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# Charles Ferriola

**Headline:** Customer Success Manager & Project Lead at BrainPOP
**Profession:** Customer Success Manager & Project Lead
**Location:** Massapequa, New York, United States

## About

Charles Ferriola is a Customer Success Manager and Project Lead at BrainPOP, where he manages a large New York City Department of Education customer\-success book spanning more than 600 schools\. With five years in EdTech, Charles specializes in product adoption, customer relationships, retention, renewals, and expansion, aligning BrainPOP solutions to the evolving needs of school districts\. He is particularly strong in high\-touch customer success work, including onboarding, implementation, enablement, strategic account planning, and identifying growth opportunities\. At BrainPOP, Charles leads onsite meetings and trainings with DOE departments, connects with district and school leaders on product use and updates, gathers feedback, and partners cross\-functionally with product, sales, support, accounting, and billing teams\. He develops account\-based growth plans that account for risk and territory complexity while maintaining accurate forecasts and pipelines\. His work has exceeded quota by more than $400,000\. Previously, Charles managed 1,500 schools on BrainPOP’s School Team and generated $2\.9 million in revenue in 2020 and $4\.1 million in 2021\. He holds a Bachelor of Science in Marketing from the University of Delaware\.

## Highlights

- Manages more than 600 schools within the DOE as Customer Success Manager and Project Lead at BrainPOP\.
- Leads onsite meetings and trainings with key DOE departments\.
- Oversees special projects to improve customer\-success team productivity and customer retention rates\.
- Exceeded quota by more than $400,000 by identifying growth and expansion opportunities among current customers\.
- Connects with district and school leaders to support ongoing BrainPOP use, provide product updates, and gather customer feedback\.
- Develops strategic account\-based growth plans that account for risk mitigation and territory complexity\.
- Maintains accurate forecasts and sales pipelines\.
- Collaborates with internal teams to maximize customer satisfaction and retention\.
- Built trusted partnerships within two of the largest school districts in the United States\.
- Turned around an at\-risk customer by reintroducing product features to an administrator unfamiliar with recent updates, improving usage and securing renewal\.
- Managed 1,500 schools across the United States as an Account Manager on BrainPOP’s School Team\.
- Created specialized renewal plans for every school in his Account Manager territory\.
- Generated $2\.9 million in revenue in 2020 and $4\.1 million in 2021 as an Account Manager on BrainPOP’s School Team\.
- Led Zoom demonstrations for schools in his Account Manager territory\.
- Managed more than 800 schools across the United States as Senior Account Manager on BrainPOP’s School Team\.
- Led virtual meetings and trainings with school and district administrators as Senior Account Manager\.
- Mentored new hires at BrainPOP\.
- Maintained renewal business for all East Coast accounts in BrainPOP Sales Operations\.
- Managed the BrainPOP sales\-operations Jira queue and produced school and district usage reports\.
- Created sales\-team training documents and led quote\-creation training sessions for new sales representatives\.
- Processed and maintained classroom, school, and district accounts as a BrainPOP District Relations Associate\.
- Created quotes and sales orders, trained new associates, and created a new\-employee training guide at BrainPOP\.
- Maintained accounts for 40 vendors and helped maintain stock across 38 Northeast locations at Jetro Restaurant Depot\.
- Supported a senior interactive account manager, tested website functionality, conducted client prospecting, and made 20 cold calls per day at Aptinet Inc\.
- Placed and confirmed purchase orders, batched invoices, and allocated back orders at Maharam\.
- Earned a Bachelor of Science in Marketing from the University of Delaware\.

