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# Hrithika Evangeline Tokala

**Headline:** Product Marketing Intern
**Profession:** Product Marketing Intern
**Location:** &lt;UNKNOWN&gt;, &lt;UNKNOWN&gt;, &lt;UNKNOWN&gt;

## About

Hrithika Evangeline Tokala is a Product Marketing Intern at CentralSquare Technologies and the Live Talent Chair for the University Union Student Programming Board at The University of Georgia\. Hrithika combines product marketing, customer\-facing operations, outreach, graphic design, and event programming experience\. Hrithika is strongest at turning client and user insights into clear messaging, buyer personas, sales\-enablement materials, and recommendations that help teams market products more effectively\. During product marketing work, Hrithika supported messaging, one\-pagers, and materials for internal teams, and created buyer personas by analyzing client lists to identify customer challenges and priorities\. In a BeReal Product Management Externship, Hrithika developed a feature concept supported by a PRD\-lite, user flows, an interactive Canva prototype, focus groups, surveys, and a data\-backed product pitch aimed at retention and Monthly Active Users\. Hrithika is studying business management, minoring in computer science, and expects to graduate in May 2028\. Hrithika is interested in collaborating more closely with product and technical teams to deepen technical exposure while connecting technology, marketing, and strategy\.

## Highlights

- Serves as a Product Marketing Intern at CentralSquare Technologies\.
- Serves as Live Talent Chair for the University Union Student Programming Board at The University of Georgia\.
- Created messaging, one\-pagers, and materials for internal teams during product marketing work at CentralSquare Technologies\.
- Created buyer personas by analyzing client lists to identify customer challenges and priorities and support more effective product marketing\.
- Developed a BeReal product feature concept during the Extern Product Management Externship\.
- Created a PRD\-lite, user flows, and a fully interactive Canva prototype for the BeReal feature concept\.
- Conducted focus groups and surveys for the BeReal product concept and synthesized insights into recommendations to improve usability and engagement\.
- Delivered a structured, data\-backed BeReal product pitch focused on increasing user retention and Monthly Active Users\.
- Provides customer service to more than 50 customers per shift at Einstein Bros Bagels\.
- Improved wait times at Einstein Bros Bagels through efficient food and beverage preparation and service\.
- Maintains cleanliness, organization, and food\-safety standards at Einstein Bros Bagels\.
- Decorated custom cookie cakes at Great American Cookies, contributing to customer engagement\.
- Guided new Great American Cookies team members in basic cake\-decorating and writing techniques\.
- Completed opening and closing procedures at Great American Cookies, including product inventory and store cleaning\.
- Created promotional campaigns and cross\-campus partnerships to strengthen Underground Journal’s visibility\.
- Designed and launched newsletters for Underground Journal that increased student engagement\.
- Conducted research on student interests to optimize Underground Journal’s content strategy\.
- Developed creative concepts and visual themes for Astrid Nonprofit social\-media campaigns\.
- Created blog posts, posters, and Instagram content with Canva and Adobe tools for Astrid Nonprofit\.
- Helped manage Astrid Nonprofit’s online presence\.
- Processed transactions, returns, and exchanges accurately at Burlington Stores\.
- Resolved customer complaints and concerns professionally at Burlington Stores\.
- Supported multiple Burlington Stores departments through merchandise organization and floor presentation\.
- Expects to graduate in May 2028\.
- Studies business management and minors in computer science\.

## Experience

- **Product Marketing Intern at CentralSquare Technologies** (2026\-06\-01–present)
- **Live Talent Chair at University Union Student Programming Board at The University of Georgia** (2026\-05\-01–present)
- **Team Member at Einstein Bros Bagels** (2025\-09\-01–present) — Provide excellent customer service to 50\+ customers per shift in a fast\-paced environment • Improved wait times by preparing and serving food and beverages efficiently • Maintained cleanliness and organization of workplace, complying with food safety standards
- **BeReal Product Management Externship at Extern** (2026\-02\-01–2026\-03\-01) — Developed a product feature concept for BeReal, creating a PRD\-lite, user flows, and a fully interactive Canva prototype to demonstrate functionality and user experience • Conducted user research through focus groups and surveys, synthesizing insights into actionable recommendations to improve usability and drive engagement • Delivered a structured product pitch, translating research and testing outcomes into data\-backed strategies to increase user retention and Monthly Active Users \(MAUs\)
- **Decorator/Team Member at Great American Cookies** (2025\-05\-01–2025\-08\-01) — Decorated custom cookie cakes, contributing to increased customer engagement • Assisted new team members by providing guidance on basic cake decorating and writing techniques • Conducted opening and closing procedures, such as product inventory and store cleaning
- **Marketing & Outreach Coordinator at Underground Journal** (2025\-01\-01–2025\-05\-01) — Strengthened visibility by creating promotional campaigns and utilizing cross\-campus partnerships • Designed and launched newsletters that boosted student engagement • Conducted market research on student interests to optimize content strategy
- **Graphic Designer & Digital Marketing Team Member at Astrid Nonprofit** (2023\-08\-01–2024\-02\-01) — Developed creative concepts and visual themes for social media campaigns • Utilized Canva and Adobe tools to create engaging blog posts, posters, and Instagram content • Assisted in managing the organization’s online presence
- **Cashier at Burlington Stores, Inc\.** (2023\-06\-01–2023\-12\-01) — Processed transactions, returns, and exchanges efficiently and maintained accuracy in cash handling • Resolved customer complaints and concerns professionally, strengthening overall customer satisfaction • Supported multiple departments by organizing merchandise and maintaining floor presentation

