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# Matthew Kornblau

**Headline:** Student, Business Administration: Marketing \+ Finance , GW 2026
**Profession:** President
**Location:** New York, New York, United States

## About

Matthew Kornblau is a marketing and finance graduate of The George Washington University, where he earned a B\.S\. in Business with concentrations in marketing and finance in 2024\. Matthew is building a career in client\-facing finance, business development, brand ambassadorship, and marketing\. Following a private wealth management internship at Rose Advisors, a Hightower Company, he developed a strong interest in client relations in finance and in continuing to build those skills through client\-facing work\. Matthew’s strongest areas include marketing strategy, SEO development, research\-led ROI analysis, budget reallocation, business development, sales, and customer service\. At the Institute of Arts Barcelona, he developed an SEO strategy intended to optimize program costs, supported business development, created video content that exceeded 1,000 views per video, and helped execute marketing campaigns for awareness and engagement\. He brings experience across ambassador programs, digital and social media marketing, retail, accounting, online marketing, and youth travel programming\. Matthew currently serves as a Student Brand Ambassador through Wasserman Media Group, President of Spoon\_GW, and Chief Executive Officer of Broadway\_4\_lyfe\. His toolkit includes copywriting, digital media, mobile and interactive marketing, communication, leadership, multitasking, and English\-language professional communication\.

## Services

- Retail
- Mobile Marketing
- Social Media Marketing
- Interactive Marketing
- Copywriting
- Digital Media
- Mental Health Advocacy
- Social Media
- Marketing
- English
- Leadership
- Sales
- Customer Service
- Communication
- Skilled Multi\-tasker
- hard worker

## Highlights

- Developed a new SEO strategy at the Institute of Arts Barcelona to optimize program costs\.
- Supported business development and SEO growth at the Institute of Arts Barcelona\.
- Applied research\-led ROI analysis and strategic budget reallocation to strengthen program investment decisions\.
- Produced Institute of Arts Barcelona video content that exceeded 1,000 views per video\.
- Used Canva, iMovie, CapCut, Google Docs, and Excel to create marketing content\.
- Implemented marketing campaigns to increase brand awareness and engagement at the Institute of Arts Barcelona\.
- Collaborated with cross\-functional teams to execute marketing initiatives and support business goals\.
- Built private wealth management and client\-relations experience as a Summer Intern at Rose Advisors, a Hightower Company\.
- Serves as President of Spoon\_GW\.
- Serves as Chief Executive Officer of Broadway\_4\_lyfe\.
- Works as a Student Brand Ambassador for Madewell and Student Universe through Wasserman Media Group \(MAX\)\.
- Earned a B\.S\. in Business with concentrations in marketing and finance from The George Washington University in 2024\.

## Experience

- **President at Spoon\_GW** (2023\-10\-01–present)
- **Student Brand Ambassador \(Madewell, Student Universe\)\(MAX\) at Wasserman Media Group** (2023\-04\-01–present)
- **Chief Executive Officer at Broadway\_4\_lyfe** (2018\-06\-01–present)
- **Summer Intern at Rose Advisors \- A Hightower Company** (2025\-07\-01–2025\-08\-01)
- **Marketing Intern at Instituite of Arts Barcelona** (2024\-05\-01–2024\-08\-01) — Developed a new SEO strategy to optimize program costs at the Institute of Arts Barcelona\. • Produced engaging content with over 1000 views per video using Canva, iMovie, CapCut, Google Docs, and Excel\. • Implemented successful marketing campaigns to drive brand awareness and engagement\. • Collaborated with cross\-functional teams to execute marketing initiatives and achieve business goals\.
- **Student Brand Manager at Bumble** (2024\-01\-01–2024\-07\-01)
- **Social Chair, Housing Board at Alpha Epsilon Pi** (2023\-09\-01–2024\-12\-01)
- **Accounting Intern at Micro Powders, Inc\.** (2023\-05\-01–2023\-07\-01)
- **Counselor at Travel For Teens** (2022\-07\-01–2022\-07\-01)
- **Marketing Intern at Fidgey pop** (2022\-05\-01–2022\-06\-01)
- **Sales Associate at Drug Mart Of Millwood** (2021\-10\-01–2022\-05\-01)
- **Online Marketing Intern at Blinds 360** (2021\-03\-01–2021\-04\-01)

