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# Sarah Dhillon

**Headline:** Corporate Comms Manager \| Sales Enablement \| Field Marketing \| Salesforce, Copilot
**Profession:** Communications Manager
**Location:** Arlington, Texas, United States

## About

Sarah Dhillon is a Communications Manager at Lumen Technologies, where she leads multi\-channel enablement activation and strategic communications for the Salesforce Project\. She is strongest in sales enablement, field marketing, event strategy, change management, and connecting audience insight to revenue\-focused outcomes\. Sarah has delivered targeted messaging through email, Viva Engage, and in\-app channels scaled Lumen’s Salesforce Change Champion program to 80 members and helped drive adoption through standardized governance and collaboration\. Previously at Lumen, she generated $8\.6 million in annual recurring revenue through an ongoing marketing campaign with a 37\.8% win rate, drove $1\.2 million in recurring revenue through coaching clinics, and launched a Deal Coaching Clinic program associated with 20% year\-over\-year growth\. Sarah has built and owned events end to end, including regional and NFL events, and pivoted event programming to virtual formats during COVID, where virtual events outperformed in\-person KPI results\. She holds a Bachelor of Applied Science in Political Science and Government from the University of California, Berkeley, and has studied Project Management through UC Berkeley Extension\.

## Services

- Sales Enablement
- Go\-to\-Market Strategy
- Sales Growth
- Microsoft Copilot
- ChatGPT
- Artificial Intelligence \(AI\)
- Digital Strategy
- Team Leadership
- Organizational Leadership
- Team Building
- Tranparency
- Trusting Relationships
- Corporate Trust
- Retail
- Retail Sales
- Retail Marketing
- Multi\-channel Retail
- Organizational Culture
- Culture
- Project
- Live Events
- Flyers
- Flyer Design
- Event ideas
- Customer Relationship Management \(CRM\)
- Business Relationship Management
- Relationship Building
- Partner Relationship Management
- Key Account Relationship Building
- Sales

## Highlights

- Leads multi\-channel enablement activation for Lumen Technologies’ Salesforce Project, enhancing agent adoption and supporting a smooth rollout\.
- Developed strategic communications plans and targeted messaging through email, Viva Engage, and in\-app channels for the Salesforce Project\.
- Scaled Lumen’s Salesforce Change Champion program to 80 members, standardizing governance and improving collaboration\.
- Achieved $8\.6 million in annual recurring revenue and a 37\.8% win rate through an ongoing field\-marketing campaign at Lumen Technologies\.
- Led field activations and national events at Lumen, increasing engagement among new hires\.
- Developed onboarding\-aligned account\-based marketing programs that improved lead quality and supported early\-stage sales readiness\.
- Collaborated with Sales Enablement and Enterprise Sales leaders to launch targeted onboarding campaigns\.
- Drove $1\.2 million in recurring revenue through innovative coaching clinics at Lumen Technologies\.
- Designed and implemented onboarding and enablement programs for go\-to\-market teams across more than 236 accounts\.
- Launched a Deal Coaching Clinic program that achieved 20% year\-over\-year growth and improved reporting accuracy for high\-value opportunities\.
- Managed more than 40 client accounts as an Enterprise Account Manager I, delivering a high\-touch experience focused on customer retention\.
- Identified upsell and expansion opportunities that reduced seller cycle time\.
- Worked cross\-functionally to deliver tailored customer solutions and streamline deal processes\.
- Built themed events at Comcast and managed regional and NFL events at Lumen\.
- Pivoted to virtual events during COVID, with virtual\-event KPI results outperforming in\-person events\.
- Designed events around customer behavior, needs, and family evening routines to support sales KPIs and customer upgrades\.
- Built and owned events end to end with a creative, audience\-targeted approach\.

