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# Gabriel Passarelli

**Headline:** ImageX
**Profession:** Lead Developer
**Location:** São José dos Campos, São Paulo, Brazil

## About

Gabriel Passarelli is the current Lead Developer at ImageX, with more than 10 years of front\-end and back\-end development experience\. He builds technology products that address everyday user problems, working across PHP and Laravel, JavaScript and TypeScript, Vue\.js, CSS and SCSS\. Gabriel is strongest at translating early\-stage ideas and user pain points into practical products, while collaborating with product teams and applying independent technical judgment to scope, complexity, and investment decisions\. At Fanatee, he built a Vue\.js framework for mobile\-game back\-office features and settings, developed shared UI components, and helped build and scale an engineering team supporting admin components across games\. As CTO, full\-stack developer, and co\-founder of Descubra o Mundo Intercâmbio, Gabriel helped create a Brazilian educational marketplace connecting students with language schools abroad, automating formerly offline processes and architecting its domain\-driven\-design core application\. His experience also includes full\-stack work for Pfizer projects at CI&T and WordPress website delivery at W3 Studio\.

## Services

- Full\-Stack Development
- Laravel
- Vue\.js
- Software Development
- Front\-end
- Agile Methodologies
- Programming
- Scrum
- Object Oriented Design
- Web Development
- jQuery
- CSS
- MySQL
- Drupal
- HTML 5
- Git
- WordPress
- SQL
- HTML
- CSS3

## Highlights

- Current Lead Developer at ImageX, following a prior Senior Software Developer role at the company\.
- Brings more than 10 years of front\-end and back\-end development experience\.
- Built a Vue\.js framework at Fanatee for managing mobile\-game back\-office features and settings\.
- Built shared Vue\.js UI components for Fanatee web applications\.
- Created promotional static HTML pages at Fanatee using Bootstrap and Tailwind CSS\.
- Created and scaled an admin tool for Fanatee game designers\.
- Helped build and scale Fanatee’s engineering team for shared admin components across games\.
- Led Fanatee Admin\-team collaboration with product managers, game designers, and other stakeholders to evaluate ideas and estimate time and complexity\.
- Recruited, developed, and managed engineers at Fanatee, with accountability for iteration and roadmap commitments\.
- Wrote and shipped C\# back\-end and Vue\.js front\-end code as Fanatee Admin\-team Tech Lead\.
- Facilitated planning, prioritization, and delegation mentored team members and provided code reviews and feedback at Fanatee\.
- Co\-founded Descubra o Mundo Intercâmbio, a Brazilian marketplace connecting students to language schools abroad\.
- Automated formerly offline processes at Descubra o Mundo Intercâmbio\.
- Created multiple services and white\-label offerings for companies reselling Descubra o Mundo Intercâmbio’s product type\.
- Architected and implemented Descubra o Mundo Intercâmbio’s domain\-driven\-design core application\.
- Worked full\-stack at Descubra o Mundo Intercâmbio with PHP/Laravel, JavaScript/Vue\.js, and CSS/SCSS\.
- Delivered multiple full\-stack projects for Pfizer at CI&T\.
- Created a Facebook application for a Pfizer product while at CI&T\.
- Built Drupal CMS solutions, custom jQuery plugins, and LESS CSS implementations at CI&T\.
- Delivered new websites and updates to existing websites at W3 Studio using WordPress as the main CMS\.

## Experience

- **Lead Developer at ImageX** (2024\-01\-01–present)
- **Senior Software Developer at ImageX** (2022\-03\-01–2024\-03\-01)
- **Tech Lead & Project Manager at Fanatee** (2021\-03\-01–2022\-03\-01) — As the Project Manager of the Admin team, I'm responsible for: \* Collaborate with product managers, game designers, and other stakeholders to evaluate possibilities and estimate the time and complexity of ideas\. \* Recruit, build, and, develop, and manage a team of engineers \* Hold the admin engineering team accountable to iterations and roadmap commitments \* Establish proper feedback loops within the team and give team members immediate feedback when necessary\. As the Tech Lead of the Admin team, I'm responsible for: \* Write and ship high\-quality back\-end\(C\#\) and front\-end code \(Vue\.js\) \* Facilitate plannings with prioritization and delegation of work for the team \* Mentor team members \* Review code and provide recommendations and feedback
- **Full Stack Developer at Fanatee** (2020\-06\-01–2021\-03\-01) — Full stack developer at the Admin Team\. These are some of the projects I've worked on: \- Built a Vue\.js framework to manage Fanatee's mobile games back\-office features/settings \- Built Vue\.js shared UI components to be used within our web applications \- Built several promotional static HTML pages with Bootstrap and Tailwind CSS
- **Software Engineer at CI&T** (2011\-05\-01–2012\-07\-01) — Worked as a full\-stack developer with a team creating multiple projects for Pfizer and also responsible for creating a Facebook application for a Pfizer product\. Worked using technologies like Drupal CMS, LESS CSS, jQuery, building custom jQuery Plugins and Agile Software Development\.
- **CTO & Co\-Founder at Descubra o Mundo Intercâmbio** (2011\-05\-01–2020\-06\-01) — CTO, Full Stack Developer & Co\-Founder of a Brazilian educational marketplace responsible for connecting students to language schools abroad\. We automated the processes that it was entirely offline, created multiple services and white labels to any company that wants to resell this type of product\. During this period I worked in the front\-end and back\-end using technologies like PHP\(Laravel\), Javascript\(Vue\.js\), CSS\(SCSS\) and was responsible for architect and implement our DDD core application\.
- **Web Developer at W3 Studio** (2010\-04\-01–2010\-12\-01) — Worked as a web developer responsible for new projects and update old ones\. Implemented new websites using Wordpress as the main CMS\.

