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# Angelique Grant

**Headline:** Communications & Marketing Leader \| Strategic Advisor \| Narrative Architect \| Global Team Leadership \| MBA
**Profession:** Content Marketing Manager
**Location:** Wethersfield, Connecticut, United States

## About

Angelique Grant is a communications and marketing leader, strategic advisor, and narrative architect with experience across technology, software, manufacturing, advertising, education, travel programs, and hospitality\. She connects business strategy to day\-to\-day execution through content strategy, digital marketing, cross\-functional coordination, team development, and clear, customer\-centered storytelling\. Angelique’s core strengths are strategy, content, and leadership, particularly in complex environments that require stakeholder listening, practical processes, and alignment across geographically dispersed teams and functions\. At Siemens Digital Industries Software, she served as strategic content lead for Aerospace and Defense, created the “MBSE for Dummies” campaign that generated more than 10,000 new contacts, developed team OKRs, built creative\-services infrastructure, and supported global GTM and organizational\-change initiatives\. She also led the international rollout of Celtra across the Americas, EMEA, and APAC and received the Siemens Storyteller Award\. Angelique holds an Executive MBA and a B\.A\. in English Language and Literature from the University of Connecticut\. She is actively exploring opportunities where she can bring cross\-functional strategy, content leadership, autonomy, and honest storytelling to business results\.

## Services

- Cross\-cultural Communication
- Client Relations
- Sales Collaboration
- Writing, Editing & Proofreading
- Campaign Planning
- Brand Ambassadorship
- Cross\-functioanl communication
- Team Development
- Cross\-functional Coordination
- Leadership
- Coaching & Mentoring
- Planning
- Cross\-functional Communication
- Teamwork
- Writing, editing, proofreading
- Digital Marketing
- Customer Service
- Web Content Writing
- Event support
- Team Leadership
- Strategic Initiatives
- Digital Marketing Content
- Cross\-team Collaboration
- Upselling
- Corporate Communications
- Trade Shows
- Web Content Optimization
- Web Content Creation
- Compassion
- Educational assistance

## Highlights

- Created the “MBSE for Dummies” campaign at Siemens Digital Industries Software, generating more than 10,000 new contacts through derivative content, ads, and nurture sequences\.
- Served as strategic content lead for Siemens Digital Industries Software’s Aerospace and Defense vertical, translating complex technical innovations into customer\-centric digital experiences with subject\-matter experts\.
- Produced scripts, videos, and social assets for global software solutions to support SEO and engagement\.
- Developed and managed team OKRs and organizational\-dependency alignment at Siemens Digital Industries Software to connect strategic origination with functional execution\.
- Developed a geographically dispersed creative\-services team and built processes and platforms to improve efficiency and professional development\.
- Led the international rollout of Celtra across the Americas, EMEA, and APAC, increasing output capacity while maintaining brand consistency across marketing touchpoints\.
- Represented communications and content on Siemens internal initiatives Project Sprout and Project Alaska, collaborating with peers and advising senior leadership during global GTM revamps and organizational change\.
- Won the Siemens Storyteller Award for leadership in recognizing team achievements and crafting influential internal narratives\.
- Supported the Mastercam brand at CNC Software through content strategy, creation, review, and corporate website\-revamp content\.
- Managed CNC Software’s relationship with a PR agency and content firm\.
- Supported the Wildest Parts competition and acted as marketing liaison to CNC Software’s video and education teams\.
- Maintained CNC Software’s do\-not\-translate list of terms and definitions for software and localization teams\.
- Planned marketing\-team engagement with partners, press, customers, and resellers at IMTS 2018\.
- Supported Mastercam Momentum with copy, strategy, planning, promotion, and onsite presence\.
- Created and managed print and digital content for 10 AIFS programs and nonprofit initiatives while working with an 11\-person marketing team\.
- Ensured accuracy, clarity, and brand consistency across AIFS campaigns and multiple business lines\.
- Drafted and edited internal and external communications and marketing materials for all TicketNetwork divisions\.
- Contributed to TicketNetwork internal events and the annual TicketSummit conference in Las Vegas\.
- Led copywriting for a central\-Connecticut small\-business advertising firm and oversaw its website redesign and upkeep\.
- Created radio, television, print, press\-release, web, blog, social, and magazine content across advertising and SEO\-focused roles\.
- Coordinated talent and producers from concept through creation for radio and television spots and print advertisements\.
- Earned AASI certification as a Perfect Turn Snowboard Instructor at Killington/Pico Ski Resort Partners\.
- Earned an Executive MBA from the University of Connecticut School of Business\.
- Earned a B\.A\. in English Language and Literature from the University of Connecticut\.

