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# Madison Whitworth

**Headline:** Customer Success & Onboarding \| Former K\-12 Educator \+ E\-commerce Founder \($2M, 12,000\+ five\-star reviews\)
**Profession:** Small Business Owner
**Location:** Lees Summit, Missouri, United States

## About

Madison Whitworth is a small\-business owner and founder of Modern Made Company, where she manages a personalized\-products e\-commerce operation and its daily activities\. Drawing on experience in customer success, onboarding, K–12 teaching, team leadership, and digital commerce, Madison is strongest at building high\-touch customer experiences, training teams, managing complex projects, and using feedback and data to improve outcomes\. She scaled Modern Made Company from a kitchen\-table startup into a 1,500\-square\-foot warehouse business serving customers through Etsy, Shopify, and Instagram\. The company has generated nearly $2 million in cumulative revenue from more than 60,000 orders, including $500,000 in annual sales in 2023\. Madison maintained a 5\.0/5\.0 rating across more than 12,000 reviews, earned Etsy Star Seller status every month since the program began in 2021, and built retention systems that produced more than 6,000 repeat buyers\. Earlier, Madison taught kindergarten, served as a long\-term substitute teacher, completed an administrative internship, supported school improvement and professional\-development work, and mentored educators\. She holds a B\.S\. in Early Childhood Education and Teaching and an M\.Ed\. in Elementary and Middle School Administration/Principalship from the University of Central Missouri\.

## Services

- Microsoft Office
- Microsoft Excel
- Microsoft Word
- PowerPoint
- Teamwork
- English
- Teaching
- Tutoring
- Early Childhood Education
- Cpr Certified
- Staff Development
- Differentiated Instruction
- Curriculum Development
- Curriculum Design
- Microsoft PowerPoint
- Leadership
- iPad
- Differentiation
- Educational Technology

## Highlights

- Founded and manages Modern Made Company, a personalized\-products e\-commerce business\.
- Scaled Modern Made Company from a kitchen\-table startup to a 1,500\-square\-foot warehouse operation\.
- Generated nearly $2 million in cumulative revenue and more than 60,000 orders across Etsy, Shopify, and Instagram\.
- Reached $500,000 in annual sales in 2023\.
- Maintained a 5\.0/5\.0 rating across more than 12,000 customer reviews\.
- Earned Etsy Star Seller status every month since the program launched in 2021, with 100% message\-response and on\-time\-shipping scores\.
- Produced more than 6,000 repeat buyers through follow\-up messaging, care guidance, and targeted win\-back coupon campaigns\.
- Built a multi\-year Schoolgirl Style partnership, supplied its retail shop, and was invited to sell on its curated teacher marketplace for two years\.
- Managed B2B relationships with schools, local retailers, and national brands, including approximately 30 wholesale orders\.
- Consulted with individuals and school teams on custom designs from concept through delivery\.
- Hired, trained, and managed teams of up to six employees all three current team members have been retained since 2022\.
- Built onboarding processes that maintained service quality during peak seasons\.
- Ran daily Etsy Ads and Meta campaigns, using ROI tracking to guide advertising spend\.
- Expanded customer acquisition through gifted collaborations with teacher influencers on Instagram and TikTok\.
- Managed escalations directly, with zero cases opened against the shop across the most recent 500 orders\.
- Served as a full\-time kindergarten teacher at Warrensburg R\-VI School District, developing lessons and assessing students with varied abilities\.
- Restructured kindergarten math curriculum and developed Missouri Learning Standard\-aligned assessments as part of a district\-wide science vertical team\.
- Served on Student Improvement, Professional Development, and Behavior teams at Warrensburg R\-VI School District\.
- Completed a 2016–2017 administrative internship in school operations, staff support, and organizational planning\.
- Completed long\-term substitute assignments of nine weeks in kindergarten and 11 weeks in first grade\.
- Served as Kindergarten Team Leader at Lee's Summit R\-7 School District while launching and scaling Modern Made Company from 2020 to 2022\.
- Trained and mentored new teachers and student teachers through onboarding, coaching, and feedback\.
- Championed ESGI assessment software, trained kindergarten and first\-grade teams, secured purchase approval at two schools, and used data to target instruction and track progress\.
- Earned a B\.S\. in Early Childhood Education and Teaching and an M\.Ed\. in Elementary and Middle School Administration/Principalship from the University of Central Missouri\.

