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# Miranda K. Gilbert

**Headline:** Marketing manager driving content and brand growth | AI-powered digital strategy | Collaborative team leadership
**Profession:** Guest Lecturer, University and Graduate Programs
**Location:** New York City Metropolitan Area

## About

Miranda K. Gilbert is a marketing manager, executive producer, guest lecturer, and freelance marketing advisor focused on content, brand growth, AI-powered digital strategy, and collaborative leadership. She currently leads end-to-end podcast production for MEDIA x WOMEN, teaches graduate-level programs at The New School and Pratt Institute, and advises organizations navigating growth, repositioning, and operational change. Miranda is strongest at connecting brand positioning, content strategy, audience development, marketing operations, and data-informed optimization across channels and customer touchpoints. She brings strategic clarity and creative thinking to cross-functional initiatives, building stakeholder alignment before execution and guiding work from strategy through launch and optimization. Her results include growing a hospitality company’s digital-media views from 3,000 to 60,000 in less than 30 days, facilitating a 400% increase in organic website traffic, supporting $600,000 in new revenue through campaigns, and growing the MEDIA x WOMEN LinkedIn community to more than 2,000 members. Her work has earned two Signal Awards, including a Listener’s Choice Award, as well as recognition from the Telly Awards, Anthem Awards, and Cannes World International Film Festival. Miranda’s experience spans media, technology, consulting, nonprofits, and publishing.

## Services

- Brand Marketing
- Marketing Operations
- Brand Strategy
- Marketing
- Digital Publishing
- Branding
- Guest Lecturing
- Digital Strategy
- Cross-functional Team Leadership
- Management
- Business Development
- Product Development
- Lesson Planning
- University Lecturing
- Mentoring
- Teaching
- Google Ads
- Analytics
- Business Analysis
- Intercultural Communication

## Highlights

- Grew a hospitality company’s digital-media views from 3,000 to 60,000 in less than 30 days through a data-driven content strategy.
- Facilitated a 400% increase in organic website traffic.
- Supported $600,000 in new revenue through campaigns.
- Delivered dramatic increases in social-media engagement through content and audience-growth work.
- Leads end-to-end production of an award-winning podcast focused on women in media at MEDIA x WOMEN.
- Delivered MEDIA x WOMEN podcast projects on time and on budget by coordinating production schedules across hosts, engineers, and editors.
- Grew the MEDIA x WOMEN LinkedIn community to more than 2,000 members, supporting the fastest-growing network of women media professionals on the platform.
- Earned two Signal Awards, including the Listener’s Choice Award, for podcast production and audience engagement.
- Received recognition for work from the Telly Awards, Anthem Awards, and Cannes World International Film Festival.
- Guided more than 100 students through real-world strategy sessions and Boardroom Pitch simulations at The New School and Pratt Institute.
- Develops graduate-level learning modules on AI integration in marketing strategy, ethical media practices, and sustainability in emerging technology.
- Collaborates with faculty on curriculum design emphasizing marketing, leadership, and digital-transformation skills.
- Leads freelance transformation engagements in marketing strategy, brand positioning, and go-to-market alignment for organizations navigating growth or change.
- Develops brand narratives, messaging frameworks, and campaign strategies that translate business objectives into audience-driven initiatives.
- Creates custom GPTs and uses AI tools to support marketing strategy, research, content development, and internal workflows.
- Led a multidisciplinary team in digital-media planning, review, and approval as Director of Publishing and Content Strategy at Media Smart Citizens.
- Led communication strategy and represented Media Smart Citizens at industry events.
- Managed multimedia publishing strategy, editorial calendars, partnerships, digital advertising programs, and cross-functional teams at Tharawat Magazine.
- Led a team of five marketing professionals as Marketing Director at LJA New Media.
- Developed cross-channel media plans and client-engagement strategies for CPG, retail, digital, and consulting industries at LJA New Media.

