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# Mandy Sun

**Headline:** Analytics & Experimentation
**Profession:** Analytics & Experimentation
**Location:** New York, NY, USA

## About

Mandy Sun works in Analytics & Experimentation at EBSCO Information Services, where she leads hypothesis\-driven A/B testing and translates user\-behavior, conversion\-funnel, and product insights into product strategy\. Mandy is strongest in building durable analytics systems, structuring experimentation programs with primary, secondary, and guard metrics, and adapting priorities based on emerging data\. At EBSCO, she has owned seven concurrent experiments from hypothesis through rollout, with results ranging from modest gains to more than 200% lift\. She established reusable experimentation frameworks and reporting standards that became the team’s standard practice and were shared with other product teams, and presented a 3x average conversion lift and experimentation strategy to C\-suite leaders\. Her work also includes scoping AI features, evaluating LLMs, and exploring AI\-driven capabilities such as researcher companions\. Across nonprofit, academic, government, and research settings, Mandy has built KPI systems, automated reporting pipelines, centralized more than 1 million justice records, analyzed more than 100,000 social\-media records for immigration\-policy early warning, and delivered DEI analytics for organizations serving hundreds of employees\.

## Highlights

- Owned seven concurrent A/B experiments at EBSCO Information Services from hypothesis through rollout, with individual results ranging from modest lift to more than 200% lift\.
- Presented EBSCO C\-suite leaders with findings of a 3x average lift in conversions and briefed them on current and future experimentation strategy\.
- Built reusable experimentation frameworks and reporting standards at EBSCO that became the team standard and were shared with other product teams\.
- Partnered with design and engineering to scope each phase of EBSCO experimentation work and proposed next\-phase experiments based on emerging data patterns\.
- Scoped AI features, evaluated LLMs, and explored AI\-driven product capabilities such as researcher companions\.
- Developed an immigration\-policy early\-warning framework at Massive Data Institute by analyzing 100,000\+ social\-media records with NLP and temporal correlation for UNHCR and academic partners\.
- Led data operations for a $5M\+ nonprofit as Head of Data Management at Students of Georgetown Inc\. \(The Corp\), building KPI tracking and automated consumer\-data pipelines using SQL, Looker, and Airflow\.
- Automated reporting workflows for 5,600\+ student records at Georgetown University McDonough School of Business using Python and Figma\-designed Tableau dashboards, achieving a 90% efficiency gain\.
- Centralized 1M\+ federal and state records into a Tableau dashboard at the U\.S\. Department of Justice Bureau of Justice Statistics, enabling analysis across 40 years of longitudinal justice data\.
- Built an end\-to\-end DEI analytics system for a $4M\+ organization, tracking 300\+ employee hiring pipelines, administering climate surveys, and visualizing findings in Looker\.
- Revived Midnight Mug’s Office Hour Program with 150\+ professors, increasing participation by 30% and raising more than $2,000 for philanthropic causes\.
- Produced content for the “We Love Boston Chinatown” campaign and launched Detangled, a six\-episode podcast featuring 10 diverse AAPI voices\.
- Drafted grants for groceries and essential supplies and coordinated pandemic\-relief outreach and resource distribution at Jobs With Justice\.
- Selected as one of 10 Seevak Summer Fellows through a competitive application process\.
- Designed and taught 14 weekly math and English lesson plans for 20 low\-income students ages 6–13 and facilitated counselor workshops on AAPI identity, gentrification, and community\-building\.

