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# David Cobin

**Headline:** GTM Leader
**Profession:** Head of Specialty Retail BD, North America
**Location:** Louisville Metropolitan Area

## About

David Cobin is a GTM and business\-development leader who currently serves as Head of Specialty Retail BD, North America at Amazon Web Services \(AWS\)\. He leads the go\-to\-market motion for Amazon’s autonomous, vision\-based applied AI SaaS offering, Just Walk Out, and leads a five\-stakeholder pod spanning pre\-sales, mid\-market sales, solution architecture, and marketing to expand product fit across four greenfield verticals\. David brings more than 15 years of selling experience and more than eight years building greenfield markets across retail, fintech, and emerging technology\. His strengths include enterprise deal closing, complex deal structuring, multi\-party negotiation, revenue operations, strategic partnerships, pricing, and independently quarterbacking complex sales processes\. He is bilingual in English and Spanish and also speaks French\. David has helped convert zero\-pipeline verticals into eight\-figure ARR in high\-velocity Fortune 500 corporate\-startup environments\. His background includes AWS roles supporting Amazon Dash Cart, strategic partnerships and sales operations work at Kroger, economic\-development and research positions at the Arizona Commerce Authority, and startup\-platform development at Wasabi Ventures Global\. He is also a subject\-matter expert in AI ethics, data\-privacy compliance, and applied AI methodology for enterprise customers\.

## Services

- Marketing Strategy
- Microsoft Dynamics CRM
- Customer Engagement
- Asana
- Jira
- Bloomberg
- Salesforce Reporting
- Strategic Partnerships
- Customer Relationship Management \(CRM\)
- Creativity and Innovation
- Pricing Strategy
- Stakeholder Management
- Mergers & Acquisitions \(M&A\)
- Product Road Mapping
- Sales Operations
- Revenue & Profit Growth
- Sales
- Go\-to\-Market Strategy
- Microsoft Excel
- Market Research
- Spanish
- Marketing
- Data Analysis
- Project Management
- Analysis
- Business Development
- Strategic Planning
- Leadership
- Strategy
- Time Management

## Highlights

- Leads North American specialty\-retail business development at AWS for Just Walk Out, Amazon’s autonomous, vision\-based applied AI SaaS offering\.
- Leads a five\-stakeholder go\-to\-market pod across pre\-sales, mid\-market sales, solution architecture, and marketing\.
- Expands Just Walk Out product fit into four greenfield verticals\.
- Brings more than 15 years of selling experience and more than eight years building greenfield markets in retail, fintech, and emerging technology\.
- Has converted zero\-pipeline verticals into eight\-figure ARR in high\-velocity Fortune 500 corporate\-startup environments\.
- Structured a creative three\-party deal that secured third\-party funding for a $400,000 pilot\.
- Independently leads and quarterbacks complex sales processes, including complex deal structuring and multi\-party negotiations\.
- Engaged retail\-sector CxOs as Sr\. Technical BD Manager for Amazon Dash Cart to drive revenue growth and support scaling an internal\-to\-Amazon startup\.
- Worked with product, marketing, and pan\-Amazon partners to build the value proposition and growth case for Amazon Dash Carts\.
- Managed critical partnerships and technology initiatives at Kroger while reporting to the CIO\.
- Managed more than $200 million in Kroger vendor contracts with Microsoft and Toshiba, pursuing favorable terms and cost savings\.
- Collaborated with Apple at Kroger on a broader partnership that enhanced customer payment options and convenience\.
- Built partnerships with innovation\-driving startups at Kroger\.
- Helped build and commercialize a retail media network platform within a Kroger startup team across operations, advertising, and hardware sales\.
- Led Kroger partnerships with Catalina Group, Dai Nippon Printing, and StrongPoint, supporting market entry and competitive product\-pricing models\.
- Led development of an entrepreneurial platform to create seed\-funding opportunities for Chilean startups at Wasabi Ventures Global\.
- Contributed to economic\-growth and technology\-transfer initiatives with local universities in Chile\.
- Co\-authored an academic report on technology\-transfer practices, innovation, and collaboration\.
- Conducted operational\-cost analyses for Fortune 500 firms and the State of Arizona at the Arizona Commerce Authority\.
- Developed a CRM system for business development and managed reporting at the Arizona Commerce Authority\.
- Led internal Arizona Commerce Authority efforts supporting legislation to reduce taxation and licensing requirements for new businesses, including Apple, Silicon Valley Bank, Goodyear, and Wells Fargo\.
- Served as Strategic Engagement Manager, Sr\. Research Analyst, and Research Analyst at the Arizona Commerce Authority\.
- Served as a Business Development Analyst at Fusion Consulting International Ltd and completed a Financial Analyst Internship at Larrain Vial\.
- Brings subject\-matter expertise in AI ethics, data\-privacy compliance, and applied AI methodology for enterprise customers\.
- Earned an MBA in Financial Analysis and Project Management from Universidad Andres Bello and a BA in Spanish Language and Literature from North Greenville University\.
- Speaks English, French, and Spanish\.