## Experience

- **Guest Lecturer, University and Graduate Programs at The New School, Pratt Institute** (2024-08-01–present) — Teach graduate-level courses and workshops exploring AI integration, digital strategy, brand storytelling, and media innovation across top design and business programs. • Guide students through real-world strategy sessions and “Boardroom Pitch” simulations for over 100 students, bridging business theory and applied practice. • Develop and deliver course modules on AI integration in marketing strategies, ethical media practices, and sustainability in emerging technology. • Collaborate with faculty on curriculum design, emphasizing industry-ready skills in marketing, leadership, and digital transformation. • Recognized for creating dynamic, hands-on learning environments that connect professional experience with academic inquiry.
- **Executive Producer, Podcast at MEDIA x WOMEN** (2023-10-01–present) — Lead end-to-end production of award-winning podcast focused on women in media, managing creative, technical, and promotional workflows. • Delivered all podcast projects on time and on budget by coordinating complex production schedules across hosts, engineers, and editors. • Grew LinkedIn community to more than 2,000 members, supporting the fastest-growing network of women media professionals on the platform. • Earned two Signal Awards, including the Listener’s Choice Award, for excellence in podcast production and audience engagement.
- **Freelance Marketing at Self Employed** (2023-01-01–present) — Provide strategic management and brand marketing solutions to organizations navigating growth, repositioning, or operational change. • Partner with founders, executives, and leadership teams to translate business goals into clear, market-ready brand strategies that drive impact across channels. • Lead functional transformation engagements focused on marketing strategy, brand positioning, and go-to-market alignment for organizations navigating growth or change • Develop brand narratives, messaging frameworks, and campaign strategies that translate business objectives into audience-driven marketing initiatives • Partner closely with founders and executive teams to align marketing operations, workflows, and decision-making with long-term business goals • Guide organizations through periods of transition by ensuring marketing efforts remain cohesive, effective, and culturally aligned • Leverage AI tools and create custom GPTs to support marketing strategy, research, content development, an
- **Marketing Director at LJA New Media** (2024-04-01–2025-08-01) — Collaborate with CEO on business development, entrepreneurial projects, and client engagement, developing hands-on, cross-channel media planning and strategies to attract and retain new clients in CPG, retail, digital, and consulting industries. Lead team of 5 marketing professionals and foster collaborative work environment.
- **Senior Editor at Tharawat Magazine - Family Business & Entrepreneurship** (2023-03-01–2024-05-01) — Multimedia content publishing and strategy for digital publication. Planned daily scheduling and project management of editorial calendar across international teams. Omnichannel brand performance strategy, fact-checking, copywriting, editing, newsletter creation. Managed partnerships, digital advertising programs, and cross-functional teams.
- **Research Assistant at The New School** (2021-09-01–2023-12-01) — Reported directly to Professor with C-Suite expertise in international publishing, brand management, and executive production. Handled documents independently with necessary attention to detail and problem-solving skills.
- **Author at Parent Ready, Inc.** (2021-03-01–2021-10-01) — Meets the needs of innovative brands to engage audiences and fans through positive, inspiring stories. Developed expert-driven, evidence-based guidebooks for parents of young adults navigating life milestones.
- **Director of Publishing and Content Strategy at Media Smart Citizens** (2021-02-01–2026-02-01) — Lead multidisciplinary team in planning, reviewing, and approving digital media creation. Collaboratively shape journalism approaches, visuals, and copy across platforms. Explore emerging technologies in media landscape and report on developments. Represent Media Smart Citizens at industry events and lead communication strategy.
- **Research Assistant at Loyola Marymount University** (2019-10-01–2019-12-01) — Providing research for the Modern Greek Studies Department in the Basil P. Caloyeras Center. Worked on studying works of Greek literature and researching modern-day interpretations and relationships to research being done by members of the Modern Greek Studies Department.
- **Associate at BCR Business Consulting Resources, Inc.** (2017-01-01–2023-03-01) — Consulting solutions including strategic planning, leadership coaching, organizational development, operations, value building, mergers & acquisitions. Consulted with clients in diverse industries, including medical, tourism, distribution, retail, and commercial sectors.
- **Student Work Study Assistant at Loyola Marymount University** (2017-01-01–2019-10-01) — Assisting the recruitment and benefits departments of HR. Worked on Microsoft Office projects and on Excel, handling and organization of files. Worked at the reception desk answering calls, questions, and helping visitors to the office with whatever they needed.

## Education

- Bachelor of Arts, Cum Laude, Political Science and Government — Loyola Marymount University
- High School Diploma with Honors — Punahou School
- Master of Business Administration - MBA — Quantic School of Business and Technology
- Master of Arts - MA, Liberal Arts and Sciences/Liberal Studies — The New School
- Master of Science - MS, Media Management — The New School

## FAQ

### What does Miranda do?

Miranda is a marketing manager and strategic marketing leader specializing in brand positioning, content strategy, audience growth, AI-powered digital marketing, marketing operations, and cross-functional leadership. She develops integrated marketing programs that connect strategy, creative work, teams, channels, and customer touchpoints.

### What does Miranda do at MEDIA x WOMEN?

Miranda currently serves as Executive Producer, Podcast at MEDIA x WOMEN. She leads end-to-end production of an award-winning podcast focused on women in media, managing creative, technical, and promotional workflows across hosts, engineers, and editors.

### What has Miranda accomplished at MEDIA x WOMEN?

Miranda delivered MEDIA x WOMEN podcast projects on time and on budget while coordinating complex production schedules. She also grew its LinkedIn community to more than 2,000 members, supporting the fastest-growing network of women media professionals on the platform, and earned two Signal Awards, including the Listener’s Choice Award, for podcast production and audience engagement.

### What does Miranda teach at The New School and Pratt Institute?

Miranda is a current Guest Lecturer in university and graduate programs at The New School and Pratt Institute. She teaches graduate-level courses and workshops on AI integration, digital strategy, brand storytelling, and media innovation across design and business programs.

