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# Christopher Salkowitz

**Headline:** Vice President of Sales
**Profession:** Vice President of Sales
**Location:** Benicia, CA, USA

## About

Christopher Salkowitz is a sales, marketing, and business-development leader with experience in healthcare consulting, AI-powered medical technology, commercial landscaping, health and wellness, real estate, legal services, and outsourced B2B sales. Most recently, he held a Vice President of Sales role at a medical consulting company, selling consulting services and leadership placements for hospital sterile processing and operating-room departments. Christopher is strongest in controlling complex sales processes from initial engagement through close, building relationships and channel partnerships, coaching teams, and applying AI automation to scale top-of-funnel activity while personally leading high-value sales conversations. He has consistently closed deals in the $500,000 to $4 million range, with experience on opportunities up to $5 million. At Custom Landscaping and Lawn Care, Christopher created pricing and estimating systems and generated approximately $35 million in new business opportunities in four months. In a later business-development engagement with the company, he brought in $3.2 million in new opportunities in his first three weeks. At RST Automation, he led sales efforts for AI-powered medical equipment, rebuilt CRM and go-to-market infrastructure, and developed partnerships and visibility across healthcare channels.

## Highlights

- Held the most recent Vice President of Sales role at Moab Healthcare, selling interim sterile-processing and operating-room leadership, technicians, and consulting services to hospitals nationwide.
- Consistently closed deals in the $500,000 to $4 million range, with experience on opportunities up to $5 million.
- Generated approximately $35 million in new business opportunities for Custom Landscaping and Lawn Care in four months through networking, cold calling, and targeted marketing campaigns.
- Brought in $3.2 million in new business opportunities in the first three weeks after being rehired as Director of Business Development at Custom Landscaping and Snow/Ice Management.
- Created a snow-pricing algorithm using prior-bid data, market trends, and sustainable market price points to bring consistency to pricing and bidding.
- Built a repeatable commercial landscape-construction estimating spreadsheet that quantified labor, materials, overhead, and profit margins.
- Used CAD software and pricing algorithms to measure, estimate, bid, and win large commercial landscaping and snow-management projects.
- Created PipeDrive CRM-based business-development infrastructure to organize and transform commercial-portfolio expansion.
- Identified operational weaknesses at Custom Landscaping and Lawn Care and established metrics to monitor efficiency and reduce lost opportunities.
- Created targeted marketing campaigns aimed at desired decision makers, generating new relationships and market opportunities.
- Was reinstated at Custom Landscaping and Lawn Care to continue the business-development process initiated in 2020.
- Controlled the full sales process and sales efforts as Director of Sales at RST Automation.
- Sold highly technical AI-powered medical equipment through live demonstrations, trade shows, and direct engagement with key decision makers.
- Rebuilt RST Automation’s sales infrastructure through CRM integration and go-to-market strategies.
- Led a small executive team and used AI automation to scale sales efforts.
- Built RST Automation’s brand equity through strategic partnerships with consulting companies, advocates, social-media influencers, podcasts, trade-publication coverage, and LinkedIn visibility.
- Established a channel partnership through relationship building that led to a subsequent role.
- Coached and mentored sales teams across B2B, B2C, direct-selling, and outsourced-sales environments.
- Managed and coached a 15-person team at Netpique on B2B new-account acquisition, gatekeeper navigation, objection handling, and resilience.
- Supported a referral-based marketing program at Ultra Pure for continuity of business and community market penetration.
- Was nationally recognized for accomplishments as Sales Director at Exquisite Home Products.
- Founded Father and Son Woodworks LLC, producing one-of-a-kind exotic wooden pens with gold and silver hardware.
- Supported motions, trial preparation, legal research, case-law research, and client correspondence as a Paralegal at Joseph R. Gannon, Esq.
- Held a licensed real estate agent role at Keller Williams Realty, Inc.