## Experience

- **Customer Success Manager & Project Lead at BrainPOP** (2022\-06\-01–present) — Manage over 600 schools within the DOE Lead onsite meetings and trainings with key departments within the DOE Oversee special projects to improve CSM teams productivity and customer retention rate Successfully identify growth and expansion opportunities with current customers in my territory which led to exceeding my quota by over $400,000 Connect with district and school leaders to ensure the ongoing use of BrainPOP, provide product updates and gather customer feedback Develop strategic account\-based growth plans that consider risk mitigation and any relevant complexity in the territory Maintain accurate forecast and pipeline Collaborate with internal teams to maximize customer satisfaction and retention
- **Senior Account Manager\-School Team at BrainPOP** (2022\-06\-01–2023\-10\-01) — Managed over 800 schools throughout the U\.S\. Led virtual meetings and trainings with school and district administrators Maintained accurate forecast and pipeline Collaborated with internal teams to maximize customer retention Mentored new hires
- **Account Manager\-School Team at BrainPOP** (2020\-01\-01–2022\-06\-01) — Oversaw 1500 schools located throughout the US\. Created specialized renewal plans for each school within my territory\. Ensured each school renews their subscription on time and is aware of our latest product updates\. Lead zoom demos with schools in my territory\. Brought in $2\.9 million in revenue in 2020 and $4\.1 million in 2021\.
- **Sales Operations at BrainPOP** (2018\-04\-01–2020\-01\-01) — Maintenance of renewal business for all east coast accounts Pull usage reports for individual schools and districts Manage Jira queue for sales operations team Update client contact database Provide territory coverage for colleagues on long term leave Create training documents for sales team Lead quote creation training sessions for new sales representatives
- **District Relations Associate at BrainPOP** (2016\-07\-01–2018\-03\-01) — Process, create, and maintain classroom, school and district accounts Supports sales managers and activate their subscribers in timely fashion Collaborate with customer support to correct any issues customers have Work with accounting and billing team to maintain accurate payment information and receipts Train new associates Create quotes for new and renewing customers Create sales orders for processed accounts Create training guide for new employees
- **Temporary Resource Coordinator at Maharam** (2016\-04\-01–2016\-06\-01) — Place and confirming purchase orders Invoice batching Receiving and allocating back orders
- **Assistant Buyer at Jetro Restaurant Depot** (2015\-03\-01–2016\-01\-01) — Support senior buyer in dry grocery department Send out and confirm orders Account maintenance for 40 vendors daily email and phone correspondence with vendors and our stores Maintain stock of our items in our 38 northeast locations Manage vendor marketing program Qualify inbound leads
- **Intern at Aptinet Inc** (2013\-06\-01–2013\-08\-01) — Supported senior interactive account manager • Tested website user ability and functionality • Assisted sales department • Client prospecting • Cold calling\- 20 calls per day • Maintained and updated client database • Coordinated with marketing team on presentations • Returned to internship during winter break 2014
- **Intern at Aptinet Inc\.** (2013\-06\-01–2013\-08\-01) — Supported senior interactive account manager • Tested website user ability and functionality • Assisted sales department • Client prospecting • Cold calling\- 20 calls per day • Maintained and updated client database • Coordinated with marketing team on presentations • Returned to internship during winter break 2014
- **seasonal employee at Town of Oyster Bay** (2010\-06\-01–2012\-08\-01) — Provided customer service for boating patrons • Cashier • Opened and closed cash register on daily basis • Filled out bank deposit slips • Screened and directed phone calls • Scheduled appointments for management and service representatives

## Education

- Bachelor of Science \(B\.S\.\), Marketing — University of Delaware (2010\-01\-01–2014\-01\-01)

## FAQ

### What does Charles do at BrainPOP?

Charles is a Customer Success Manager and Project Lead at BrainPOP\. He manages more than 600 schools within the DOE, leads customer meetings and trainings, supports adoption and ongoing use of BrainPOP, and leads projects intended to improve customer\-success team productivity and retention\.

### What are Charles's core customer\-success strengths?

Charles specializes in customer adoption, onboarding, implementation, renewals, expansion, retention, strategic account planning, forecasting, and customer enablement\. He has five years of experience in the EdTech industry\.

### What is the scope of Charles's current customer portfolio?

Charles manages over 600 schools within the DOE as part of a large customer\-success book\. He works with district and school leaders to support ongoing BrainPOP usage, share product updates, and collect customer feedback\.

