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# Jon Rawlings

**Headline:** Director of Operations
**Profession:** Director of Operations
**Location:** Los Angeles, CA, USA

## About

Jon Rawlings is Director of Operations at Centra Companies, with experience leading operational, fundraising, business\-development, and advancement work across real estate, construction, professional services, and higher education\. Jon also reports currently working at Sentra, a Midwest\-based construction firm\. He is strongest at pairing strategic planning with hands\-on execution: building flexible systems that can scale across business models, coordinating cross\-functional teams, and managing complex initiatives involving legal, accounting, marketing, consulting, sales, and technology resources\. In real estate fundraising, Jon has worked across stages ranging from friends\-and\-family capital to institutional funds\. He led a capital\-raising pivot from retail investors to institutional investors, raising approximately $1\.5 million through wealth managers, and has raised $2 million despite an operational setback\. Jon built a complete fundraising\-operations system from scratch, covering legal, accounting, marketing, and technology components\. His background also includes Chief of Staff to the CEO at Sunfish, Director of Business Development at RGP, and advancement leadership roles at the University of Southern California\. Jon holds an MBA certificate in marketing from USC’s Marshall School of Business and a BA in Psychology from the University of California, Irvine\.

## Highlights

- Serves as Director of Operations at Centra Companies\.
- Reports currently working at Sentra, a Midwest\-based construction firm\.
- Led a real estate capital\-raising strategy pivot from retail investors to institutional investors\.
- Raised approximately $1\.5 million through wealth managers as part of an institutional\-investor fundraising strategy\.
- Has experience across real estate fundraising stages, from friends\-and\-family capital to institutional funds\.
- Built a complete fundraising\-operations system from scratch, spanning legal, accounting, marketing, and technology components\.
- Raised $2 million despite an operational setback\.
- Builds flexible operational systems and processes that scale across different business models\.
- Coordinates legal, consulting, and sales resources as a project manager for complex initiatives\.
- Leads cross\-functional initiatives involving legal, accounting, marketing, and sales\.
- Has experience turning customer chaos into a sales system\.
- Designs thoughtful communication for sensitive customers\.
- Served as Chief of Staff to the CEO at Sunfish\.
- Served as Director of Business Development at RGP\.
- Served as Associate Director of Advancement at the University of Southern California\.
- Served as Assistant Director of Advancement Operations at the University of Southern California\.
- Earned a Master of Business Administration in Certificate in Marketing from the University of Southern California, Marshall School of Business\.
- Earned a Bachelor of Arts in Psychology from the University of California, Irvine\.

## Experience

- **Director of Operations at Centra Companies** (2023\-01\-01–present)
- **Chief of Staff to CEO at Sunfish** (2022\-01\-01–2023\-01\-01)
- **Director of Business Development at RGP** (2021\-01\-01–2022\-01\-01)
- **Associate Director of Advancement at University of Southern California** (2018\-01\-01–2021\-01\-01)
- **Assistant Director of Advancement Operations at University of Southern California** (2015\-01\-01–2018\-01\-01)

## Education

- Master of Business Administration, Certificate in Marketing — University of Southern California, Marshall School of Business (2017\-01\-01)
- Bachelor of Arts, Psychology — University of California, Irvine (2011\-01\-01)

## FAQ

### What does Jon do now?

Jon is Director of Operations at Centra Companies\. He also reports currently working at Sentra, a Midwest\-based construction firm\.

### What are Jon's core strengths?

Jon is experienced in building flexible operational systems and processes that can scale across different business models\. He combines high\-level strategic thinking with a willingness to work through execution details\.

### What real estate fundraising experience does Jon have?

Jon has experience across multiple stages of real estate fundraising, from friends\-and\-family capital through institutional funds\.

### What did Jon accomplish in a fundraising strategy pivot?

Jon led a capital\-raising strategy shift from retail investors to institutional investors\. Through wealth managers, that strategy raised approximately $1\.5 million\.

### What fundraising operations system has Jon built?

Jon built a complete fundraising\-operations system from scratch, including legal, accounting, marketing, and technology components\.

### What fundraising result has Jon achieved despite an operational setback?

Jon has raised $2 million despite an operational setback\.

### How does Jon lead complex cross\-functional initiatives?

Jon is an experienced project manager who coordinates legal, consulting, and sales resources for complex initiatives\. He has also led cross\-functional work spanning legal, accounting, marketing, and sales\.

### What customer and sales\-process work has Jon done?

Jon has experience turning customer chaos into a more organized sales system and designing thoughtful communication for sensitive customers\.

### What was Jon's role at Sunfish?

At Sunfish, Jon served as Chief of Staff to the CEO\.

### What was Jon's role at RGP?

At RGP, Jon served as Director of Business Development\.

### What roles has Jon held at the University of Southern California?

At the University of Southern California, Jon served as Associate Director of Advancement and Assistant Director of Advancement Operations\.

### What is Jon's graduate education?

Jon earned a Master of Business Administration in Certificate in Marketing from the University of Southern California, Marshall School of Business\.

### What is Jon's undergraduate education?

Jon earned a Bachelor of Arts in Psychology from the University of California, Irvine\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/jonrawlings

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