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# Jackson Rother

**Headline:** GTM @ Eden | Enterprise Infrastructure
**Profession:** Business Development Representative
**Location:** New York, New York, United States

## About

Jackson Rother is a Business Development Representative at Eden, where he helps build the go-to-market function for an enterprise AI infrastructure company. His work spans founder-led sales, outbound strategy, customer discovery, strategic partnerships, technical events, and design-partner acquisition. Jackson is strongest at research-driven prospecting, straightforward personalized outreach focused on customer pain points, and combining high-volume activity with thoughtful qualification. He uses email, phone, and LinkedIn to reach technical decision-makers, including heads of engineering and CFOs, and targets mid- to small-sized fintech and healthcare startups with data-security needs. Jackson typically qualifies opportunities at the Series A stage or above, with a preference for Series B and C+ companies, and can independently progress deals before involving an account executive for later stages or higher-value opportunities. His background also includes sales and trading at Deutsche Bank, business analytics at Sigora Solar, commercial real estate asset management at New Vernon Equities, consumer retail equity research at Payforth LLC, and fundraising for the University of Virginia. A University of Virginia economics graduate, Jackson brings financial modeling, underwriting, market research, SQL, CRM, and go-to-market skills to commercial and analytical work.

## Services

- Customer Relationship Management \(CRM\)
- Go-to-Market Strategy
- Strategic Partnerships
- Business Development
- Customer Acquisition
- Salesforce.com
- SQL
- Credit Derivatives
- Loan Underwriting
- Foreign Exchange \(FX\) Trading
- Acquisitions
- Commercial Real Estate
- Financial Econometrics
- R \(Programming Language\)
- Collaboration
- Fixed Income Trading
- Sales Strategy
- Market Research
- Sales Prospecting
- Visual Basic for Applications \(VBA\)
- Research Skills
- Presentations
- Investment Valuation
- Derivatives
- Trading
- Investments
- Economics
- Communication
- Due Diligence
- Company Valuation

## Highlights

- Helps build Eden’s go-to-market function for an enterprise AI infrastructure company across founder-led sales, outbound strategy, customer discovery, partnerships, technical events, and design-partner acquisition.
- Conducts 50 to 100 cold outbound touches per day, equivalent to 250 to 500 touches per week, using email, phone, and LinkedIn.
- Qualifies opportunities at a Series A minimum, with a preference for Series B, Series C, and later-stage companies.
- Prospects to heads of engineering, CFOs, and other technical decision-makers at mid- to small-sized fintech and healthcare startups with data-security needs.
- Uses prospect research and direct, personalized pain-point messaging to support outbound engagement.
- Independently progresses some opportunities and involves an account executive at later stages or for high-value deals.
- Raised more than $14,000 for University of Virginia schools and programs through strategic fundraising campaigns.
- Achieved 200% of shift call quota as a University of Virginia fundraiser.
- Converted more than 100 leads into active donors through high-volume phone and email outreach.
- Built donor segments using historical giving data to personalize fundraising messaging and improve conversion.
- Generated corporate-credit trade ideas at Deutsche Bank through research on issuer fundamentals, credit drivers, and relative-value dislocations.
- Underwrote private-credit facilities at Deutsche Bank by assessing borrower creditworthiness and collateral value.
- Delivered daily analysis at Deutsche Bank covering derivatives, rates, credit, foreign exchange, and macro events.
- Built dynamic Excel financial models at Sigora Solar to analyze deal performance and identify unbilled revenue, increasing transaction profitability.
- Used SQL at Sigora Solar to analyze sales-pipeline and customer data, uncovering trends that informed sales strategy.
- Improved reporting efficiency by 27% at Sigora Solar by automating workflows in Salesforce and Excel.
- Generated revenue forecasts at Sigora Solar by analyzing sales-pipeline metrics and deal progression.
- Conducted consumer retail equity research and public-company valuation at Payforth LLC using DCF and comparable-company analysis.
- Analyzed financial statements, earnings calls, and macro market data at Payforth LLC to assess company performance and investment potential.
- Conducted acquisition underwriting and financial modeling at New Vernon Equities, analyzing cash flows, valuations, and market comparables.
- Performed commercial-asset market research and due diligence at New Vernon Equities to identify risks and opportunities affecting acquisition strategy.
- Monitored leasing, occupancy, and operating metrics across a commercial real estate portfolio to identify value-add opportunities.
- Updated asset-level financial models with sensitivity analysis and refined assumptions to improve return projections.
- Earned a bachelor’s degree in Economics from the University of Virginia in 2024.
- Holds FINRA Series 66 and Securities Industry Essentials certifications.
- Earned a Blockchain Certificate from Virginia Tech and completed five Financial Edge Training programs: The Deal Maker Online, The Investment Banker, The Valuer Online, The Accountant Online, and The Modeler Online.

