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# Arthur Marshall

**Headline:** I help business owners solve complex operational and revenue challenges through consultative selling, executive-level conversations, and sales leadership.
**Profession:** Regional Vice President
**Location:** Grovetown, Georgia, United States

## About

Arthur Marshall is Regional Vice President at Cogent Analytics and Business Owner of Marshall Custom Business Solutions. He helps business owners address operational and revenue challenges through consultative selling, executive-level conversations, sales leadership, and business-services consulting. Through Marshall Custom Business Solutions, Arthur advises on telecommunications, websites, online marketing and advertising, search engine optimization, and payment processing so clients can focus on day-to-day operations. Arthur’s core strengths include coaching, team leadership, consultative and solution selling, new-business development, account management, and sales-process execution. He has led sales teams ranging from 5 to 50 representatives and drives CRM adoption by showing representatives how it benefits them personally. Arthur manages through continuous motivation and coaching and addresses performance declines proactively. His sales record includes making Knology’s President’s Club at age 21 in 2009 as Augusta’s only qualifier that year, ranking fourth nationally in a Sears flooring sales contest, and leading monthly revenue after training at both Sears and The Augusta Chronicle. Arthur holds a bachelor’s degree in Finance from Valdosta State University.

## Services

- Door-to-Door Sales
- Large Account Sales
- Market Analysis
- Hunter
- Diamond Club
- Sales Hiring
- Salesforce Training
- Customer Relationship Management \(CRM\)
- Presidents Club
- Presentation Development
- Team Management
- Recruiting
- Consultative Selling
- Client Relations
- Business Development
- Business-to-Business \(B2B\)
- SalesPro
- Entrepreneurship
- Sales Operations
- Cold Calling
- Account Management
- Sales Process
- Direct Sales
- B2B
- New Business Development
- Sales Presentations
- Outside Sales
- Team Building
- Salesforce.com
- Solution Selling

## Highlights

- Serves as Regional Vice President at Cogent Analytics.
- Owns Marshall Custom Business Solutions, which consults on telecommunications, websites, online marketing and advertising, search engine optimization, and payment processing.
- Made Knology’s President’s Club in 2009 at age 21 and was the only qualifier from Augusta that year.
- Won multiple sales contests at Sears Home Improvement.
- Ranked fourth in the nation for flooring sales in a Sears national sales contest.
- Became the leading sales representative in monthly revenue at Sears after his first month out of training.
- Became the leading sales representative in monthly revenue at The Augusta Chronicle after his first month out of training.
- Led sales teams ranging from 5 to 50 representatives.
- Builds CRM adoption by positioning CRM as a personal advantage for sales representatives.
- Manages sales performance through continuous motivation, coaching, and proactive action after performance dips.
- Develops playbooks for early sales objections and uses a “by the way” objection-handling technique.
- Worked for Echo Daily for two years, selling mobile advertising and credit-card payment systems to businesses.
- Served as Business Sales Manager at Comcast Business, selling business-class telecommunications services.
- Served as Uniform/Facility Services Sales Representative at Cintas.
- Served as Senior Account Executive at The Augusta Chronicle.
- Served as Direct Sales Representative at Knology Of Augusta, Inc.
- Served as Regional Sales Manager at Valued Merchant Services.
- Reported 6 years of B2B sales experience, 4 years of residential door-to-door sales experience, 1 year of inside-sales experience, and 8 years of customer-service experience.
- Brings experience with Cintas, TruGreen, Sears, and Comcast, identified as worldwide industry leaders.
- Listed skills include consultative selling, solution selling, large-account sales, market analysis, business development, new-business development, account management, sales operations, and sales management.
- Listed skills include Salesforce.com, Salesforce training, CRM, SalesPro, President’s Club, and Diamond Club.
- Listed skills include sales hiring, recruiting, team management, team building, team leadership, training, coaching, and presentation development.
- Listed skills include marketing, marketing strategy, social networking, strategic planning, budgets, inventory management, customer satisfaction, and Microsoft Office, PowerPoint, Word, and Excel.

## Experience

- **Regional Vice President at Cogent Analytics** (2025-12-01–present)
- **Business Owner at Marshall Custom Business Solutions** (2014-09-01–present) — Our mission is to allow you to strictly focus on the day to day operations of your business and let us focus on keeping up with all of the business services you need to run your business. We specialize in consulting for telecommunications, websites, online marketing and advertising, Search engine optimization, and payment processing.
- **Regional Sales Manager at Valued Merchant Services** (2021-09-01–2025-12-01)
- **Business Sales Manager at Comcast Business** (2016-01-01–2019-01-01)
- **Uniform/Facility Services Sales Rep at Cintas** (2013-09-01–2016-09-01)
- **Senior Account Executive at The Augusta Chronicle** (2011-01-01–2013-01-01)
- **Direct Sales Representative at Knology Of Augusta, Inc.** (2009-01-01–2011-01-01)

## Education

- Bachelor's degree, Finance, General — Valdosta State University

## FAQ

### What does Arthur do?

Arthur is Regional Vice President at Cogent Analytics and owns Marshall Custom Business Solutions. He helps business owners solve operational and revenue challenges through consultative selling, executive-level conversations, sales leadership, and business-services consulting.

