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# Meagan Dietz

**Headline:** Growth Executive/ Advisor / COO
**Profession:** Advisor
**Location:** New York, New York, United States

## About

Meagan Dietz is a growth executive, advisor and COO who supports venture, mid-market, multinational, private-equity-backed and family-owned businesses in building enterprise value, accelerating revenue and scaling operations. In current roles, Meagan advises Alquist on AI and robotics go-to-market work, serves as CXO of Dietz Co Ventures LLC, advises Legendary Ventures, and leads scale-up planning as COO of BetterCity, an NYC AI/climate-tech company focused on building electrification. Meagan’s strengths include strategy, operating-model design, international expansion, new-channel and product development, M&A diligence and integration, sustainability, and complex stakeholder management through clear, milestone-based accountability. Meagan has grown businesses and initiatives across consumer goods, retail, technology, telecom, real estate, climate and energy-transition sectors in EMEA and Asia. At Godiva, Meagan co-led China omnichannel growth from $8 million to more than $250 million in topline revenue, opened Thailand and South Korea, and built China manufacturing. At A Matter of Design, Meagan grew Greater China topline from $8 million to $24 million and scaled the organization from 20 to 90 FTEs in three years. Meagan holds MBAs from Columbia Business School and London Business School.

## Services

- P&L Forecasting
- Budgeting
- KPI Implementation
- Objectives and Key Results \(OKRs\)
- Training
- Decarbonization
- Deal Sourcing
- Venture Capital
- Venture Financing
- Deal Development
- Product Development
- Artificial Intelligence \(AI\)
- Data Analysis
- Board Relations
- Energy Transition
- Climate
- Networking
- Business Growth
- Operations Management
- Growth Management
- Fundraising
- Entrepreneurship
- Circular Economy
- Clean Energy Technologies
- Business Advisory Services
- Sales Leadership
- Business Coaching
- International Business Development
- Product Strategy
- People Management

## Highlights

- Advises Alquist on AI and robotics prototype development, large-format field tests and pilots, and go-to-market work.
- Serves as CXO of Dietz Co Ventures LLC, advising venture and mid-market companies on value creation, organizational development, M&A, international expansion, planning, market entry, exits, carve-outs and transitions.
- Serves as COO of BetterCity, leading scale-up organizational design and financial, manpower, business and go-to-market planning for an NYC AI/climate-tech company focused on building electrification.
- Provides business advisory support to Legendary Ventures.
- At KHovnanian, led KPIs, strategic planning, cost savings, sustainability and strategic initiatives across 12 markets and managed pooled analyst and technology teams.
- Conducted KHOV solar-purchase-option due diligence, projected to add 2–3% of gross-profit margin.
- Sized the built-environment services market for a global Sustainability Advisory service line and aligned services across a portfolio of design and delivery brands.
- Identified a shortlist of $50 million–$100 million U.S. M&A targets for Surbana Jurong.
- Opened Godiva markets in Thailand and South Korea.
- Co-led Godiva China omnichannel growth from $8 million to more than $250 million in topline revenue.
- Sourced and built Godiva’s China manufacturing capability from scratch.
- Planned and launched a global café concept and soft-serve ice-cream launch for Godiva.
- Unified Godiva’s fragmented EMEA franchisee market through e-commerce.
- Launched Garrett Brands’ China online presence, including a Tmall flagship, branded sites and a Shanghai manufacturing facility.
- Led Garrett Brands budgeting, online and corporate-sales forecasting, funding and resource planning.
- Led Asurion Soluto’s white-labeled mobile-assistance app with accountability for four regional sales and content FTEs.
- Adapted and bundled Soluto for APAC to increase engagement, reduce churn and improve customer satisfaction.
- Developed product strategy for alternative products and OEM/online launches for India and China carriers at Asurion.
- Built A Matter of Design’s China business from scratch and grew Greater China topline from $8 million to $24 million in three years.
- Scaled A Matter of Design from 20 to 90 FTEs in three years while holding P&L responsibility.
- Managed BoConcept and added Tom Dixon, Templa and Holiday Project at A Matter of Design.
- Tripled topline from $8 million to $23 million and doubled EBITDA in three years through added fashion and lifestyle brands.
- Led deal development, execution and resource management for family-office co-invested ventures Templa and Holiday Project.
- Built a China ERP and integrated an existing Hong Kong ERP with third-party logistics partners.
- Created an APAC retail and training licensing program, investment pitch and operating-partner search for Flex Classical Pilates, projected to triple topline revenue in three years.
- Conducted international-partner diligence for Grapevine’s global expansion, expected to add 30% year-over-year growth in topline donations.
- Led Cushman & Wakefield’s China Consulting function and coordinated APAC Retail, Life Sciences and Data Center practice groups of about 20 brokers and three analysts.
- Led post-merger integration design and structure for a $150 million organizational study.
- Published three McKinsey Quarterly articles on intellectual property in China and Chinese companies’ international growth.
- Built advisory-business experience and manages parent-company sponsors and other complex stakeholders with milestone-based accountability.