### How does Charles support DOE customers?

Charles leads onsite meetings and trainings with key DOE departments\. He also develops strategic account\-based growth plans that consider risk mitigation and relevant territory complexity\.

### What growth results has Charles delivered at BrainPOP?

Charles identifies growth and expansion opportunities among current customers in his territory\. This work led him to exceed quota by more than $400,000\.

### How does Charles contribute to retention and internal operations?

Charles maintains an accurate forecast and sales pipeline, collaborates with internal teams to maximize satisfaction and retention, and oversees special projects designed to improve CSM\-team productivity and customer retention rates\.

### How does Charles work across teams and districts?

Charles has built trusted partnerships within two of the largest school districts in the United States\. He works cross\-functionally with product, sales, and support teams to advocate for customer needs and support customer satisfaction\.

### What type of customer\-success work does Charles prefer?

Charles has experience across onboarding and adoption as well as renewals and expansion\. He prefers a higher\-touch customer\-success approach with a smaller book of business\.

### How has Charles helped an at\-risk customer renew?

Charles turned around an at\-risk customer by re\-selling product features to an administrator who was unfamiliar with recent updates\. He used candid customer input to personalize enablement, improved usage, and secured the renewal\.

### What did Charles accomplish as an Account Manager on BrainPOP's School Team?

As an Account Manager on BrainPOP’s School Team, Charles oversaw 1,500 schools across the United States\. He created specialized renewal plans, ensured timely subscription renewals, communicated product updates, and led Zoom demonstrations for schools in his territory\. He brought in $2\.9 million in revenue in 2020 and $4\.1 million in 2021\.

### What did Charles do as a Senior Account Manager at BrainPOP?

As a Senior Account Manager on BrainPOP’s School Team, Charles managed more than 800 schools across the United States\. He led virtual meetings and trainings with school and district administrators, maintained accurate forecasts and pipelines, collaborated on retention, and mentored new hires\.

### What did Charles do as a District Relations Associate at BrainPOP?

As a District Relations Associate at BrainPOP, Charles processed, created, and maintained classroom, school, and district accounts\. He supported sales managers, activated subscribers, worked with customer support on customer issues, partnered with accounting and billing on payment information and receipts, created quotes and sales orders, trained new associates, and created a training guide for new employees\.

### What did Charles do in Sales Operations at BrainPOP?

In Sales Operations at BrainPOP, Charles maintained renewal business for East Coast accounts, pulled school and district usage reports, managed the sales\-operations Jira queue, updated the client\-contact database, and provided territory coverage for colleagues on long\-term leave\. He also created training documents and led quote\-creation training for new sales representatives\.

### What did Charles do at Jetro Restaurant Depot?

As an Assistant Buyer at Jetro Restaurant Depot, Charles supported the senior buyer in the dry grocery department\. He sent and confirmed orders, maintained accounts for 40 vendors, communicated daily with vendors and stores, helped maintain item stock across 38 Northeast locations, managed a vendor marketing program, and qualified inbound leads\.

### What did Charles do during his internships at Aptinet Inc\.?

Charles interned at Aptinet Inc\., supporting a senior interactive account manager, testing website usability and functionality, assisting sales, prospecting clients, making 20 cold calls per day, updating the client database, coordinating marketing presentations, and returning for an internship during winter break in 2014\.

### What did Charles do at Maharam?

As a Temporary Resource Coordinator at Maharam, Charles placed and confirmed purchase orders, batched invoices, and received and allocated back orders\.

### What did Charles do for the Town of Oyster Bay?

As a seasonal employee for the Town of Oyster Bay, Charles provided customer service for boating patrons, worked as a cashier, opened and closed the cash register daily, completed bank deposit slips, screened and directed calls, and scheduled appointments for management and service representatives\.

### Where did Charles attend college?

Charles earned a Bachelor of Science in Marketing from the University of Delaware\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/charles\-ferriola\-a0a64b67

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