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# Enrico Zamarra

**Headline:** VP of Sales | $100M+ Global Revenue Growth | Builder of High-Performing Teams | AI for Business Transformation | Enterprise SaaS & MarTech Leader |  | GTM, ABM, & Team Scaling Expert
**Profession:** Sales Director
**Location:** New York, New York, United States

## About

Enrico Zamarra is Sales Director for the Americas Region at DeSL, where he leads full-cycle enterprise sales for AI-powered SaaS and PLM solutions. With more than 20 years of global sales, business development, sourcing, manufacturing, and commercial leadership experience, Enrico builds enterprise revenue organizations for complex, high-value technology offerings. His strengths include go-to-market strategy, account-based and enterprise selling, sales-team building, RevOps discipline, CRM and Salesforce process implementation, strategic partnerships, and C-suite value-based selling. Enrico has led business across the Americas, EMEA, LATAM, APAC, Hong Kong, and India, and has worked with global brands including Patagonia, Columbia, and Everlane. He has closed enterprise agreements exceeding $2 million in annual contract value and carries a player-coach approach: leading teams while maintaining direct selling responsibility. His measurable results include growing Browzwear ARR from $9 million to $12 million, driving $45 million in annual revenue at Gerber Technology, and scaling Optitex revenue from $4 million to $18 million. Enrico has also built and restructured sales organizations, trained teams globally, and applied AI, 3D, PLM, ERP, digital product creation, and digital-transformation solutions to growth, operational performance, and speed-to-market objectives.

## Services

- Coaching
- Territory Planning
- Recruiting
- Software as a Service \(SaaS\)
- Enterprise Resource Planning \(ERP\)
- Go-to-Market Strategy
- Footwear
- Computer-Aided Design \(CAD\)
- Fast-Moving Consumer Goods \(FMCG\)
- Supply Chain Analytics
- Cross-functional Partnerships
- Supplier Engagement
- Cross-functional Collaborations
- Customer Engagement
- Private Label
- Enterprise Development
- Manufacturing
- Profit/Loss Accountability
- Production Coordination
- Salesforce Integration
- Italian
- Portuguese
- Manufacturing Strategy
- Strategic Sourcing
- Global Teaming
- Product Design
- 4 Disciplines of Execution
- Political Science
- Chain of Custody
- Childrenswear

## Highlights

- Leads full-cycle enterprise sales across the Americas as Sales Director for DeSL’s AI-powered SaaS and PLM solutions.
- Drove 33% ARR growth at Browzwear, scaling revenue from $9 million to $12 million.
- Increased Browzwear win rates by 20% and reduced deal-closure time by 15%.
- Raised Browzwear net revenue retention from 98% to 115% and grew existing-account revenue by 25% through targeted upsell strategies.
- Built and developed a Browzwear sales team that delivered 120% of annual targets.
- Implemented MEDDPICC and AI-powered analytics at Browzwear to improve pipeline velocity, forecasting, and sales execution.
- Built Clothing Tech’s commercial organization, recruiting and leading 30 professionals across Sales, Marketing, Customer Success, and Support.
- Created Clothing Tech’s go-to-market foundation, from ICP and segmentation through positioning, outbound, pricing, qualification, proposals, sales stages, and close plans.
- Improved Clothing Tech’s demo-to-close conversion by 20% through sharper AI product positioning and operational improvements.
- Developed strategic partnerships with Salesforce and NetSuite and implemented Salesforce and SAP operating discipline at Clothing Tech.
- Led a 26-member global sales team at Gerber Technology.
- Generated $45 million in annual revenue at Gerber Technology and exceeded target by 140% for three consecutive years.
- Increased global software revenue by $4 million in one year at Gerber Technology.
- Established Gerber Technology channel partnerships across seven countries, increasing partner-led sales by 25% and qualified lead generation by 40%.
- Raised Gerber Technology team productivity by 30% and revenue by 30% through digital workflows, ROI-based C-suite proposals, and performance training.
- Scaled Optitex revenue from $4 million to $18 million, a 350% increase, and reached $25 million ARR.
- Expanded Optitex into furniture, automotive, and aerospace verticals across North America and LATAM.
- Increased Optitex conversion rates by 30% and customer satisfaction by 15% through hunter-mindset and value-based sales training.
- Closed enterprise agreements exceeding $2 million in annual contract value.
- Led global sales and business development across the Americas, EMEA, LATAM, and APAC, with sourcing and manufacturing leadership in Hong Kong and India.
- Created and delivered global sales-training programs in Mexico, China, and Italy.
- Turned around multiple underperforming sales teams through restructuring, personnel decisions, training, CRM discipline, and process changes.
- Led global sourcing and production strategy for major consumer brands across pricing, margin, supplier performance, quality, and on-time delivery.
- Led manufacturing operations at Apex Apparel across production, inventory, logistics, quality, workforce performance, and operational transformation.
- Founded Linhai Melrose Import & Export Co., Ltd. and led Ensawear LLC as apparel-brand and private-label manufacturing ventures.

