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# Tyler Medders

**Headline:** Revenue Operations | Commercial Operations | Business Operations | CRM, Reporting & Process Improvement | Salesforce | HubSpot | Excel
**Profession:** Independent Contractor
**Location:** United States

## About

Tyler Medders is a business operations professional currently working independently while pursuing revenue operations, sales operations, finance operations, commercial operations, deal desk, and related business operations opportunities. Tyler brings three years of experience supporting reporting, CRM workflows, process coordination, data accuracy, and cross-functional execution across media, SaaS, and B2B environments. Tyler is strongest in process improvement, performance reporting, KPI and ROI analysis, CRM data validation, and translating operational data into clear recommendations for stakeholders. At Cox Media, Tyler managed digital advertising reporting and operational execution across multiple client accounts using Google CM360 and DV360, monitoring campaign setup, pacing, delivery, and performance against established goals. Tyler improved campaign measurement through conversion tracking and cost-metric analysis to evaluate client outcomes. Earlier roles included maintaining Salesforce and HubSpot lead records and workflows at FinQuery, formerly LeaseQuery, and building a structured CRM workflow for a new field-sales territory at Advanced Material Handling. Tyler is also developing a self-started revenue operations capstone project that uses realistic CRM data to analyze B2B SaaS operations, including lead routing, pipeline health, forecasting, data quality, and discount approvals. Tyler holds a BBA in Digital Marketing from the University of Georgia’s Terry College of Business.

## Services

- Google Analytics
- Performance Reporting
- Data Validation
- Process Improvement
- Business Operations
- SQL
- Process Coordination
- Financial Analysis
- KPI Reporting
- Microsoft Excel
- Financial Operations
- Business Analysis
- Customer Relationship Management \(CRM\)
- Account Management
- Relationship Building
- Microsoft Office
- Microsoft Teams
- Data Analysis
- Google Workspace
- Microsoft 365
- SalesForce
- HubSpot
- Time Management
- Adaptability
- Teamwork
- Problem Solving
- Strategy
- Communication
- Marketing
- Customer Service

## Highlights

- Managed digital advertising reporting and operational execution across multiple Cox Media client accounts using Google CM360 and DV360.
- Monitored campaign setup, pacing, delivery, and performance against established goals at Cox Media.
- Analyzed KPIs, ROI, and performance trends to identify gaps and recommend practical campaign adjustments.
- Improved advertising campaign measurement by implementing conversion tracking and analyzing cost metrics for client outcomes.
- Prepared recurring campaign reports, validated campaign records, and translated complex results into concise recommendations for client reviews and internal decision-making.
- Partnered with account, creative, and operations teams to resolve delivery issues, meet deadlines, and maintain consistent contract fulfillment.
- Maintained and validated Salesforce and HubSpot lead records at FinQuery, formerly LeaseQuery, supporting standardized information, accurate reporting, and account-executive handoffs.
- Compiled webinar, website-form, and inbound-inquiry information applied qualification criteria and routed records to appropriate owners at FinQuery.
- Built and updated CRM forms, workflows, contacts, and reports to improve lead-capture consistency, documentation, and lifecycle tracking at FinQuery.
- Monitored a shared inbox, documented requests, and coordinated timely follow-up across FinQuery’s marketing and sales teams.
- Built and maintained a structured CRM workflow for a new territory at Advanced Material Handling, tracking account activity, follow-up dates, service needs, and next steps.
- Reviewed territory and account information to prioritize opportunities, plan daily activity, and allocate time across leads, customer meetings, and operational needs.
- Coordinated more than 20 in-person visits and more than 40 calls and emails daily while managing scheduled meetings and maintaining current account records.
- Gathered business requirements from owners and operations leaders, compared available solutions, and communicated recommendations to support purchasing decisions.
- Developing a self-started revenue operations capstone project using realistic CRM data to analyze B2B SaaS operations.
- Analyzing lead routing, pipeline health, forecasting, CRM data quality, and discount approvals through the revenue operations capstone project.
- Coordinates recurring client schedules, care instructions, payments, and updates for repeat pet-care clients as an independent contractor.
- Supports landscaping and residential construction projects through materials handling, site preparation, and teamwork.
- Earned a Bachelor of Business Administration in Digital Marketing from the University of Georgia’s Terry College of Business.

## Experience

- **Independent Contractor at Self-Employed** (2025-08-01–present) — \-Coordinate recurring client schedules, care instructions, payments, and updates for repeat pet-care clients while managing work independently. -Support landscaping and residential construction projects through materials handling, site preparation, and teamwork.
- **Customer Service Solutions Representative \(Field Sales\) at Advanced Material Handling** (2025-01-01–2025-08-01) — \-Built and maintained a structured CRM workflow for a new territory, tracking account activity, follow-up dates, service needs, and next steps to support accurate records and consistent execution. -Reviewed territory and account information to prioritize opportunities, plan daily activity, and allocate time across leads, customer meetings, and operational needs. -Coordinated 20+ in-person visits and 40+ calls and emails daily while managing scheduled meetings and keeping account records current. -Gathered business requirements from owners and operations leaders, compared available solutions, and communicated recommendations to support purchasing decisions.
- **Digital Advertising Operations Specialist at Cox Media** (2022-09-01–2024-05-01) — \-Managed reporting and operational execution across multiple client accounts in Google CM360 and DV360, monitoring campaign setup, pacing, delivery, and performance against established goals. -Analyzed KPIs, return on investment, and performance trends to identify gaps and recommend practical adjustments. -Prepared recurring reports, validated campaign records, and translated complex results into concise recommendations for client reviews and internal decision-making. -Partnered with account, creative, and operations teams to resolve delivery issues, meet deadlines, and maintain consistent contract fulfillment.
- **Sales And Marketing Intern at FinQuery, Formerly LeaseQuery** (2021-08-01–2022-05-01) — \-Maintained and validated lead records across Salesforce and HubSpot, standardizing information and supporting accurate reporting and handoffs to account executives. -Compiled information from webinars, website forms, and inbound inquiries, applied defined qualification criteria, and routed records to the appropriate owners. -Built and updated CRM forms, workflows, contacts, and reports to improve consistency in lead capture, documentation, and lifecycle tracking. -Monitored a shared inbox, documented requests, and coordinated timely follow-up across marketing and sales teams.