## Experience

- **Content Marketing Manager at Siemens Digital Industries Software** (2023\-03\-01–2025\-10\-01) — Operational Excellence • Developed and managed team OKRs and alignment across organizational dependencies to bridge the gap from strategic origination to functional execution\. • Infrastructure & Leadership • Developed a geographically dispersed creative services team to scale with the demands of global stakeholders • built out processes and platforms for improved efficiency and professional development\. • Global Integrated Strategy • Orchestrated the international rollout of Celtra across the Americas, EMEA, and APAC, scaling output capacity while ensuring brand consistency for audiences across marketing touchpoints\. • Strategic Advisor • Selected as a communications and content representative for elite internal initiatives \(Project Sprout, Project Alaska\), collaborating with peers and advising senior leadership during global GTM revamps and organizational change\. • Strategic Narrative & Storytelling • Won the Siemens Storyteller Award for leadership in recognizing team achievements an
- **Senior Digital Content Marketing Specialist at Siemens Digital Industries Software** (2021\-07\-01–2023\-03\-01) — Served as the strategic content lead for the Aerospace and Defense vertical, collaborating with SMEs to translate complex technical innovations into customer\-centric digital experiences\. • Noteworthy Impact • Crafted the "MBSE for Dummies" campaign, generating 10,000\+ new contacts through high\-performing derivative content, ads, and nurture sequences\. • Omnichannel Strategy • Ideated and produced scripts, videos, and social assets to optimize SEO and engagement for global software solutions\.
- **Marketing Content Specialist at CNC Software, Inc\.** (2018\-02\-01–2021\-06\-01) — Collaborated with a marketing team of functional experts as the content specialist at CNC Software, supporting the Mastercam brand, responsible for content strategy, creation, and review\. • Managed relationship with PR agency/content firm\. • Produced and reviewed marketing materials and sales documents, internal and external events content, corporate communications and presentations, blogs and social media content • crafted content for revamp of corporate website\. • Served as marketing liaison working with the video and education teams • supported Wildest Parts competition\. • Maintained and updated the company's do\-not\-translate list of terms and definitions for the software and localization teams\. • Provided trade show support for Mastercam and reseller network\. • Planned and organized marketing team's engagements with partners, press, customers, and resellers at IMTS 2018 • supported company events like Mastercam Momentum with copy, strategy, planning, promotion, and onsite pre
- **Copywriter \- Content Editor at AIFS** (2015\-12\-01–2017\-11\-01) — Aligned with an eleven\-person marketing team to produce print and digital content supporting 10 AIFS programs and nonprofit initiatives\. • Created, edited, and managed written content and marketing collateral for AIFS working with internal stakeholders in addition to existing and potential vendors, clients, and associates\. • Produced content for press, websites, print publications, advertisements, and social media channels\. • Ensured accuracy, clarity, and brand consistency supporting campaigns across multiple business lines\.
- **Marketing Associate \- Senior Corporate Copywriter at TicketNetwork** (2012\-10\-01–2014\-04\-01) — Responsible to draft and edit internal and external written communications and marketing materials for all divisions under the TicketNetwork umbrella\. • Served as liaison and project coordinator for the company's graphics department for all projects requiring copy\. • Part of events team ideating and executing internal events in addition to the company's annual TicketSummit conference in Las Vegas\.
- **Content Creator at Keyword Performance LLC** (2012\-01\-01–2012\-10\-01) — Created SEO\-driven copy for press releases, website content, blogs, social media posts, and magazine submissions for numerous clients\.
- **Interlibrary Loan Services at University of Connecticut School of Law** (2010\-01\-01–2011\-01\-01) — Searched, processed, and prepared library books, articles, and copies requested by libraries and law firms using ILLiad\. Updated journals\.
- **Production Coordinator at TagTeam Business Partners, LLC** (2008\-01\-01–2009\-01\-01) — Lead copywriter for advertising firm catering to small businesses in the central Connecticut region\. • Oversaw redesign of company's website and responsible for upkeep\. • Created press releases and content for radio, television, and print advertising\. • Met with business owners to discuss campaigns\. • Coordinated talent and producers from concept to creation for numerous radio and television spots and print ads\. • Maintained company's production calendar in coordination with company's traffic manager\.
- **Special Education Paraprofessional at Consolidated School District of New Britain** (2006\-01\-01–2006\-08\-01) — Assisted special needs students in the classroom to enable their performance and facilitate their integration within the student body at large\.
- **Perfect Turn Snowboard Instructor at Killington/Pico Ski Resort Partners, LLC** (2002\-10\-01–2006\-04\-01) — Represented a world\-class resort, focusing on safety and the overall guest experience\. • Developed the communication skills necessary to teach people with diverse capabilities and promote vacation options across the entire company portfolio\. • Obtained AASI certification\. • Supported company booth at regional snow sports trade show\.

