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# Sonia Kalwit

**Headline:** Building Realign\.
**Profession:** Founder
**Location:** San Francisco, California, United States

## About

Sonia Kalwit is the founder of Realign, which provides personalized, on\-demand EFT tapping sessions for nervous\-system regulation\. Sonia is building AI\-generated somatic support for moments such as late\-night anxiety, post\-rejection spirals, and pre\-pitch panic, with a focus on helping people rewire stress responses and emotional patterns rather than only understand them\. Her work draws on a decade\-long personal experience with EFT and a background spanning product development, data analysis, operations, growth, organizational change, and full\-stack software development\. Previously, Sonia held several roles at PayPal RU, where she improved asset\-data integrity toward a 99% security\-KPI goal, built a financial\-modeling tool for $100 million in CapEx projections, and advanced collaboration\-product adoption and usage analytics\. She also worked with Learning @ Cisco, founded the printmaking e\-commerce venture Saffron Prints, and built a stealth\-startup product including a multi\-tenant backend and LLM\-powered WikiKid prototype\. Sonia holds a B\.S\. in Cognitive Science, specializing in Design, from UC San Diego\.

## Services

- Neuroscience
- Growth Management
- Business Growth
- Operations Management
- Big Data Analytics
- Product Development
- Technology Change Management
- Data\-driven Decision Making
- Data\-Driven Insights
- User\-centered Design
- Cognitive Neuroscience
- Product Design
- GCP
- Full\-Stack Development
- Project Management
- Strategic Planning
- Workload Prioritization
- Skilled Multi\-tasker
- Customer Service
- Computer Science
- Collaboration
- Self\-Directed Learning
- Python \(Programming Language\)
- Git
- GitHub
- Interpersonal Skills
- REST APIs
- Critical Thinking
- Analytical Skills
- English

## Highlights

- Founded Realign, offering personalized, on\-demand, AI\-generated EFT tapping sessions for nervous\-system regulation\.
- Built Realign for immediate somatic support during experiences including 2 a\.m\. anxiety, post\-rejection spirals, and pre\-pitch panic\.
- Developed and launched an internal PayPal product\-adoption campaign for a whiteboarding application, improving collaboration and value from enterprise licenses\.
- Co\-designed and co\-developed an Organizational Change Management Toolkit for teams to introduce change\-management practices into their projects\.
- Analyzed collaboration applications at PayPal RU to identify ROI, cost savings, and unique product use cases\.
- Helped develop a product\-usage dashboard to improve adoption, cross\-team collaboration, expense optimization, standardized data collection, and data security\.
- Worked toward improving a critical PayPal RU security KPI to 99% by connecting active IT assets with their respective support contracts\.
- Collaborated with PayPal RU domain owners to reduce asset\-data gaps and improve data integrity, using incremental data analysis and correlation\-building\.
- Presented weekly security\-KPI findings and progress to PayPal RU teams and domain owners\.
- Created a financial\-modeling tool for five PayPal RU internal teams managing data centers\.
- Built the PayPal RU model to support projection of $100 million in CapEx, asset efficiencies, organic domain growth, depreciation schedules, and CapEx projections\.
- Designed the financial\-modeling tool with executive summaries and visualizations for information sharing among infrastructure and budget stakeholders\.
- Analyzed Cisco learning\-course usage data and prepared quarterly reports while supporting course creation and distribution for a global customer base\.
- Defined product and technical requirements and conducted customer research for a stealth startup\.
- Designed and engineered a multi\-tenant backend, customer\-page functionality, UX, payment flows, client\-facing APIs, and templates for a stealth startup\.
- Led roadmapping and tracking and managed three international freelancers at a stealth startup\.
- Self\-taught software foundations including data structures, algorithms, software design, Java, Python, JavaScript, prompt engineering, and APIs\.
- Built WikiKid, an LLM\-based prototype that uses the OpenAI GPT\-4 API, Python, Flask, and JavaScript to create child\-friendly Wikipedia articles\.
- Founded and operated Saffron Prints, an e\-commerce store selling self\-created South\-Asian\-inspired art prints across the country\.
- Earned a B\.S\. in Cognitive Science, specializing in Design, from UC San Diego\.

