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# Anthony Katselis

**Headline:** Talent and Partnerships @ Secret Level \| AI  \| Special Olympics Coach \|  ex\-Brex, ex\-Lyft, ex\-Apple
**Profession:** Special Olympics Coach
**Location:** Franklin, Tennessee, United States

## About

Anthony Katselis is currently in Talent and Partnerships at Secret Level, a next\-generation entertainment studio powered by AI, and serves as a Special Olympics Basketball Coach\. Anthony is a full\-cycle creative and design recruiting leader with experience building talent functions, recruiting creative leadership, and partnering with hiring managers to align on strategy from the start\. His work spans product, brand, content, marketing, advertising, design operations, and product management hiring, including executive and creative\-director\-level searches\. Across roles at Brex, Lyft, Apple, Facebook, R/GA, Pereira & O’Dell, Publicis, and other organizations, Anthony has built recruiting infrastructure, developed onboarding and candidate\-experience processes, and supported team growth in both established and new\-office environments\. At Pereira & O’Dell, he built the agency’s first applicant tracking system and intern program while supporting U\.S\. and international hiring for San Francisco and New York\. Anthony has also founded Katselis Creative and Katselis Wines\. In creative searches, he assesses brand experience, passion, goals, and portfolio work in one competitive ECD search, he closed a candidate who also had an overseas CCO offer through equity and brand positioning\.

## Services

- Project Management
- Sales Recruitment
- Strategic Recruitment Planning
- Full Life Cycle Recruiting
- Talent Pipelining
- Social Media
- Onboarding
- Talent Sourcing
- Market Analysis
- Interviewing
- Sourcing
- Communication
- Customer Experience
- Talent Management
- Executive Search
- Creative Writing
- Wordpress
- Leadership
- Negotiation
- Creative Direction
- Interactive Advertising
- Advertising
- Creative Strategy
- InDesign
- Brand Development
- Recruiting
- New Media
- Global Recruiting
- Strategy

## Highlights

- Works in Talent and Partnerships at Secret Level, a next\-generation entertainment studio powered by AI\.
- Serves as a Special Olympics Basketball Coach\.
- Specializes in creative\-leadership recruiting, including creative director and executive creative director searches\.
- Closed a competitive ECD search against an overseas CCO offer through equity and brand positioning\.
- At Brex, led full\-cycle recruiting for Product, Brand, and Content Design Design Operations and Product Management\.
- At Brex, spearheaded a redesign of design onboarding processes and mentored junior recruiting team members\.
- At Lyft, recruited leadership talent across Product Design, UX Research, Content Design, and Product Management before the role ended in company\-wide COVID\-19 layoffs\.
- At Apple, led full\-cycle recruiting for Marcom, Beats by Dre, Beats 1 Radio, and iTunes\.
- Partnered with Apple’s global creative leadership to build design, marketing, and content teams\.
- At Facebook, supported full\-cycle recruiting for the Facebook Ads team and the Facebook App\.
- At Pereira & O’Dell, led recruitment across disciplines and built the agency’s first applicant tracking system and intern program\.
- At Pereira & O’Dell, partnered with leadership on U\.S\. and international hiring supporting San Francisco and New York office growth\.
- At Publicis, recruited full\-time and contract creative talent across levels for print and interactive projects, while also supporting Finance, Marketing, and Strategy hiring\.
- At R/GA, helped build the company’s first San Francisco office\.
- At Factor San Francisco, partnered with the Chief Creative Officer and Design Leadership to staff the Google account and build critical creative and design functions\.
- At Factor San Francisco, implemented recruiting infrastructure for candidate experience, onboarding, referrals, and references\.
- Founded Katselis Creative, placing executive and senior creative talent for Bay Area agencies and brands across design, strategy, and account management\.
- Founded and scaled Katselis Wines, a wine import and distribution business, and launched a proprietary label\.
- At AAA NCNU, built and directed an in\-house design studio supporting more than 50 internal clients\.
- At EVB, placed creative and design talent and established early recruiting processes\.
- At FedEx Office, managed onsite client operations for enterprise accounts including Gap Inc\. and Macy’s\.
- At Robert Half Technology, recruited creative, marketing, and advertising talent for contract and contract\-to\-hire roles while sourcing new business and managing client relationships\.
- Uses thorough intake around brand experience, passion, and goals, then validates creative candidates’ thinking through portfolio review\.
- Can build a recruiting function from zero or scale an existing function, beginning with hiring\-manager relationships and alignment\.