## Experience

- **Sales Director at DeSL** (2025-02-01–present) — Sales Director Americas Region \* Spearhead full-cycle enterprise sales across the Americas, consistently surpassing revenue targets by executing tailored go-to-market strategies for DeSL’s AI-powered SaaS and PLM solutions. \* Cultivate and expand strategic C-suite relationships, aligning cross-functional teams to deliver customized solutions that address complex client needs and drive business transformation. \* Elevate brand visibility and pipeline quality through industry event engagement, partner collaboration, and data-driven forecasting, accelerating multi-region growth and market penetration.
- **VP of Sales, Americas Region at Browzwear** (2023-02-01–2024-08-01) — VP of Sales, Americas Region \* Led North American sales operations to 33% ARR growth, scaling revenue from $9M to $12M while boosting win rates by 20% and reducing deal closure time by 15%. \* Implemented scalable sales infrastructure, embedding MEDDPICC and AI-powered analytics to accelerate pipeline velocity, improve forecast accuracy, and optimize sales execution. \* Drove customer expansion and retention, increasing net revenue retention from 98% to 115% and growing existing account revenue by 25% through targeted upsell strategies. \* Built and developed a high-performing sales team, delivering 120% of annual targets through advanced training, performance coaching, and strategic alignment with C-suite priorities.
- **Vice President of Sales at Browzwear** (2023-02-01–2024-09-01) — Managed 3D fashion design software and solutions, accelerating workflows from sketch to store.
- **Vice President Sales Marketing at Clothing Tech LLC** (2021-05-01–2023-01-01) — Built the commercial organization for an early stage 3D and AI workflow technology company, recruiting and leading 30 professionals across Sales, Marketing, Customer Success, and Support. • Created the go to market foundation, including ideal customer profile, segmentation, positioning, outbound programs, discovery, demonstrations, pricing, proposals, sales stages, qualification, and close plans. • Developed value based pricing and ROI models aligned to productivity, cost reduction, speed to market, and digital transformation outcomes. • Established Salesforce and SAP operating discipline and expanded partnership and channel strategies across EMEA, LATAM, and APAC.
- **Vice President Sales Marketing at Clothing Tech, a Hexagon Venture** (2021-05-01–2023-01-01) — Led sales and marketing for this technology startup providing a 3D software solution for technical design.
- **Vice President of Global Sales and Marketing at Clothing Tech** (2021-04-01–2023-02-01) — Vice President of Global Sales and Marketing \* Directed global sales and marketing operations for a high-growth startup, forging strategic partnerships \(Salesforce, NetSuite\), managing budgets, and scaling a 30-person team to accelerate market penetration and revenue growth. \* Enhanced go-to-market execution and operational efficiency by sharpening AI product positioning, increasing demo-to-close conversion by 20%, and implementing Salesforce and SAP to streamline workflows and enable data-driven leadership decisions.
- **Director Digital Sales at Gerber Technology** (2018-05-01–2021-04-01) — Supplied solutions for fashion clients including 2D, 3D, PLM, ERP software and automation hardware.
- **Global Director of Digital Solutions Sales at Gerber Technology** (2018-04-01–2021-03-01) — Global Director of Digital Solutions Sales \* Directed a 26-member global sales team and launched GTM strategies for CAD, PLM, and 3D platforms, driving $45M in annual revenue and exceeding targets by 140% for three consecutive years. \* Expanded international market presence by establishing channel partnerships across seven countries, boosting partner-led sales by 25% and qualified lead generation by 40%. \* Enhanced solution selling and client outcomes through tailored digital workflows, ROI-based C-suite proposals, and performance training programs, raising team productivity by 30% and increasing revenue by 30%.
- **Senior Sales Director at Optitex** (2012-07-01–2020-05-01) — Senior Sales Director Americas \* Scaled revenue from $4M to $18M \(+350%\) and reached $25M ARR by leading North and LATAM sales teams, launching data-driven market strategies, and expanding into new verticals including furniture, automotive, and aerospace. \* Drove consistent overperformance by implementing “hunter-mindset” and value-based sales training, boosting conversion rates by 30%, enhancing customer satisfaction by 15%, and accelerating 3D tool adoption to reduce client time-to-market.
- **Founder at Linhai Melrose Import & Export Co., Ltd.** (2009-01-01–2012-01-01) — Founded and supplied leadership for this apparel brand and private label manufacturer.
- **Chief Executive Officer at Ensawear LLC** (2004-01-01–2009-01-01) — Established and headed this Apparel brand and private label manufacturer.
- **Vice President Sourcing at Jordache / U.S. Polo** (2002-01-01–2004-01-01) — Led global sourcing and production strategy across pricing, margin, supplier performance, quality, and on time delivery for major consumer brands.
- **Vice President Sourcing at Jordache Enterprises / US POLO ASSN.** (2002-01-01–2004-01-01)
- **Vice President Sourcing at MTN** (1996-01-01–2001-01-01) — Directed international sourcing and manufacturing operations across Hong Kong and India, including vendor management, cost control, quality, and delivery performance.
- **Vice President of Manufacturing at Apex Apparel** (1990-01-01–1996-01-01) — Led manufacturing operations across production, inventory, logistics, quality, workforce performance, and operational transformation.
- **Stock Broker at William Cadden and Company** (1988-01-01–1990-01-01) — Developed an early foundation in financial analysis, disciplined prospecting, consultative selling, negotiation, and performance based revenue generation.
- **Stock Broker at William Cadden & Co.** (1988-01-01–1990-01-01)

