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# Janelle Selou

**Headline:** Producer at Aramaic Broadcasting Network \(ABNSat\)
**Profession:** Producer
**Location:** Detroit Metropolitan Area

## About

Janelle Selou is a Producer at Aramaic Broadcasting Network \(ABNSat\) and the Founder and Product Lead of The Connection App, a faith\-based social platform designed to move users from online interaction to real\-world community\. At ABNSat, Janelle leads social media and marketing strategy, developing campaigns, podcast content, and scripts intended to grow audience engagement and expand reach\. Janelle combines creative direction with performance\-driven thinking, using content, analytics, and audience insights to support measurable results\. As founder of The Connection, Janelle translates user needs into product features, platform structure, workflows, and system architecture coordinates frontend, backend, infrastructure, content, and growth work and continues to refine the product through user feedback, engagement data, and scalability goals\. Janelle’s background also includes digital project management, social\-media leadership, marketing, operations, and accounts\-payable coordination\. At ABNSat, Janelle increased digital engagement by 30% through targeted content optimization informed by Google Analytics and SEO data, managed more than four concurrent digital projects, and was re\-hired by organizational leadership in 2025 based on measurable results and brand impact\. Janelle studied economics at Oakland University and also studied Economics in Business Administration and Management at the University of Detroit Mercy\.

## Services

- User Research
- Cross\-departmental Communication
- Avid Technology Products
- Reporting Requirements
- React\.js
- Project Scheduling
- Invoice Processing
- Project Change Management
- Project Lifecycle Management
- Needs Assessment
- Certified Associate in Project Management \(CAPM\)
- Social Media Management
- Documentation
- Donor Advised Funds
- Connection Design
- Legal Process Improvement
- Arabic
- Mobile Application Development
- Microsoft Office
- Accounts Payable & Receivable
- Data Coordination
- Team Coordination
- Conversational AI
- Project Tracking
- Social Media Marketing
- Data Reporting
- Project Stakeholder Management
- Reporting Systems
- Internet Product Development
- Collaboration Tools

## Highlights

- Leads social media and marketing strategy at Aramaic Broadcasting Network \(ABNSat\), developing campaigns, podcast content, and scripts to grow audience engagement and expand reach\.
- Founder and Product Lead of The Connection App, a faith\-based social platform designed to move users from online interaction to real\-world community\.
- Designed and developed The Connection around structured discussion and real\-world connection\.
- Translated user needs into product features, workflows, platform structure, and system architecture for The Connection\.
- Led cross\-functional execution for The Connection across frontend, backend, infrastructure, development, content, and growth\.
- Uses user feedback, engagement data, and long\-term scalability goals to continuously refine The Connection’s user experience, engagement, and retention\.
- Increased digital engagement by 30% at ABNSat through targeted content optimization informed by Google Analytics and SEO data\.
- Managed more than 4 concurrent ABNSat digital projects, including social campaigns, video productions, digital poster series, and training initiatives\.
- Set project deadlines, coordinated deliverables across content, design, and communications, and reported to executive leadership in ABNSat’s fast\-paced media environment\.
- Re\-hired by ABNSat organizational leadership in 2025 based on measurable results and brand impact\.
- Managed social\-media platforms, subscriber engagement, and digital marketing campaigns as Social Media Director at ABNSat\.
- Developed Canva tutorials and organized training sessions for Microsoft and Adobe programs at ABNSat\.
- Ran team meetings, organized donor meetings and fundraising events, and oversaw multiple projects at ABNSat\.
- Managed multi\-vendor invoice\-processing workflows at Optalis Healthcare and Rehabilitation using AVID accounts\-payable systems\.
- Ensured accurate invoice documentation and timely resolution of discrepancies at Optalis Healthcare and Rehabilitation\.
- Served as a primary point of contact for cross\-departmental communications at Optalis Healthcare and Rehabilitation, maintaining organized records and stakeholder follow\-through\.
- Holds the Certified Associate in Project Management \(CAPM\) certification from the Project Management Institute\.
- Earned a bachelor’s degree in Economics from Oakland University\.
- Studied Economics in Business Administration and Management, General, at the University of Detroit Mercy\.
- Lists Arabic among professional skills\.