## Experience

- **Vice President of Sales at Moab Healthcare** (2026-04-01–2026-10-01) — Delivering exceptional interim sterile processing/OR department leadership, technicians, and consulting to optimize throughput and quality at hospitals across the country.
- **Director of Business Development at Custom Landscaping and Snow/Ice Management** (2025-08-01–2025-12-01) — Rehired to lead commercial snow, landscape management, and new landscape builds Creating pricing algorithms and use CAD software to measure and estimate costs to bid and win big commercial projects Creating infrastructure for business development integrating PipeDrive CRM software to organize and transform the business’s commercial portfolio expansion. Brought in $3.2M of new business opportunities in first 3 weeks
- **Sales Director at RST Automation, LLC.** (2024-06-01–2026-04-01) — Attending trade shows and networking with key decision makers Live product demonstrations and selling highly technical AI powered medical equipment Rebuilt infrastructure, from CRM integration to GTM strategies Built brand equity and recognition through strategic partnerships with consulting companies, advocates, social media influencers, appearing on podcasts, published in trade publications with chief editors to present our automated solutions to huge problems faced by hospitals. Built up LinkedIn network giving the company visibility and momentum
- **Director of Sales and Marketing at Custom Landscaping and Lawn Care** (2022-01-01–2022-10-01) — I was reinstated to continue the business development process initiated in 2020. See description below...
- **Licensed Real Estate Agent at Keller Williams Realty, Inc.** (2020-10-01–2021-03-01)
- **Self Employed at Sales, Marketing, and Business Development Consultant** (2020-03-01–2026-04-01) — Freelance consultant working with companies
- **Director of Sales Marketing at Custom Landscaping and Lawncare** (2019-05-01–2020-03-01) — Learned the Landscaping and Snow Removal industry essentially autonomously and changed the way they did business. Created a Snow Pricing Algorithm to bring consistency and order to the way projects were priced and bid using data from previous bids to analyze market trends and price points the market sustains. Created a new Commercial Landscape Construction calculating spreadsheet to simplify bidding by quantifying Labor/Material/Overhead/Profit margins in a way that can be duplicated easily. Brought approximately $35M in new business opportunities to the company through networking, cold calling, and targeted marketing campaigns with people in similar industries in 4 months’ time. Identified key weaknesses in business operations and set up metrics to begin monitoring efficiency so new business processes could be created and less opportunities would be lost due to lack thereof. Created new marketing campaigns that targeted decision makers we wanted to reach and created new opportunities
- **Director of Sales and Marketing at Custom Landscaping and Lawn Care** (2017-05-01–2020-03-01) — Created and implemented sales/marketing systems/operations processes that enabled the company to compete at a higher level that they had sought to acheive. Built a system to simplify a complex specialized industry bidding/estimating process to a formulated spreadsheet, so the focal point and my energy could be utilized building brand impression, relationships, and creating $35M in business opportunities in 4 months. I made it about the people we serve and the purpose we fulfill.
- **Regional Sales Manager at Ultra Pure** (2017-01-01–2021-08-01) — Sales operations, coaching, mentoring, and demonstrating B2B, B2C, and direct selling in the health and wellness field. Developing relationships with clients and consultatively introducing them to a new brand and lifestyle that is a solution to so many different problems to enable them to live longer, happier, healthier lives. Successful referral-based marketing program for continuity of business and market penetration within communities throughout the area.
- **Founder at Father and Son Woodworks LLC** (2012-06-01–2016-07-01) — Beautiful exotic wooden pens with gold and silver hardware. Feel free to inquire I have a big box of them leftover and they are great original gifts anyone would love. All one of a kind!
- **Paralegal at Joseph R. Gannon, Esq.** (2009-09-01–2012-06-01) — Everything from Motions to Trial Preparation Civil, Family, Criminal, and Administrative Law. Legal research, case law, drafted letters and correspondence to clients.
- **Sales Director at Exquisite Home Products** (2008-08-01–2010-09-01) — I was a pace-setter with a strong grasp on how to build value in our brand and products and teach my team to do the same to exponentially grow the organization. I have consistently succeeded in finding even better ways to market our products and was nationally recognized for my accomplishments.
- **Sales Manager at Netpique, LLC** (2007-09-01–2008-08-01) — Motivating and coaching a team of 15 people in a NYC b2b outsourced sales campaign targeted at new account acquisition. Taught overcoming obstacles such as getting past gatekeepers to decision makers, combating objections, and positive attitude enforcement in the face of rejection or any other difficulties encountered.

## Education

- Bachelor’s Degree, Communication Studies and Economics — Rutgers University (2013-01-01–2016-01-01)
- Associate’s Degree, Business Administration and Management, General — Middlesex College (2002-01-01–2005-01-01)
- Associate of Arts, Business Administration and Management, General — Middlesex County
- Legal Assistant/Paralegal — Kaplan University
- Bachelor of Arts, Communication, General — Rutgers University

## FAQ

### What does Christopher do?

Christopher is a sales, marketing, and business-development leader. His experience includes healthcare consulting and leadership placements, AI-powered medical equipment, commercial landscaping and snow/ice management, health and wellness, real estate, legal support, and outsourced B2B sales.

### What are Christopher’s core sales strengths?

Christopher has led complex sales processes end to end, from prospect engagement through close. He specializes in relationship building, consultative selling, sales operations, team coaching, CRM and go-to-market infrastructure, and AI-powered sales automation for top-of-funnel activity. He has consistently closed deals in the $500,000 to $4 million range and has experience with opportunities up to $5 million.