## Experience

- **Small Business Owner at Modern Made Company** (2020\-10\-01–present) — Founded and manage a successful e\-commerce business specializing in personalizes products while overseeing all aspects of daily operations\.
- **Founder & Owner at Modern Made Company** (2020\-10\-01–present) — Scaled business from a kitchen\-table startup to a 1,500 sq ft warehouse operation, generating nearly $2M in • cumulative revenue and 60,000\+ orders across Etsy, Shopify, and Instagram — peaking at $500K in annual sales \(2023\)\. • Maintained a 5\.0/5\.0 rating across 12,000\+ reviews and earned Etsy Star Seller status every month since the program launched \(2021\), with 100% scores for message response rate and on\-time shipping\. • Drove retention resulting in 6,000\+ repeat buyers through proactive post\-purchase outreach: follow\-up messaging, care guidance, and targeted win\-back coupon campaigns\. • Built a multi\-year partnership with Schoolgirl Style, a nationally recognized teacher brand — supplying product for their retail shop and earning an invitation to sell on their curated teacher marketplace for two years\. • Managed B2B relationships with schools, local retailers, and national brands \(~30 wholesale orders\) and consulted directly with individuals and school teams on custom designs from
- **Kindergarten Teacher at Lee's Summit R\-7 School District** (2018\-07\-01–2022\-06\-01) — Served as Kindergarten Team Leader, partnering with school leadership to improve team processes and support colleagues — while simultaneously launching and scaling Modern Made Company \(2020–2022\)\. Trained and mentored new teachers and student teachers, providing structured onboarding, ongoing coaching, and feedback\. Championed adoption of ESGI assessment software — trained kindergarten and first\-grade teams and secured principal buy\-in for purchase at two schools, then used its data to target instruction and track progress\.
- **Kindergarten Teacher at Warrensburg R\-VI School District** (2014\-07\-01–2018\-07\-01) — Completed an Administrative Internship \(2016–2017\) in school operations, staff support, and organizational planning\. Served on the Student Improvement Team and Professional Development Committee, communicating with families and colleagues to drive engagement\.
- **Kindergarten Teacher at Warrensburg R\-VI School District** (2014\-07\-01–2018\-07\-01) — \-Full\-time kindergarten teacher, develop lessons and instruct kindergarten students\. \-Observe, plan, teach and assess students with different levels of ability\. \-Selected to serve on a district\-wide science vertical team, restructured the kindergarten grade math curriculum and developed Missouri Learning Standard aligned assessments\. \-Serve on the Student Improvement Team, effectively increased involvement in education for at risk students and their families\. \-Serve on the  Professional Development Team, used district and building goals to look at the needs of staff and students and establish building\-level professional development\. \-Serve on the building Behavior Team,  work collaboratively with school counselor and principal to implement building behavior intervention strategies\.
- **Substitute Teacher at Warrensburg R\-VI School District** (2013\-12\-01–2014\-06\-01) — Long\-term substitute teacher for kindergarten teacher\. \(9 weeks\) Long\-term substitute teacher for first grade teacher\. \(11 weeks\)
- **Substitute Teacher at Crest Ridge R\-VII, Warrensburg R\-VI, Holden R\-III** (2013\-12\-01–2014\-06\-01) — Long\-term substitute teacher for kindergarten teacher\. \(9 weeks\) Long\-term substitute teacher for first grade teacher\. \(11 weeks\)
- **Children's Program at Eaton's Ranch** (2013\-05\-01–2013\-08\-01) — As an employee of the children's program at Eaton's Ranch I was responsible for assisting in the organizing, coordinating, and supervising activities for children\. I was responsible for supervising children three years and older during morning riding hours and for planned activities in the afternoon\.
- **Assistant Teacher at Foster Knox Child Care Center** (2010\-12\-01–2013\-05\-01)

## Education

- Master of Education \(M\.Ed\.\), Elementary and Middle School Administration/Principalship — University of Central Missouri (2014\-01\-01–2017\-01\-01)
- Bachelor of Science \(B\.S\.\), Early Childhood Education and Teaching — University of Central Missouri (2009\-01\-01–2013\-01\-01)

## FAQ

### What does Madison do?

Madison is the founder, owner, and current small\-business owner of Modern Made Company, an e\-commerce business specializing in personalized products\. She manages daily operations while leading customer experience, team management, marketing, wholesale relationships, and custom\-design work\.

### What has Madison accomplished at Modern Made Company?

Madison scaled Modern Made Company from a kitchen\-table startup to a 1,500\-square\-foot warehouse operation\. The business generated nearly $2 million in cumulative revenue and more than 60,000 orders across Etsy, Shopify, and Instagram, with annual sales peaking at $500,000 in 2023\.