## Education

- Executive MBA — University of Connecticut School of Business (2019\-01\-01–2021\-01\-01)
- Bachelor of Arts \(B\.A\.\), English Language and Literature, General — University of Connecticut

## FAQ

### What does Angelique do?

Angelique Grant is a communications and marketing leader, strategic advisor, and narrative architect\. Her work centers on connecting business strategy with team execution through content, communications, digital marketing, stakeholder alignment, and leadership\.

### What are Angelique’s strongest professional capabilities?

Angelique’s core strengths are strategy, content, and leadership\. She is experienced in coordinating across teams and functions, developing narratives and processes for complex challenges, leading geographically dispersed teams, and translating technical or business priorities into clear communications\.

### What did Angelique accomplish as a Senior Digital Content Marketing Specialist at Siemens Digital Industries Software?

At Siemens Digital Industries Software, Angelique served as the strategic content lead for the Aerospace and Defense vertical\. She collaborated with subject\-matter experts to translate complex technical innovations into customer\-centric digital experiences and created the “MBSE for Dummies” campaign, which generated more than 10,000 new contacts through derivative content, advertising, and nurture sequences\. She also produced scripts, videos, and social assets to support SEO and engagement for global software solutions\.

### What did Angelique accomplish as Content Marketing Manager at Siemens Digital Industries Software?

As Content Marketing Manager at Siemens Digital Industries Software, Angelique developed and managed team OKRs and alignment across organizational dependencies to connect strategy with functional execution\. She developed a geographically dispersed creative\-services team, built processes and platforms for efficiency and professional development, and led the international Celtra rollout across the Americas, EMEA, and APAC\. Angelique was selected to represent communications and content on Project Sprout and Project Alaska, advising senior leadership during global GTM revamps and organizational change\. She also won the Siemens Storyteller Award for recognizing team achievements and creating influential internal narratives\.

### How has Angelique approached website and SEO content work?

Angelique has owned content work in website revamps and has used content audits to prioritize scalable work\. She has also helped turn dated content into an SEO foundation through content strategy, web\-content optimization, and SEO copywriting\.

### What did Angelique do at CNC Software and for the Mastercam brand?

At CNC Software, Angelique was the content specialist supporting the Mastercam brand\. She developed content strategy and created and reviewed marketing materials, sales documents, corporate communications, presentations, blogs, social content, event content, and website\-revamp copy\. She managed the relationship with a PR agency and content firm, served as liaison to video and education teams, supported the Wildest Parts competition, maintained the do\-not\-translate terminology list for software and localization teams, and provided trade\-show support for Mastercam and its reseller network\. She also planned marketing\-team engagement with partners, press, customers, and resellers at IMTS 2018 and supported Mastercam Momentum through copy, strategy, planning, promotion, and onsite presence\.

