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# Linda DiFelice

**Headline:** Customer Success Leader \| Driving Enterprise Retention, Renewals & Revenue Growth \| SaaS Account Management \| Upselling & Expansion Specialist \| 10\+ Years in Sales
**Profession:** Engagement Solutions Manager
**Location:** Greater Philadelphia

## About

Linda DiFelice is a Customer Success leader focused on enterprise retention, renewals, revenue growth, SaaS account management, and account expansion\. With more than 10 years of experience in customer success, sales, SaaS account management, and client engagement, she builds trusted customer relationships by aligning solutions to business priorities and measurable value\. Linda is strongest in strategic account management, executive relationship management, multiyear contract negotiations, adoption, change management, business reviews, and consultative upsell and cross\-sell conversations\. She has worked with mid\-market through enterprise customers across leadership development, professional services, and higher education technology, engaging both frontline users and executive stakeholders\. At BTS, Linda managed SMB through enterprise relationships and developed tailored engagement strategies across customer lifecycles\. She grew a major account from 90 to more than 250 users and secured a multiyear renewal through strategic engagement\. Earlier, she closed more than $300,000 in 2018 at 1science—65% of company sales—and ranked in the top 50 of 20,000 distributors at Premier Designs\.

## Services

- Software as a Service \(SaaS\)
- Artificial Intelligence \(AI\)
- Consulting
- Long\-term Customer Relationships
- Customer Success
- Customer Engagement
- Cross\-functional Collaborations
- Communication
- Client Relationship Strengthening
- Stakeholder Engagement
- Upselling
- Customer Retention
- Support Management
- Client Services
- Customer Support
- Customer Service Management
- Customer Follow\-Up
- Strategic Planning
- Leadership
- Negotiation
- Management
- Contract Negotiation
- Public Speaking
- Sales
- Business Development
- Account Management
- Customer Relationship Management \(CRM\)
- Cold Calling
- Customer Service
- Direct Sales

## Highlights

- Leads SMB through enterprise client relationships as an Engagement Solutions Manager at BTS, supporting renewal rates, retention, account growth, and measurable customer value\.
- Grew a major account from 90 users to more than 250 users and secured a multiyear renewal through strategic engagement\.
- Develops customized, site\-specific engagement strategies that address adoption barriers, support change management, and strengthen customer partnerships\.
- Manages renewals, upsells, cross\-sells, and multiyear contract negotiations through consultative, customer\-goal\-aligned conversations\.
- Conducts executive\-level business discussions and collaborates with Sales, Delivery, Leadership, Product, Professional Services, and Support teams to support customer outcomes\.
- Managed the full sales process at Rapid Learning, a BTS company, from lead generation through contract negotiation and delivery\.
- Built customer relationships at Rapid Learning that supported renewals and referrals, while presenting product benefits through phone, email, social media, and presentations\.
- Closed more than $300,000 in sales at 1science in 2018, accounting for 65% of company sales\.
- Managed sales and account relationships for Tier 1 through Tier 9 college and university libraries at 1science\.
- Developed prospecting and sales strategies for 1science as an early\-stage company and led webinars, onsite demonstrations, and conference promotion\.
- Continued with the same responsibilities at Elsevier after its December 2018 acquisition of 1science\.
- Increased demo appointments by 30% over the prior year at CareerSpots, LLC through outreach to college and university career centers\.
- Represented CareerSpots, LLC at regional conferences and developed targeted marketing campaigns and collateral to drive sales\.
- Managed client relationships and produced Wealth Outlook Reports for client reviews at Merrill Lynch\.
- Ranked in the top 50 of 20,000 distributors as an Independent Sales Representative at Premier Designs\.
- Generated $500,000 in career revenue at Premier Designs selling a low\-cost product\.
- Was a consistent top\-tier national performer at Premier Designs in product sales and sponsorship of new distributors\.
- Managed and trained 30 distributors at Premier Designs and was selected to train distributors and salespeople locally and regionally\.
- Earned a Bachelor of Science in Marketing from Rutgers University\.