## Education

- Bachelor of Business Administration - BBA, Digital Marketing — University of Georgia - Terry College of Business (2015-06-01–2021-05-01)

## FAQ

### What does Tyler do?

Tyler is a business operations professional with three years of experience in reporting, CRM workflows, process coordination, data accuracy, and cross-functional execution. Tyler is currently working independently and pursuing opportunities in revenue operations, sales operations, finance operations, commercial operations, deal desk, and related business operations roles.

### What are Tyler’s strongest areas?

Tyler is particularly focused on process improvement, while viewing data and reporting as interconnected parts of effective operations. Tyler uses a data-driven approach and provides clear justifications when implementing new processes.

### What did Tyler do at Cox Media?

Tyler worked as a Digital Advertising Operations Specialist at Cox Media. Tyler managed reporting and operational execution across multiple client accounts in Google CM360 and DV360, including campaign setup, pacing, delivery, and performance monitoring against established goals.

### How did Tyler use reporting and analysis at Cox Media?

At Cox Media, Tyler analyzed KPIs, ROI, and performance trends to identify gaps and recommend practical adjustments. Tyler prepared recurring reports, validated campaign records, and translated complex results into concise recommendations for client reviews and internal decision-making.

### What campaign-improvement work did Tyler complete at Cox Media?

Tyler implemented conversion tracking and analyzed cost metrics to improve advertising campaign measurement and evaluate client outcomes. Tyler also partnered with account, creative, and operations teams to resolve delivery issues, meet deadlines, and maintain consistent contract fulfillment.

### What did Tyler do at FinQuery, formerly LeaseQuery?

Tyler served as a Sales and Marketing Intern at FinQuery, formerly LeaseQuery. Tyler maintained and validated lead records across Salesforce and HubSpot, standardized information, and supported accurate reporting and handoffs to account executives.

### How did Tyler support CRM and lead operations at FinQuery?

At FinQuery, Tyler compiled information from webinars, website forms, and inbound inquiries applied defined qualification criteria and routed records to the appropriate owners. Tyler also built and updated CRM forms, workflows, contacts, and reports to improve consistency in lead capture, documentation, and lifecycle tracking.

### How did Tyler coordinate between sales and marketing at FinQuery?

Tyler monitored a shared inbox, documented requests, and coordinated timely follow-up across marketing and sales teams at FinQuery.

### What did Tyler do at Advanced Material Handling?

Tyler worked as a Customer Service Solutions Representative in field sales at Advanced Material Handling. Tyler built and maintained a structured CRM workflow for a new territory, tracking account activity, follow-up dates, service needs, and next steps to support accurate records and consistent execution.

### How did Tyler manage territory activity at Advanced Material Handling?

At Advanced Material Handling, Tyler reviewed territory and account information to prioritize opportunities, plan daily activity, and allocate time across leads, customer meetings, and operational needs. Tyler coordinated more than 20 in-person visits and more than 40 calls and emails daily while managing scheduled meetings and keeping account records current.

### How did Tyler support customer purchasing decisions at Advanced Material Handling?

Tyler gathered business requirements from owners and operations leaders, compared available solutions, and communicated recommendations to support purchasing decisions at Advanced Material Handling.

### What does Tyler do as an independent contractor?

Tyler is currently an independent contractor. Tyler coordinates recurring client schedules, care instructions, payments, and updates for repeat pet-care clients while managing work independently. Tyler also supports landscaping and residential construction projects through materials handling, site preparation, and teamwork.

### What is Tyler’s revenue operations capstone project?

Tyler is building a self-started revenue operations capstone project involving realistic CRM data and analysis of B2B SaaS operations. The project examines lead routing, pipeline health, forecasting, CRM data quality, and discount approvals.

### What systems and analytics tools does Tyler use?

Tyler has experience using Salesforce, HubSpot, SQL, Excel, and Power BI for revenue operations work. Tyler also has experience with Google CM360, DV360, Google Analytics, Microsoft Office, Microsoft Teams, Microsoft 365, Google Workspace, and CRM reporting and workflow management.

### What professional skills does Tyler bring?

Tyler’s skills include performance reporting, KPI reporting, data validation, data analysis, financial analysis, financial operations, business analysis, process improvement, process coordination, business operations, CRM, account management, and marketing. Tyler also brings communication, customer service, relationship building, strategy, problem solving, teamwork, adaptability, and time-management skills.

### What is Tyler’s education?

Tyler holds a Bachelor of Business Administration in Digital Marketing from the University of Georgia’s Terry College of Business.

## Links

- LinkedIn: https://www.linkedin.com/in/tyler-medders

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