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# Andrew Hartman

**Headline:** Marketing & Advertising Specialist
**Profession:** Advertising Account Manager
**Location:** Greater Orlando

## About

Andrew Hartman is a marketing and advertising specialist whose most recent role was Advertising Account Manager at Grow Pro Agency. He is strongest in research-led campaign strategy, paid media management, performance analysis, digital copywriting, and practical problem solving. Andrew has hands-on experience managing paid social and search campaigns across Meta, Instagram, and Google Ads, using campaign data and analytical tools to identify trends and recommend optimizations. At Grow Pro Agency, he developed and executed multichannel digital marketing campaigns, created audience-focused landing-page, social, and direct-response copy, and used AI and emerging marketing tools to support content development. He has demonstrated the ability to research problems, pivot strategy, and drive membership growth. Andrew also brings operations, reporting, event marketing, and administrative experience from Fanatics, Inc., the Tampa Bay Rays, and The Inspiration Co. He holds a Bachelor of Science in Marketing from the University of South Florida and is purposefully returning to Orlando for his next role. Andrew is open to independent work and collaborative team environments, with experience in both research and client-facing work.

## Services

- Advertising
- Account Marketing
- Resource Coordination
- Instagram Advertising
- Community Marketing
- Community Engagement
- Community Outreach
- Analytical Skills
- Corporate Communications
- Team Coordination
- Project Management
- Facebook Marketing
- Google Ads
- Online Advertising
- Online Marketing
- Adobe Photoshop
- Microsoft Excel
- Working With Children
- Social Media Marketing
- Digital Marketing
- Marketing
- Management
- Search Engine Optimization \(SEO\)
- Administrative Assistance
- Adobe Creative Suite
- Microsoft Office
- Social Media
- Event Management
- Time Management
- Instagram

## Highlights

- Developed and executed multichannel digital marketing campaigns as an Advertising Account Manager at Grow Pro Agency.
- Managed paid social and search campaigns across Meta, Instagram, and Google Ads.
- Evaluated marketing campaigns with analytical tools and performance data, identified trends, and provided actionable optimization recommendations.
- Researched problems and pivoted campaign strategy to drive results, including membership growth.
- Created audience-focused digital and direct-response copy for landing pages, social media, and other marketing communications.
- Leveraged AI and emerging digital marketing tools to improve content development.
- Managed and analyzed Excel data at Fanatics, Inc. to streamline product creation and improve productivity.
- Generated detailed data reports for cross-departmental meetings at Fanatics, Inc.
- Conducted internal-system audits at Fanatics, Inc. to support data accuracy and customer satisfaction.
- Collaborated with cross-functional teams at Fanatics, Inc. to identify and address customer needs.
- Promoted Tampa Bay Rays brand awareness through face-to-face events and grassroots marketing.
- Assisted with the setup and operation of interactive Tampa Bay Rays events.
- Prepared reports and presentations for senior-level staff at The Inspiration Co.
- Managed and created engaging content for The Inspiration Co.’s internal social media platform.
- Assisted with the development and training of new employees at The Inspiration Co.
- Earned a Bachelor of Science in Marketing from the University of South Florida.

## Experience

- **Advertising Account Manager at Grow Pro Agency** (2023-01-01–2026-05-01) — \- Developed and executed multichannel digital marketing campaigns - Used analytical tools and marketing performance data to evaluate campaigns, identify trends, and provide actionable optimization recommendations - Created compelling, audience-focused digital and direct-response copy for landing pages, social media, and other marketing communications - Leveraged AI and emerging digital marketing tools to improve content development
- **Merchandise Operations Coordinator at Fanatics, Inc.** (2022-05-01–2023-01-01) — \- Managed and analyzed data in Excel to streamline product creation and improve productivity. - Generated detailed data reports for presentation at cross-departmental meetings - Conducted audits on internal systems to ensure accuracy of data and optimize customer satisfaction. - Collaborated with cross-functional teams to identify and address customer needs.
- **Administrative Assistant at The Inspiration Co.** (2022-01-01–2022-05-01) — \- Prepared reports and presentations for senior-level staff, ensuring clear and concise communication. - Managed and created engaging content for the company's internal social media platform. - Assisted in the development and training of new employees, fostering a productive team environment.
- **Street Team Member at Tampa Bay Rays** (2021-11-01–2022-07-01) — \- Promoted brand through face-to-face events - Increased brand awareness through grassroots marketing - Assisted with the operation and set up of interactive events