## Education

- Bachelor of Arts, Political Science and Government — St. Peter's University Hospital
- Political Science/History — Rider University
- Bachelor of Arts \(B.A.\), Political Science and Government — Saint Peter's University
- St. Peter's Preparatory School
- Bachelor of Arts, Political Science and Government — Rider University

## FAQ

### What does Enrico do at DeSL?

Enrico is Sales Director for the Americas Region at DeSL. He leads full-cycle enterprise sales for DeSL’s AI-powered SaaS and PLM solutions, develops C-suite relationships, aligns cross-functional teams around tailored client solutions, and supports growth through events, partner collaboration, and data-driven forecasting.

### What are Enrico’s core professional strengths?

Enrico builds and scales enterprise sales and business-development organizations for technology companies with complex, high-value offerings. His work spans go-to-market leadership, direct enterprise selling, team building, RevOps, sales methodology, strategic partnerships, market entry, customer expansion, and predictable-revenue execution.

### What did Enrico accomplish at Browzwear?

At Browzwear, Enrico led North American sales operations to 33% ARR growth, taking revenue from $9 million to $12 million. He increased win rates by 20%, reduced deal-closure time by 15%, raised net revenue retention from 98% to 115%, and grew existing-account revenue by 25% through targeted upsell strategies. His team delivered 120% of annual targets through training, coaching, and alignment with C-suite priorities.

### How has Enrico strengthened sales operations and technology adoption at Browzwear?

Enrico implemented scalable sales infrastructure at Browzwear, including MEDDPICC and AI-powered analytics. The work was intended to increase pipeline velocity, improve forecast accuracy, and strengthen sales execution. In a Vice President of Sales role, he also managed 3D fashion-design software and solutions that accelerated workflows from sketch to store.

### What was Enrico’s role at Clothing Tech?

At Clothing Tech and Clothing Tech LLC, including Clothing Tech, a Hexagon Venture, Enrico led sales and marketing for an early-stage technology startup providing 3D software for technical design and AI workflow technology. He built the commercial organization, recruiting and leading 30 professionals across Sales, Marketing, Customer Success, and Support.

### What commercial systems and go-to-market work did Enrico establish at Clothing Tech?

Enrico created Clothing Tech’s go-to-market foundation: ideal customer profile, segmentation, positioning, outbound programs, discovery, demonstrations, pricing, proposals, sales stages, qualification, and close plans. He developed value-based pricing and ROI models tied to productivity, cost reduction, speed to market, and digital-transformation outcomes implemented Salesforce and SAP operating discipline and expanded partnership and channel strategy across EMEA, LATAM, and APAC.

### What measurable results did Enrico deliver in Clothing Tech’s global sales and marketing leadership?

As Vice President of Global Sales and Marketing at Clothing Tech, Enrico directed global sales and marketing operations, managed budgets, and developed strategic partnerships with Salesforce and NetSuite. He sharpened AI product positioning, improved demo-to-close conversion by 20%, and used Salesforce and SAP to streamline workflows and support data-driven leadership decisions.

### What did Enrico accomplish at Gerber Technology?

As Global Director of Digital Solutions Sales at Gerber Technology, Enrico directed a 26-member global sales team and launched go-to-market strategies for CAD, PLM, and 3D platforms. The organization generated $45 million in annual revenue and exceeded target by 140% for three consecutive years. He also increased global software revenue by $4 million in one year at Gerber.

### How did Enrico expand Gerber Technology’s markets and client outcomes?

Enrico established channel partnerships across seven countries at Gerber Technology, increasing partner-led sales by 25% and qualified lead generation by 40%. He used tailored digital workflows, ROI-based C-suite proposals, and performance training programs to raise team productivity by 30% and revenue by 30%. In a Director of Digital Sales role, he supplied fashion clients with 2D, 3D, PLM, and ERP software as well as automation hardware.