## Experience

- **Engagement Solutions Manager at BTS** (2019\-06\-01–2026\-04\-01) — Led a portfolio of SMB through enterprise clients, building trusted relationships that drove high renewal rates, long\-term retention, and account growth\. • Partnered closely with customers to understand business objectives, develop tailored engagement strategies, and deliver solutions that created measurable value throughout the customer lifecycle\. • Managed strategic client relationships from initial engagement through ongoing partnership, consistently achieving strong renewal performance and high customer satisfaction\. • Identified opportunities to expand existing accounts through consultative conversations, resulting in successful upsell and cross\-sell opportunities aligned with customer goals\. • Conducted executive\-level business discussions to align solutions with evolving business priorities and strengthen long\-term customer partnerships\. • Collaborated with Sales, Delivery, and Leadership teams to ensure seamless customer experiences and successful solution implementat
- **Senior Learning Consultant at Rapid Learning, a BTS company** (2019\-06\-01–2021\-10\-01) — Managed the complete sales process from lead generation to contract negotiation and delivery\. • Engaged potential clients through diverse communication channels, including phone, email, and social media\. • Delivered impactful presentations showcasing the advantages of Rapid Learning products\. • Fostered strong customer relationships to drive renewals and referrals\.
- **Account Manager at Elsevier** (2018\-12\-01–2019\-06\-01) — Elsevier acquired 1science in December 2018 • Responsibilities remained the same after acquisition
- **National Account Manager at 1science** (2016\-04\-01–2018\-12\-01) — Responsible for sales and account management for Tier 1 through Tier 9 college and university libraries • Managed end\-to\-end sales process from lead generation through contract negotiation and final delivery • Closed sales of over $300K in 2018 accounting for 65% of company sales • Developed advanced prospecting and sales strategies for this early stage/start\-up company • Managed sales promotion including webinars, onsite demonstrations and professional conferences
- **Sales And Marketing Associate at CareerSpots, LLC** (2014\-06\-01–2016\-04\-01) — Conducted cold calls to college and university career centers, successfully setting demo appointments\. • Increased demo appointments by 30% compared to the previous year, showcasing effective outreach strategies\. • Represented CareerSpots, LLC at regional conferences, enhancing company visibility and networking opportunities\. • Developed targeted marketing campaigns and collateral to drive sales, leveraging creativity and strategic thinking\.
- **Client Associate at Merrill Lynch** (2012\-01\-01–2014\-05\-01) — Managed ongoing client relations, addressing scheduling and general account inquiries to ensure client satisfaction\. • Generated comprehensive Wealth Outlook Reports for client reviews, enhancing the decision\-making process\. • Collaborated with the team to identify innovative marketing strategies, contributing to overall business growth\.
- **Independent Sales Representative at Premier Designs** (2001\-03\-01–2012\-01\-01) — Ranked in top 50 of 20,000 distributors • $500K revenue generated over career selling low cost product • Consistently top\-tier national performer in sales of product and sponsoring of new distributors • Managed and trained 30 distributors in this multi\-level business • Chosen to train other distributors and salespeople at the local and regional levels

## Education

- Bachelor of Science, Marketing — Rutgers University (1985\-01\-01–1987\-01\-01)
- Liberal Arts and Sciences, General Studies and Humanities — Dickinson College (1983\-01\-01–1984\-01\-01)

## FAQ

### What does Linda do?

Linda leads customer\-success and account\-management work centered on enterprise retention, renewals, revenue growth, adoption, and expansion\. She partners with customers to understand priorities, develop success strategies, and help them realize the value of their investments\.

### What are Linda’s core professional strengths?

Linda’s strengths include Customer Success, SaaS, strategic account management, customer engagement, renewals, retention, executive relationship management, Quarterly Business Reviews, adoption, expansion opportunities, and cross\-functional collaboration\. She also has experience in sales, business development, negotiation, contract negotiation, CRM, Salesforce\.com, lead generation, cold calling, marketing, training, public speaking, and strategic planning\.

### What does Linda do at BTS?

Linda is an Engagement Solutions Manager at BTS\. She leads a portfolio ranging from SMB to enterprise clients, builds trusted relationships that support renewal rates, long\-term retention, and account growth, and develops engagement strategies tailored to client business objectives and challenges\.