## Experience

- **Business Development Representative at Eden** (2026-05-01–present) — Helping build the go-to-market function for Eden, an enterprise AI infrastructure company. Working across founder-led sales, outbound strategy, customer discovery, partnerships, technical events, and design partner acquisition.
- **Asset Management Analyst at New Vernon Equities** (2024-09-01–2025-10-01) — Conducted underwriting and financial modeling for potential acquisitions, analyzing cash flows, valuations, and market comparables to support investment decisions • Performed detailed market research and due diligence on commercial assets, identifying key risks and opportunities that influenced acquisition strategy • Monitored performance of property portfolio, analyzing leasing, occupancy, and operating metrics to identify value-add opportunities • Updated asset-level financial models, performing sensitivity analysis and refining assumptions to improve return projections
- **Fundraiser at University of Virginia** (2023-09-01–2024-04-01) — Raised $14k+ through strategic fundraising campaigns, engaging with alumni and parents to support various UVA schools and programs. • Consistently achieved 200% of shift call quota while building strong rapport and relationships with alumni • Managed high-volume outreach via phone and email to convert 100+ leads into active donors • Built donor segments based on historical giving to personalize messaging and improve conversion
- **Summer Analyst at Deutsche Bank** (2023-06-01–2023-08-01) — Interned in Deutsche Bank’s Sales & Trading division, gaining experience with credit, foreign exchange, rates, derivatives, and asset backed finance. • Generated trade ideas across corporate credit markets by conducting in-depth research on issuer fundamentals, credit drivers, and relative value dislocations • Underwrote private credit facilities by analyzing borrower creditworthiness and collateral value • Delivered daily market analysis on derivatives, rates, credit, FX, and macro events
- **Business Analyst at Sigora Solar** (2022-08-01–2023-05-01) — Drove operating improvements by building financial models, automating reporting workflows, and analyzing sales pipeline performance. • Built dynamic Excel financial models to analyze deal performance and identify unbilled revenue, increasing transaction profitability • Utilized SQL queries to analyze sales pipeline and customer data, uncovering trends and performance insights that informed sales strategy • Improved reporting efficiency by 27% by automating workflows in Salesforce and Excel • Generated revenue forecasts by analyzing sales pipeline metrics and monitoring deal progression across the sales cycle
- **Summer Analyst at Payforth LLC** (2022-06-01–2022-08-01) — Contributed to portfolio strategy through consumer retail equity research. • Conducted equity research and valuation on public companies using DCF and comparable analysis, supporting investment recommendations • Analyzed financial statements, earnings calls, and macro market data to assess company performance and investment potential

## Education

- Bachelor's degree, Economics — University of Virginia (2024-01-01)
- Deerfield Academy (2017-09-01–2020-05-01)

## FAQ

### What does Jackson do at Eden?

Jackson is a Business Development Representative at Eden. He helps build Eden’s go-to-market function for its enterprise AI infrastructure business through founder-led sales, outbound strategy, customer discovery, partnerships, technical events, and design-partner acquisition.

### Who does Jackson prospect to?

Jackson prospects primarily to technical decision-makers, including heads of engineering and CFOs. His target accounts include mid- to small-sized fintech and healthcare startups with data-security needs.