## Experience

- **Head of Specialty Retail BD, North America at Amazon Web Services \(AWS\)** (2024\-08\-01–present) — Leader in GTM motion for Amazon’s autonomous, vision\-based, applied AI SaaS \(justwalkout\.com\)\. Lead a high\-performance pod of five stakeholders \(pre\-sales, mid\-market sales, solution architect, marketing\) on efforts to expand the complex technology’s product fit into four greenfield verticals\.
- **Sr\. Technical BD Manager \(Amazon Dash Cart\) at Amazon Web Services \(AWS\)** (2022\-04\-01–2024\-08\-01) — Responsible for engaging with CxOs within retail sector to drive revenue growth in order to scale internal\-to\-Amazon startup\. Focused on operational excellence through strategic leadership and innovative go\-to\-market strategies\. Worked cross\-functionally with product, marketing, and pan\-Amazon partners to build the value proposition, growth case for Amazon Dash Carts\.
- **Strategic Partnerships Leader at Kroger** (2020\-05\-01–2022\-04\-01) — Focused on stakeholder relationship management, I led critical partnerships and technology initiatives, reporting up to the CIO\. My team successfully managed contracts worth $200M\+ with key vendors like Microsoft, Toshiba, ensuring favorable terms and cost savings\. Collaborated with Apple on broader partnership, enhancing customer payment options and convenience\. Responsible for building partnerships with innovation\-driving startups\.
- **Sales Operations Manager at Kroger** (2018\-07\-01–2020\-04\-01) — Played a pivotal role on Operations, Ad and Hardware Sales within a startup team within Kroger, focusing on building and commercializing a retail media network platform\. Led partnerships with Catalina Group, Dai Nippon Printing, and StrongPoint, driving successful market entry strategies and optimizing product pricing models for competitive advantage\.
- **Director of Operations at Wasabi Ventures Global** (2016\-07\-01–2017\-07\-01) — Led the development of an entrepreneurial platform to build seed funding opportunities for Chilean startups, contributing to economic growth and tech transfer initiatives \(working with local universities\)\. Co\-authored an academic report on tech transfer practices, providing valuable insights into fostering innovation and collaboration\.
- **Strategic Engagement Manager at Arizona Commerce Authority** (2014\-03\-01–2016\-08\-01) — Conducted operational cost analyses for Fortune 500 firms, the State of Arizona\. I developed a CRM system for business development and managed reporting\. Led internal efforts to support legislation to reduce taxation and licensing requirements for new businesses \(Apple, Silicon Valley Bank, Goodyear, Wells Fargo\)\.
- **Sr\. Research Analyst at Arizona Commerce Authority** (2012\-12\-01–2014\-03\-01)
- **Research Analyst at Arizona Commerce Authority** (2011\-08\-01–2012\-12\-01)
- **Business Development Analyst at Fusion Consulting International Ltd** (2010\-07\-01–2011\-06\-01)
- **Financial Analyst Internship at Larrain Vial** (2009\-11\-01–2010\-06\-01)

## Education

- Master of Business Administration \- MBA, Financial Analysis and Project Management — Universidad Andres Bello (2009\-01\-01–2010\-01\-01)
- Bachelor of Arts \- BA, Spanish Language and Literature — North Greenville University (2005\-01\-01–2008\-01\-01)

## FAQ

### What does David do at AWS?

David is the Head of Specialty Retail BD, North America at Amazon Web Services \(AWS\)\. He leads the go\-to\-market motion for Amazon’s autonomous, vision\-based applied AI SaaS offering, Just Walk Out\.

