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# Ken Hogan

**Headline:** Revenue & GTM Leader | Engineering Capacity & AI | Ancient Technology | Marketing Intelligence | Ledger
**Profession:** Vice President of Sales & Customer Success \(US\)
**Location:** United States

## About

Ken Hogan is a revenue and go-to-market leader serving as Vice President of Sales & Customer Success \(US\) at Ancient | The Wisdom of Technology and as Founder & Commercial Advisor of Consult MWM, LLC. At Ancient, Ken leads U.S. commercial strategy across sales, customer success, strategic accounts, and partnerships, helping regulated companies expand engineering capacity through specialized nearshore talent, senior LATAM AI-enabled engineers, and AI-enabled delivery. He works with CTOs, CIOs, product leaders, and engineering executives on specialized skill gaps, delivery demands, and technology capacity constraints. Through Consult MWM, Ken provides fractional revenue leadership to founder-led and growth-stage B2B companies seeking repeatable revenue execution before hiring a full-time executive. His work spans revenue strategy, positioning, sales process, pipeline development, forecasting, revenue operations, customer growth, retention, and sales leadership. His current Conversion Path / Ledger engagement focuses on Ledger’s financial calibration platform, which helps leaders clarify assumptions behind important financial decisions. Ken’s record includes scaling OppGen Marketing’s revenue from approximately $1 million to nearly $4.3 million, growing a key account from $1.5 million to $2.7 million, producing more than $2 million in sales at Epproach Communications, and expanding a DCS Technologies book of business from $50,000 to more than $1.2 million annually.

## Services

- Enterprise Technology Sales
- Customer Success
- Nearshore Staff Augmentation
- Fractional Executive Leadership
- Revenue Leadership
- Fintech / Banking / Insurtech
- Engineering Team Augmentation
- Fractional Ownership
- Fractional Sales Professional
- Customer Service Management
- Nearshore Software Development
- Technical Recruiting
- LATAM Talent Strategy
- Client-Facing Solutioning
- Delivery Team Optimization
- LATAM Developer Placement
- Engineering Team Scaling
- IT Staff Augmentation
- Nearshore Talent Strategy
- Software Development Staffing
- Lead Qualification
- Client Services
- Account Directors
- Consultation
- Market Analysis
- Sales Strategy Development
- New Media
- Advertising Sales
- Business Acumen
- Keynote

## Highlights

- Serves as Vice President of Sales & Customer Success \(US\) at Ancient | The Wisdom of Technology, leading U.S. sales, customer growth, strategic partnerships, and go-to-market execution.
- Partners with CTOs, CIOs, product leaders, and engineering executives to address capacity constraints through embedded senior LATAM AI-enabled engineering teams aligned to business outcomes.
- Helps regulated companies build and launch technology faster through specialized engineering, nearshore talent, project-based development, and AI-enabled delivery.
- Drives Ancient’s U.S. commercial strategy across sales, customer success, strategic accounts, and partnerships.
- Builds relationships with flagship Ancient customers and technology partners while connecting commercial, delivery, and operations teams to improve execution and customer outcomes.
- Drives account expansion at Ancient through customer alignment, opportunity development, and executive engagement, and advises sales and customer-success teams on account strategy, pipeline, and commercial execution.
- Founded Consult MWM, LLC and provides fractional revenue leadership to founder-led and growth-stage B2B companies.
- Helps Consult MWM clients move from founder-dependent growth to repeatable revenue execution through revenue strategy, positioning, sales process and pipeline development, forecasting, revenue operations, customer growth, retention, and sales leadership.
- Serves as Fractional GTM Lead for Conversion Path / Ledger beginning in August 2026.
- Served as Fractional VP of Growth for Neolytix from May 2026 through August 2026.
- Served as Fractional Head of Client Development for OppGen Marketing from March 2023 through July 2025.
- Supported Big Orange Marketing, Etcetera BioProcess Services, LLC, and LenderPayments through Consult MWM engagements.
- Built and led OppGen Marketing’s SMB sales organization from the ground up, growing it to four Account Executives and an outsourced SDR/BDR function.
- Owned approximately $2.5 million in peak annual quota across new business and client expansion at OppGen Marketing.
- Helped scale OppGen Marketing’s revenue from approximately $1 million to nearly $4.3 million before COVID.
- Built OppGen Marketing’s sales processes, CRM structure, pipeline management, forecasting cadence, and sales playbooks.
- Developed and coached OppGen sales professionals with accountability for pipeline, conversion, and revenue performance.
- Grew a DCS Technologies book of business from $50,000 annually to more than $1.2 million.
- Used managed-print-services savings analysis, waste elimination, and print-tracking software to differentiate DCS Technologies solutions.
- Produced more than $2 million in sales at Epproach Communications, a managed Wi-Fi solutions provider acquired by Comcast.
- Managed Epproach business development across multifamily housing, hospitality, healthcare, and commercial markets.
- Built new-logo pipeline and executive-level conversations for Motionstrand, a digital experience agency serving HealthTech, Pharma, Biotech, and Life Sciences.
- Developed Motionstrand strategic technology partnerships across Pantheon, Acquia, AWS, and Google ecosystems.
- Managed strategic CPG relationships, new business development, audience strategy, data, and theater-based advertising solutions at National CineMedia.
- Was promoted from Senior Account Executive to Central Ohio Business Sales Manager at Sprint and led Mobile Solutions Specialists serving corporate clients.
- Supported higher education, healthcare, and medium-to-large business clients at Sprint with wireless solutions, fleet and asset tracking, paperless forms, and IoT development.
- Saved an account from a competitor by identifying unshared client needs and pivoting resources to address them.
- Grew a key account from $1.5 million to $2.7 million through consistent 20% to 30% year-over-year growth.
- Maintains client relationships through face-to-face meetings and bridges delivery and client teams.