## Education

- Bachelor's degree, Computer Systems Analysis — Pontifícia Universidade Católica de Campinas (2009\-01\-01–2014\-01\-01)
- Exchange Student, Computer Science and Graphic Design — Augustana College (2012\-01\-01–2013\-01\-01)

## FAQ

### What does Gabriel do at ImageX?

Gabriel is a Lead Developer at ImageX\. He is a full\-stack developer who works on front\-end and back\-end software and is interested in modern technologies that solve real user problems\.

### What other role has Gabriel held at ImageX?

Gabriel has also held a Senior Software Developer role at ImageX\.

### What did Gabriel accomplish as a Full Stack Developer at Fanatee?

Gabriel built a Vue\.js framework for managing Fanatee mobile games’ back\-office features and settings\. He also built shared Vue\.js UI components for web applications and created promotional static HTML pages using Bootstrap and Tailwind CSS\.

### What were Gabriel’s responsibilities as Tech Lead and Project Manager at Fanatee?

As Project Manager for Fanatee’s Admin team, Gabriel collaborated with product managers, game designers, and other stakeholders to evaluate ideas and estimate their time and complexity\. He recruited, built, developed, and managed engineers held the team accountable to iteration and roadmap commitments and established feedback loops with timely feedback\. As Tech Lead, he wrote and shipped C\# back\-end and Vue\.js front\-end code, facilitated planning, prioritization, and delegation, mentored team members, and reviewed code with recommendations and feedback\.

### How did Gabriel contribute to Fanatee’s game administration tools?

Gabriel created and scaled an admin tool for game designers and helped build and scale the engineering team responsible for shared admin components across Fanatee games\.

### What did Gabriel do at Descubra o Mundo Intercâmbio?

Gabriel was CTO, full\-stack developer, and co\-founder of Descubra o Mundo Intercâmbio, a Brazilian educational marketplace connecting students to language schools abroad\. He helped automate processes that had been entirely offline, created multiple services and white\-label offerings for companies that wanted to resell this type of product, and architected and implemented the company’s domain\-driven\-design core application using PHP/Laravel, JavaScript/Vue\.js, and CSS/SCSS\.

### What did Gabriel do at CI&T?

At CI&T, Gabriel worked as a full\-stack developer on multiple projects for Pfizer and created a Facebook application for a Pfizer product\. His work used Drupal CMS, LESS CSS, jQuery, custom jQuery plugins, and Agile software development practices\.

### What did Gabriel do at W3 Studio?

At W3 Studio, Gabriel was responsible for new web projects and updates to existing sites\. He implemented new websites using WordPress as the primary CMS\.

### What technologies and development practices does Gabriel use?

Gabriel has worked across full\-stack development, front\-end development, web development, Laravel, Vue\.js, PHP, JavaScript, TypeScript, C\#, jQuery, HTML, HTML5, CSS, CSS3, SCSS, LESS, SQL, MySQL, Drupal, WordPress, Git, Bootstrap, and Tailwind CSS\. He also works with Agile methodologies, Scrum, programming, and object\-oriented design\.

### What is Gabriel’s educational background?

Gabriel studied Computer Science and Graphic Design as an exchange student at Augustana College\. He also earned a bachelor’s degree in Computer Systems Analysis from Pontifícia Universidade Católica de Campinas\.

### How does Gabriel approach product and technical decisions?

Gabriel focuses on identifying user pain points and building solutions around them\. He is open to working in different industries or on different products when the work solves real user problems, and he works with product teams while using his own technical judgment in decision\-making\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/passarelligabriel

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