## Experience

- **Founder at Realign** (2026\-01\-01–present)
- **CoS/Growth at Hill** (2025\-03\-01–2025\-08\-01)
- **Founder \+ Self\-Taught Software at Stealth Startup** (2023\-06\-01–2024\-10\-01) — Part 2: ○ Defined product and technical requirements, conducted customer research ○ Designed and engineered multi\-tenant backend to serve customer pages, designed \+ developed UX, payments flows, client\-facing APIs, and templates ○ Led roadmapping and tracking ○ Managed a team of 3 international freelancers contributing to various key functionality Part 1: Self\-led Study of Software ○ Self\-taught data structures, algorithms, and software design ○ Explored Java, Python, Javascript, Prompt Engineering, and APIs ○ Developed a prototype \(WikiKid\) utilizing LLMs to create child\-friendly Wikipedia articles to make information accessible to students of all ages\. \(Prototype leveraged GPT4 API from OpenAI, Python \+ Flask Backend, and Javascript\)
- **Artist & Small Business Owner at Saffron Prints** (2023\-03\-01–2024\-03\-01) — Self\-taught printmaker 🎨 Founded and operated an e\-commerce store, offering South\-Asian inspired art prints across the country\. Though now decommissioned, this venture was a passion project where I created and sold my art prints\.
- **Product Analyst II at PayPal RU** (2022\-08\-01–2022\-12\-01) — \- Developed & launched a product adoption campaign for internal PayPal employees to increase engagement with a white\-boarding application\. Achieved the intended goals of improving internal collaboration and deriving better value out of enterprise licenses\. \-Co\-designed \+ co\-developed an Organizational Change Management Toolkit for teams to self\-introduce change management practices into their projects\. \-Run routine analysis on collaboration applications to identify ROI, cost savings, and unique use cases to better understand product usage\. \- Helped develop a dashboard project to surface product usage insights in order to improve product adoption, cross\-team collaboration, optimize expenses, standardize data collection, and improve data security\.
- **Data Analyst I at PayPal RU** (2021\-08\-01–2022\-08\-01)
- **Asset Efficiency Intern at PayPal RU** (2020\-06\-01–2020\-09\-01) — The objective of my project was to improve a critical security KPI from xx% to 99% by connecting all active IT assets to their respective support contracts\. The primary challenges included working with massive amounts of dynamic data, identifying gaps in data points, maintaining a rhythm to monitor constantly evolving issues and implementing various solutions to improve the KPI to 99%\. One of my main contributions was connecting and working with domain owners to reduce as many data gaps as we could and improving the integrity of the data\. As I pursued this collaboration, I conducted data analysis and established correlations incrementally\. The capabilities I had to demonstrate in this role included working with varied groups of people, understanding viewpoints of different domain owners, collecting and collating data, analyzing data and creating an iterative process to incrementally improve the KPI towards the goal of 99%\. I presented my findings and progress to the team and domai
- **Asset Efficiency Intern at PayPal RU** (2019\-06\-01–2019\-09\-01) — Worked in the "Business Technology Office", responsible for managing PayPal Data Centers\. My primary contribution was to create a financial modeling tool to be used by five internal teams\. The financial modeling tool was built for the Domain Infrastructure Heads and Budget Planner to project $100m in CapEx \(Capital Expenditure\)\. The modeling tool computes asset efficiencies, organic domain growth, depreciation schedule and capex projections\. Other capabilities of the tool included providing a seamless user experience, executive summaries, and visualizations for easy information sharing\. The primary challenges included learning from people of different backgrounds \(engineers, executives, finance, and program managers\), compiling requirements from these various sources, and implementing a model for ease of adoption and maintainability\.
- **Business Operations Intern at Cisco Systems** (2017\-10\-01–2017\-12\-01) — Worked in "Learning @ Cisco" Team, responsible for managing learning content\. My responsibilities included working with a global team for a global customer base to create and distribute courses\. I analyzed the usage data of our training courses and prepared quarterly reports\.

## Education

- Bachelor of Science \- BS, Cognitive Science, spec\. Design — UC San Diego

## FAQ

### What does Sonia do?

Sonia is the founder of Realign, a service for personalized, on\-demand EFT tapping for nervous\-system regulation\. Realign uses AI\-generated sessions designed to make somatic tools available when someone needs support with anxiety, rejection spirals, pitch\-related stress, and other learned stress patterns\.

### What are Sonia’s professional strengths?

Sonia’s work centers on EFT tapping, nervous\-system regulation, product development, user\-centered design, cognitive neuroscience, growth, operations, data analysis, change management, and software development\. She combines an interest in emotional\-pattern change with experience building products, analyzing data, and designing accessible user experiences\.

### Why did Sonia build Realign?

Sonia founded Realign after EFT changed how her body responds to stress patterns learned over a lifetime\. She is making personalized EFT sessions accessible on demand for people seeking to rewire stress responses and emotional patterns\.