## Experience

- **Vice President of Sales & Customer Success \(US\) at Ancient | The Wisdom of Technology** (2024-10-01–present) — Serve as the U.S. commercial leader, driving sales, customer growth, strategic partnerships, and the broader U.S. go-to-market motion. Partner with CTOs, CIOs, product leaders, and engineering executives to address technology capacity constraints through embedded senior LATAM engineering teams aligned to business outcomes. Help organizations address specialized skill gaps, delivery demands, and engineering capacity without relying solely on domestic hiring. Key Responsibilities: -Drive U.S. commercial strategy across sales, customer success, strategic accounts, and partnerships. -Build relationships with flagship customers and technology partners. -Connect commercial, delivery, and operations teams to improve execution and customer outcomes. -Drive account expansion through customer alignment, opportunity development, and executive engagement. -Advise sales and customer success teams on account strategy, pipeline, and commercial execution.
- **Founder & Commercial Advisor, Consult MWM at Consult MWM, LLC** (2023-01-01–present) — I partner with founder-led and growth-stage B2B companies that need executive revenue leadership before making a full-time leadership hire and help them move from founder-dependent growth to repeatable revenue execution. This is done through: -Revenue strategy and positioning -Sales process and pipeline development -Forecasting and revenue operations -Customer growth and retention -Sales leadership and development Selected Fractional Executive Engagements Conversion Path / Ledger | Fractional GTM Lead August 2026 – Present Neolytix | Fractional VP of Growth May 2026 – August 2026 OppGen Marketing | Fractional Head of Client Development March 2023 – July 2025 Big Orange Marketing, Etcetera BioProcess Services, LLC, LenderPayments
- **Account Director, CPG Lead at National CineMedia \(NCM\)** (2023-05-01–2024-09-01) — National CineMedia is a national cinema advertising network, helping brands reach audiences through theater-based advertising and audience data. -Managed strategic CPG relationships and new business development. -Developed client relationships with marketing and commercial leaders. -Built advertising solutions around audience strategy, data, and campaign objectives. -Managed opportunities from prospecting through client engagement and execution.
- **Director of Sales \(Strategic Partnerships\) at Motionstrand** (2022-03-01–2023-01-01) — Motionstrand was a digital experience agency serving regulated industries including HealthTech, Pharma, Biotech, and Life Sciences. -Built new-logo pipeline through targeted prospecting and executive-level conversations. -Engaged commercial and transformation leaders on complex digital initiatives. -Developed strategic technology partnerships across the Pantheon, Acquia, AWS, and Google ecosystems. -Partnered with delivery teams to align client objectives with digital experience solutions.
- **Vice President of Sales, SMB at OppGen Marketing** (2017-05-01–2022-03-01) — Built and led the SMB sales organization from the ground up, growing it to four Account Executives and an outsourced SDR/BDR function while owning new business, client expansion, and revenue execution. -Owned approximately $2.5M in peak annual quota across new business and client expansion. -Helped scale company revenue from approximately $1M to nearly $4.3M before COVID. -Built sales processes, CRM structure, pipeline management, forecasting cadence, and sales playbooks. -Developed and coached sales professionals with accountability for pipeline, conversion, and revenue performance. Specialized Online Digital Marketing for - Men's/Women's Sexual Wellness, Alternative Pain Management, Chiropractic, Neuropathy, Aesthetics, Med Spa, Real Estate, Legal
- **Business Development Manager at Epproach Communications \(acquired by Comcast\)** (2016-01-01–2017-05-01) — Managed business development for managed Wi-Fi solutions across multifamily housing, hospitality, healthcare, and commercial markets. -Produced more than $2M in sales -Developed relationships with property management and business decision-makers. -Sold managed network, wireless, and technology solutions.
- **Central Ohio Business Sales Manager at Sprint** (2014-01-01–2016-01-01) — I started my tenure as a senior account executive and was promoted to sales manager and lead a team of Mobile Solutions Specialists who engage our corporate clientele. We provide wireless solutions to higher education, healthcare, and medium to large businesses. Our team specialties include:  Fleet and asset tracking, paperless forms, and IoT Development. My Leadership Specialties: Strategic Selling Skills Solution Selling Training and Development SME Sales Management Marketing Planning and Execution Sales Coaching Account Planning Corporate & Individual Liable Wireless Sales and Marketing
- **Senior Account Manager at DCS Technologies Corporation** (2001-10-01–2014-03-01) — Printers and Copiers?!?! How could someone get excited about printers and copiers. I did. You would be surprised at how much money organizations spent on their printer and copier fleets. I found my niche and I loved it. When I called a company, I usually found them surprised that I was calling to talk about the fleet of printers, copiers, and multifunction printer fleet and not about toner. Showing hard dollar savings for service and support, eliminate waste, and tracking software to accurately account for all printing separated me and how I did things. Hard \(and smart\) work payed off. I was able to take a very small book of business of $50k annually and turn it into over a 1.2 million book of business. Solutions Sales practices transfer from industry to industry. I love helping businesses solve real problems. Managed Print Services Copiers Printers Office Supplies