## Education

- Bachelor's degree, Marketing — University of South Florida (2018-01-01–2022-05-01)
- Bachelor of Science, Marketing — University of South Florida

## FAQ

### What does Andrew do?

Andrew is a marketing and advertising specialist. His most recent role was Advertising Account Manager at Grow Pro Agency, where he managed multichannel digital marketing work, campaign analysis, copywriting, and marketing-tool adoption.

### What are Andrew’s core strengths?

Andrew’s strengths include research-led campaign strategy, paid social and search campaign management, analytical problem solving, performance optimization, digital copywriting, and clear practical communication. He can work independently or collaboratively and has experience with both research-focused and client-facing responsibilities.

### What did Andrew accomplish at Grow Pro Agency?

At Grow Pro Agency, Andrew developed and executed multichannel digital marketing campaigns. He used analytical tools and performance data to evaluate results, identify trends, and make actionable optimization recommendations wrote audience-focused copy for landing pages, social media, and other marketing communications and leveraged AI and emerging digital marketing tools to improve content development.

### What paid-media and campaign-strategy experience does Andrew have?

Andrew has hands-on experience managing paid social and search campaigns on Meta, Instagram, and Google Ads. He has also used research to identify problems and pivot campaign strategy to drive results, including membership growth.

### What did Andrew do at Fanatics, Inc.?

At Fanatics, Inc., Andrew managed and analyzed Excel data to streamline product creation and improve productivity. He generated detailed reports for cross-departmental meetings, audited internal systems for data accuracy and customer satisfaction, and collaborated with cross-functional teams to identify and address customer needs.

### What did Andrew do with the Tampa Bay Rays?

As a Street Team Member for the Tampa Bay Rays, Andrew promoted the brand through face-to-face events, increased awareness through grassroots marketing, and assisted with the setup and operation of interactive events.

### What did Andrew do at The Inspiration Co.?

At The Inspiration Co., Andrew prepared reports and presentations for senior-level staff, managed and created content for the company’s internal social media platform, and helped develop and train new employees to support a productive team environment.

### What is Andrew’s education?

Andrew earned a Bachelor of Science in Marketing from the University of South Florida. His LinkedIn education record lists the marketing degree as completed in 2022.

### What marketing, analytics, and operational skills does Andrew list?

Andrew’s listed skills include advertising, account marketing, digital marketing, online marketing, online advertising, social media marketing, social media advertising, Facebook marketing, Instagram advertising, Twitter marketing, Google Ads, Google Analytics, search engine optimization, WordPress, and brand awareness. He also lists community marketing, community engagement, community outreach, event management, corporate communications, social media communications, communication, project management, resource coordination, team coordination, management, time management, analytical skills, and administrative assistance. His tools include Microsoft Excel, Microsoft Office, Microsoft Word, Microsoft Teams, Adobe Photoshop, Adobe Creative Suite, Instagram, Twitter, and YouTube he also lists data entry and working with children.

### What type of work environment and responsibilities does Andrew prefer?

Andrew prefers research and campaign strategy work over client-facing activities, while remaining experienced in and open to both. He is also open to roles that involve independent problem solving or collaboration with a team.

### What is Andrew seeking geographically for his next role?

Andrew is purposefully returning to Orlando for his next role.

## Links

- LinkedIn: https://www.linkedin.com/in/andrewfhartman

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