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# Tremayne Saliim

**Headline:** Leading the Future of Food Choice Architecture for Kids \| Redefining How Kids Everywhere Discover, Choose, and Love Healthy Foods \| Founder of Nutraplanet
**Location:** Charlotte, NC, USA

## About

Tremayne Saliim is the founder of NutraPlanet, a children’s nutrition edutainment brand designed to build familiarity with fruits and vegetables before they reach a child’s plate\. NutraPlanet applies research\-supported principles including repeated, low\-pressure exposure and food\-neophobia research through the monthly NutraPlanet Gazette, which uses character\-driven storytelling, original music, comics, experiments, and activities to introduce one fruit or vegetable per issue\. The brand also serves as a non\-clinical, family\-facing resource for practitioners supporting pediatric feeding, selective eating, and food acceptance\. Tremayne’s strengths span school\-nutrition operations, program growth, stakeholder engagement, sales, digital marketing, product development, and public\-sector relationship building\. At NutraPlanet, Tremayne has generated more than $70,000 in revenue through school\-district partnerships across six states, launched a platform serving more than 10,000 students, and built curriculum associated with a 25% average increase in nutrition\-program participation\. Earlier, Tremayne led USDA\-program operations across more than 60 school sites, directed nutrition services for 2,500\-plus students daily, improved participation and revenue, reduced food waste, and maintained strong audit performance\. Tremayne holds a Bachelor of Science in Nutrition Sciences from East Carolina University\.

## Services

- Digital Marketing
- Product Marketing
- Student Engagement
- Strategic Planning
- Recruiting
- Contract Negotiation
- Conflict Resolution
- Marketing
- Microsoft Office
- Customer Service
- Microsoft Excel
- Leadership
- Microsoft Word
- Microsoft PowerPoint
- Public Speaking

## Highlights

- Founded NutraPlanet, a children’s nutrition edutainment brand that introduces fruits and vegetables through familiarity\-building content before they appear on a child’s plate\.
- Created the monthly NutraPlanet Gazette, with one fruit or vegetable featured per issue through character\-driven storytelling, original music, comics, experiments, and activities\.
- Generated more than $70,000 in NutraPlanet revenue by closing more than 10 school\-district partnerships across six states\.
- Achieved a 10% trade\-show conversion rate at 10 School Nutrition Association conferences, closing 20 opportunities from more than 200 conversations at an average $5,000 district contract value\.
- Built a recurring\-revenue model with an 80%\-plus renewal rate and reduced the average sales cycle from nine months to six months using structured follow\-up and qualification frameworks in Trello CRM\.
- Launched a web platform serving more than 10,000 students across partner districts, with an 85% user\-engagement rate and 4\.2\-out\-of\-5 customer\-satisfaction scores\.
- Reduced district onboarding time by 60% through automated workflows and self\-service tools built with WordPress, HTML/CSS, JavaScript, and React\.
- Created curriculum associated with a 25% average increase in nutrition\-program participation across partner districts, based on district\-reported metrics\.
- Built a 50/50 trade\-show and digital lead\-generation mix producing 15 to 20 qualified opportunities per quarter\.
- Achieved an 8% email open\-to\-meeting conversion rate in campaigns to school nutrition directors, compared with an industry average of 2% to 3%\.
- Grew organic website traffic from zero to more than 2,000 monthly visitors through SEO and content marketing, reducing customer\-acquisition cost by 40%\.
- Delivered presentations to 50 to 200 school nutrition professionals, generating an average of 12 qualified leads per event\.
- Led a 150\-person cross\-functional team delivering USDA federal programs across more than 60 Aurora Public Schools sites, maintaining 100% compliance with nutrition, food\-safety, and customer\-service standards\.
- Reduced operational incidents by 35% at Aurora Public Schools through standardized training protocols and quality\-assurance systems\.
- Designed Aurora summer menu programming that achieved 90% participation and served more than 15,000 meals daily, a 40% increase over the prior year\.
- Increased annual program revenue by $2\.3 million at Aurora Public Schools through meal\-pricing optimization and participation\-growth initiatives\.
- Launched Aurora’s Student Chef workforce\-development program, hiring and training 12 high school students\.
- Expanded service to five additional underserved neighborhoods through partnerships with district leadership, state agencies, and community organizations\.
- Coordinated a recurring Aurora community dinner series serving more than 500 families, with 78% repeat attendance\.
- Maintained 100% audit readiness across NSLP, NSBP, and CACFP at Aurora Public Schools, with zero major findings in state compliance reviews\.
- Improved meal\-satisfaction scores by 22%, reduced waste by 18%, and reduced turnover by 25% at Aurora Public Schools\.
- Directed a 35\-member nutrition\-services team across eight Northampton County Schools sites serving more than 2,500 students daily\.
- Increased Northampton daily meal participation 35%, from 1,400 to 1,900 meals, and grew annual revenue from $850,000 to $1\.1 million\.
- Passed four consecutive USDA audits across NSLP, SFSP, CACFP, and FFVP at Northampton with zero major findings achieved 98% claiming accuracy and recovered $45,000 in federal reimbursements\.
- Reduced Northampton meal\-service complaints by 60%, increased educator satisfaction from 3\.2 to 4\.5 out of 5, and raised lunch participation by 18% through schedule alignment\.
- Expanded Northampton’s breakfast program from three to eight schools, serving 600 additional students daily reduced food waste by 28% and saved $32,000 annually\.
- Improved Northampton inventory accuracy from 82% to 96% and reduced annual overspending by $18,000 through manager training in fiscal management and budget compliance\.
- Directed business, marketing, crop production, and GAP certification at Greenleaf Farms, increasing farm revenue by more than 200% through contracts with local grocers and school districts\.
- Assisted with all areas of the Child Nutrition Program as Assistant Director of Child Nutrition at Halifax County Schools, a district with 11 schools and 2,700 students\.
- Earned a Bachelor of Science in Nutrition Sciences from East Carolina University in 2018\.