## Experience

- **Advisor at Legendary Ventures** (2026-08-01–present) — Business advisory support.
- **COO at BetterCity** (2025-02-01–present) — Leading scale-up org design, financial, manpower and business/go-to-market planning for NYC AI/climate tech company focused on building electrification.
- **GTM Advisor at Alquist** (2024-12-01–present) — Strategic and tactical problem solving to support AI/Robotics prototype development, large format field tests/pilots and go-to-market.
- **CXO at Dietz Co Ventures LLC** (2021-09-01–present) — Strategic business consulting support for venture and mid-market companies looking to drive value creation. I work with consumer, retail and climate tech companies on their org design/development, professional development programs \(OKRs/OMTs\), M&A due diligence/integrations, international expansion, cash flow/business planning, new market entry, new products and service lines, exit strategies, carve-outs, and other business transitions.
- **Director, Corporate Strategy & Innovation at KHovnanian** (2022-04-01–2023-07-01) — Responsible for KPIs/ strategic planning, cost savings, sustainability and new strategic initiatives across 12 markets. Managed pooled analyst and tech teams.
- **COO at A Matter of Design** (2018-05-01–2021-08-01) — Built and managed our China business from scratch through new market entry and channel development, grew greater China business topline from $8M to $24 M and from 20 to 90 FTEs in 3 years. Managed existing lifestyle brand, BoConcept, and added new luxury lifestyle and fashion brands, Tom Dixon, Templa and Holiday project. P&L responsibility.
- **Senior Director, APAC Strategy and Business Development at Garrett Brands** (2016-12-01–2017-12-01) — Launched Garrett's online presence in China, including Tmall flagship and branded sites as well as a Shanghai-based manufacturing facility. Led budgeting, online and corporate sales forecasting, funding and resource planning.
- **Interim CEO \(Maternity cover\) at A Matter of Design** (2016-02-01–2016-09-01) — Acting CEO maternity cover for a Matter of Design \(MOD\) responsible for day-to-day business management, development and strategic support.
- **Senior Director, Soluto \(formerly Premier Support Solutions\) at Asurion** (2014-02-01–2016-02-01) — Senior Director, Soluto \(June 2015- present\) - Led white labeled, mobile assistance app with accountability for 4 regional sales and content FTEs. Drove regional sales, project management, quality assurance, launch and performance management. Adapted and bundled product for APAC to drive engagement, reduce churn and improve customer satisfaction. Senior Director, Strategy and Product \(Feb 2014- June 2015\) - Provided product strategy and thought leadership to support alternative product introductions and channel \(OEM/online\) launches for India and China Carriers worked with our local and functional teams to prepare for and hit funding and launch targets provided regional corporate development support and oversight for investor reporting.
- **Director, International Business Development at Godiva Chocolatier** (2010-10-01–2014-01-01) — Led APAC market expansion \(China\) and market entry \(South Korea, Thailand\) led global digital transformation and new business building supported global executive team and board.
- **Associate Director, Corporate Strategic Services at Cushman & Wakefield** (2008-11-01–2010-10-01) — Led China Consulting function, while also providing APAC Consulting support led coordination of Retail, Life Sciences and Data Center Practice Groups \(~ 20 mainland and Hong Kong brokers as well as 3 analysts\) and MNC strategic alliances.
- **Contractor at McKinsey** (2007-06-01–2008-06-01) — Part-time program to support on-going internal client and knowledge development, while studying full-time Mandarin
- **Associate at McKinsey** (2005-01-01–2007-06-01) — Responsible for client service and knowledge development • international management expertise in NA, India, China and Korea • liaise with business media on feature articles. • Example client projects focused on China growth strategies, MNC business strategies that improve intellectual property protection in Asia, MNC healthcare innovations in convergence areas for partnership or investment opportunities and B2B business unit market sizing for a Korean conglomerate • Publications: • “How Chinese Companies Can Succeed Abroad”, McKinsey Quarterly, May 2008. • “Protecting Intellectual Property in China”, McKinsey Quarterly, July 2005.
- **Strategy Practice Specialist at McKinsey** (2002-01-01–2004-12-01) — Led client projects and knowledge initiatives specific to business development and licensing \(BD&L\) strategies across sectors, social network analysis to identify key opinion leaders/influencers and helping Chinese companies grow internationally through M&A and organic approaches Publication: "Getting More from Intellectual Property”, McKinsey Quarterly, November 2004
- **Research Analyst: Innovation & Strategy Practice at McKinsey** (1999-02-01–2002-01-01) — Provided general analytic and research support across pharmaceutical, high tech and consumer goods client sectors functional expertise in R&D, licensing, intellectual property and innovation client work