## Experience

- **Special Olympics Coach at Special Olympics** (2024\-12\-01–present) — Special Olympics Basketball Coach
- **Talent and Partnerships at Secret Level** (2024\-05\-01–present) — We are a next\-gen entertainment studio \- powered by AI\.
- **Contract Creative Recruiter at Factor San Francisco** (2024\-12\-01–2025\-05\-01) — Partnered with the Chief Creative Officer and Design Leadership to staff the Google account, building out critical creative and design functions\. Developed and implemented recruiting infrastructure, including candidate experience, onboarding processes, referrals, and reference systems\.
- **Sabbatical at Sabbatical** (2022\-08\-01–2024\-05\-01) — Focused on professional reflection, skill\-building, and personal well\-being\.
- **Principal Design Recruiter at Brex** (2021\-01\-01–2022\-08\-01) — Experienced in full\-cycle recruiting for Product, Brand, and Content Design, as well as Design Operations and Product Management\. Spearheaded the redesign of design onboarding processes and provided mentorship to junior recruiting team members\.
- **Leadership Design Recruiter at Lyft** (2019\-06\-01–2020\-05\-01) — Experienced in full\-cycle recruiting for leadership positions in Product Design, UX Research, Content Design and Product Management, driving strategic talent acquisition and team growth position ended as part of company\-wide COVID\-19 layoffs\.
- **Product Design Recruiter at Facebook** (2018\-10\-01–2019\-06\-01) — Full\-cycle recruiter supporting the Facebook Ads team and the Facebook App
- **Senior Creative Recruiter  at Apple** (2013\-02\-01–2018\-10\-01) — Full\-cycle recruiting for Marcom, Beats by Dre, Beats 1 Radio, and iTunes\. Partnered with global creative leadership to build out design, marketing, and content teams\.
- **Senior Creative Recruiter at Pereira & O'Dell** (2011\-04\-01–2012\-10\-01) — Led recruitment across disciplines, built the agency’s first ATS and intern program, and partnered with leadership on U\.S\. and international hires to drive growth for the San Francisco and New York offices\.
- **Senior Recruitment Manager at R/GA** (2010\-01\-01–2011\-04\-01) — Helped build out R/GA’s first San Francisco office\.
- **Founder at Katselis Wines** (2009\-07\-01–2013\-02\-01) — Founded and scaled wine import/distribution business and launched proprietary label\.
- **Founder at Katselis Creative** (2009\-02\-01–2010\-02\-01) — Founded and led a recruiting practice that built creative leadership teams for Bay Area agencies and brands, placing executives and senior talent across design, strategy, and account management\.
- **Contract Creative Recruiter at EVB** (2008\-02\-01–2008\-09\-01) — Held recruitment leadership roles, placing creative and design talent and establishing early recruiting processes\.
- **Creative Recruiting Manager at Publicis** (2006\-04\-01–2008\-02\-01) — Recruited full\-time and contract Creative talent across all levels for print and interactive projects, and supported Finance, Marketing, and Strategy hires as needed\. Collaborated with leadership to staff projects efficiently and maintained transparent communication on pipeline status, consistently delivering top candidates in a timely manner\.
- **Account Manager at Robert Half Technology** (2005\-08\-01–2006\-04\-01) — Recruited Creative, Marketing, and Advertising talent for contract and contract\-to\-hire roles, sourcing new business, and managing client relationships\.
- **Manager of Client Operations at FedEx Office** (2001\-01\-01–2005\-01\-01) — Managed onsite client operations for enterprise accounts \(Gap Inc\., Macy’s\)\.
- **Creative Services Manager at AAA NCNU** (1998\-01\-01–2001\-01\-01) — Built and directed in\-house design studio, managing team and supporting 50\+ internal clients\.

## FAQ

### What does Anthony do now?

Anthony works in Talent and Partnerships at Secret Level, a next\-generation entertainment studio powered by AI\. He also serves as a Special Olympics Basketball Coach\.

