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# Alfredo \(Fredo\) Ayala

**Headline:** UX Designer \| Grad Student in Design & Innovation @ SMU \| UTD Alum \| UXPA
**Profession:** UX Designer \| Grad Student in Design & Innovation @ SMU \| UTD Alum \| UXPA
**Location:** Dallas\-Fort Worth Metroplex

## About

Alfredo \(Fredo\) Ayala is a UX designer and graduate student in Design & Innovation at Southern Methodist University, with a Bachelor of Arts in Design and Applied Arts from The University of Texas at Dallas and an Associate of Arts in Design and Applied Arts from Tarrant County College\. Fredo is strongest in the full UX design process: researching user needs through interviews and online resources, identifying behavioral patterns and user problems, creating low\-fidelity prototypes, conducting user testing, and iterating designs in response to feedback\. Fredo led UX design for a capstone financial app focused on financial wellness, incorporating savings goals, purchase reflection, and spending controls to address overspending\. Alongside design work, Fredo has built engagement, training, operations, and customer\-service experience through leadership roles with UX Club at UT Dallas and Tarrant County College–Northeast Campus, as well as restaurant roles at Outback Steakhouse and Red Robin\. In hospitality settings, Fredo trained front\-of\-house employees, managed high\-volume service, handled sales balancing exceeding $2,000, improved check average by 15%, and used Oracle MICROS with 99% accuracy for food orders and split\-check payments\.

## Highlights

- Led UX design for a capstone financial app focused on financial wellness, with savings\-goal, purchase\-reflection, and spending\-control features\.
- Applied user research, low\-fidelity prototyping, user testing, and feedback\-driven iteration throughout the UX design process\.
- Identified user problems through interviews and online research and designed solutions responsive to behavioral patterns, including overspending\.
- Serves as Student Engagement Officer for UX Club at UT Dallas, supporting event engagement, club awareness, membership growth, officer bonding events, flyer posting, class announcements when permitted, and member mailing\-list reminders\.
- Works alongside the UX Club Marketing Officer to represent UX Club at UT Dallas\.
- Assisted with organization meetings, member engagement, campus\-event promotion, recruitment, and communication about scholarships, volunteering, and campus events as an officer at Tarrant County College–Northeast Campus\.
- Processed food orders and split\-check payments in Oracle MICROS with 99% accuracy as a server at Outback Steakhouse\.
- Handled cash and end\-of\-night balancing for Outback Steakhouse sales exceeding $2,000\.
- Led onboarding and training for new front\-of\-house staff at Outback Steakhouse and provided feedback to new servers on the floor\.
- Used conflict\-resolution techniques to independently de\-escalate customer complaints at Outback Steakhouse\.
- Increased check average by 15% as an Outback Steakhouse bartender through strategic upselling of appetizers and cocktail or wine pairings\.
- Managed a 20\-seat bar, service well, and table section serving up to 200 guests per night during peak hours at Outback Steakhouse\.
- Maintained compliance with state and local laws, safe\-food practices, recipe guidelines, and bar\-cleanliness standards at Outback Steakhouse\.
- Managed a six\-to\-eight\-table section and more than 200 covers per night in Red Robin’s high\-volume service environment\.
- Created training guides and shift checklists at Red Robin and taught menu knowledge, POS\-system use, and safety rules\.
- Earned a Bachelor of Arts in Design and Applied Arts from The University of Texas at Dallas\.
- Earned an Associate of Arts in Design and Applied Arts from Tarrant County College\.
- Is pursuing a Master’s Degree in Design & Innovation at Southern Methodist University\.