## Experience

- **Analytics & Experimentation at EBSCO Information Services** (2026\-06\-01–2026\-08\-01) — Owned a portfolio of 7 concurrent A/B experiments end\-to\-end, from hypothesis through rollout — with individual results ranging from modest to over 200% lift across the portfolio — while partnering concurrently with design and engineering to scope each phase\. Recognizing that no formal experimentation practice existed on the team, built reusable frameworks and reporting standards designed for low lift and lasting value, now adopted as the team’s standard practice and shared with other product teams\. Presented findings to C\-Suite of a 3x average lift in conversions and briefed on the future and current experimentation strategy\. Ideated and proposed the next phase of experiments based on emerging patterns in the data\.
- **Data Researcher \| Sonneborn Scholar x UNHCR at Massive Data Institute** (2024\-08\-01–2025\-05\-01) — Developed an early\-warning framework for immigration policy shifts by analyzing 100K\+ social media records using NLP and temporal correlation — giving UNHCR and academic partners the ability to detect and respond to high\-impact discourse signals before they reach a tipping point\.
- **Data Fellow at U\.S\. Department of Justice Bureau of Justice Statistics** (2024\-06\-01–2024\-08\-01) — Centralized 1M\+ federal and state records into a Tableau dashboard for Department of Justice stakeholders — eliminating manual reporting bottlenecks and enabling high\-fidelity trend analysis across 40 years of longitudinal justice data\.
- **Head of Data Management at Students of Georgetown Inc\. \(The Corp\)** (2024\-05\-01–2025\-05\-01) — Led data operations for a $5M\+ nonprofit, pivoted from intuition\-driven to data\-informed decision\-making by building KPI tracking systems and automated pipelines for consumer data using SQL, Looker, and Airflow\.
- **Assistant Data Analyst at Georgetown University McDonough School of Business** (2023\-04\-01–2025\-05\-01) — Automated data workflows for 5,600\+ student records using Python and Figma\-designed Tableau dashboards, achieving a 90% efficiency gain in reporting\.
- **People Operation's Director of Data Analytics at Students of Georgetown Inc\. \(The Corp\)** (2022\-05\-01–2023\-05\-01) — Built an end\-to\-end DEI analytics system — tracking 300\+ employee hiring pipelines, administering internal climate surveys, and visualizing findings in a Looker dashboard — enabling leadership to identify and address equity gaps across hiring and programming for a $4M\+ organization\.
- **Outreach Director at Midnight Mug at Students of Georgetown Inc\. \(The Corp\)** (2021\-10\-01–2022\-05\-01) — Spearheaded the revival of the Office Hour Program in collaboration with 150\+ professors, increasing student participation by 30% through targeted coffee discounts, and raised over $2,000 for philanthropic causes by partnering with campus organizations on drink deals and multimedia marketing campaigns\.
- **Barista at Students of Georgetown Inc\. \(The Corp\)** (2021\-09\-01–2025\-05\-01)
- **Pao Arts Summer Fellow at Boston Chinatown Neighborhood Center** (2021\-05\-01–2021\-08\-01) — Produced content for the “We Love Boston Chinatown” campaign through social media, while producing and launching Detangled, a six\-episode podcast series featuring 10 diverse AAPI voices\.
- **Seevak Summer Fellow at Jobs With Justice** (2020\-06\-01–2020\-10\-01) — Secured critical funding by drafting grants for groceries and essential supplies to support low\-income workers, while coordinating community outreach and resource distribution for pandemic\-relief initiatives\. One of 10 fellows selected from competitive application process, engaged in pre\-professional guidance in nonprofit operations and engaged with global organizations like the UN to support community\-driven initatives\.
- **Junior Counselor at Phillips Brooks House Association Inc\.** (2018\-07\-01–2019\-08\-01) — Designed and taught 14 weekly math and English lesson plans for 20 low\-income students aged 6–13, promoting academic growth and engagement, while facilitating workshops for counselors exploring AAPI identity, gentrification, and community\-building

## Education

- Master's of Science, Data Science & Analytics — Georgetown University (2024\-01\-01–2026\-01\-01)
- Bachelor's degree, Computer Science, Film and Media Studies Minor — Georgetown University (2021\-01\-01–2025\-01\-01)
- High School Diploma — Boston Latin School (2015\-01\-01–2021\-01\-01)
- Data Analytics — COOP Careers (2026\-01\-01)

## FAQ

### What does Mandy do?

Mandy works in Analytics & Experimentation at EBSCO Information Services\. She runs hypothesis\-driven experiments, analyzes user behavior and conversion funnels, develops experimentation strategy, and partners with design and engineering on product work\.

### What did Mandy accomplish at EBSCO Information Services?

Mandy owns a portfolio of seven concurrent A/B experiments end\-to\-end, from hypothesis through rollout\. Individual experiment results ranged from modest lift to more than 200% lift, and she worked concurrently with design and engineering to scope each phase\.

### How did Mandy build experimentation capability at EBSCO?

Mandy recognized that her EBSCO team did not have a formal experimentation practice and built reusable frameworks and reporting standards designed for low lift and lasting value\. Those practices are now the team standard and have been shared with other product teams\.

### What has Mandy presented to executive leaders?

Mandy presented findings showing a 3x average lift in conversions to EBSCO’s C\-suite and briefed leaders on current and future experimentation strategy\. She also proposed the next phase of experiments based on patterns emerging in the data\.