## Experience

- **Communications Manager at Lumen Technologies** (2025\-08\-01–present) — Led multi\-channel enablement activation for Salesforce Project, enhancing agent adoption and ensuring smooth rollout\. • Developed strategic communications planning, delivering targeted messaging via email, Viva Engage, and in\-app channels\. • Scaled the Salesforce Change Champion program to 80 members, standardizing governance and improving collaboration\.
- **Field Marketing Manager at Lumen Technologies** (2023\-07\-01–2024\-01\-01) — Achieved $8\.6 million in annual recurring revenue with a 37\.8% win rate with an ongoing marketing campaign\. • Led field activations and national events, significantly enhancing engagement among new hires\. • Developed onboarding\-aligned ABM programs that improved lead quality and supported early\-stage sales readiness\. • Collaborated with Sales Enablement and Enterprise Sales leaders to launch targeted onboarding campaigns\.
- **Sales Enablement Manager at Lumen Technologies** (2023\-06\-01–2025\-08\-01) — Drove $1\.2 million in recurring revenue through innovative coaching clinics at Lumen Technologies\. • Designed and implemented onboarding and enablement programs for GTM teams, enhancing productivity across 236\+ accounts\. • Launched a Deal Coaching Clinic program, achieving 20% YoY growth and improving reporting accuracy for high\-value opportunities\.
- **Enterprise Account Manager I at Lumen Technologies** (2022\-06\-01–2023\-07\-01) — Managed over 40 client accounts, ensuring a high\-touch experience that fostered customer retention\. • Proactively identified upsell and expansion opportunities, reducing seller cycle time\. • Collaborated with cross\-functional teams to deliver tailored solutions and streamline deal processes\.
- **Community Account Manager at Comcast** (2020\-11\-01–2022\-07\-01)
- **Event Specialist at Comcast** (2019\-06\-01–2020\-11\-01)
- **Retail Sales Professional at Comcast** (2018\-05\-01–2019\-06\-01)
- **Accounting Assistant at Orega Inc\.** (2017\-06\-01–2018\-05\-01)
- **Assistant Manager at Body Time** (2016\-12\-01–2017\-06\-01)
- **Marketing Intern at Course Hero** (2016\-07\-01–2016\-11\-01)
- **Marketing Intern at Solutions: Therapy and Mediation** (2016\-05\-01–2016\-07\-01)
- **Marketing Intern at OpenCampus App** (2016\-01\-01–2016\-04\-01)

## Education

- Project Management — UC Berkeley Extension (2017\-01\-01–2019\-01\-01)
- Bachelor of Applied Science \(B\.A\.Sc\.\), Political Science and Government — University of California, Berkeley (2013\-01\-01–2017\-01\-01)

## FAQ

### What does Sarah do?

Sarah is a Communications Manager at Lumen Technologies\. She leads enablement activation and strategic communications for the Salesforce Project, using email, Viva Engage, and in\-app channels to deliver targeted messaging and support adoption\.

### What are Sarah’s core professional strengths?

Sarah is strongest in sales enablement, go\-to\-market strategy, field marketing, strategic and operational planning, change management, event strategy, written communication, and relationship building\. Her work focuses on connecting communications, onboarding, coaching, audience needs, and sales outcomes\.

### What has Sarah accomplished as a Communications Manager at Lumen Technologies?

At Lumen, Sarah led multi\-channel enablement activation for the Salesforce Project to enhance agent adoption and support a smooth rollout\. She developed strategic communications plans, delivered targeted messages through email, Viva Engage, and in\-app channels, and scaled the Salesforce Change Champion program to 80 members with standardized governance and improved collaboration\.

### What did Sarah accomplish as a Field Marketing Manager at Lumen Technologies?

As a Field Marketing Manager at Lumen, Sarah achieved $8\.6 million in annual recurring revenue and a 37\.8% win rate through an ongoing marketing campaign\. She led field activations and national events, created onboarding\-aligned account\-based marketing programs that improved lead quality and early\-stage sales readiness, and partnered with Sales Enablement and Enterprise Sales leaders on targeted onboarding campaigns\.