### What services does Arthur provide through Marshall Custom Business Solutions?

Marshall Custom Business Solutions helps businesses focus on their day-to-day operations while the company supports the business services they need to operate. Its consulting specialties include telecommunications, websites, online marketing and advertising, search engine optimization, and payment processing.

### What are Arthur’s strongest professional capabilities?

Arthur’s strengths include consultative selling, solution selling, executive-level conversations, coaching, leadership, business development, new-business development, account management, sales operations, sales management, and customer relationship management.

### What size sales teams has Arthur led?

Arthur has led sales teams ranging from 5 to 50 representatives. He is open to managing distributed teams remotely.

### How does Arthur approach CRM adoption?

Arthur drives CRM adoption by framing CRM as a tool that personally benefits sales representatives. His experience includes CRM, Salesforce.com, Salesforce training, and customer relationship management.

### How does Arthur manage and coach sales teams?

Arthur considers coaching and leading to be core, non-negotiable strengths. He manages through continuous motivation and coaching and proactively addresses performance dips, beginning after a first missed result.

### What did Arthur accomplish at Knology?

Arthur made President’s Club at Knology in 2009 at age 21. He was the only person from Augusta to make it that year.

### What was Arthur’s role at Knology Of Augusta, Inc.?

Arthur worked as a Direct Sales Representative at Knology Of Augusta, Inc. His background includes direct sales, door-to-door sales, cold calling, outside sales, sales presentations, and building opportunities through a numbers-driven sales approach.

### What did Arthur accomplish at Sears Home Improvement?

Arthur won multiple sales contests at Sears Home Improvement. In one national contest, he ranked fourth in the nation for flooring sales, and he became the leading monthly-revenue sales representative after his first month out of training.

### What did Arthur accomplish at The Augusta Chronicle?

Arthur served as a Senior Account Executive at The Augusta Chronicle. After his first month out of training, he was the leading sales representative in monthly revenue.

### What did Arthur do at Echo Daily?

Arthur worked for Echo Daily for two years, selling mobile advertising and credit-card payment systems to businesses.

### What was Arthur’s role at Comcast Business?

Arthur was a Business Sales Manager at Comcast Business, where he sold business-class telecommunications services. Comcast is among the worldwide industry leaders represented in his career background.

### What was Arthur’s role at Cintas?

Arthur worked as a Uniform/Facility Services Sales Representative at Cintas. Cintas is one of the worldwide industry leaders included in Arthur’s experience.

### What was Arthur’s role at Valued Merchant Services?

Arthur served as Regional Sales Manager at Valued Merchant Services. His broader experience includes payment-processing consulting and sales leadership.

### Which major companies are included in Arthur’s background?

Arthur’s LinkedIn summary identifies experience with worldwide industry leaders including Cintas, TruGreen, Sears, and Comcast. It also describes continued success in seasonal sales roles.

### What sales and customer-service experience has Arthur reported?

Arthur reported 6 years of business-to-business sales experience, 4 years of residential door-to-door sales experience, 1 year of inside-sales experience, and 8 years of customer-service experience. He also reported working at least two jobs through much of his early career.

### How does Arthur approach sales objections and pipeline creation?

Arthur is skilled in handling early objections through repeatable playbooks, including a “by the way” objection-handling technique. He approaches sales as a numbers game centered on creating opportunities.

### What sales skills does Arthur bring?

Arthur’s listed sales skills include large-account sales, market analysis, hunter selling, client relations, B2B sales, direct sales, sales process, sales presentations, outside sales, cold calling, and strategic planning.

### What leadership and operational skills does Arthur have?

Arthur’s listed leadership and operational skills include sales hiring, recruiting, team management, team building, team leadership, training, coaching, presentation development, budgets, management, inventory management, customer satisfaction, and Microsoft Office tools including PowerPoint, Word, and Excel.

### What is Arthur’s education?

Arthur earned a bachelor’s degree in Finance, General from Valdosta State University.

## Links

- LinkedIn: https://www.linkedin.com/in/arthur-marshall-a53b0432

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