 37% at Unimoni.
- Served as both Branch Supervisor and Retail Sales Associate at Unimoni.
- Gathered and quality-checked data from six districts as a Data Coder at Innovations for Poverty Action.
- Reviewed data for deficiencies and errors, corrected incompatibilities, and prepared accurate source data within specified time limits at Innovations for Poverty Action.
- Worked as a Credit Officer at BRAC, assessing loan applicants, educating women and youth on agricultural and business loans, and presenting approval and rejection decisions to the board.
- Developed strategic go-to-market approaches and positioning in addition to sales execution.
- Pursued outbound new-business opportunities and pipeline building, with an emphasis on long-term client relationships.
- Has experience with six-figure to million-dollar deals.
- Contributed to an EV charger sales strategy, including identifying charger locations through customer behavior.
- Used cold outreach to create a go-to-market plan.
- Holds a Bachelor of Microfinance in Economics from Kyambogo University.
- Completed Fundamentals of Business Marketing through CIM, The Chartered Institute of Marketing.
- Completed Business Analytics through Simplilearn Alumni.
- Completed Financial Globalization, Capital Flows and the Global Financial Cycle through Asia Development Bank Institute.
- Completed Fundamentals of Digital Marketing through Google pour les pros.
- At EnergySolutions, collaborated with technical colleagues to support a major strategic account with custom technical requirements the proposal passed technical review on the first attempt and won the contract.
- Received a 5/5 recommendation from Brian Kiyingi, who highlighted Martin’s work ethic, diligence, proactive approach, attention to detail, technical-commercial judgment, and client relationship skills.

## Experience

- **Sales Development Representative at CIENCE** (2023-09-01–present) — At CIENCE, as a Sales Development Representative, I utilize my proficiency in telemarketing and online lead generation to secure opportunities for business growth. In close collaboration with my team, I strategically prospect potential clients, delivering top-notch service and extending our customer base, continually contributing to CIENCE's rise in the competitive market landscape
- **Business Development Manager at SPRINT INTERNET \(U\) LTD \(AS328939\)** (2023-01-01–2023-09-01) — Passionate about driving business growth through innovative IT solutions? Look no further! I am an accomplished Business Development Manager with a proven track record of expanding market share and driving revenue in the ever-evolving technology landscape.
- **Branch Supervisor at Unimoni** (2020-04-01–2022-08-01)
- **Retail Sales Associate at Unimoni** (2017-06-01–2022-06-01) — Led a team that managed a 150+ client portfolio launching new products and campaigns annually while partnering with stakeholders to minimize risks and streamline client communication, increased annual revenue by 70% and performance by 37%.
- **Data Coder at Innovations for Poverty Action** (2016-09-01–2016-11-01) — Gathered data from 6 districts, verified the accuracy and sorted information to prepared source data within the specific time limits, reviewed data for deficiencies and errors, correcting any incompatibilities and ensuring quality output.
- **Credit Officer at BRAC** (2015-05-01–2015-08-01) — Worked closely with loan applicants to determine the need for the loans through meetings were I gathered information based to verify if the applicant qualify for the loan, educated small groups especially the women and youth on the different loan options for example agricultural loans, business loans, presented approval and rejection decisions to the board in accordance to the loans.

## Education

- Business Analytics — Simplilearn Alumni (2022-04-01–2022-11-01)
- Fundermentals of Digital Marketing, Digital Communication and Media/Multimedia — Google pour les pros (2020-01-01–2020-01-01)
- Financial Globalization, Capital flows and the Global Financial Cycle, International Finance — Asia Development Bank Institute (2020-01-01–2020-01-01)
- Bachelor of Microfinance, Economics — Kyambogo University (2013-01-01–2016-01-01)
- Fundamentals Of Business Marketing, Marketing — CIM | The Chartered Institute of Marketing (2023-04-01)

## FAQ

### What does Martin do at CIENCE?

Martin is a Sales Development Representative at CIENCE. He uses telemarketing, online lead generation, and strategic prospecting to identify potential clients, open opportunities for business growth, provide customer service, and help extend CIENCE’s customer base. He works remotely from Colorado and collaborates closely with his team.