### What team and growth work does David lead for Just Walk Out?

David leads a high\-performance pod of five stakeholders across pre\-sales, mid\-market sales, solution architecture, and marketing\. The team is working to expand the product fit of the technology into four greenfield verticals\.

### What is David's go\-to\-market and revenue experience?

David has more than 15 years of selling experience and more than eight years building greenfield markets in retail, fintech, and emerging technology\. He has experience closing enterprise deals, leading cross\-functional teams, and building zero\-pipeline verticals into eight\-figure ARR in high\-velocity Fortune 500 corporate\-startup settings\.

### What are David's core professional strengths?

David is strongest in complex deal structuring, multi\-party negotiations, enterprise sales, strategic partnerships, go\-to\-market strategy, revenue operations, pricing strategy, and cross\-functional leadership\. He can independently lead and quarterback complex sales processes without requiring executive support\.

### What is an example of David's complex\-deal experience?

David has structured a creative three\-party deal that secured third\-party funding for a $400,000 pilot\. He also identified the importance of lowering pilot costs earlier in the sales process\.

### What did David do for Amazon Dash Cart at AWS?

As Sr\. Technical BD Manager for Amazon Dash Cart at AWS, David engaged retail\-sector CxOs to drive revenue growth and help scale an internal\-to\-Amazon startup\. He worked with product, marketing, and pan\-Amazon partners to develop the value proposition and growth case for Amazon Dash Carts, with an emphasis on operational excellence and innovative go\-to\-market strategy\.

### What did David accomplish as Strategic Partnerships Leader at Kroger?

As Strategic Partnerships Leader at Kroger, David managed critical partnerships and technology initiatives while reporting to the CIO\. His team managed more than $200 million in contracts with vendors including Microsoft and Toshiba, seeking favorable terms and cost savings\. He also collaborated with Apple on a broader partnership that enhanced customer payment options and convenience, and he was responsible for building partnerships with innovation\-driving startups\.

### What did David do as Sales Operations Manager at Kroger?

As Sales Operations Manager at Kroger, David worked on operations, advertising, and hardware sales within a startup team building and commercializing a retail media network platform\. He led partnerships with Catalina Group, Dai Nippon Printing, and StrongPoint, supporting market\-entry strategies and product\-pricing optimization\.

### What did David do at Wasabi Ventures Global?

As Director of Operations at Wasabi Ventures Global, David led development of an entrepreneurial platform designed to create seed\-funding opportunities for Chilean startups\. The work contributed to economic\-growth and technology\-transfer initiatives with local universities\. He also co\-authored an academic report on technology\-transfer practices and innovation collaboration\.

### What roles did David hold at the Arizona Commerce Authority?

David served as Strategic Engagement Manager, Sr\. Research Analyst, and Research Analyst at the Arizona Commerce Authority\. As Strategic Engagement Manager, he conducted operational\-cost analyses for Fortune 500 firms and the State of Arizona, developed a business\-development CRM system, managed reporting, and led internal work supporting legislation intended to reduce taxation and licensing requirements for new businesses, including Apple, Silicon Valley Bank, Goodyear, and Wells Fargo\.

### What other early\-career roles has David held?

David was a Business Development Analyst at Fusion Consulting International Ltd and completed a Financial Analyst Internship at Larrain Vial\.

### What AI and compliance expertise does David bring?

David is a subject\-matter expert in AI ethics, data\-privacy compliance, and applied AI methodology for enterprise customers\.

### What is David's educational background?

David earned an MBA in Financial Analysis and Project Management from Universidad Andres Bello in 2010\. He earned a BA in Spanish Language and Literature from North Greenville University in 2008\.

### What languages does David speak?

David speaks English, French, and Spanish\. His professional background describes him as bilingual in English and Spanish\.

### What tools and functional skills does David use?

David's skills include marketing strategy, marketing, customer engagement, strategic partnerships, stakeholder management, customer relationship management, Microsoft Dynamics CRM, Salesforce reporting, sales operations, sales, revenue and profit growth, pricing strategy, go\-to\-market strategy, business development, strategic planning, business strategy, leadership, management, program management, project management, product road mapping, market research, data analysis, analysis, research, Microsoft Excel, Bloomberg, Asana, Jira, mergers and acquisitions, creativity and innovation, entrepreneurship, policy, proposal writing, public speaking, time management, and analytical skills\.

### What work arrangement does David prefer?

David is based in Kentucky and is willing to work in an office weekly\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/davidcobin

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