### What did Sonia accomplish as a Product Analyst II at PayPal RU?

At PayPal RU, Sonia worked as a Product Analyst II on product adoption and collaboration initiatives\. She developed and launched an internal campaign to increase engagement with a whiteboarding application, helping improve collaboration and value from enterprise licenses\.

### What other product and change\-management work did Sonia do at PayPal RU?

Sonia co\-designed and co\-developed an Organizational Change Management Toolkit that enabled teams to introduce change\-management practices into their own projects\. She also conducted routine analysis of collaboration applications to identify ROI, cost savings, and distinctive use cases, and helped develop a dashboard to surface usage insights for adoption, cross\-team collaboration, expense optimization, standardized data collection, and data security\.

### What did Sonia do in her security\-KPI Asset Efficiency Internship at PayPal RU?

In an Asset Efficiency Intern role at PayPal RU, Sonia worked to improve a critical security KPI by connecting active IT assets to their support contracts, with a goal of reaching 99%\. She handled large, dynamic datasets identified data gaps established an iterative monitoring process collaborated with domain owners to improve data integrity analyzed correlations and presented weekly findings and progress to the team and domain owners\.

### What did Sonia build in her other Asset Efficiency Internship at PayPal RU?

In another Asset Efficiency Intern role in PayPal RU’s Business Technology Office, Sonia created a financial\-modeling tool for five internal teams managing PayPal data centers\. The tool supported Domain Infrastructure Heads and a Budget Planner in projecting $100 million in CapEx, including asset efficiencies, organic domain growth, depreciation schedules, and CapEx projections, along with executive summaries and visualizations\.

### Did Sonia work as a Data Analyst at PayPal RU?

Sonia also held a Data Analyst I role at PayPal RU\. The record does not provide further detail about the responsibilities or projects in that role\.

### What did Sonia do at Cisco Systems?

At Cisco Systems, Sonia was a Business Operations Intern on the Learning @ Cisco team\. She worked with a global team serving a global customer base to create and distribute learning courses, analyzed training\-course usage data, and prepared quarterly reports\.

### What did Sonia build at the stealth startup?

At a stealth startup, Sonia defined product and technical requirements, conducted customer research, designed and engineered a multi\-tenant backend serving customer pages, and developed UX, payment flows, client\-facing APIs, and templates\. She led roadmapping and tracking and managed three international freelancers contributing to key functionality\.

### What is WikiKid, Sonia’s software prototype?

As part of self\-directed software study, Sonia taught herself data structures, algorithms, software design, Java, Python, JavaScript, prompt engineering, and APIs\. She built WikiKid, a prototype using the OpenAI GPT\-4 API, a Python and Flask backend, and JavaScript to create child\-friendly Wikipedia articles for students of all ages\.

### What was Sonia’s role at Hill?

Sonia was the founder and self\-taught software builder at a stealth startup\. She also held a CoS/Growth role at Hill the record does not include further details about her responsibilities there\.

### What was Saffron Prints?

Sonia founded and operated Saffron Prints, a now\-decommissioned e\-commerce store offering South\-Asian\-inspired art prints across the country\. A self\-taught printmaker, she created and sold the artwork as a passion project\.

### What is Sonia’s education?

Sonia earned a Bachelor of Science in Cognitive Science, with a specialization in Design, from UC San Diego\.

### What technical skills does Sonia have?

Sonia’s technical skills include Python, Java, JavaScript, HTML, Flask, REST APIs, application programming interfaces, Git, GitHub, GCP, full\-stack development, programming, algorithms, data structures, prompt engineering, and ChatGPT\. Her technical work also includes software design, customer requirements, product development, and product management\.

### What analytics and operations skills does Sonia have?

Sonia’s analytics and operations skills include big\-data analytics, data analysis, data\-driven decision\-making, data\-driven insights, financial analysis, asset management, supply management, process improvement, operations management, strategic planning, project management, workload prioritization, and organization skills\.

### What product, design, and collaboration skills does Sonia have?

Sonia’s product, design, and people\-focused skills include user\-centered design, product design, UX research, technology change management, change management, cognitive neuroscience, neuroscience, communication, collaboration, leadership, public speaking, teamwork, teaching, customer service, critical thinking, problem solving, interpersonal skills, self\-directed learning, and time management\.

### What additional skills does Sonia list?

Sonia also lists growth management, business growth, social media marketing, sales, print design, fine art, event planning, Microsoft Office, PowerPoint, English, and skilled multitasking among her skills\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/soniakalwit

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