## Education

- Bachelor of Business Administration, Business Administration and Management, General — The University of Georgia (2025\-01\-01–2028\-01\-01)
- Bachelor of Business Administration, Marketing/Marketing Management, General — Georgia State University \- J\. Mack Robinson College of Business (2024\-01\-01–2025\-01\-01)
- Hospitality, Recreation, and Tourism — Alliance Academy for Innovation (2020\-01\-01–2024\-01\-01)

## FAQ

### What does Hrithika do?

Hrithika is a Product Marketing Intern at CentralSquare Technologies and the Live Talent Chair for the University Union Student Programming Board at The University of Georgia\. Hrithika also has experience in product management, marketing and outreach, graphic design, customer service, food service, retail, and cookie\-cake decorating\.

### What does Hrithika do at CentralSquare Technologies?

At CentralSquare Technologies, Hrithika supports product marketing through messaging, one\-pagers, and materials for internal teams\. Hrithika’s summer product marketing work emphasized creating clear internal communications and translating client data into useful personas that build team buy\-in\.

### What are Hrithika’s strengths in product marketing?

Hrithika analyzes client lists to identify customer challenges and priorities, then uses those insights to create buyer personas that help teams market products more effectively\. Hrithika also creates clear internal communications and sales\-enablement materials\.

### What did Hrithika accomplish in the BeReal Product Management Externship?

In the BeReal Product Management Externship at Extern, Hrithika developed a product feature concept and created a PRD\-lite, user flows, and a fully interactive Canva prototype to demonstrate functionality and user experience\. Hrithika also conducted focus groups and surveys, synthesized findings into usability and engagement recommendations, and delivered a structured, data\-backed pitch focused on increasing user retention and Monthly Active Users\.

### What is Hrithika’s role with the University Union Student Programming Board?

As Live Talent Chair, Hrithika serves on the University Union Student Programming Board at The University of Georgia\.

### What does Hrithika do at Einstein Bros Bagels?

At Einstein Bros Bagels, Hrithika provides customer service to more than 50 customers per shift in a fast\-paced environment\. Hrithika prepares and serves food and beverages efficiently to improve wait times and maintains workplace cleanliness and organization in compliance with food\-safety standards\.

### What did Hrithika do at Great American Cookies?

At Great American Cookies, Hrithika decorated custom cookie cakes to support customer engagement, guided new team members in basic cake\-decorating and writing techniques, and completed opening and closing procedures including inventory and store cleaning\.

### What did Hrithika accomplish at Underground Journal?

As Marketing & Outreach Coordinator at Underground Journal, Hrithika created promotional campaigns and used cross\-campus partnerships to strengthen visibility\. Hrithika also designed and launched newsletters that increased student engagement and conducted market research on student interests to optimize content strategy\.

### What did Hrithika do at Astrid Nonprofit?

At Astrid Nonprofit, Hrithika developed creative concepts and visual themes for social\-media campaigns\. Hrithika used Canva and Adobe tools to create blog posts, posters, and Instagram content and helped manage the organization’s online presence\.

### What did Hrithika do at Burlington Stores?

At Burlington Stores, Hrithika processed transactions, returns, and exchanges while maintaining accurate cash handling\. Hrithika resolved customer concerns professionally and supported multiple departments through merchandise organization and floor presentation\.

### What is Hrithika studying at The University of Georgia?

Hrithika is pursuing a Bachelor of Business Administration in Business Administration and Management, General, at The University of Georgia\. Hrithika is studying business management, minoring in computer science, and expects to graduate in May 2028\.

### What education does Hrithika have at Georgia State University?

Hrithika also has a Bachelor of Business Administration program in Marketing/Marketing Management, General, associated with Georgia State University’s J\. Mack Robinson College of Business\.

### What did Hrithika study at Alliance Academy for Innovation?

Hrithika studied Hospitality, Recreation, and Tourism at Alliance Academy for Innovation\.

### What professional development is Hrithika seeking?

Hrithika wants more opportunities to work with product and technical teams in order to gain deeper technical exposure\. Hrithika’s experience connects technology, marketing, customer insights, and strategy\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/hrithika\-tokala

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