## FAQ

### What does Ken do?

Ken leads U.S. sales, customer success, strategic accounts, partnerships, and the broader go-to-market motion for Ancient | The Wisdom of Technology. He also leads Consult MWM, where he provides fractional revenue and go-to-market leadership to B2B companies.

### What does Ken do at Ancient?

At Ancient, Ken partners with CTOs, CIOs, product leaders, and engineering executives. He helps regulated organizations build and launch technology faster through project-based development, specialized engineering, embedded senior LATAM AI-enabled engineers, nearshore talent, and AI-enabled delivery.

### What are Ken’s responsibilities at Ancient?

Ken drives U.S. commercial strategy across sales, customer success, strategic accounts, and partnerships. He builds relationships with flagship customers and technology partners connects commercial, delivery, and operations teams drives account expansion and advises sales and customer-success teams on account strategy, pipeline, and commercial execution.

### How does Ken help technology and engineering leaders?

Ken helps organizations address engineering-capacity constraints, specialized skill gaps, and delivery demands without relying solely on domestic hiring. His work centers on aligning embedded senior LATAM engineering teams to business outcomes.

### What is Consult MWM?

Consult MWM partners with founder-led and growth-stage B2B companies that need executive revenue leadership before making a full-time leadership hire. Ken helps companies move from founder-dependent growth to repeatable revenue execution through revenue strategy and positioning, sales process and pipeline development, forecasting and revenue operations, customer growth and retention, and sales leadership and development.

### What is Ken’s work with Conversion Path / Ledger?

Ken has served as Fractional GTM Lead for Conversion Path / Ledger since August 2026. Ledger’s financial calibration platform helps business leaders bring greater clarity to the assumptions behind important financial decisions. Ken has known Ledger’s founder for nearly 10 years and supports the founder’s vision and the problem Ledger addresses.

