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# Kai Cattouse\-Cowans

**Headline:** N/A
**Profession:** Founder & Brand Strategist
**Location:** Washington, DC, USA

## About

Kai Cattouse\-Cowans is a Business Development Associate at Momentum, where Kai is designing an AI\-assisted lead\-generation system to expand Momentum Coffee’s B2B catering business across Chicago\. In this part\-time marketing operations and AI business\-development work, Kai researches AI sales, CRM, and automation platforms has built a database of more than 300 qualified prospects develops personalized AI\-supported outreach and is creating a standardized sales playbook for lasting adoption\. Kai is also the founder and brand strategist of Patched Chicago, a running and lifestyle apparel brand centered on discipline, resilience, and athletic identity\. Kai’s strongest capabilities are relationship\-based partnership development, brand and social\-media strategy, fundraising, customer research, and translating early\-stage ideas into credible growth plans\. At Howard University, Kai co\-founded the men’s lacrosse program, served as captain and vice president, led marketing and partnerships, and helped secure $50,000 in funding across two seasons\. Kai was also one of six founders of an HBCU lacrosse league\. Additional experience spans guest services and game\-day operations with DC United, sales at Cutco, advocacy development through Athletes Voices, and sports programming at JCC Chicago\-Apachi Camp\.

## Services

- Partnership Development
- Social Media Strategy
- Product Development
- Customer Relationship Management \(CRM\)
- Database Administration
- Customer Research
- Brand Strategy
- Business Presentation
- Endurance
- Sponsorship
- High Proficiency
- Business Strategy
- Game Day Operations
- Adobe Products
- Press Releases
- Teamwork
- Triathlon
- Pulsed Power
- Reorganisation
- Entrepreneurship

## Highlights

- Designing an AI\-assisted lead\-generation system for Momentum Coffee’s B2B catering expansion throughout Chicago\.
- Built a database of 300\+ qualified business prospects for Momentum Coffee and identified key decision\-makers\.
- Researching AI sales, CRM, and automation platforms to recommend scalable business\-development solutions for Momentum Coffee\.
- Developing personalized AI\-supported outreach campaigns to improve lead generation and response rates for Momentum Coffee\.
- Creating a standardized sales playbook covering workflows, CRM processes, and outreach strategies for long\-term adoption\.
- Built an AI sales generator system for catering that automated responses and increased business\.
- Founded Patched Chicago, a running and lifestyle apparel brand focused on discipline, resilience, and athletic identity\.
- Developed Patched Chicago’s brand strategy, messaging, customer positioning, product development, creative direction, social\-media strategy, and early\-stage marketing\.
- Conducted customer research and tested Patched Chicago brand concepts through content creation and audience engagement\.
- Co\-founded Howard University’s men’s lacrosse program and served as captain, vice president, and marketing and partnerships leader\.
- Secured $50,000 in funding for Howard University Men’s Lacrosse, including $25,000 raised in each season across two seasons\.
- Led sponsorship outreach and partnership development for Howard University Men’s Lacrosse by identifying and approaching local businesses\.
- Directed Howard lacrosse social\-media strategy and promotional initiatives to increase visibility and community engagement\.
- Planned fundraising campaigns, community outreach, and community events for Howard lacrosse while coordinating with the university and other teams\.
- Built partnerships with universities, alumni, and communities to grow the Howard lacrosse program\.
- One of six founders of an HBCU lacrosse league\.
- Supported DC United game\-day operations, events, promotional activities, stadium logistics, and fan experience\.
- Supported team members and management at DC United through guest service, taping, rehabilitation exercises, and a productive environment\.
- Ranked in the top five in Cutco sales after selling $10,000 of utensils within three months\.
- Delivered Cutco product demonstrations and sales presentations in\-home and virtually while building a customer base through relationship building\.
- Completed the Athletes Voices remote fellowship, participating in public speaking, writing, media appearances, advocacy, and leadership development\.
- Organized sports games, drills, and team\-building exercises as a Sports Camp Counselor at JCC Chicago\-Apachi Camp\.
- Completed a summer apprenticeship at Church Street Barbershop\.