## Education

- Bachelor of Science \- BS, Marketing and Finance — The George Washington University (2022\-08\-01–2026\-05\-01)
- High School Diploma, Student — Horace Greeley High School (2018\-09\-01–2022\-06\-01)

## FAQ

### What does Matthew do?

Matthew is pursuing client\-facing work spanning finance, business development, marketing, and brand ambassadorship\. He is particularly interested in client relations in finance following his private wealth management internship\.

### What are Matthew’s professional strengths?

Matthew’s strengths include marketing strategy, business development, SEO growth, ROI analysis, research\-led budget reallocation, sales, customer service, social media marketing, copywriting, digital media, leadership, communication, and multitasking\.

### What is Matthew’s role at Wasserman Media Group?

Matthew is currently a Student Brand Ambassador for Madewell and Student Universe through Wasserman Media Group \(MAX\)\. His experience includes ambassador work and marketing\.

### What does Matthew do at Spoon\_GW?

Matthew currently serves as President of Spoon\_GW\.

### What does Matthew do at Broadway\_4\_lyfe?

Matthew currently serves as Chief Executive Officer of Broadway\_4\_lyfe\.

### What did Matthew accomplish at the Institute of Arts Barcelona?

At the Institute of Arts Barcelona, Matthew developed a new SEO strategy to optimize program costs and supported business development\. He also used research to analyze ROI and strategically reallocate budgets toward stronger program investment decisions\.

### What marketing content and campaign work did Matthew complete in Barcelona?

Matthew produced engaging Institute of Arts Barcelona content that received more than 1,000 views per video\. He used Canva, iMovie, CapCut, Google Docs, and Excel, and collaborated with cross\-functional teams to execute marketing initiatives supporting brand awareness, engagement, and business goals\.

### What did Matthew do at Rose Advisors?

Matthew was a Summer Intern at Rose Advisors, a Hightower Company, in private wealth management\. The experience helped him identify a strong passion for client relations in finance\.

### Where has Matthew held marketing internships?

Matthew was a Marketing Intern at Fidgey pop\.

### What was Matthew’s role at Blinds 360?

Matthew was an Online Marketing Intern at Blinds 360\.

### What was Matthew’s role at Bumble?

Matthew was a Student Brand Manager at Bumble\.

### What accounting experience does Matthew have?

Matthew was an Accounting Intern at Micro Powders, Inc\.

### What retail experience does Matthew have?

Matthew was a Sales Associate at Drug Mart Of Millwood, adding retail, sales, and customer\-service experience to his background\.

### What experience does Matthew have with Travel For Teens?

Matthew was a Counselor at Travel For Teens\.

### What leadership role did Matthew hold at Alpha Epsilon Pi?

Matthew served as Social Chair on the Housing Board at Alpha Epsilon Pi\.

### What is Matthew’s education?

Matthew earned a Bachelor of Science in Business from The George Washington University with concentrations in marketing and finance\. The record states that he graduated in 2024, although an earlier headline referenced GW 2026\.

### Where did Matthew attend high school?

Matthew earned a high school diploma from Horace Greeley High School\.

### What skills does Matthew bring?

Matthew’s listed skills include retail, mobile marketing, social media marketing, interactive marketing, copywriting, digital media, mental health advocacy, social media, marketing, English, leadership, sales, customer service, communication, multitasking, and a strong work ethic\.

## Links

- LinkedIn: https://www\.linkedin\.com/in/matthewkornblau

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