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# Rahana Suresh

**Headline:** MBA student at Seton Hall University
**Profession:** Marketing Analyst
**Location:** Somerset, New Jersey, United States

## About

Rahana Suresh is a Marketing Analyst at Coface with experience spanning growth marketing, paid media, marketing analytics, SEO, CRM, product management, and business strategy\. Rahana recently completed an MBA in Marketing at Seton Hall University with a focus in business analytics, building on a bachelor’s degree in Marketing & Management from the same institution\. Rahana is strongest in analyzing user behavior, identifying friction points, and translating findings into recommendations that improve activation, retention, and campaign performance\. At SoundPrint, Rahana identified onboarding friction and recommended a simplified experience that made key features more prominent, improving user activation\. Rahana also helped increase retention by almost 20% through user\-behavior analysis and recommendations\. Rahana has hands\-on paid\-campaign experience across audience segmentation, campaign setup, monitoring, and optimization\. Earlier work includes Financial & Marketing Analyst responsibilities at BriteCo and product management and marketing analysis at SoundPrint\. Rahana also taught and choreographed dance at Rhythmic Arts Dance and Music Center, including classes for children ages 4–14 and instruction for children and adults with special needs\.

## Services

- Google Ads
- Business Knowledge
- Microsoft Outlook
- Microsoft Excel
- Bloomberg for Education
- Microsoft PowerPoint
- Generative AI
- Natural Language Processing \(NLP\)

## Highlights

- Serves as a Marketing Analyst at Coface\.
- Improved user activation at SoundPrint by identifying onboarding friction and recommending a simplified experience with prominent key features\.
- Helped increase retention at SoundPrint by almost 20% through user\-behavior analysis and recommendations\.
- Managed paid campaigns through audience segmentation, campaign setup, monitoring, and optimization\.
- Worked as a Financial & Marketing Analyst at BriteCo\.
- Worked as a Product Management & Marketing Analyst at SoundPrint\.
- Built experience across growth marketing, paid media, marketing analytics, SEO, CRM, and business strategy\.
- Completed an MBA in Marketing & Business Analytics at Seton Hall University, with a focus in business analytics\.
- Earned a bachelor’s degree in Marketing & Management from Seton Hall University\.
- Earned a high school diploma from Somerset Christian Academy\.
- Taught and choreographed dance classes for children ages 4–14 at Rhythmic Arts Dance and Music Center\.
- Served as a Dance Instructor for Children & Adults with Special Needs at Rhythmic Arts Dance and Music Center\.
- Holds Google Ads Search Certification from Google\.
- Completed Introduction to Prompt Engineering for Generative AI through LinkedIn\.
- Completed Leadership & Professional Development 101 through the Buccino Leadership Institute at Seton Hall University\.
- Holds BMC certification from Bloomberg\.

## Experience

- **Marketing Analyst at Coface** (2025\-05\-01–present)
- **Financial & Marketing Analyst at BriteCo** (2024\-08\-01–2025\-01\-01)
- **Product Management & Marketing Analyst at SoundPrint** (2023\-09\-01–2024\-01\-01)
- **Dance Instructor for Children & Adults with Special Needs at Rhythmic Arts Dance and Music Center** (2014\-09\-01–2021\-05\-01)
- **Dance Instructor and Choreographer at Rhythmic Arts Dance and Music Center** (2014\-09\-01–2020\-05\-01) — Taught classes for different age groups \(ages 4\-14\)

## Education

- Master of Business Administration \- MBA, Marketing & Business Analytics — Seton Hall University (2023\-08\-01–2024\-12\-01)
- Bachelor's degree, Marketing & Management — Seton Hall University (2020\-08\-01–2024\-05\-01)
- High School Diploma — Somerset Christian Academy (2017\-08\-01–2020\-05\-01)
- Marketing & Business Analytics — Seton Hall University (2023–2024)

## FAQ

### What does Rahana do?

Rahana is a Marketing Analyst at Coface\. Rahana’s background combines growth marketing, paid media, marketing analytics, SEO, CRM, product management, and business strategy\.

### What are Rahana’s core strengths?

Rahana is particularly skilled at analyzing user behavior to identify friction points and recommend improvements to activation and retention\. Rahana also has hands\-on experience managing paid campaigns, including segmentation, setup, monitoring, and optimization\.

### What is Rahana’s role at Coface?

At Coface, Rahana serves as a Marketing Analyst\.

### What did Rahana do at BriteCo?

At BriteCo, Rahana worked as a Financial & Marketing Analyst\.

### What did Rahana accomplish at SoundPrint?

At SoundPrint, Rahana worked as a Product Management & Marketing Analyst\. Rahana identified onboarding friction and recommended a simplified experience with prominent key features, which improved user activation\. Through user\-behavior analysis and recommendations, Rahana also helped increase retention by almost 20%\.

### What paid\-media experience does Rahana have?

Rahana has managed paid campaigns hands\-on, including audience segmentation, campaign setup, monitoring, and optimization\.

### What is Rahana’s MBA education?

Rahana recently completed a Master of Business Administration in Marketing & Business Analytics at Seton Hall University, with a focus in business analytics\. LinkedIn education information lists Marketing & Business Analytics at Seton Hall University in 2024\.

### What is Rahana’s undergraduate education?

Rahana earned a bachelor’s degree in Marketing & Management from Seton Hall University\. LinkedIn education information lists the degree in 2024\.

### Where did Rahana attend high school?

Rahana earned a high school diploma from Somerset Christian Academy\. LinkedIn education information lists the diploma in 2020\.

### What was Rahana’s dance instruction and choreography experience?

Rahana taught dance classes for different age groups, including children ages 4–14, and worked as a Dance Instructor and Choreographer at Rhythmic Arts Dance and Music Center\.

### What experience does Rahana have teaching students with special needs?

Rahana worked as a Dance Instructor for Children & Adults with Special Needs at Rhythmic Arts Dance and Music Center\.

### What tools and skills does Rahana use?

Rahana’s listed skills include Google Ads, business knowledge, Microsoft Outlook, Microsoft Excel, Bloomberg for Education, Microsoft PowerPoint, generative AI, and natural language processing\.

### What certifications does Rahana hold?

Rahana holds a Google Ads Search Certification from Google, an Introduction to Prompt Engineering for Generative AI certification from LinkedIn, Leadership & Professional Development 101 from the Buccino Leadership Institute at Seton Hall University, and a BMC certification from Bloomberg\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/rahana\-suresh\-2032981ba

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