### What other fractional executive engagements has Ken held?

Ken served as Fractional VP of Growth for Neolytix from May 2026 through August 2026. He also served as Fractional Head of Client Development at OppGen Marketing from March 2023 through July 2025.

### Which other companies has Ken supported through Consult MWM?

Ken has also supported Big Orange Marketing, Etcetera BioProcess Services, LLC, and LenderPayments through Consult MWM engagements.

### What did Ken accomplish at OppGen Marketing?

As Vice President of Sales, SMB at OppGen Marketing, Ken built and led the SMB sales organization from the ground up. He grew it to four Account Executives plus an outsourced SDR/BDR function, owned new business and client expansion, and led revenue execution.

### What revenue and operating results did Ken drive at OppGen Marketing?

At OppGen Marketing, Ken owned approximately $2.5 million in peak annual quota across new business and client expansion. He helped scale company revenue from approximately $1 million to nearly $4.3 million before COVID, built sales processes and CRM structure, established pipeline-management and forecasting cadences, created sales playbooks, and coached sales professionals on pipeline, conversion, and revenue performance. OppGen specialized in online digital marketing for sexual wellness, alternative pain management, chiropractic, neuropathy, aesthetics, med spa, real estate, and legal markets.

### What did Ken do at DCS Technologies Corporation?

Ken was a Senior Account Manager at DCS Technologies Corporation, where he sold managed print services, copiers, printers, and office supplies. He focused on hard-dollar savings in service and support, waste reduction, and tracking software for accurately accounting for printing.

### What did Ken accomplish at DCS Technologies Corporation?

Ken grew a small DCS Technologies book of business from $50,000 annually to more than $1.2 million. His approach differentiated him by addressing printer, copier, and multifunction-printer fleet economics rather than focusing only on toner.

### What did Ken do at Epproach Communications?

At Epproach Communications, which was acquired by Comcast, Ken managed business development for managed Wi-Fi solutions across multifamily housing, hospitality, healthcare, and commercial markets. He built relationships with property-management and business decision-makers and sold managed network, wireless, and technology solutions.

### What sales result did Ken achieve at Epproach Communications?

Ken produced more than $2 million in sales at Epproach Communications.

### What did Ken do at Motionstrand?

As Director of Sales for Strategic Partnerships at Motionstrand, Ken supported a digital experience agency serving regulated HealthTech, Pharma, Biotech, and Life Sciences industries. He built new-logo pipeline through targeted prospecting and executive conversations, engaged commercial and transformation leaders on complex digital initiatives, and aligned client objectives with digital-experience solutions alongside delivery teams.

### Which technology ecosystems did Ken develop partnerships with at Motionstrand?

Ken developed strategic technology partnerships across the Pantheon, Acquia, AWS, and Google ecosystems while at Motionstrand.

### What did Ken do at National CineMedia?

As Account Director and CPG Lead at National CineMedia, Ken managed strategic consumer packaged goods relationships and new business development. He developed client relationships with marketing and commercial leaders, built theater-based advertising solutions around audience strategy, data, and campaign objectives, and managed opportunities from prospecting through execution.

### What did Ken do at Sprint?

Ken began at Sprint as a Senior Account Executive and was promoted to Central Ohio Business Sales Manager. He led Mobile Solutions Specialists serving higher education, healthcare, and medium-to-large businesses with wireless solutions, including fleet and asset tracking, paperless forms, and IoT development.

### What are Ken’s core professional strengths?

Ken’s sales and leadership specialties include strategic and solution selling, sales management, sales coaching, training and development, account planning, marketing planning and execution, corporate and individual-liable wireless sales and marketing, forecasting, customer retention, key-account management, strategic partnerships, and executive-level relationship building. His broader experience includes enterprise technology sales, customer success, nearshore staff augmentation, LATAM talent strategy, software-development staffing, technical sales, digital marketing, advertising sales, telecommunications, connected TV, OTT, DOOH, programmatic advertising, Google Ads, and Facebook marketing.

### What account-growth and retention results has Ken achieved?

Ken has saved an account from a competitor by uncovering previously unshared client needs and redirecting resources to meet them. He has also grown a key account from $1.5 million to $2.7 million through consistent 20% to 30% year-over-year growth. His client work emphasizes face-to-face relationship building and serving as a bridge between delivery and client teams.

## Links

- LinkedIn: https://www.linkedin.com/in/khoganjr

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