### What is Anthony’s role at Secret Level?

At Secret Level, Anthony works in Talent and Partnerships for an entertainment studio powered by AI\.

### How is Anthony involved with Special Olympics?

Anthony is a Special Olympics Basketball Coach at Special Olympics\.

### What are Anthony’s recruiting specialties?

Anthony specializes in recruiting creative leadership, including creative directors and executive creative directors\. His broader recruiting background includes creative, design, product, brand, content, marketing, design operations, UX research, strategy, account management, and product\-management talent\.

### How does Anthony approach creative recruiting?

Anthony begins recruiting strategy by building relationships and alignment with hiring managers\. He conducts thorough intake discussions around brand experience, passion, and goals, and evaluates creative talent through portfolio review to validate candidates’ thinking\.

### What is an example of Anthony winning a competitive creative\-leadership search?

Anthony closed a competitive executive creative director search against an overseas chief creative officer offer by using equity and brand positioning\.

### What did Anthony do at Brex?

At Brex, Anthony was a Principal Design Recruiter responsible for full\-cycle recruiting across Product, Brand, and Content Design, as well as Design Operations and Product Management\. He spearheaded a redesign of design onboarding processes and mentored junior recruiting team members\.

### What did Anthony do at Lyft?

At Lyft, Anthony was a Leadership Design Recruiter who led full\-cycle recruiting for leadership roles in Product Design, UX Research, Content Design, and Product Management\. The role ended as part of company\-wide COVID\-19 layoffs\.

### What did Anthony do at Apple?

At Apple, Anthony was a Senior Creative Recruiter responsible for full\-cycle recruiting for Marcom, Beats by Dre, Beats 1 Radio, and iTunes\. He partnered with global creative leadership to build design, marketing, and content teams\.

### What did Anthony do at Facebook?

At Facebook, Anthony was a Product Design Recruiter and a full\-cycle recruiter supporting the Facebook Ads team and the Facebook App\.

### What did Anthony accomplish at Pereira & O’Dell?

At Pereira & O’Dell, Anthony led recruiting across disciplines, built the agency’s first applicant tracking system and intern program, and partnered with leadership on U\.S\. and international hires supporting growth in the San Francisco and New York offices\.

### What did Anthony do at Publicis?

At Publicis, Anthony recruited full\-time and contract creative talent at all levels for print and interactive projects\. He also supported Finance, Marketing, and Strategy hiring, collaborated with leadership to staff projects efficiently, maintained transparent pipeline communication, and consistently delivered top candidates in a timely manner\.

### What did Anthony do at R/GA and Factor San Francisco?

At R/GA, Anthony was a Senior Recruitment Manager who helped build the company’s first San Francisco office\. At Factor San Francisco, he partnered with the Chief Creative Officer and Design Leadership to staff the Google account, built critical creative and design functions, and implemented recruiting infrastructure covering candidate experience, onboarding, referrals, and reference systems\.

### What was Katselis Creative?

Anthony founded Katselis Creative, a recruiting practice that built creative leadership teams for Bay Area agencies and brands\. The practice placed executives and senior talent across design, strategy, and account management\.

### What was Katselis Wines?

Anthony founded and scaled Katselis Wines, a wine import and distribution business, and launched a proprietary label\.

### What did Anthony do at AAA NCNU and EVB?

At AAA NCNU, Anthony built and directed an in\-house design studio, managed the team, and supported more than 50 internal clients\. At EVB, he held contract recruitment leadership roles, placed creative and design talent, and established early recruiting processes\.

### What did Anthony do at FedEx Office and Robert Half Technology?

At FedEx Office, Anthony was Manager of Client Operations for onsite enterprise accounts including Gap Inc\. and Macy’s\. At Robert Half Technology, he recruited creative, marketing, and advertising talent for contract and contract\-to\-hire roles, sourced new business, and managed client relationships\.

### What did Anthony focus on during his sabbatical?

During a sabbatical, Anthony focused on professional reflection, skill\-building, and personal well\-being\.

### What kind of talent function does Anthony want to help build?

Anthony is motivated to work within a talent\-acquisition team environment, particularly where he can help found or build capacity\. He can build recruiting functions from zero or scale existing ones, with hiring\-manager relationships as an early priority\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/antkat

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