## Experience

- **Founder at NutraPlanet** (2022–present) — Business Development & Sales: \- Generated $70K\+ in revenue by closing 10\+ school district partnerships across 6 states through combination of field sales, trade show presentations, and digital campaigns \- Achieved 10% conversion rate at trade shows \(20 closes from 200\+ conversations\) across 10 School Nutrition Association conferences, securing average contract value of $5K per district \- Built sustainable recurring revenue model with 80%\+ renewal rate by delivering measurable improvements in student nutrition engagement and program participation \- Reduced average sales cycle from 9 months to 6 months by implementing structured follow\-up sequences and qualification frameworks in Trello CRM Product Development & Technology: \- Designed and launched web platform serving 10,000\+ students across partner districts, achieving 85% user engagement rate and 4\.2/5 customer satisfaction scores \- Reduced district onboarding time by 60% through automated workflows and self\-service implementation too
- **Coordinator of Special Programs & Operations at Aurora Public Schools** (2021–2022) — Operations Leadership & Team Management: \- Led cross\-functional team of 150 employees delivering USDA federal programs across 60\+ school sites, maintaining 100% compliance with nutritional guidelines, food safety protocols, and customer service standards \- Reduced operational incidents by 35% through implementation of standardized training protocols and quality assurance systems Program Growth & Strategic Development: \- Designed summer menu programming that achieved record\-breaking 90% participation rate \(15,000\+ meals served daily\), representing 40% increase over prior year \- Increased annual program revenue by $2\.3M through optimized meal pricing strategies and participation growth initiatives \- Launched Student Chef workforce development program, hiring and training 12 high school students in food preparation, safety protocols, and professional workplace skills Stakeholder Engagement & Community Partnerships: \- Built strategic partnerships with district leadership, state agencies, a
- **School Nutrition Director at NORTHAMPTON COUNTY SCHOOLS** (2019–2021) — Program Leadership & Growth: \- Directed 35\-member nutrition services team across 8 school sites serving 2,500\+ students daily while maintaining strict adherence to all USDA guidelines \- Increased program participation by 35% \(from 1,400 to 1,900 daily meals\) through strategic customer service initiatives, menu improvements, and targeted family engagement campaigns \- Grew annual program revenue from $850K to $1\.1M through participation increases and improved claiming accuracy Regulatory Compliance & Audit Excellence: \- Successfully passed 4 consecutive USDA audits \(NSLP/SFSP/CACFP/FFVP\) with zero major findings, maintaining 100% compliance across federal nutrition programs \- Achieved 98% claiming accuracy rate, recovering $45K in previously unclaimed federal reimbursements through process improvements Stakeholder Collaboration & Relationship Building: \- Strengthened relationships with school administrators and teachers through monthly feedback sessions, reducing meal service complaints
- **Agriculture Business Director at Greenleaf Farms** (2018–2019) — Greenleaf Farms is the farm business operating out of Halifax County Schools As Business Director, I directed all business, marketing, crop production, and ensured GAP certification Increased farm revenue over 200% through negotiation of contracts with local grocers, & school districts\.
- **Assistant Director of Child Nutrition at Halifax County Schools** (2018–2019) — Halifax County Schools is a school district in NC, made of 11 schools and 2,700 students As Assistant Director, I assisted the Director in all areas of the Child Nutrition Program

