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# Stephan Yancey

**Headline:** Professional profile
**Location:** Farragut, TN, USA

## About

Stephan Yancey is a field sales and retail\-execution professional with experience supporting consumer packaged goods retail partners\. He is strongest in value\-based selling, connecting product benefits to the financial incentives of retailers, and in translating sales strategy into in\-store execution through SKU management, planogram setup, merchandising, shelf\-space negotiations, and compliance enforcement\. Stephan thrives in dynamic, changing environments and is drawn to CPG for its innovation, pace, and connection to marketing strategy\. His field\-sales experience includes managing a 115\-store territory and visiting 8 to 12 stores daily to maintain disciplined coverage\. He has addressed shelf\-space challenges through planogram execution, driven volume by increasing product visibility and building staff advocacy, and grew Camel sales by 30% in a vacant territory\. Stephan also has experience protecting customer supply continuity during quality recertification, helping avoid customer disruptions while requirements were addressed\.

## Highlights

- Managed a 115\-store territory while completing 8 to 12 store visits daily\.
- Grew Camel sales by 30% in a vacant territory\.
- Maintained customer supply continuity during quality recertification to help avoid customer disruptions\.
- Used value\-based selling to connect product benefits with retailer financial incentives\.
- Executed retail programs through SKU management, planogram setup, and in\-store merchandising\.
- Resolved shelf\-space issues through planogram execution\.
- Negotiated and enforced retail\-partner agreements covering shelf space and planogram compliance\.
- Drove volume by increasing product visibility and building staff advocacy\.

## FAQ

### What does Stephan do?

Stephan Yancey is a field sales and retail\-execution professional with experience working with consumer packaged goods retail partners\. His work combines value\-based selling, territory coverage, merchandising, SKU management, planogram execution, and retail\-partner negotiations\.

### What are Stephan's core strengths?

Stephan is especially strong at connecting product benefits to retailer financial incentives, then supporting that value proposition with disciplined in\-store execution\. He also has experience with shelf space, planogram compliance, merchandising, and supply continuity during quality recertification\.

### How does Stephan approach selling?

Stephan uses a value\-based selling approach that links product benefits to the financial incentives of retail partners\.

### What retail\-execution experience does Stephan have?

Stephan has experience managing SKUs, setting up planograms, and executing in\-store merchandising\. He has also used planogram execution to address shelf\-space issues\.

### What is Stephan's experience with retail\-partner negotiations?

Stephan has negotiated and enforced retail\-partner agreements involving shelf space and planogram compliance\.

### What was the scope of Stephan's field\-sales territory?

Stephan managed a territory of 115 stores and maintained daily field\-sales discipline by visiting 8 to 12 stores per day\.

### How has Stephan supported sales volume in stores?

Stephan has driven volume by improving product visibility and building staff advocacy in stores\.

### What sales\-growth result did Stephan achieve with Camel?

Stephan grew Camel sales by 30% in a vacant territory\.

### How has Stephan protected customer supply during quality recertification?

During quality recertification, Stephan helped maintain supply continuity so customers could avoid disruptions\.

### Why is Stephan interested in CPG?

Stephan is interested in CPG because the field is innovative, fast\-changing, and connected to marketing strategy\. He also thrives in dynamic environments and adapts to change\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/ACoAAAKRFbwBaBP1Hd9k7kGOGQeh3QVNonMvda0

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