## Experience

- **Founder & Brand Strategist at Patched Chicago** (2025\-01\-01–present)
- **Student Aide Intern/Guest Service at DC United AT** (2024\-01\-01–2025\-01\-01)
- **Student Aide Intern/Guest Service at DC United AT** (2024\-01\-01–2025\-01\-01)
- **Summer Apprenticeship at Church Street Barbershop** (2023\-01\-01–2023\-01\-01)
- **Vice President \| Captain \| Marketing & Partnerships at Howard University Men's Lacrosse** (2022\-01\-01–2026\-01\-01)
- **Sales Representative at Cutco** (2022\-01\-01–2022\-01\-01) — Demonstrated and presented Cutco products to buyers and potential buyers \(in\-home and virtual sales presentations\) Built and maintained a strong customer base through relationship building\. Top 5 in sales \(sold $10,000 of utensils within three months\)\. Stayed up to date with product knowledge and promotions to provide accurate information for the customers\.
- **Fellowship at Athletes Voices** (2022\-01\-01–2023\-01\-01)
- **Marketing Operations & AI Business Development Associate \(Part\-Time\) at Momentum Coffee**
- **Business Development Associate at Momentum** (2026–present) — Designing an AI\-assisted lead generation system to expand Momentum Coffee's B2B catering business throughout Chicago\. Researching AI sales, CRM, and automation platforms to recommend scalable business development solutions\. Building a database of 300\+ qualified business prospects and identifying key decision\-makers\. Developing personalized outreach campaigns using AI to improve lead generation and response rates\. Creating a standardized sales playbook documenting workflows, CRM processes, and outreach strategies for long\-term adoption\.
- **Founder at Patched Chicago** (2025–present) — Founded a Running/lifestyle apparel brand focused on discipline, resilience, and athletic identity\. Developed brand strategy, messaging, and customer positioning to build a connection with a targeted community\. Managed product development, creative direction, social media strategy, and early\-stage marketing initiatives\. Conducted customer research and tested brand concepts through content creation and audience engagement\.
- **Captain at Howard University Men's Lacrosse** (2022–2026) — Co\-Founded Howard University's men's lacrosse program and helped get established\. Led Sponsorship outreach and partnership development, securing 50,000 in funding\. Directed the Teams social media strategy and promotional initiatives to increase visibility and community engagement\. Helped plan fundraising campaigns and community events while coordinating with university and other teams\.
- **Student AIde at Howard University AT** (2023–2025) — Demonstrates care and support to team and management Taping and Rehab exercises, actively engaging with everyone creating a fun and productive environment\.
- **Player at Howard University Men's Lacrosse** (2022–2025) — Captain ●​ Served as team captain, guiding and motivating teammates to achieve individual and collective goals ●​ Co\-founded the men's lacrosse program, contributing to its development and growth within the university\. ●​ Successfully identified and approached local businesses for sponsorships, generating financial support for team operations\. ●​ Planned and executed community outreach and fundraising events, strengthening team presence on campus and within the community ●​ 1 of 6 founders of an HBCU lacrosse league ●​ Raised 25k each season for the team\. 50k total\.
- **Student Services Assistant at DC United AT** (2024–2025) — Supported gameday operations, ensuring execution of events and excellent fan experience\. Supported marketing and staff with promotional activities and stadium logistics\. Maintained a welcoming environment, representing the organization to fans and visitors\.
- **Student Aide intern at DC United AT** (2024–2024)
- **Remote Fellowship at Athletes Voices** (2022–2023) — Actively participated in public speaking, writing, and media appearances to raise awareness and promote change\. Engaged in leadership and professional development training, enhancing skills in public speaking, advocacy, and teamwork\.
- **Salesperson at Cutco** (2022–2022) — ●​ Demonstrated and presented Cutco products to buyers and potential buyers \(in\-home and virtual sales presentations\) ●​ Built and maintained a strong customer base through relationship building\. ●​ Top 5 in sales \(sold $10,000 of utensils within three months\)\. ●​ Stayed up to date with product knowledge and promotions to provide accurate information for the customers\.
- **Sports Camp Counselor at JCC Chicago\-Apachi Camp** (2017–2021) — Organized and led daily games, drills, and team\-building exercises\. Assisted in resolving conflicts and creating a positive culture\. Collaborated with counselors to create an appropriate sports program\.