### How does Jackson qualify and research prospects?

Jackson qualifies leads at a Series A minimum and prefers Series B, Series C, and later-stage companies with deeper resources. He uses research to identify fit and tailors messaging to the prospect’s pain points.

### What is Jackson’s outbound prospecting approach?

Jackson conducts approximately 50 to 100 cold outbound touches per day, or 250 to 500 per week. He uses email, phone, and LinkedIn for multichannel prospecting.

### How does Jackson approach deal ownership and career growth?

Jackson may run deals independently and hand them to an account executive at later stages or when an opportunity is high value. He is interested in progressing from a BDR role into closing roles with greater pipeline ownership and enjoys both high-volume outbound opportunities and larger consultative deals.

### What did Jackson accomplish as a fundraiser at the University of Virginia?

At the University of Virginia, Jackson raised more than $14,000 through strategic fundraising campaigns supporting UVA schools and programs. He consistently achieved 200% of his shift call quota, converted more than 100 leads into active donors through phone and email outreach, and built donor segments based on historical giving to personalize messaging and improve conversion.

### What did Jackson do at Deutsche Bank?

Jackson interned in Deutsche Bank’s Sales & Trading division, where he gained experience across credit, foreign exchange, rates, derivatives, and asset-backed finance. He generated corporate-credit trade ideas through research on issuer fundamentals, credit drivers, and relative-value dislocations underwrote private-credit facilities by assessing borrower creditworthiness and collateral value and delivered daily analysis on derivatives, rates, credit, FX, and macro events.

### What did Jackson accomplish at Sigora Solar?

At Sigora Solar, Jackson drove operating improvements through financial modeling, reporting automation, and sales-pipeline analysis. He built dynamic Excel models to analyze deal performance and identify unbilled revenue, used SQL to identify pipeline and customer trends that informed sales strategy, improved reporting efficiency by 27% through Salesforce and Excel workflow automation, and created revenue forecasts from pipeline metrics and deal progression.

### What did Jackson do at Payforth LLC?

At Payforth LLC, Jackson contributed to portfolio strategy through consumer retail equity research. He conducted public-company equity research and valuation using discounted cash flow and comparable-company analysis, and analyzed financial statements, earnings calls, and macroeconomic market data to assess performance and investment potential.

### What did Jackson do at New Vernon Equities?

At New Vernon Equities, Jackson conducted underwriting and financial modeling for potential commercial real estate acquisitions, evaluating cash flows, valuations, and market comparables. He performed market research and due diligence, monitored leasing, occupancy, and operating performance across the property portfolio, identified value-add opportunities, and updated asset-level models with sensitivity analyses and refined assumptions to improve return projections.

### What is Jackson’s educational background?

Jackson earned a bachelor’s degree in Economics from the University of Virginia in 2024. He also attended Deerfield Academy, which is listed with a 2020 date.

### What sales and go-to-market skills does Jackson have?

Jackson’s commercial and go-to-market skills include customer relationship management, go-to-market strategy, strategic partnerships, business development, customer acquisition, Salesforce, sales strategy, sales prospecting, cold calling, presentations, communication, collaboration, project management, and market research.

### What analytical and technical skills does Jackson have?

Jackson’s analytical and technical skills include SQL, R, Visual Basic for Applications, Microsoft Excel, data analysis, economic data analysis, economic modeling, financial forecasting, financial modeling, financial accounting, financial econometrics, and research skills.

### What finance and investment skills does Jackson have?

Jackson’s finance and investment skills include credit derivatives, loan underwriting, foreign exchange trading, fixed-income trading, derivatives, private credit, asset management, acquisitions, commercial real estate, due diligence, investment valuation, company valuation, DCF valuation, leveraged buyouts, fundamental analysis, equity research, financial analysis, investments, trading, and economics.

### What certifications and training does Jackson have?

Jackson holds FINRA Series 66 and Securities Industry Essentials certifications. He also holds a Blockchain Certificate from Virginia Tech and completed Financial Edge Training’s The Deal Maker Online, The Investment Banker, The Valuer Online, The Accountant Online, and The Modeler Online programs.

## Links

- LinkedIn: https://www.linkedin.com/in/jbr6

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