### What has Linda accomplished at BTS?

At BTS, Linda managed strategic client relationships from initial engagement through ongoing partnership identified consultative upsell and cross\-sell opportunities conducted executive\-level business discussions and worked with Sales, Delivery, and Leadership teams to support implementation and customer experience\. She also acted as a trusted advisor by proactively identifying opportunities to increase value, mitigate risk, and deepen relationships\.

### What is an example of Linda’s account\-growth and renewal work?

Linda grew a major account from 90 users to more than 250 users and secured a multiyear renewal through strategic engagement\. Her approach included customer advocacy, engagement with frontline users to understand adoption barriers, and customized, site\-specific strategies to drive change and product adoption\.

### What types of customers has Linda worked with?

Linda has managed diverse portfolios and has experience with mid\-market through enterprise customers\. Her current career focus is enterprise customer work\.

### What is Linda’s experience with renewals and expansion?

Linda has substantial experience managing renewals, upsells, and multiyear contract negotiations\. She uses consultative conversations to align expansion opportunities with customer goals and works to strengthen retention and long\-term partnerships\.

### How does Linda approach adoption and change management?

Linda is skilled at speaking directly with frontline users to understand barriers, build partnership, and inform engagement strategies\. She applies customized, site\-specific approaches to change management and product adoption\.

### What did Linda do at Rapid Learning?

As a Senior Learning Consultant at Rapid Learning, a BTS company, Linda managed the complete sales process from lead generation through contract negotiation and delivery\. She engaged prospects by phone, email, and social media delivered product presentations and built customer relationships that supported renewals and referrals\.

### What was Linda’s role at Elsevier?

At Elsevier, Linda continued in the same role and with the same responsibilities following Elsevier’s acquisition of 1science in December 2018\.

### What did Linda accomplish at 1science?

As National Account Manager at 1science, Linda was responsible for sales and account management for Tier 1 through Tier 9 college and university libraries\. She ran the end\-to\-end sales process from lead generation through contract negotiation and final delivery, and developed advanced prospecting and sales strategies for the early\-stage company\.

### What sales results did Linda deliver at 1science?

In 2018, Linda closed more than $300,000 in sales at 1science, representing 65% of company sales\. She also managed sales promotion through webinars, onsite demonstrations, and professional conferences\.

### What did Linda do at CareerSpots, LLC?

At CareerSpots, LLC, Linda conducted cold calls to college and university career centers to set demonstration appointments\. She increased demo appointments by 30% over the previous year, represented the company at regional conferences, and developed targeted marketing campaigns and collateral to support sales\.

### What did Linda do at Merrill Lynch?

As a Client Associate at Merrill Lynch, Linda managed ongoing client relations, including scheduling and general account inquiries\. She generated Wealth Outlook Reports for client reviews and collaborated with her team on marketing strategies intended to contribute to business growth\.

### What did Linda accomplish at Premier Designs?

As an Independent Sales Representative at Premier Designs, Linda ranked in the top 50 among 20,000 distributors and generated $500,000 in career revenue selling a low\-cost product\. She was consistently a top\-tier national performer in product sales and sponsorship of new distributors\.

### What leadership and training experience does Linda have from Premier Designs?

At Premier Designs, Linda managed and trained 30 distributors in a multi\-level business\. She was also chosen to train other distributors and salespeople at local and regional levels\.

### What is Linda’s educational background?

Linda earned a Bachelor of Science in Marketing from Rutgers University\. She also studied Liberal Arts and Sciences, General Studies, and Humanities at Dickinson College\.

### What other skills does Linda bring to customer and commercial work?

Linda’s additional capabilities include consulting, long\-term customer relationships, client relationship strengthening, stakeholder engagement, support management, client services, customer support, customer service management, customer follow\-up, leadership, management, communication, presentation skills, sales management, marketing strategy, team leadership, event planning, time management, Microsoft Office, Excel, Word, PowerPoint, and Outlook\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/ACoAACb0DlwBi5A272l6HZpWtIMwYZ5CCJREEgA

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