## Education

- Bachelor of Science \- BS, Nutrition Sciences — East Carolina University (2018)

## FAQ

### What does Tremayne do at NutraPlanet?

Tremayne is the founder of NutraPlanet, a children’s nutrition edutainment brand\. NutraPlanet is built around the premise that children’s food acceptance is preceded by familiarity and that repeated, low\-pressure exposure to the idea of a food can help make it familiar before it is presented for consumption\.

### How does Tremayne’s NutraPlanet approach children’s food acceptance?

The NutraPlanet Gazette is NutraPlanet’s monthly magazine\. Each issue introduces one fruit or vegetable through character\-driven storytelling, original music, comics, experiments, and activities so children can encounter the food in context before seeing it on their plate\. NutraPlanet offers a free sample issue at thenutraplanet\.com, and subscriptions start at $7 per month\.

### How can practitioners use Tremayne’s NutraPlanet?

NutraPlanet is a non\-clinical, family\-facing tool for practitioners working with families on pediatric feeding, selective eating, or food acceptance\. It delivers the principles of repeated, low\-pressure exposure in a format intended to engage children\.

### What has Tremayne accomplished in NutraPlanet business development and sales?

Tremayne generated more than $70,000 in revenue by closing more than 10 school\-district partnerships across six states through field sales, trade\-show presentations, and digital campaigns\. Tremayne achieved a 10% trade\-show conversion rate, closing 20 opportunities from more than 200 conversations across 10 School Nutrition Association conferences, with an average district contract value of $5,000\.

### How has Tremayne improved NutraPlanet’s sales process?

Tremayne created a recurring\-revenue model with an 80%\-plus renewal rate by delivering measurable improvements in student nutrition engagement and program participation\. Tremayne also reduced the average sales cycle from nine months to six months by implementing structured follow\-up sequences and qualification frameworks in Trello CRM\.

### What product work has Tremayne led at NutraPlanet?

Tremayne designed and launched a web platform serving more than 10,000 students across partner districts\. The platform achieved an 85% user\-engagement rate and 4\.2\-out\-of\-5 customer\-satisfaction scores\.

### How has Tremayne improved NutraPlanet implementation and curriculum?

Tremayne reduced district onboarding time by 60% through automated workflows and self\-service implementation tools built with WordPress, HTML/CSS, JavaScript, and React\. Tremayne also created curriculum that increased student participation in nutrition programming by an average of 25% across partner districts, according to district\-reported metrics\.

### What marketing results has Tremayne delivered at NutraPlanet?

Tremayne established a lead\-generation mix split evenly between trade shows and digital channels, creating a pipeline of 15 to 20 qualified opportunities per quarter\. Targeted campaigns to school nutrition directors produced an 8% email open\-to\-meeting conversion rate, compared with an industry average of 2% to 3%\.

### How has Tremayne built NutraPlanet’s audience and demand pipeline?

Tremayne grew organic website traffic from zero to more than 2,000 monthly visitors through SEO optimization and content marketing, reducing customer\-acquisition cost by 40%\. Tremayne also delivered presentations to groups of 50 to 200 school nutrition professionals, generating an average of 12 qualified leads per event\.