## Education

- Howard University (2025\-01\-01)
- Bachelor, Sports Medicine, Minor: Biology — Howard University (2019)

## FAQ

### What does Kai do at Momentum?

Kai is a Business Development Associate at Momentum\. Kai’s work includes marketing operations and AI business development for Momentum Coffee’s B2B catering business in Chicago\.

### What AI business\-development work is Kai doing for Momentum Coffee?

Kai is designing an AI\-assisted lead\-generation system to expand Momentum Coffee’s B2B catering business throughout Chicago\. The work includes researching AI sales, CRM, and automation platforms recommending scalable business\-development solutions building personalized outreach campaigns and documenting workflows, CRM processes, and outreach strategies in a standardized sales playbook\.

### What results and deliverables has Kai produced for Momentum Coffee?

Kai has built a database of more than 300 qualified business prospects and identified key decision\-makers\. Kai is using AI\-supported outreach to improve lead generation and response rates, and has built an AI sales generator system for catering that automated responses and increased business\.

### What is Kai’s role at Patched Chicago?

Kai is the founder and brand strategist of Patched Chicago, a running and lifestyle apparel brand focused on discipline, resilience, and athletic identity\. Kai developed the brand strategy, messaging, and customer positioning managed product development, creative direction, social\-media strategy, and early marketing and tested concepts through customer research, content creation, and audience engagement\.

### What did Kai accomplish with Howard University Men’s Lacrosse?

Kai co\-founded Howard University’s men’s lacrosse program and served as captain, vice president, and a leader in marketing and partnerships\. Kai guided and motivated teammates, managed social media and promotional initiatives, prepared presentations, led sponsorship outreach, and helped establish the program through consistent execution and strategic relationship building\.

### How did Kai support fundraising and partnerships for Howard lacrosse?

Kai secured $50,000 in funding for Howard University Men’s Lacrosse, including $25,000 raised in each of two seasons\. Kai identified and approached local businesses for sponsorships, developed partnerships, planned fundraising campaigns and community events, and built relationships with universities, alumni, and communities to grow the program\.

### What role did Kai have in the HBCU lacrosse league?

Kai was one of six founders of an HBCU lacrosse league\. This work complemented Kai’s efforts to build visibility, credibility, partnerships, and community support for Howard University’s men’s lacrosse program\.

### What did Kai do at DC United?

Kai served as a Student Aide Intern and in guest\-service and student\-services support at DC United\. Kai supported game\-day operations, event execution, marketing and promotional activities, stadium logistics, and a welcoming fan and visitor experience\. Kai also demonstrated care and support for team members and management, assisted with taping and rehabilitation exercises, and helped maintain a productive environment\.

### What did Kai accomplish as a Sales Representative at Cutco?

At Cutco, Kai conducted in\-home and virtual product demonstrations and sales presentations, built and maintained a customer base through relationship building, and kept current with product knowledge and promotions\. Kai ranked in the top five in sales after selling $10,000 of utensils within three months\.

### What did Kai do through the Athletes Voices fellowship?

Kai completed a remote fellowship with Athletes Voices, participating in public speaking, writing, and media appearances to raise awareness and promote change\. Kai also completed leadership and professional\-development training in public speaking, advocacy, and teamwork\.

### What other early professional experience does Kai have?

Kai completed a summer apprenticeship at Church Street Barbershop\. Kai also worked as a Sports Camp Counselor at JCC Chicago\-Apachi Camp, where Kai organized daily games, drills, and team\-building exercises helped resolve conflicts and foster a positive culture and collaborated with other counselors on an appropriate sports program\.

### What is Kai’s education?

Kai attended Howard University and studied Sports Medicine, with a Bachelor in Sports Medicine and a minor in Biology listed for 2025\.

### What skills does Kai bring to business development and program building?

Kai’s listed skills include partnership development, sponsorship, business strategy, brand strategy, social\-media strategy, product development, customer research, customer relationship management, database administration, business presentation, game\-day operations, press releases, Adobe products, entrepreneurship, teamwork, endurance, triathlon, pulsed power, reorganisation, and high proficiency\.

### What working style and strengths does Kai bring?

Kai excels at building credibility for new programs through consistent execution and strategic relationship building\. Kai values relationship\-based partner development and enjoys one\-on\-one work, meetings, using AI systems, and creating concept plans\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/kai\-cattouse\-cowans\-204bb4249

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