### What did Christopher do at Moab Healthcare?

Christopher’s most recent role was Vice President of Sales at Moab Healthcare, a medical consulting company. He sold interim sterile-processing and operating-room department leadership, technicians, and consulting services designed to optimize hospital throughput and quality.

### What did Christopher accomplish at RST Automation?

At RST Automation, Christopher was Director of Sales, a previous rather than current role. He controlled the company’s sales process and efforts for highly technical AI-powered medical equipment, conducted live product demonstrations, attended trade shows, and networked with key decision makers. He rebuilt sales infrastructure through CRM integration and go-to-market strategies, led a small executive team, and used AI automation to scale sales efforts. Christopher also built brand recognition through consulting-company partnerships, advocates, social-media influencers, podcasts, trade-publication coverage with chief editors, and LinkedIn-network growth.

### What is Christopher’s healthcare sales experience?

Christopher has a strong network of healthcare-industry connections and experience selling healthcare consulting services and leadership placements. He established a channel partnership through relationship building that led to his next role, and he has described healthcare sales challenges candidly while identifying how AI technology can support the sales process.

### What did Christopher do at Custom Landscaping and Snow/Ice Management?

At Custom Landscaping and Snow/Ice Management, Christopher was rehired as Director of Business Development to lead commercial snow services, landscape management, and new landscape builds. He created pricing algorithms and used CAD software to measure and estimate costs for large commercial bids. He also built business-development infrastructure around PipeDrive CRM to organize and transform commercial-portfolio expansion, bringing in $3.2 million in new business opportunities during his first three weeks.

### What did Christopher accomplish at Custom Landscaping and Lawn Care?

Across Director of Sales Marketing and Director of Sales and Marketing roles at Custom Landscaping and Lawn Care, Christopher learned the landscaping and snow-removal industry essentially autonomously and changed the company’s approach to business. He created a snow-pricing algorithm using prior-bid data, market trends, and sustainable market price points. He also built a commercial landscape-construction spreadsheet that quantified labor, materials, overhead, and profit margins for repeatable bidding. These systems simplified a specialized estimating process, enabled the company to compete at a higher level, and freed his time to build relationships, brand impression, and opportunities. Christopher generated approximately $35 million in new business opportunities in four months through networking, cold calling, and targeted marketing campaigns. He identified operational weaknesses, established efficiency metrics, and created campaigns aimed at targeted decision makers. He was later reinstated to continue the business-development process initiated in 2020.

### What does Christopher do at Ultra Pure?

At Ultra Pure, Christopher served as Regional Sales Manager in the health and wellness field. His work included sales operations, coaching and mentoring, and demonstrating B2B, B2C, and direct-selling approaches. He developed client relationships and consultatively introduced a new brand and lifestyle positioned as a solution to help people live longer, happier, and healthier lives. He also supported a referral-based marketing program for business continuity and market penetration in communities throughout the area.

### What is Christopher’s consulting work?

Christopher works as a self-employed Sales, Marketing, and Business Development Consultant, serving companies on a freelance basis.

### Does Christopher have real estate experience?

Christopher was a licensed real estate agent at Keller Williams Realty, Inc.

### What did Christopher do at Exquisite Home Products?

At Exquisite Home Products, Christopher was Sales Director. He helped build value in the company’s brand and products, taught his team to do the same to grow the organization, and was nationally recognized for his accomplishments. He also focused on finding improved ways to market the company’s products.

### What is Father and Son Woodworks LLC?

Christopher founded Father and Son Woodworks LLC, which produced one-of-a-kind exotic wooden pens with gold and silver hardware.

### What legal experience does Christopher have?

As a Paralegal at Joseph R. Gannon, Esq., Christopher supported civil, family, criminal, and administrative-law matters. His responsibilities included work from motions through trial preparation, legal and case-law research, and drafting letters and client correspondence.

### What did Christopher do at Netpique?

At Netpique, LLC, Christopher was Sales Manager for a New York City B2B outsourced-sales campaign focused on new-account acquisition. He motivated and coached a team of 15 people, including instruction on reaching decision makers past gatekeepers, addressing objections, and maintaining a positive attitude through rejection and other difficulties.

### What is Christopher’s educational background?

Christopher holds a Bachelor’s Degree in Communication Studies and Economics from Rutgers University, also listed as a Bachelor of Arts in Communication, General from Rutgers University. He holds an Associate’s Degree in Business Administration and Management, General from Middlesex College, also listed as an Associate of Arts in Business Administration and Management, General from Middlesex County. He also completed Legal Assistant/Paralegal education at Kaplan University.

### What work arrangements does Christopher prefer?

He is willing to travel when needed if accommodations are provided.

## Links

- LinkedIn: https://www.linkedin.com/in/christophersalkowitz

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