## Education

- Sustainability Finance Certificate, Sustainability Management — Columbia University School of Professional Studies
- BA, International Studies — University of Washington
- Master of Business Administration - MBA — London Business School
- Master of Business Administration - MBA — London Business School
- MBA, Business Administration and Management, General — Columbia Business School

## FAQ

### What does Meagan do?

Meagan Dietz is a growth executive, advisor and COO. Meagan works with venture, mid-market, multinational, private-equity-backed and family-owned businesses on value creation, growth, operations, strategic transitions and international expansion.

### What are Meagan’s core strengths?

Meagan is strongest in building enterprise value and accelerating revenue through new channels, markets, products, service lines and global footprints. Meagan also brings experience in P&L management, strategic planning, KPI implementation, OKRs, organizational development, M&A diligence and integration, business planning, fundraising, deal development, product strategy, digital strategy and cross-functional leadership.

### What does Meagan do at Alquist?

At Alquist, Meagan provides strategic and tactical problem solving for AI and robotics prototype development, large-format field tests and pilots, and go-to-market work.

### What does Meagan do at Dietz Co Ventures LLC?

As CXO of Dietz Co Ventures LLC, Meagan provides strategic consulting to venture and mid-market companies, particularly in consumer, retail and climate tech. The work includes organizational design and development professional-development programs using OKRs and OMTs M&A diligence and integrations international expansion cash-flow and business planning market entry products and service lines exit strategies carve-outs and other business transitions.

### What does Meagan do at BetterCity?

As COO of BetterCity, Meagan leads scale-up organizational design, financial planning, manpower planning, business planning and go-to-market planning for a New York City AI/climate-tech company focused on building electrification.

### What does Meagan do at Legendary Ventures?

Meagan provides business advisory support to Legendary Ventures.

### What did Meagan accomplish at KHovnanian?

At KHovnanian, Meagan served as Director of Corporate Strategy & Innovation, with responsibility for KPIs, strategic planning, cost savings, sustainability and new strategic initiatives across 12 markets. Meagan managed pooled analyst and technology teams. Meagan also conducted due diligence on launching solar as a purchase option for KHOV, projected to add another 2–3% of gross-profit margin.

### What did Meagan accomplish at Garrett Brands and Godiva?

At Garrett Brands, Meagan launched the company’s online China presence, including a Tmall flagship, branded sites and a Shanghai-based manufacturing facility. Meagan also led budgeting, online and corporate-sales forecasting, funding, and resource planning. In earlier consumer-goods work at Godiva, Meagan opened Thailand and South Korea, co-led China omnichannel growth from $8 million to more than $250 million in topline revenue, sourced and built China manufacturing from scratch, planned and launched a global café concept and soft-serve ice cream, and used e-commerce to unify a fragmented EMEA franchisee market.

### What did Meagan do at Asurion and Soluto?

At Asurion, Meagan was Senior Director, Soluto from June 2015 onward, leading a white-labeled mobile-assistance app with accountability for four regional sales and content FTEs. Meagan drove regional sales, project management, quality assurance, launch and performance management, and adapted and bundled the product for APAC to improve engagement, reduce churn and improve customer satisfaction. Previously, as Senior Director of Strategy and Product from February 2014 to June 2015, Meagan developed strategy for alternative products and OEM and online channel launches for India and China carriers, supported funding and launch targets, and provided corporate-development support and investor-reporting oversight.