## Experience

- **Student Engagement Officer at UX Club at UT Dallas** (2025\-08\-01–2026\-05\-01) — Responsible for engagement during events and getting the UX Club more known amongst UT Dallas students\. Must be able to think of creative ways to get students involved with the club\. Responsible for helping grow the UX Club membership\. Responsible for planning occasional officer bonding events\. Responsible for working alongside the Marketing Officer to represent the UX Club\. Responsible for posting flyers\. If the professor allows, responsible for announcing and informing members of your class about the UX Club\. Send out event reminders to our members through our mailing list\.
- **Bartender at Outback Steakhouse** (2025\-05\-01–2026\-08\-01) — Increased check average by 15% through strategic upselling of appetizers and cocktail/wine pairings\. • Managed a 20\-seat bar, service well, and table section serving up to 200 guests per night during peak hours\. • Efficiently led bar service, ensuring a memorable guest experience that aligns with our hospitality standards\. • Adhered to state and local laws, safe food practices, and recipe guidelines while maintaining a clean bar area\.
- **Server at Outback Steakhouse** (2024\-03\-01–2026\-08\-01) — Mastered the POS system Oracle MICROS to process food orders and split\-check payments with 99% accuracy\. • Responsible for accurate cash handling and end\-of\-night balancing for sales up to $2,000\+\. • Utilized conflict resolution techniques to de\-escalate customer complaints independently\. • Led onboarding and training programs for new front\-of\-house staff\. • Monitored new servers on the floor and gave helpful feedback\.
- **Officer at Tarrant County College \- Northeast Campus** (2024\-01\-01–2024\-05\-01) — · Assist in running organization meetings and keep members engaged and involved with activities and events · Aid in campus events featuring and promoting our organization to recruit potential members · Collaborate with staff and organizations to promote our values and relay important information regarding scholarships, volunteering opportunities, and events happening on all campuses
- **Server at Red Robin** (2023\-01\-01–2024\-08\-01) — Acted as a team player, running food and busing tables for colleagues during rushes\. • Optimized table turnover continuously without making guests feel rushed\. • Thrived in a high\-volume environment, managing a 6\-8 table section with 200\+ covers per night\. • Created training guides and shift checklists • Taught menu knowledge, POS system use, and safety rules\.

## Education

- Master's Degree, Design & Innovation — Southern Methodist University (2026\-08\-01–2028\-05\-01)
- Bachelor of Arts, Design and Applied Arts — The University of Texas at Dallas (2024\-08\-01–2026\-05\-01)
- Associate of Arts \- AA, Design and Applied Arts — Tarrant County College (2022\-08\-01–2024\-05\-01)

## FAQ

### What does Fredo do?

Fredo is a UX designer and a graduate student pursuing a Master’s Degree in Design & Innovation at Southern Methodist University\.

### What are Fredo’s UX design strengths?

Fredo’s strengths include user research, identifying user problems and behavioral patterns, low\-fidelity prototyping, user testing, and iterating designs based on feedback\. Fredo has experience across the full UX process, from research through prototypes and redesigns\.

### What was Fredo’s financial\-app capstone project?

Fredo led UX design for a capstone financial app that addressed financial wellness and overspending\. The app included features for savings goals, purchase reflection, and spending controls, informed by research into user problems and behavior patterns\.

### How does Fredo approach user research and design iteration?

Fredo conducts user research through interviews and online resources to identify problems\. Fredo uses research findings and user\-testing feedback to adapt and improve designs\.

### What does Fredo do with UX Club at UT Dallas?

As Student Engagement Officer for UX Club at UT Dallas, Fredo is responsible for driving engagement during events, increasing the club’s visibility among UT Dallas students, helping grow membership, planning occasional officer bonding events, and working with the Marketing Officer to represent the club\. Fredo also posts flyers, announces the club in class when permitted by professors, and sends event reminders through the member mailing list\.

### What did Fredo do as an officer at Tarrant County College–Northeast Campus?

As an officer at Tarrant County College–Northeast Campus, Fredo assisted with organization meetings and member engagement supported campus events that promoted the organization and recruited potential members and collaborated with staff and organizations to share values and information about scholarships, volunteering opportunities, and events across campuses\.

### What did Fredo accomplish as a server at Outback Steakhouse?

At Outback Steakhouse, Fredo worked as a server and mastered Oracle MICROS to process food orders and split\-check payments with 99% accuracy\. Fredo handled cash and end\-of\-night balancing for sales exceeding $2,000, independently de\-escalated customer complaints, led onboarding and training for new front\-of\-house staff, and monitored new servers while providing feedback\.

### What did Fredo accomplish as a bartender at Outback Steakhouse?

As a bartender at Outback Steakhouse, Fredo increased check average by 15% through strategic upselling of appetizers and cocktail or wine pairings\. Fredo managed a 20\-seat bar, service well, and table section serving as many as 200 guests per night during peak hours, while following state and local laws, safe\-food practices, recipe guidelines, and bar\-cleanliness standards\.

### What did Fredo do at Red Robin?

At Red Robin, Fredo supported colleagues by running food and busing tables during rushes, optimized table turnover without making guests feel rushed, and managed a six\-to\-eight\-table section in a high\-volume environment with more than 200 covers per night\. Fredo also created training guides and shift checklists and taught menu knowledge, POS use, and safety rules\.

### What is Fredo’s educational background?

Fredo earned a Bachelor of Arts in Design and Applied Arts from The University of Texas at Dallas, an Associate of Arts in Design and Applied Arts from Tarrant County College, and is pursuing a Master’s Degree in Design & Innovation at Southern Methodist University\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/alfredoayala64

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