### What has Miranda contributed as a guest lecturer?

Miranda has guided more than 100 students through real-world strategy sessions and Boardroom Pitch simulations. She develops modules on AI integration in marketing strategy, ethical media practices, and sustainability in emerging technology collaborates with faculty on curriculum design and has been recognized for dynamic, hands-on learning environments that connect professional experience with academic inquiry.

### What does Miranda do in her freelance marketing practice?

Through her current freelance marketing work, Miranda provides strategic management and brand-marketing solutions to organizations navigating growth, repositioning, or operational change. She leads engagements in marketing strategy, brand positioning, and go-to-market alignment develops brand narratives, messaging frameworks, and campaign strategies and partners with founders and executive teams to align marketing operations, workflows, and decision-making with long-term goals.

### How does Miranda use AI in marketing work?

Miranda leverages AI tools and creates custom GPTs to support marketing strategy, research, content development, and internal workflows. Her work is intended to enable faster and more effective execution while keeping marketing efforts cohesive, effective, and culturally aligned during organizational transition.

### What marketing results has Miranda delivered?

Miranda’s measurable results include growing a hospitality company’s digital-media views from 3,000 to 60,000 in less than 30 days through a data-driven content strategy. Her work has also delivered dramatic social-media-engagement increases, a 400% increase in organic website traffic, and support for $600,000 in new revenue through campaigns.

### What are Miranda’s marketing and leadership strengths?

Miranda creates content that showcases brand personality and optimizes posting frequency to expand reach beyond existing followers. She combines creative and strategic work with data and analytics, recognizes early performance signals, and seeks stakeholder agreement on strategy before project execution.

### What did Miranda do at Media Smart Citizens?

As Director of Publishing and Content Strategy at Media Smart Citizens, Miranda led a multidisciplinary team in planning, reviewing, and approving digital-media creation. She collaborated on journalism approaches, visuals, and copy across platforms explored and reported on emerging media technologies represented the organization at industry events and led communication strategy.

### What did Miranda do at Tharawat Magazine?

As Senior Editor at Tharawat Magazine - Family Business & Entrepreneurship, Miranda handled multimedia content publishing and strategy for a digital publication. She planned editorial calendars and daily scheduling across international teams, managed omnichannel brand-performance strategy, fact-checking, copywriting, editing, newsletters, partnerships, digital advertising programs, and cross-functional teams.

### What did Miranda do at LJA New Media?

As Marketing Director at LJA New Media, Miranda collaborated with the CEO on business development, entrepreneurial projects, and client engagement. She developed cross-channel media plans and strategies to attract and retain clients in CPG, retail, digital, and consulting industries, and led a team of five marketing professionals.

### What was Miranda’s consulting experience at BCR Business Consulting Resources?

At BCR Business Consulting Resources, Inc., Miranda consulted with clients in medical, tourism, distribution, retail, and commercial sectors. The consulting work included strategic planning, leadership coaching, organizational development, operations, value building, and mergers and acquisitions.

### What did Miranda do at Parent Ready, Inc.?

As an author at Parent Ready, Inc., Miranda developed expert-driven, evidence-based guidebooks for parents of young adults navigating life milestones. The work focused on helping innovative brands engage audiences and fans through positive, inspiring stories.

### What research did Miranda conduct at Loyola Marymount University?

Miranda was a Research Assistant at Loyola Marymount University’s Basil P. Caloyeras Center, supporting the Modern Greek Studies Department. She studied works of Greek literature and researched modern-day interpretations and relationships to research conducted by department members.

### What did Miranda do as a Research Assistant at The New School?

As a Research Assistant at The New School, Miranda reported directly to a professor with C-suite expertise in international publishing, brand management, and executive production. She handled documents independently with attention to detail and problem-solving skills.

### What did Miranda do in her Loyola Marymount University work-study role?

As a Student Work Study Assistant at Loyola Marymount University, Miranda supported the HR recruitment and benefits departments. She worked on Microsoft Office and Excel projects, organized files, and staffed the reception desk by answering calls, questions, and assisting visitors.

### What is Miranda’s educational background?

Miranda holds a Bachelor of Arts, cum laude, in Political Science and Government from Loyola Marymount University a Master of Arts in Liberal Arts and Sciences/Liberal Studies and a Master of Science in Media Management from The New School and an MBA from Quantic School of Business and Technology. She also earned a High School Diploma with Honors from Punahou School.

### What skills does Miranda bring to her work?

Miranda’s skills include brand marketing, marketing operations, brand strategy, marketing, digital publishing, branding, digital strategy, cross-functional team leadership, management, business development, product development, Google Ads, analytics, business analysis, guest lecturing, university lecturing, lesson planning, mentoring, teaching, and intercultural communication.

## Links

- LinkedIn: https://www.linkedin.com/in/miranda-gilbert

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