### How does Madison approach customer success at Modern Made Company?

Madison maintained a 5\.0/5\.0 customer rating across more than 12,000 reviews\. Modern Made Company has also earned Etsy Star Seller status every month since the program launched in 2021, with 100% scores for message response rate and on\-time shipping\.

### How has Madison built customer retention?

Madison drove retention through proactive post\-purchase outreach, including follow\-up messages, care guidance, and targeted win\-back coupon campaigns\. Those efforts resulted in more than 6,000 repeat buyers\.

### How does Madison handle customer escalations?

Madison managed customer escalations directly and de\-escalated dissatisfied customers before issues became formal cases\. There were zero cases opened against the shop across the most recent 500 orders\.

### What partnership did Madison build with Schoolgirl Style?

Madison built a multi\-year partnership with Schoolgirl Style, a nationally recognized teacher brand\. Modern Made Company supplied products for its retail shop, and Madison was invited to sell on its curated teacher marketplace for two years\.

### What B2B and custom\-design experience does Madison have?

Madison managed B2B relationships with schools, local retailers, and national brands, including approximately 30 wholesale orders\. She also consulted directly with individuals and school teams on custom designs from concept through delivery\.

### What team leadership and onboarding experience does Madison have?

Madison hired, trained, and managed a team of up to six employees\. She built onboarding processes that preserved service quality during peak seasons, and all three current team members have remained with the business since 2022\.

### What marketing experience does Madison have?

Madison ran daily Etsy Ads and Meta advertising campaigns and tracked ROI to inform spending decisions\. She supplemented paid acquisition with gifted collaborations involving teacher influencers on Instagram and TikTok\.

### What did Madison do as a kindergarten teacher at Warrensburg R\-VI School District?

Madison was a full\-time kindergarten teacher at Warrensburg R\-VI School District\. She developed lessons, instructed kindergarten students, and observed, planned for, taught, and assessed learners with differing ability levels\.

### What curriculum and district leadership work did Madison complete at Warrensburg R\-VI School District?

She served on a district\-wide science vertical team, restructured the kindergarten\-grade math curriculum, and developed Missouri Learning Standard\-aligned assessments\.

### What school\-improvement work did Madison do at Warrensburg R\-VI School District?

Madison served on the Student Improvement Team, Professional Development Team, and building Behavior Team at Warrensburg R\-VI School District\. Her work included increasing engagement for at\-risk students and families, identifying staff and student needs for building\-level professional development, and collaborating with the counselor and principal on behavior\-intervention strategies\.

### What was Madison's administrative internship experience?

Madison completed an Administrative Internship during 2016–2017 focused on school operations, staff support, and organizational planning\. She also served on the Student Improvement Team and Professional Development Committee, communicating with families and colleagues to support engagement\.

### What substitute\-teaching experience does Madison have?

Madison served as a long\-term substitute teacher for a kindergarten class for nine weeks and a first\-grade class for 11 weeks\. This experience is listed across Crest Ridge R\-VII, Warrensburg R\-VI, and Holden R\-III, as well as Warrensburg R\-VI School District\.

### What did Madison do at Lee's Summit R\-7 School District?

Madison served as Kindergarten Team Leader at Lee's Summit R\-7 School District, partnering with school leadership to improve team processes and support colleagues while launching and scaling Modern Made Company from 2020 to 2022\.

### How did Madison support educator onboarding and educational technology adoption?

At Lee's Summit R\-7 School District, Madison trained and mentored new teachers and student teachers through structured onboarding, ongoing coaching, and feedback\. She also championed ESGI assessment software, trained kindergarten and first\-grade teams, secured principal buy\-in for purchases at two schools, and used assessment data to target instruction and track progress\.

### What early childhood experience does Madison have outside of K–12 teaching?

Madison worked as an assistant teacher at Foster Knox Child Care Center\. She also worked in the children's program at Eaton's Ranch, where she helped organize, coordinate, and supervise activities for children, supervised children age three and older during morning riding hours, and supported planned afternoon activities\.

### What is Madison's education?

Madison earned a Bachelor of Science in Early Childhood Education and Teaching and a Master of Education in Elementary and Middle School Administration/Principalship, both from the University of Central Missouri\.

### What skills does Madison bring to customer success and onboarding work?

Madison's listed skills include leadership, teamwork, teaching, tutoring, early childhood education, staff development, differentiated instruction and differentiation, curriculum development and design, educational technology, Microsoft Office, Excel, Word, PowerPoint, iPad, English, and CPR certification\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/ACoAAAxWx\-AB9OIjUtXPQp9ErRNWgQIsFeUeDUU

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