### What was Angelique’s role at TicketNetwork?

At TicketNetwork, Angelique drafted and edited internal and external communications and marketing materials for all divisions under the TicketNetwork umbrella\. She coordinated copy\-dependent projects with the graphics department and contributed to internal events and the annual TicketSummit conference in Las Vegas\.

### What did Angelique do at AIFS?

At AIFS, Angelique worked with an 11\-person marketing team supporting 10 AIFS programs and nonprofit initiatives\. She created, edited, and managed print and digital content, marketing collateral, press content, website content, print publications, advertisements, and social media, while ensuring accuracy, clarity, and brand consistency across business lines\.

### What did Angelique do at TagTeam Business Partners?

At TagTeam Business Partners, Angelique was lead copywriter for an advertising firm serving small businesses in central Connecticut\. She oversaw the company website redesign and upkeep wrote press releases and radio, television, and print\-advertising content met business owners to discuss campaigns coordinated talent and producers from concept through creation and maintained the production calendar with the traffic manager\.

### What was Angelique’s work at Keyword Performance?

At Keyword Performance, Angelique created SEO\-driven copy for numerous clients, including press releases, website content, blogs, social media posts, and magazine submissions\.

### What did Angelique do at the University of Connecticut School of Law?

Angelique worked in Interlibrary Loan Services at the University of Connecticut School of Law\. She searched for, processed, and prepared books, articles, and copies requested by libraries and law firms using ILLiad, and she updated journals\.

### What was Angelique’s role with the Consolidated School District of New Britain?

As a Special Education Paraprofessional for the Consolidated School District of New Britain, Angelique assisted special\-needs students in the classroom to support their performance and integration within the broader student body\.

### What did Angelique do at Killington/Pico Ski Resort Partners?

As a Perfect Turn Snowboard Instructor at Killington/Pico Ski Resort Partners, Angelique represented the resort with a focus on safety and guest experience\. She taught people with diverse capabilities, promoted vacation options across the company portfolio, earned AASI certification, and supported the company booth at a regional snow\-sports trade show\.

### What is Angelique’s education?

Angelique earned an Executive MBA from the University of Connecticut School of Business and a Bachelor of Arts in English Language and Literature from the University of Connecticut\.

### What skills does Angelique bring to communications and marketing work?

Angelique’s skills include communications, corporate communications, content strategy and management, digital marketing, B2B marketing, marketing strategy, SEO copywriting, web\-content creation and optimization, copywriting, editing, proofreading, storytelling, data storytelling, branding, public relations, press releases, social media, email marketing, campaign planning, event marketing, event planning, trade shows, media production, project coordination, and client relations\. She also brings cross\-cultural and cross\-functional communication, active listening, relationship building, people management, coaching, mentoring, team development, inclusive team leadership, allyship, diversity and inclusion, customer advocacy, public speaking, meeting leadership, and organizational leadership\.

### What do references say about Angelique?

Lorraine Abazeri, Senior Global Digital Content Specialist, says Angie listens carefully, synthesizes input into clear plans, builds trust quickly across functions, brings clarity to ambiguity, and keeps people moving in the same direction\. Jasmin Welter, GTM & AI Strategy Leader at Siemens, calls Angie “the colleague everyone wishes they had” and highlights her project and change management, communication, stakeholder alignment, and ability to keep employees engaged and growing\. Katie Tormala of Siemens praises Angie’s attention to detail, editing, and command of brand consistency\. Tracey Cash, Global Digital Marketing Strategist, describes Angie as a creative, analytical, empathetic collaborator and relationship builder\. Amanda Caple Melton, a Global B2B SaaS marketing strategy and operations leader, cites Angie’s emotionally intelligent leadership, coaching, and commitment to continuous improvement\. Ben Mund, Marketing Director at Koma Precision, describes Angie as an amazing team player who brings new ideas and improvements to the group\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/ACoAABMCjycBlXQlWCPvX\-\_ZpsmMI8y6sJ4EeZk

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