### What did Tremayne do at Aurora Public Schools?

As Coordinator of Special Programs & Operations at Aurora Public Schools, Tremayne led a cross\-functional team of 150 employees delivering USDA federal programs across more than 60 school sites\. The work maintained 100% compliance with nutritional guidelines, food\-safety protocols, and customer\-service standards, while standardized training and quality\-assurance systems reduced operational incidents by 35%\.

### What program\-growth results did Tremayne achieve at Aurora Public Schools?

Tremayne designed summer menu programming that reached a record 90% participation rate and served more than 15,000 meals daily, a 40% increase over the prior year\. Tremayne increased annual program revenue by $2\.3 million through meal\-pricing optimization and participation\-growth initiatives, and launched the Student Chef workforce\-development program, hiring and training 12 high school students in food preparation, safety, and professional workplace skills\.

### How did Tremayne build community partnerships at Aurora Public Schools?

At Aurora Public Schools, Tremayne built partnerships with district leadership, state agencies, and community organizations that expanded service to five additional underserved neighborhoods\. Tremayne also coordinated a recurring community dinner series serving more than 500 families and achieving 78% repeat attendance through family\-centered programming and culturally relevant recipe development\.

### What operational and compliance outcomes did Tremayne lead at Aurora Public Schools?

Tremayne maintained 100% audit readiness across NSLP, NSBP, and CACFP programs, with zero major findings during state compliance reviews\. Customer\-feedback systems improved meal\-satisfaction scores by 22% and reduced waste by 18% through menu optimization\. Quarterly evaluations for the 150\-person team reduced turnover by 25% through better training, recognition, and career\-development pathways\.

### What did Tremayne accomplish at Northampton County Schools?

As School Nutrition Director at Northampton County Schools, Tremayne directed a 35\-member nutrition\-services team across eight school sites serving more than 2,500 students daily while adhering to USDA guidelines\. Tremayne increased program participation by 35%, from 1,400 to 1,900 daily meals, through customer\-service initiatives, menu improvements, and family\-engagement campaigns, and grew annual program revenue from $850,000 to $1\.1 million\.

### What compliance results did Tremayne achieve at Northampton County Schools?

Tremayne passed four consecutive USDA audits across NSLP, SFSP, CACFP, and FFVP with zero major findings and maintained 100% compliance across federal nutrition programs\. Tremayne achieved 98% claiming accuracy and recovered $45,000 in previously unclaimed federal reimbursements through process improvements\.

### How did Tremayne collaborate with stakeholders at Northampton County Schools?

Tremayne held monthly feedback sessions with administrators and teachers, reducing meal\-service complaints by 60% and increasing educator\-satisfaction scores from 3\.2 to 4\.5 out of 5\. By partnering with principals to align meal timing with instructional schedules, Tremayne increased student lunch participation by 18%\.

### What strategic and operational improvements did Tremayne lead at Northampton County Schools?

Tremayne developed and executed a three\-year plan that expanded the breakfast program from three to eight schools, serving 600 additional students daily\. Data\-driven menu planning and portion optimization reduced food waste by 28% and saved $32,000 annually\. Training for School Nutrition Managers improved inventory accuracy from 82% to 96% and reduced annual overspending by $18,000\.

### What was Tremayne’s role at Greenleaf Farms?

As Agriculture Business Director at Greenleaf Farms, the farm business operating out of Halifax County Schools, Tremayne directed business, marketing, crop production, and GAP certification\. Tremayne increased farm revenue by more than 200% through contracts negotiated with local grocers and school districts\.

### What did Tremayne do at Halifax County Schools?

As Assistant Director of Child Nutrition at Halifax County Schools, a North Carolina district with 11 schools and 2,700 students, Tremayne assisted the Director in all areas of the Child Nutrition Program\.

### What education and skills does Tremayne have?

Tremayne earned a Bachelor of Science in Nutrition Sciences from East Carolina University in 2018\. Tremayne’s listed skills include digital marketing, product marketing, student engagement, strategic planning, recruiting, contract negotiation, conflict resolution, marketing, customer service, leadership, public speaking, Microsoft Office, Excel, Word, and PowerPoint\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/tremayne\-saliim\-9abb0a131

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