### What did Enrico achieve at Optitex?

As Senior Sales Director for the Americas at Optitex, Enrico scaled revenue from $4 million to $18 million, a 350% increase, and reached $25 million ARR. He led North American and LATAM sales teams, launched data-driven market strategies, and expanded into furniture, automotive, and aerospace verticals.

### How did Enrico improve sales performance at Optitex?

At Optitex, Enrico introduced hunter-mindset and value-based sales training. The approach increased conversion rates by 30%, improved customer satisfaction by 15%, and accelerated adoption of 3D tools intended to reduce clients’ time to market.

### How does Enrico lead and develop sales teams?

Enrico is a player-coach who carries a personal quota and closes major deals while leading teams. He has managed teams of up to 26 people, made difficult personnel decisions to rebuild underperforming organizations, and turned around multiple sales teams through restructuring, training, and process changes. He has created sales-training programs and trained teams in Mexico, China, and Italy.

### What experience does Enrico have in sourcing and manufacturing?

Enrico has held leadership roles across apparel, sourcing, manufacturing, and technology. He was Vice President of Sourcing at Jordache Enterprises / U.S. Polo Assn. and Jordache / U.S. Polo, leading global sourcing and production strategy across pricing, margin, supplier performance, quality, and on-time delivery for major consumer brands. At MTN, he directed sourcing and manufacturing operations across Hong Kong and India, including vendor management, cost control, quality, and delivery performance. At Apex Apparel, he led manufacturing operations spanning production, inventory, logistics, quality, workforce performance, and operational transformation.

### What entrepreneurial and early-career experience does Enrico have?

Enrico founded Linhai Melrose Import & Export Co., Ltd., an apparel brand and private-label manufacturer, and he established and led Ensawear LLC, also an apparel brand and private-label manufacturer. Earlier in his career, he was a stock broker at William Cadden & Co. and William Cadden and Company, where he developed experience in financial analysis, disciplined prospecting, consultative selling, negotiation, and performance-based revenue generation.

### What technologies, industries, and customers has Enrico worked with?

Enrico’s experience includes SaaS, product lifecycle management, digital product creation, AdTech, artificial intelligence, 2D and 3D solutions, CAD, ERP, automation hardware, and digital transformation. He has worked with Fortune 500 companies and global brands including Patagonia, Columbia, and Everlane, helping executive teams connect technology investment to growth, operational performance, and speed-to-market goals. He has closed enterprise agreements exceeding $2 million in annual contract value.

### What sales, revenue, and commercial skills does Enrico list?

Enrico’s listed capabilities include coaching, recruiting, territory planning, sales management, global sales, sales operations, sales strategy, strategic sales plans, sales execution, account management, business development, enterprise development, lead generation, lead qualification, cold calling, deal closure, upselling, customer retention, global channel sales management, team management, team building, and revenue and profit growth. He also lists go-to-market strategy, marketing, marketing strategy, product marketing, digital marketing, social media marketing, brand management, market penetration, strategic partnerships, customer engagement, cross-functional partnerships and collaborations, strategic planning, financial analysis, profit-and-loss accountability, revenue recognition, and mergers and acquisitions.

### What technology, operations, and industry skills does Enrico list?

Enrico also lists SaaS, ERP, CAD, PLM software and tools, artificial intelligence, generative AI, 3D visualization, digital strategy, product design, product development, prototyping, supply-chain analytics, Salesforce integration, Agile methodologies, 4 Disciplines of Execution, and start-up leadership and ventures. His apparel and operations capabilities include footwear, FMCG, private label, manufacturing, manufacturing strategy, global sourcing, strategic sourcing, supplier engagement, production coordination, quality control, apparel costing, fabric development, denim wash development, packaging, textiles, apparel, fashion, retail, merchandising, childrenswear, eyewear, chain of custody, and end-to-end solutions. He also lists Italian, Portuguese, APAC, global teaming, high-level accuracy, and political science.

### What is Enrico’s educational background?

Enrico earned a Bachelor of Arts in Political Science and Government from Saint Peter’s University. His education listings also include Political Science/History at Rider University, a Bachelor of Arts in Political Science and Government from Rider University, St. Peter’s Preparatory School, and a Bachelor of Arts in Political Science and Government associated with St. Peter’s University Hospital.

### What type of sales leadership opportunity is Enrico pursuing?

Enrico’s professional headline identifies him as a VP of Sales focused on $100 million-plus global revenue growth, high-performing team building, AI for business transformation, enterprise SaaS and MarTech, and go-to-market, account-based marketing, and team-scaling expertise. He is seeking sales leadership work that combines direct selling with team building and management, and he welcomes conversations with executives, founders, investors, and technology leaders focused on meaningful growth and long-term business value.

## Links

- LinkedIn: https://www.linkedin.com/in/enrico-zamarra-52534653

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