### What are Martin’s core professional strengths?

Martin’s strengths include sales development, outbound prospecting, telemarketing, online and inbound lead generation, market analysis, data analysis, customer service, account management, portfolio management, strategic planning, and strategy execution. He also brings experience in marketing, digital marketing, social media marketing, sales and marketing, communication, analytical skills, and project management.

### How does Martin approach go-to-market strategy and new-business development?

Martin has demonstrated the ability to develop strategic go-to-market approaches and positioning in addition to executing sales activity. His interview record also reflects outbound new-business development, pipeline building, pursuit of long-term client relationships, and experience with six-figure to million-dollar deals.

### What EV charging work has Martin done?

Martin contributed to an EV charger sales strategy. His work included identifying charger-location opportunities through customer behavior and using scrappy cold outreach to create a go-to-market plan.

### What did Martin do at SPRINT INTERNET \(U\) LTD?

At SPRINT INTERNET \(U\) LTD \(AS328939\), Martin was a Business Development Manager focused on driving business growth through innovative IT solutions. He describes a record of expanding market share and driving revenue in a fast-moving technology landscape.

### What did Martin accomplish at Unimoni?

Martin held both Branch Supervisor and Retail Sales Associate roles at Unimoni. As a Retail Sales Associate, he led a team managing a portfolio of more than 150 clients, launched new products and campaigns annually, partnered with stakeholders to minimize risks and streamline client communication, and increased annual revenue by 70% and performance by 37%.

### What did Martin do at Innovations for Poverty Action?

As a Data Coder at Innovations for Poverty Action, Martin gathered data from six districts, verified and sorted information to prepare source data within specified time limits, reviewed data for deficiencies and errors, corrected incompatibilities, and ensured quality output.

### What did Martin do at BRAC?

As a Credit Officer at BRAC, Martin met with loan applicants to gather and verify qualification information, educated small groups—especially women and youth—on agricultural and business loan options, and presented loan approval and rejection decisions to the board.

### What is Martin’s degree?

Martin holds a Bachelor of Microfinance in Economics from Kyambogo University.

### What additional education and certificates has Martin completed?

Martin completed Fundamentals of Business Marketing in Marketing through CIM, The Chartered Institute of Marketing Business Analytics through Simplilearn Alumni Financial Globalization, Capital Flows and the Global Financial Cycle in International Finance through Asia Development Bank Institute and Fundamentals of Digital Marketing in Digital Communication and Media/Multimedia through Google pour les pros.

### What other business, financial, and operational skills does Martin have?

Martin’s operational and commercial capabilities include operations management, supply chain management, supply chain optimization, performance management, asset management, product management, accounting, financial reporting, retail banking, business loans, operational risk management, operational risk, capital markets, financial globalization, foreign exchange trading, and customer loyalty. His listed tools and domain skills also include VEERUM DigitalTWIN, artificial intelligence, humanitarian assistance, humanitarian work, consumer services, and portfolio-manager-related work.

### What language does Martin list?

Martin lists English among his professional skills.

### What do references say about Martin?

Brian Kiyingi, a Radiation Protection Technician who worked alongside Martin at EnergySolutions in a separate technical department, describes Martin as exceptionally hardworking, dedicated, diligent, proactive, detail-oriented, and unusually effective at bridging technical requirements with commercial goals while building client relationships. Brian recalls Martin bringing the technical team in early for a strategic account with strict custom requirements, gathering detailed specifications, asking precise questions, and ensuring every deliverable was reviewed before presentation. The proposal passed technical review on its first attempt and won the contract. Brian says Martin thrives in collaborative, cross-functional environments that value thoroughness and clear communication, strongly recommends him, and rates the recommendation 5 out of 5.

## Links

- LinkedIn: https://www.linkedin.com/in/musisi-martin

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