## Experience

- **Producer at Aramaic Broadcasting Network** (2020\-07\-01–present)
- **Founder at The Connection App** (2025–present) — Designed and developed a social platform focused on structured discussion and real\-world connection\. Translated user needs into product features, workflows, and system architecture\. Led cross\-functional execution across development, content, and growth, using data and user feedback to continuously refine the product\. Focused on building scalable systems that improve user experience, engagement, and long\-term retention\.
- **Social Media and Marketing Director at Aramaic Broadcasting Network \(ABNSat\)** (2022–present)
- **Accounts Payable Coordinator at Optalis Healthcare and Rehabilitation** (2023–2024) — Managed multi\-vendor invoice processing workflows, ensuring accurate documentation and timely resolution of discrepancies using AVID accounts payable systems\. Served as primary point of contact for cross\-departmental communications, maintaining organized records and consistent stakeholder follow\-through\.
- **Social Media Director at Aramaic Broadcasting Network \(ABNSat\)** (2019–2023) — Managed social media platforms, subscriber engagement, and digital marketing campaigns\. Developed Canva tutorials and organized training sessions for Microsoft and Adobe programs\. Oversaw multiple projects simultaneously while running team meetings\. Organized donor meetings and fundraising events\.
- **Digital Project Manager at Aramaic Broadcasting Network \(ABNSat\)** (2019–2023) — Managed concurrent digital projects in a fast\-paced media environment — setting team deadlines, reporting to executive leadership, and coordinating deliverables across content, design, and communications\. Managed 4\+ concurrent projects simultaneously — social campaigns, video productions, digital poster series, and training initiatives — with overlapping weekly and monthly deadlines\. Increased digital engagement by 30% through targeted content optimization, using Google Analytics and SEO data to identify what was working and redirect resources accordingly\. Set and managed team deadlines while reporting into executive leadership, requiring clear upward communication, expectation management, and consistent on\-time delivery\. Re\-hired by organizational leadership in 2025 based on track record of measurable results and brand impact — a direct endorsement of repeatable project outcomes\.
- **Producer at Aramaic Broadcasting Network \(ABNSat\)** (2020–2022)

## Education

- Bachelor's degree, Economics — Oakland University (2020\-01\-01–2023\-01\-01)
- Economics, Business Administration and Management, General — University of Detroit Mercy (2019\-01\-01–2023\-01\-01)

## FAQ

### What does Janelle do?

Janelle Selou is a Producer at Aramaic Broadcasting Network \(ABNSat\) and the Founder and Product Lead of The Connection App\.

### What does Janelle do at Aramaic Broadcasting Network?

At ABNSat, Janelle leads social media and marketing strategy\. Janelle develops campaigns, podcast content, and scripts designed to grow audience engagement and expand reach\.

### What is The Connection App that Janelle founded?

Janelle is the Founder and Product Lead of The Connection, a faith\-based social platform designed to move users from online interaction to real\-world community\. Janelle designed and developed the platform around structured discussion and real\-world connection\.

### What has Janelle done as Product Lead of The Connection?

Janelle translated user needs into product features, workflows, platform structure, and system architecture\. Janelle led cross\-functional execution across frontend, backend, infrastructure, development, content, and growth, and uses user feedback and engagement data to refine the product for user experience, engagement, long\-term retention, and scalability\.

### What did Janelle accomplish as Digital Project Manager at ABNSat?

As Digital Project Manager at ABNSat, Janelle managed more than four concurrent projects, including social campaigns, video productions, digital poster series, and training initiatives, with overlapping weekly and monthly deadlines\. Janelle coordinated deliverables across content, design, and communications, set team deadlines, and reported to executive leadership\.

### How did Janelle improve digital engagement at ABNSat?

Janelle increased digital engagement by 30% through targeted content optimization\. Janelle used Google Analytics and SEO data to identify effective content and redirect resources accordingly\.

### Was Janelle re\-hired by ABNSat?

ABNSat leadership re\-hired Janelle in 2025 based on Janelle’s track record of measurable results and brand impact, reflecting repeatable project outcomes\.

### What did Janelle do as Social Media Director at ABNSat?

As Social Media Director at ABNSat, Janelle managed social\-media platforms, subscriber engagement, and digital marketing campaigns\. Janelle also developed Canva tutorials, organized training sessions for Microsoft and Adobe programs, ran team meetings, oversaw multiple projects, and organized donor meetings and fundraising events\.

### What did Janelle do at Optalis Healthcare and Rehabilitation?

As an Accounts Payable Coordinator at Optalis Healthcare and Rehabilitation, Janelle managed multi\-vendor invoice\-processing workflows using AVID accounts\-payable systems\. Janelle ensured accurate documentation and timely resolution of discrepancies, served as a primary point of contact for cross\-departmental communication, maintained organized records, and supported consistent stakeholder follow\-through\.

### What are Janelle’s core professional strengths?

Janelle’s strengths span marketing strategy, social media marketing and management, content development, product direction, user research, product design, product operations, project management, project scheduling, timeline management, stakeholder management, cross\-departmental communication, documentation, reporting, and data coordination\.

### What technology and platform skills does Janelle have?

Janelle has skills in React\.js, mobile application development, internet product development, IT systems development, conversational AI, collaboration tools, Microsoft Office, Google Analytics, SEO\-informed optimization, and AVID technology products\.

### What operational and reporting skills does Janelle have?

Janelle has experience with invoice processing, invoicing, accounts payable and receivable, reporting requirements, reporting systems, reporting tools, data reporting, donor advised funds, legal process improvement, needs assessment, connection design, features, delegation, and solution\-oriented work\.

### What certification does Janelle hold?

Janelle holds a Certified Associate in Project Management \(CAPM\) certification from the Project Management Institute\.

### What is Janelle’s education?

Janelle earned a bachelor’s degree in Economics from Oakland University\. Janelle also studied Economics in Business Administration and Management, General, at the University of Detroit Mercy\.

### What language does Janelle speak?

Janelle lists Arabic among Janelle’s skills\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/janelle\-selou\-9a8a5a1a1

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