### What did Sarah accomplish as a Sales Enablement Manager at Lumen Technologies?

As a Sales Enablement Manager at Lumen, Sarah drove $1\.2 million in recurring revenue through coaching clinics\. She designed onboarding and enablement programs for go\-to\-market teams across more than 236 accounts and launched a Deal Coaching Clinic program that achieved 20% year\-over\-year growth while improving reporting accuracy for high\-value opportunities\.

### What did Sarah do as an Enterprise Account Manager I at Lumen Technologies?

As an Enterprise Account Manager I at Lumen, Sarah managed more than 40 client accounts with a high\-touch customer experience focused on retention\. She identified upsell and expansion opportunities to reduce seller cycle time and worked with cross\-functional teams to deliver tailored solutions and streamline deal processes\.

### What event\-marketing experience does Sarah have?

Sarah has built themed events at Comcast and managed regional and NFL events at Lumen\. She designs and owns events end to end, using creative concepts and audience targeting to support engagement and sales objectives\.

### How did Sarah adapt events during COVID?

During COVID, Sarah pivoted event programming to virtual formats\. Her virtual events produced better KPI results than in\-person events, including an event with a Star Wars theme that turned family participation into sales conversations\.

### How does Sarah use audience insight in event design?

Sarah uses customer behavior and needs to shape event design\. For example, she has designed events around real family evening routines, with the goal of making programming relevant to attendees while driving sales KPIs and customer upgrades\.

### What types of opportunities is Sarah seeking?

Sarah is interested in roles closer to revenue and sales teams, where she can directly support sales success through enablement, communications, marketing, coaching, and event programs\.

### What other professional roles has Sarah held?

Before and alongside her Lumen roles, Sarah worked as an Assistant Manager at Body Time, an Accounting Assistant at Orega Inc\., a Community Account Manager at Comcast, an Event Specialist at Comcast, and a Retail Sales Professional at Comcast\.

### Where has Sarah completed marketing internships?

Sarah completed marketing internships at OpenCampus App, Course Hero, and Solutions: Therapy and Mediation\.

### What is Sarah’s education?

Sarah earned a Bachelor of Applied Science in Political Science and Government from the University of California, Berkeley\. She also studied Project Management through UC Berkeley Extension\.

### What sales, CRM, and enablement skills does Sarah list?

Sarah’s sales and enablement skills include sales enablement, sales growth, sales management, sales processes, direct sales, sales presentations, deal coaching, go\-to\-market strategy, customer relationship management, Salesforce\.com, business relationship management, partner relationship management, key\-account relationship building, and relationship building\.

### What marketing and event skills does Sarah list?

Sarah lists field and digital marketing capabilities including digital strategy, digital marketing, email marketing, retail marketing, multi\-channel retail, event marketing, marketing event planning, flyer design, flyers, event ideas, live events, special events, corporate events, event planning, event management, and event delivery\.

### What communications, leadership, and change\-management skills does Sarah list?

Sarah lists communications, leadership, and change capabilities including communications, corporate communications, digital communications, written communication, public speaking, team leadership, organizational leadership, team building, organizational culture, culture change, behavioural change, leading positive change, trust, transparency, trusting relationships, corporate trust, and community outreach\.

### What project, operations, and customer\-focused skills does Sarah list?

Sarah lists project and operations capabilities including project management, project planning, project coordination, project delivery, operational planning, strategic planning, operations management, professional development programs, management, leadership, problem solving, teamwork, customer service, customer satisfaction, research, and communication\.

### What technology and platform skills does Sarah list?

Sarah lists experience and interest in Microsoft Copilot, ChatGPT, artificial intelligence, Microsoft Office, Microsoft Excel, PowerPoint, iMovie, WordPress, retail, retail sales, cloud computing, cloud applications, cloud storage, hybrid cloud, cloud computing IaaS, Google Cloud Platform, cloud security, Oracle ERP Cloud, network security, virtual private networks, storage area networks, wide area networks, and networking\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/sarah\-dhillon\-8a82abb0

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