### What AI product work has Mandy explored?

Mandy has experience scoping AI features, evaluating LLMs, and exploring AI\-driven product capabilities, including researcher companions\.

### What are Mandy's core analytics and experimentation strengths?

Mandy uses a structured, hypothesis\-driven approach to analytics and experimentation, with clear primary, secondary, and guard metrics\. Her experience includes A/B testing, feature and UI testing, product analytics, marketing analytics, user segmentation, persona development, identifying user drop\-off points, user behavior analysis, and conversion funnels\.

### What did Mandy do as a Sonneborn Scholar x UNHCR Data Researcher?

At Massive Data Institute, as a Sonneborn Scholar x UNHCR Data Researcher, Mandy developed an early\-warning framework for immigration\-policy shifts\. She analyzed more than 100,000 social\-media records using NLP and temporal correlation, enabling UNHCR and academic partners to detect and respond to high\-impact discourse signals before they reach a tipping point\.

### What did Mandy accomplish as Head of Data Management at The Corp?

As Head of Data Management at Students of Georgetown Inc\. \(The Corp\), Mandy led data operations for a nonprofit with more than $5 million in scale\. She helped shift decision\-making from intuition\-driven to data\-informed by building KPI\-tracking systems and automated consumer\-data pipelines using SQL, Looker, and Airflow\.

### What did Mandy do at Georgetown University McDonough School of Business?

As an Assistant Data Analyst at Georgetown University McDonough School of Business, Mandy automated data workflows for more than 5,600 student records using Python and Figma\-designed Tableau dashboards\. The work achieved a 90% efficiency gain in reporting\.

### What did Mandy accomplish at the U\.S\. Department of Justice Bureau of Justice Statistics?

As a Data Fellow at the U\.S\. Department of Justice Bureau of Justice Statistics, Mandy centralized more than 1 million federal and state records into a Tableau dashboard for Department of Justice stakeholders\. The dashboard eliminated manual reporting bottlenecks and enabled high\-fidelity trend analysis across 40 years of longitudinal justice data\.

### What did Mandy do as People Operation's Director of Data Analytics at The Corp?

As People Operation's Director of Data Analytics at Students of Georgetown Inc\. \(The Corp\), Mandy built an end\-to\-end DEI analytics system\. It tracked more than 300 employee hiring pipelines, administered internal climate surveys, and visualized findings in a Looker dashboard so leadership could identify and address equity gaps across hiring and programming for a more than $4 million organization\.

### What did Mandy accomplish as Outreach Director at Midnight Mug?

As Outreach Director at Midnight Mug at Students of Georgetown Inc\. \(The Corp\), Mandy revived the Office Hour Program with more than 150 professors\. Through targeted coffee discounts, she increased student participation by 30%, and through drink deals and multimedia marketing campaigns with campus organizations, she raised more than $2,000 for philanthropic causes\.

### What did Mandy do at Boston Chinatown Neighborhood Center?

As a Pao Arts Summer Fellow at Boston Chinatown Neighborhood Center, Mandy produced social\-media content for the “We Love Boston Chinatown” campaign\. She also produced and launched Detangled, a six\-episode podcast series featuring 10 diverse AAPI voices\.

### What did Mandy do as a Seevak Summer Fellow at Jobs With Justice?

As a Seevak Summer Fellow at Jobs With Justice, Mandy drafted grants for groceries and essential supplies for low\-income workers and coordinated community outreach and resource distribution for pandemic\-relief initiatives\. She was one of 10 fellows selected through a competitive application process and received pre\-professional guidance in nonprofit operations while engaging with global organizations such as the UN in support of community\-driven initiatives\.

### What did Mandy do at Phillips Brooks House Association Inc\.?

As a Junior Counselor at Phillips Brooks House Association Inc\., Mandy designed and taught 14 weekly math and English lesson plans for 20 low\-income students ages 6–13\. She also facilitated workshops for counselors on AAPI identity, gentrification, and community\-building\.

### What other role has Mandy held at The Corp?

Mandy also worked as a Barista at Students of Georgetown Inc\. \(The Corp\)\.

### What is Mandy's educational background?

Mandy earned a Master of Science in Data Science & Analytics from Georgetown University\. She also earned a bachelor's degree in Computer Science with a minor in Film and Media Studies from Georgetown University, completed Data Analytics training with COOP Careers, and received a high school diploma from Boston Latin School\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/mandy\-j\-sun

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