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# Billy Barrera

**Headline:** Sales Development Manager, Enterprise SaaS
**Profession:** Sales Development Manager, Enterprise SaaS
**Location:** Austin, TX, USA

## About

Billy Barrera is a Sales Development Manager for Enterprise SaaS at LCPtracker, Inc\., where he leads sales development strategy, team growth, and outbound performance\. Billy is strongest at building scalable SDR organizations: creating operating processes and playbooks, developing managers and account\-executive talent, and coaching representatives through role plays and direct call leadership\. At LCPtracker, he transformed an inbound\-focused team into one generating 60–70% of its activity through outbound work, while achieving record demo\-to\-close conversion rates and annual demo records during his tenure as SDR manager\. Billy built the SDR function’s processes, onboarding, and playbooks from scratch, scaled the team from four to 11 representatives, and established an SDR leadership layer\. His career also includes sales and lending leadership roles at Angi Leads, Gateway Mortgage Group, Village Capital & Investment, and Schwan’s Home Service\. Billy completed SaaS Sales Training through LCPtracker Academy, holds Federal Davis\-Bacon Certification, and pursued business coursework at Western Governors University\.

## Highlights

- Transformed LCPtracker’s SDR team from inbound\-focused work to 60–70% outbound activity\.
- Achieved record demo\-to\-close conversion rates at LCPtracker\.
- Set annual demo records during his tenure as SDR manager at LCPtracker\.
- Promoted six SDRs internally into account executive and leadership positions\.
- Built SDR processes, onboarding, and playbooks from scratch at LCPtracker\.
- Scaled the LCPtracker SDR team from four to 11 representatives\.
- Built an SDR leadership layer at LCPtracker\.
- Developed vertical\-specific lead\-routing and qualification language\.
- Designed and implemented territory planning and vertical specialization\.
- Built Atlas AI Agent to transform SDR productivity\.
- Coaches SDRs through role plays, direct call leadership, and leading by example\.

## Experience

- **Sales Development Manager, Enterprise SaaS at LCPtracker, Inc\.** (2023\-01\-01–2026\-01\-01)
- **Sales Development Representative at LCPtracker, Inc\.** (2023\-01\-01–2023\-01\-01)
- **Inside Sales Consultant at Angi Leads** (2022\-01\-01–2022\-01\-01)
- **Loan Partner at Gateway Mortgage Group** (2020\-01\-01–2021\-01\-01)
- **National Loan Officer Manager at Village Capital & Investment** (2018\-01\-01–2019\-01\-01)
- **Area Manager / National Sales Trainer at Schwan’s Home Service** (2003\-01\-01–2017\-01\-01)

## Education

- SaaS Sales Training — LCPtracker Academy
- Federal Davis\-Bacon Certification
- Business Coursework — Western Governors University

## FAQ

### What does Billy do?

Billy is a Sales Development Manager for Enterprise SaaS at LCPtracker, Inc\. He leads SDR strategy, team development, outbound performance, and sales\-development operations\.

### What is Billy strongest at?

Billy’s strengths include building SDR operating systems, scaling teams, developing leaders, improving outbound performance, and coaching through role plays and direct call leadership\.

### What did Billy accomplish at LCPtracker?

At LCPtracker, Billy transformed the SDR team from an inbound\-focused model to one in which 60–70% of activity was outbound\. The team achieved record demo\-to\-close conversion rates and set annual demo records during his tenure as SDR manager\.

### How did Billy build the SDR operating model at LCPtracker?

Billy built the SDR processes, onboarding, and playbooks from scratch\. He also designed and implemented territory planning, vertical specialization, vertical\-specific lead routing, and qualification language\.

### How did Billy develop and scale the SDR team?

Billy scaled the SDR team from four to 11 representatives and built an SDR leadership layer\. He promoted six SDRs internally into account executive and leadership positions\.

### How does Billy coach sales development representatives?

Billy uses hands\-on coaching, including role plays and leading by example on calls\.

### What AI project did Billy build?

Billy built Atlas AI Agent to transform SDR productivity\.

### What was Billy’s earlier role at LCPtracker?

Billy previously worked as a Sales Development Representative at LCPtracker, Inc\.

### What did Billy do at Angi Leads?

Billy worked as an Inside Sales Consultant at Angi Leads\.

### What did Billy do at Gateway Mortgage Group?

Billy worked as a Loan Partner at Gateway Mortgage Group\.

### What did Billy do at Village Capital & Investment?

Billy served as National Loan Officer Manager at Village Capital & Investment\.

### What did Billy do at Schwan’s Home Service?

Billy served as Area Manager and National Sales Trainer at Schwan’s Home Service\.

### What education and certifications does Billy have?

Billy completed SaaS Sales Training through LCPtracker Academy and holds Federal Davis\-Bacon Certification\. He also completed business coursework at Western Governors University\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/ACoAABUAmvcB6N\_4Ygb\_u4DQknT8BbE9qO\-BZ24

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