### What did Meagan do at Cushman & Wakefield?

As Associate Director of Corporate Strategic Services at Cushman & Wakefield, Meagan led the China Consulting function and supported APAC Consulting. Meagan coordinated Retail, Life Sciences and Data Center practice groups comprising approximately 20 mainland China and Hong Kong brokers and three analysts, and supported multinational strategic alliances.

### What did Meagan accomplish at A Matter of Design?

At A Matter of Design, Meagan built and managed the China business from scratch as COO, with P&L responsibility. Through market entry and channel development, Meagan grew Greater China topline from $8 million to $24 million and scaled the organization from 20 to 90 FTEs in three years. Meagan managed BoConcept and added Tom Dixon, Templa and Holiday Project. Meagan also served as Interim CEO on maternity cover, responsible for day-to-day management, development and strategic support.

### What venturing and omnichannel growth work has Meagan led?

Meagan added fashion brands Templa and Holiday Project and lifestyle brands Tom Dixon and BoConcept, helping triple topline from $8 million to $23 million and double EBITDA in three years. Meagan led deal development, execution and resource management for the two family-office co-invested ventures, Templa and Holiday Project, and built a China ERP while integrating a pre-existing Hong Kong ERP with third-party logistics partners.

### What sustainability and health-and-wellness initiatives has Meagan led?

Meagan sized the built-environment services market for a global Sustainability Advisory service line and aligned services across a portfolio of design and delivery brands. For parent company Surbana Jurong, Meagan identified a shortlist of U.S. M&A targets valued at $50 million to $100 million. Meagan also led creation of an APAC retail and training licensing program, business plan, investment pitch and strategic operating-partner search for Flex Classical Pilates the initiative was projected to triple topline revenue in three years.

### What impact-philanthropy work has Meagan done?

Meagan conducted due diligence on international partner candidates for Grapevine, a U.S. peer-to-peer giving platform, to support international expansion. The work was expected to drive an additional 30% year-over-year growth in topline donations.

### What was Meagan’s experience at McKinsey?

At McKinsey, Meagan served as a Research Analyst in Innovation & Strategy, a Strategy Practice Specialist, an Associate and later a contractor while studying Mandarin full time. Meagan supported client service and knowledge development across pharmaceutical, high-tech and consumer-goods sectors, with expertise in R&D, licensing, intellectual property, innovation, business development and licensing strategies. Meagan worked on China growth strategies, intellectual-property protection in Asia, healthcare innovation partnerships and investments, Korean-conglomerate B2B market sizing, social-network analysis for identifying key opinion leaders, and Chinese-company international growth through M&A and organic approaches. Meagan’s international management experience included North America, India, China and Korea.

### What has Meagan published?

Meagan authored or co-authored three McKinsey Quarterly publications: “Getting More from Intellectual Property” in November 2004 “Protecting Intellectual Property in China” in July 2005 and “How Chinese Companies Can Succeed Abroad” in May 2008.

### What M&A, integration and stakeholder-management experience does Meagan have?

Meagan has built an advisory business, conducted M&A due diligence, and led post-merger integration for a $150 million organizational study, handling design and structure. Meagan manages complex stakeholder relationships, especially parent-company sponsors, through a structured, milestone-based approach that creates global accountability.

### What is Meagan’s education and certification background?

Meagan holds an MBA from Columbia Business School, an MBA from London Business School, a Sustainability Finance Certificate in Sustainability Management from Columbia University School of Professional Studies, and a BA in International Studies from the University of Washington.

### What sector and functional capabilities does Meagan bring?

Meagan’s capabilities include decarbonization, energy transition, climate, circular economy and clean-energy technologies AI, analytics and data analysis venture capital and venture financing private equity, valuation and financial modeling international sales, cross-border transactions and emerging markets retail, e-commerce, supply chain management and F&B operations and sales leadership, recruiting, team building, training, quality assurance and business coaching.

## Links

- LinkedIn: https://www.linkedin.com/in/meagan-dietz-63236a

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