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# Matthew Priestley

**Headline:** Professional profile
**Location:** Los Angeles, CA, USA

## About

Matthew Priestley is a video game production professional with experience at Bungie, Amazon, and Microsoft\. At Bungie, Matthew helped turn around Destiny following its critically poorly received launch by treating it as a live product: building and leading a live game team, defining the product, overseeing hiring and release cycles, and delivering real\-time content and improvements that rebuilt player trust and engagement\. He led the team’s growth from five to 40 people and challenged a longer\-term studio strategy in favor of shipping directly into production\. Matthew also helped validate Destiny’s microtransaction strategy, recognizing players’ prepaid currency purchases as evidence of investment in the game’s future, and adapted the live roadmap from bug fixes toward seasonal events in response to player forum sentiment\. Earlier in his career, he was primarily technical and developed a background in computer science\. He is now personally developing a fully offline AI conversational harness, including coding, art, and design, with local ASR, LLM inference, and TTS integrated with Unreal Engine Metahuman\. By treating the system as a streaming pipeline rather than serialized components, he achieved sub\-second latency without cloud dependencies\.

## Highlights

- Helped turn around Destiny after its critically poorly received launch by building a live game team, implementing microtransactions, and keeping the game alive\.
- Rebuilt Destiny player trust and engagement by treating the title as a live product and delivering real\-time content and improvements\.
- Built and led a live game team that shipped immediately into production, pivoting from a longer\-term studio strategy\.
- Scaled the live product team from five people to 40\.
- Led a 40\-person live product team, overseeing hiring, release cycles, and product definition\.
- Adapted the live product strategy from bug fixes to seasonal events in response to player forum sentiment\.
- Validated Destiny’s microtransaction strategy by recognizing prepaid currency purchases as a sign that players were investing in the game’s future\.
- Worked at Bungie, Amazon, and Microsoft\.
- Built a local, fully offline AI conversational harness while personally handling coding, art, and design\.
- Developed a local ASR, LLM\-inference, and TTS pipeline integrated with Unreal Engine Metahuman\.
- Achieved sub\-second latency for the AI pipeline without cloud dependencies\.
- Improved AI\-pipeline latency by treating system elements as a streaming pipeline rather than serialized components\.
- Consults technology and gaming\-industry colleagues and friends to validate the presentation layer of the AI project\.
- Brought a computer science background and primarily technical early\-career experience to video game production\.

## FAQ

### What does Matthew do?

Matthew Priestley works in video game production and has experience building and operating live game products\. He is also personally developing a fully offline AI conversational harness\.

### Where has Matthew worked?

Matthew has worked at Bungie, Amazon, and Microsoft\.

### What did Matthew accomplish at Bungie?

At Bungie, Matthew helped lead the turnaround of Destiny after its critically poorly received launch\. He built a live game team, implemented microtransactions, and helped keep the game alive through ongoing product work\.

### How did Matthew rebuild trust and engagement for Destiny?

Matthew rebuilt player trust and engagement for Destiny by treating it as a live product and delivering real\-time content and improvements\.

### How did Matthew build Destiny’s live game team?

Matthew built and led a live game team that shipped directly into production, pivoting away from a longer\-term studio strategy\. He led the team’s expansion from five people to 40\.

### What were Matthew’s responsibilities as a live product leader?

Matthew led a 40\-person live product team, with responsibility for hiring, release cycles, and product definition\.

### How did Matthew use player feedback in Destiny’s product strategy?

Matthew used player forum sentiment to shift the live game strategy from an emphasis on bug fixes toward seasonal events that provided more engaging content\.

### How did Matthew validate Destiny’s microtransaction strategy?

Matthew viewed players pre\-buying Destiny currency as a signal that they were investing in the game’s future, helping validate the microtransaction strategy\.

### What is Matthew’s technical background?

Matthew has a background in computer science and was primarily technical early in his career\.

### What AI project is Matthew developing?

Matthew is personally developing a fully offline AI conversational harness and is handling its coding, art, and design\.

### What technical capabilities does Matthew’s AI system have?

Matthew developed a local ASR, LLM\-inference, and TTS pipeline integrated with Unreal Engine Metahuman\. The system achieved sub\-second latency without cloud dependencies\.

### How did Matthew optimize the latency of his AI pipeline?

Matthew improved latency by treating the AI system’s elements as a streaming pipeline rather than as serialized components\.

### How does Matthew validate the presentation layer of his AI project?

Matthew consults a network of colleagues and friends who know technology and the gaming industry to validate the presentation layer of his AI project\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/matthew\-priestley

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